Chris Wotton created a contact sheet for a poster. He chose to use an image from a digipak to maintain consistent branding of the artist. The image chosen depicts the artist lying on the floor in despair to paint a picture of a tragic event and build intrigue around the artist's identity and story, potentially leading to increased album sales. The image was previously manipulated for a music video and further edited for the poster to fit with the overall branding.

1. CONTACT SHEET
BY CHRIS WOTTON

2. IMAGES USED
FOR MY POSTER I DECIDED TO USE ONE OF THE IMAGES FROM MY DIGIPAK TO
MAKE SURE BRANDING OF THE ARTIST WAS CONSISTENT. I DECIDED THAT USING
AN IMAGE THAT DOESN'T FULLY REVEAL THE ARTIST THAT COULD BE SUPERIOR IN
ATTRACTING THE AUDIENCE AS IT LEAVES HIS IDENTITY UNKNOWN AND
UNREVEALED.

3. PHOTO LIBRABRY

4. CHOSEN IMAGE

5. REASON FOR CHOOSING THAT IMAGE
I DECIDED TO USE THIS IMAGE OUT OF THE IMAGES I HAD TO MY DISPOSAL AS IT
PAINTS A PICTURE IN THE AUDIENCES MIND THAT THE MUSIC VIDEO OR SONG
CONTAINS IS BASED AROUND A TRAGIC EVENT OR SOMETHING THAT HAS
EFFECTED THE ARTIST DEEPLY AS HE IS LYING ON THE FLOOR IN DESPAIR. NOT
FULLY REVEALING EVERYTHING ABOUT THE ARTIST BUILD’S UP ENIGMA AROUND
THAT PERSON AND IT IN TURN MAKES THE PASSER BY OR FOLLOWER OF THE
ARTIST TO WANT TO KNOW MORE, POTENTIALLY LEADING TO A SALE OF THE
ALBUM.

6. IMAGE MANIPULATION?
AS THIS IMAGE HAS ALREADY BEEN MANIPULATED, PLEASE REFER TO THE VIDEO
BELOW TO SEE HOW I EDITED THE PHOTO TO MAKE IT APPEALING TO LOOK AT,
AND FIT IN WITH THE REST OF THE BRANDING AND CONTENT THAT HAS BEEN
PRODUCED THUS FAR.

7. FINAL PRODUCT