Content I love: Living Streets
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This document discusses using gamification, personalization, and user generated media to encourage people to walk more through a website that provides information on walking initiatives and routes. The website also sends email updates and prompts to help motivate people to incorporate more walking into their daily lives.
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Content I love: Living Streets
- 1. • gamification • personalisation
- 2. http://www.livingstreets.org.uk/ • user generated and integrated media
- 3. • email updates & prompts