RTV is developing an app called Voice of the World that displays a rotating image of Earth set against the background of outer space while music is playing. The image is intended to create a tranquil ambiance. RTV believes this iconic image, which was taken during an Apollo mission, can be monetized and will distinguish RTV in the growing market for apps that provide alternative imagery on music playing devices. The confidential document provides an overview of how music listening has evolved with new digital devices and how screens have become opportunities for advertising and sales. It outlines RTV's concept and vision to develop a library of universal images that can impact a room's ambiance and generate revenue streams.
Based on this interview, here are some key points I've learned about appealing to this type of audience:
- Limit narration to avoid breaking immersion in the world of the show. Let the music and sounds tell the story.
- Use real music from bands rather than generic music, as it will feel more relatable and leave more room for interpretation.
- Focus on choosing music that conveys the theme, as that's what this listener pays most attention to.
- Avoid too many interruptions for reviews, dates, etc. Either keep the information flow together or save extras for after.
- Only include necessary ads since ads were called out as the only acceptable interruption.
Overall, this
El documento habla sobre una clase de Tecnologías de la Información y la Comunicación (TICs) para el aprendizaje. Brevemente menciona el nombre de la clase "Clase de Tics para el aprendizaje II".
O documento descreve a estratégia da Samarco para enfrentar as mudanças climáticas, incluindo realizar inventários de emissões de gases de efeito estufa, reduzir emissões por meio de projetos como substituir óleo por gás natural, e compensar emissões do Projeto P4P por meio de projetos de crédito de carbono.
Pesquisa - III Fórum de Cidadania Comunicação e CulturaFelipe Rocha
Pesquisa desenvolvida durante a disciplina de Pesquisa Opinião Pública para o 3º Fórum de Cidadania, Comunicação e Cultura da Universidade Federal do Pampa
1. O documento discute o 4o Fórum sobre Mudanças Climáticas no Brasil e como o país está lidando com os impactos das mudanças climáticas em setores estratégicos.
2. O Brasil estabeleceu metas voluntárias de redução de emissões entre 36,1-38,9% até 2020 por meio de planos setoriais para energia, agricultura, Amazônia/Cerrado, saúde e mineração.
3. Esses planos incluem aumentar fontes renováveis de energia, bioc
Based on this interview, here are some key points I've learned about appealing to this type of audience:
- Limit narration to avoid breaking immersion in the world of the show. Let the music and sounds tell the story.
- Use real music from bands rather than generic music, as it will feel more relatable and leave more room for interpretation.
- Focus on choosing music that conveys the theme, as that's what this listener pays most attention to.
- Avoid too many interruptions for reviews, dates, etc. Either keep the information flow together or save extras for after.
- Only include necessary ads since ads were called out as the only acceptable interruption.
Overall, this
El documento habla sobre una clase de Tecnologías de la Información y la Comunicación (TICs) para el aprendizaje. Brevemente menciona el nombre de la clase "Clase de Tics para el aprendizaje II".
O documento descreve a estratégia da Samarco para enfrentar as mudanças climáticas, incluindo realizar inventários de emissões de gases de efeito estufa, reduzir emissões por meio de projetos como substituir óleo por gás natural, e compensar emissões do Projeto P4P por meio de projetos de crédito de carbono.
Pesquisa - III Fórum de Cidadania Comunicação e CulturaFelipe Rocha
Pesquisa desenvolvida durante a disciplina de Pesquisa Opinião Pública para o 3º Fórum de Cidadania, Comunicação e Cultura da Universidade Federal do Pampa
1. O documento discute o 4o Fórum sobre Mudanças Climáticas no Brasil e como o país está lidando com os impactos das mudanças climáticas em setores estratégicos.
2. O Brasil estabeleceu metas voluntárias de redução de emissões entre 36,1-38,9% até 2020 por meio de planos setoriais para energia, agricultura, Amazônia/Cerrado, saúde e mineração.
3. Esses planos incluem aumentar fontes renováveis de energia, bioc
O documento discute os desafios e estratégias para o diálogo entre empresas e consumidores sobre sustentabilidade. Apresenta dados sobre a percepção do consumidor brasileiro em relação ao tema e destaca a importância da educação, auto-regulação e treinamento de profissionais para melhor comunicar a sustentabilidade.
Este programa permite capturar telas, converter vídeos online e fazer download de filmes e vídeos de vários sites, requerendo a instalação do software.
Este documento presenta una lista de 20 candidatos a cargos públicos electos y sus respectivas sanciones administrativas vigentes. La mayoría de los candidatos tienen sanciones laborales como despidos o destituciones vigentes por faltas graves o incumplimiento de obligaciones. Algunos tienen sanciones éticas como destituciones por prohibiciones éticas de la función pública.
Apadriñamentos e amadriñamentos lectoresrebkblanco
El documento habla sobre las actividades planeadas para el Día del Libro el 23 de abril. Los mayores del colegio serán padrinos o madrinas y leerán un libro a uno o más de los más pequeños. Se pregunta dónde y cuándo tendrá lugar la lectura, si será después de Semana Santa y fuera del colegio en el patio o pistas, dependiendo del tiempo. Ya se ha colgado un cartel en la entrada con los emparejamientos de padrinos/madrinas con sus ahijados.
Apresentaçãode ferramenta web 2.0. - picmonkeyMarta Redondo
O documento descreve um programa online e gratuito para edição de imagens em inglês chamado Picmonkey, que oferece ferramentas básicas de edição como tratamento automático, efeitos de cor e maquilhagem digital. O documento também lista algumas das opções de maquilhagem digital disponíveis no programa como remoção de olheiras, bronzeamento artificial, batom e rímel.
A professora planejou uma atividade de corrida de revezamento cooperativa para os alunos, utilizando diferentes espaços educativos como a sala de aula, sala de informática e parque. Os alunos foram divididos em grupos e trabalharam juntos para concluir a corrida no menor tempo possível, sem deixar cair a "tocha olímpica", a fim de desenvolver a cooperação em vez da competição.
A Mostra Cultural e Educativa de 2015 foi realizada na Escola Classe 29. O evento apresentou atividades culturais e educacionais para os alunos. A Mostra foi um sucesso na promoção da cultura e educação.
KUBA Ka creates pop, hip-hop and rap music and has made numerous dance hits in the USA and Europe. Popular songs like, “Physical Attraction,” “Streets of Freedom,” “Combat,” “Come to America,” and “Moonboy” are just some of the hot singles in his body of work.
El PSOE pedirá la confianza de los votantes el 9 de marzo, prometiendo ser más combativo con la Iglesia, gobernar para los desfavorecidos, democratizar las instituciones del Estado y distanciarse de las políticas privatizadoras y el patrioterismo del PP, al tiempo que regulará la inmigración de forma responsable, luchará por ampliar los derechos laborales y dinamizará la cultura, para acabar con problemas como el acceso a la vivienda.
The ancillary texts of a radio trailer and magazine article were effective at promoting the documentary because they appealed to the same target audience of 13-24 year olds. Both the trailer and article used clips and screenshots from the documentary to link the pieces together. The radio trailer was particularly useful because it could be broadcast on Radio 1, which attracts a young audience, allowing the documentary to be advertised on a platform that provides free music.
The ancillary texts of a radio trailer and magazine article were effective at promoting the documentary because they appealed to the same target audience of 13-24 year olds. Both the trailer and article used clips and screenshots from the documentary to link the pieces together. The radio trailer was particularly useful because it could be broadcast on Radio 1, which attracts a young audience, allowing the documentary to be advertised on a platform that provides free music.
The combination of the main documentary product and ancillary texts like the radio trailer and print advert are effective at clearly linking the pieces together through shared elements. These include using the title "At Your Convenience" in all pieces, scheduling details in some, the same voiceover actor, and slogans. Clips from the documentary are used in the radio trailer to give the audience a taste and build interest. The print advert image and slogan directly relate to the documentary's topic to help audiences make the connection between the pieces. An informal tone is used across all products to engage audiences on the serious issue.
After completing their documentary on happiness, the filmmakers believe Mosaic Films was the right producer due to the innovative and creative subject matter of exploring unconventional aspects of happiness. Journeyman Pictures would be a suitable distributor for its investigative style and focus on clear exposition in documentaries. For funding, Nesta’s Arts Impact Fund would provide £150,000-£600,000 and be a good option as it supports UK organizations like Mosaic Films.
- Television is able to attract large audiences from all ages, literacy levels, and socioeconomic classes, making it the largest mass medium.
- In India, television has been used more for educational and informational purposes rather than entertainment since its introduction. It aims to promote national integration, development, and disseminate messages about social and economic change.
- Television's audiovisual nature allows it to vividly portray events and influence audiences in a memorable way, making it well-suited for transmitting live news, events, and social messages.
O documento discute os desafios e estratégias para o diálogo entre empresas e consumidores sobre sustentabilidade. Apresenta dados sobre a percepção do consumidor brasileiro em relação ao tema e destaca a importância da educação, auto-regulação e treinamento de profissionais para melhor comunicar a sustentabilidade.
Este programa permite capturar telas, converter vídeos online e fazer download de filmes e vídeos de vários sites, requerendo a instalação do software.
Este documento presenta una lista de 20 candidatos a cargos públicos electos y sus respectivas sanciones administrativas vigentes. La mayoría de los candidatos tienen sanciones laborales como despidos o destituciones vigentes por faltas graves o incumplimiento de obligaciones. Algunos tienen sanciones éticas como destituciones por prohibiciones éticas de la función pública.
Apadriñamentos e amadriñamentos lectoresrebkblanco
El documento habla sobre las actividades planeadas para el Día del Libro el 23 de abril. Los mayores del colegio serán padrinos o madrinas y leerán un libro a uno o más de los más pequeños. Se pregunta dónde y cuándo tendrá lugar la lectura, si será después de Semana Santa y fuera del colegio en el patio o pistas, dependiendo del tiempo. Ya se ha colgado un cartel en la entrada con los emparejamientos de padrinos/madrinas con sus ahijados.
Apresentaçãode ferramenta web 2.0. - picmonkeyMarta Redondo
O documento descreve um programa online e gratuito para edição de imagens em inglês chamado Picmonkey, que oferece ferramentas básicas de edição como tratamento automático, efeitos de cor e maquilhagem digital. O documento também lista algumas das opções de maquilhagem digital disponíveis no programa como remoção de olheiras, bronzeamento artificial, batom e rímel.
A professora planejou uma atividade de corrida de revezamento cooperativa para os alunos, utilizando diferentes espaços educativos como a sala de aula, sala de informática e parque. Os alunos foram divididos em grupos e trabalharam juntos para concluir a corrida no menor tempo possível, sem deixar cair a "tocha olímpica", a fim de desenvolver a cooperação em vez da competição.
A Mostra Cultural e Educativa de 2015 foi realizada na Escola Classe 29. O evento apresentou atividades culturais e educacionais para os alunos. A Mostra foi um sucesso na promoção da cultura e educação.
KUBA Ka creates pop, hip-hop and rap music and has made numerous dance hits in the USA and Europe. Popular songs like, “Physical Attraction,” “Streets of Freedom,” “Combat,” “Come to America,” and “Moonboy” are just some of the hot singles in his body of work.
El PSOE pedirá la confianza de los votantes el 9 de marzo, prometiendo ser más combativo con la Iglesia, gobernar para los desfavorecidos, democratizar las instituciones del Estado y distanciarse de las políticas privatizadoras y el patrioterismo del PP, al tiempo que regulará la inmigración de forma responsable, luchará por ampliar los derechos laborales y dinamizará la cultura, para acabar con problemas como el acceso a la vivienda.
The ancillary texts of a radio trailer and magazine article were effective at promoting the documentary because they appealed to the same target audience of 13-24 year olds. Both the trailer and article used clips and screenshots from the documentary to link the pieces together. The radio trailer was particularly useful because it could be broadcast on Radio 1, which attracts a young audience, allowing the documentary to be advertised on a platform that provides free music.
The ancillary texts of a radio trailer and magazine article were effective at promoting the documentary because they appealed to the same target audience of 13-24 year olds. Both the trailer and article used clips and screenshots from the documentary to link the pieces together. The radio trailer was particularly useful because it could be broadcast on Radio 1, which attracts a young audience, allowing the documentary to be advertised on a platform that provides free music.
The combination of the main documentary product and ancillary texts like the radio trailer and print advert are effective at clearly linking the pieces together through shared elements. These include using the title "At Your Convenience" in all pieces, scheduling details in some, the same voiceover actor, and slogans. Clips from the documentary are used in the radio trailer to give the audience a taste and build interest. The print advert image and slogan directly relate to the documentary's topic to help audiences make the connection between the pieces. An informal tone is used across all products to engage audiences on the serious issue.
After completing their documentary on happiness, the filmmakers believe Mosaic Films was the right producer due to the innovative and creative subject matter of exploring unconventional aspects of happiness. Journeyman Pictures would be a suitable distributor for its investigative style and focus on clear exposition in documentaries. For funding, Nesta’s Arts Impact Fund would provide £150,000-£600,000 and be a good option as it supports UK organizations like Mosaic Films.
- Television is able to attract large audiences from all ages, literacy levels, and socioeconomic classes, making it the largest mass medium.
- In India, television has been used more for educational and informational purposes rather than entertainment since its introduction. It aims to promote national integration, development, and disseminate messages about social and economic change.
- Television's audiovisual nature allows it to vividly portray events and influence audiences in a memorable way, making it well-suited for transmitting live news, events, and social messages.
The document discusses different media sectors including film, TV, radio, print, and online. It provides information on key companies and jobs within each sector. The film industry involves making and distributing movies, with major companies including Lionsgate, Sony, and Disney. Key film jobs are director, producer, composer, and cinematographer. The BBFC governs film classification in the UK. TV earns money through advertising and major companies include BBC, ITV, and Channel 4. Key TV jobs include costume designer and camera operators. Ofcom regulates the TV and radio sectors in the UK. Radio involves distributing information through stations like BBC Radio, Capital FM, and Magic. Radio jobs include producers, presenters, and reporters. Print includes
The document discusses television channel idents, including:
- The purpose of idents is to link to the next program, make viewers aware of the channel, promote the channel, stand out from competition, and keep up with the times.
- Interviews found the main purposes are to advertise the channel, anticipate viewers, and promote the channel.
- The design of idents usually includes colors representing the channel, catchy images, things related to upcoming shows, and elements to grab viewers' attention.
- Idents change over time due to technology advances and to keep the ident memorable through consistent motifs like BBC1's use of a circle shape.
The two documentary trailers analyzed both follow standard conventions for documentary trailers but have some differences. Both include music and voiceovers, display the Netflix logo and release date, and end with revealing the title. However, one trailer includes an age rating while the other does not, and they have different target audiences. Additionally, one uses real footage while the other uses edited scenes, and they had differing marketing strategies with one relying more on social media.
The document summarizes feedback from an audience questionnaire about a student-created music video and accompanying promotional materials for the electronic band Glitch Mob. The feedback was overall positive, though some felt the video could have a stronger narrative connection to the song or promotional materials. Students used various media technologies like Adobe After Effects and Photoshop in creating, researching, and evaluating their projects. They aimed to use conventions of real music videos and promotional designs while also developing new approaches suited to the band.
This document discusses various types of digital products including e-newspapers like Metro that can be accessed online, e-magazines like Timeout that can be viewed on tablets either free or via subscription. It also discusses digital advertisements from companies like MacDonald's shown online and in public spaces, as well as Blu-ray discs used for high definition video and digital flyers, leaflets, manuals, music on Vevo, interactive games like Wii Sports, promotional materials from political parties like Labour, and e-books that can be downloaded to devices like Kindle.
This document discusses distribution options for a student short film called "Enough Is Enough". It first defines film distribution as how a film is distributed to audiences after post-production. It then explains that the film will likely not be distributed by a major distributor since it has a very low budget and used few resources. Some marketing options for self-distribution are discussed, such as uploading to YouTube, showing in local theaters, and promoting on social media. Self-distributing the film would be very expensive and require funding for copying and delivering DVDs to theaters and audiences. Legal permits would also be needed to properly distribute and sell copies of the film.
The document summarizes feedback from an audience questionnaire about a student-created music video and accompanying promotional materials for the electronic band Glitch Mob. The feedback was overall positive, though some felt the video could have a stronger narrative connection to the song or promotional materials. Students used various media technologies like Adobe After Effects and Photoshop in creating, researching, and evaluating their projects. They aimed to use conventions of real music videos and promotional styles while also developing new approaches suited to the band.
This document provides an overview of Holler, a creative digital agency, through a series of case studies and projects they have worked on. It highlights how Holler creates innovative digital experiences and marketing campaigns across multiple platforms for clients in industries such as television, music, and travel. Examples include developing interactive games, websites, videos, and applications to engage audiences for shows, brands, and social issues. The document demonstrates Holler's expertise in blurring the line between content and marketing to immerse users and build communities.
Idents are short clips played between TV programs to identify the channel. BBC 2 uses a consistent "suite" featuring the number 2 to help viewers easily identify the channel. Idents convey brand identity and provide information about upcoming programs through voiceovers. While idents attract audiences through entertainment, their short length limits detailed information and production techniques like stop motion require significant resources. Certain idents can only be used seasonally, limiting their value for broadcasters. Overall, idents aim to build viewer loyalty through consistent branding cues while introducing upcoming programming in a short time frame.
Mosaic Films was chosen as the production company due to their experience producing creative documentaries and focus on cinematic style over television. Journeyman Productions was selected as the distributor because of their expertise in documentary distribution and platforms. The production process would involve applying for funding from organizations like NESTA, renting locations, and commissioning original music. Distribution would utilize a marketing campaign across social media, radio, and exhibitions at independent cinemas and film festivals. The documentary would follow the AIDA model over six months from initial awareness on social media to action of viewers watching upon release, aiming for a certification of U.
The National Trust is requesting the production of promotional videos for two of their properties, Nunnington Hall and Rievaulx Terrace, that are between 40 seconds to 2 minutes 30 seconds and follow their brand guidelines. The videos should showcase the venues and activities while appealing to the target demographics. Extensive research was conducted on the properties, brand, audiences and potential video concepts to create a suitable end product for the client.
The document discusses the production, distribution, and exhibition of music videos. It defines the roles of executive producers, music producers, directors, and record labels in the production process. Executive producers manage the business aspects while music producers focus on the music. Directors oversee the entire production. Record labels distribute the music and promote the video. Distribution methods include music channels, iTunes, YouTube, websites, and independent labels. Videos can be viewed on platforms like YouTube and VEVO, at festivals, and on some music channels, though censorship may restrict certain content.
The document summarizes the media project of creating a local news broadcast called LOOKWest. It discusses how the project challenged conventions of real local news broadcasts through its more laidback tone and emphasis on local focus. Audience feedback was positive and found the broadcast to feel authentic. Various media technologies were used at different stages of construction, research, planning and evaluation of the project.
The documentary, print ad, and radio ad were designed to work together as a cohesive package with shared elements. They all used the title "Emergency Stop" to clearly link them. Imagery of a ripped L-plate was used in both the documentary and print ad to illustrate the theme of driver development. The same voiceover was used in both the documentary and radio ad to further connect the pieces. Color choices and other elements were tailored based on audience research but also had to balance design considerations between mediums. The goal was to seamlessly tie the ancillary texts to the documentary to help audiences recognize they were all part of the same project.
Methanex is the world's largest producer and supplier of methanol. We create value through our leadership in the global production, marketing and delivery of methanol to customers. View our latest Investor Presentation for more details.
The E-Way Bill revolutionizes logistics by digitizing the documentation of goods transport, ensuring transparency, tax compliance, and streamlined processes. This mandatory, electronic system reduces delays, enhances accountability, and combats tax evasion, benefiting businesses and authorities alike. Embrace the E-Way Bill for efficient, reliable transportation operations.
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MUTUAL FUNDS (ICICI Prudential Mutual Fund) BY JAMES RODRIGUESWilliamRodrigues148
Mutual funds are investment vehicles that pool money from multiple investors to purchase a diversified portfolio of stocks, bonds, or other securities. They are managed by professional portfolio managers or investment companies who make investment decisions on behalf of the fund's investors.
Cleades Robinson, a respected leader in Philadelphia's police force, is known for his diplomatic and tactful approach, fostering a strong community rapport.
ZKsync airdrop of 3.6 billion ZK tokens is scheduled by ZKsync for next week.pdfSOFTTECHHUB
The world of blockchain and decentralized technologies is about to witness a groundbreaking event. ZKsync, the pioneering Ethereum Layer 2 network, has announced the highly anticipated airdrop of its native token, ZK. This move marks a significant milestone in the protocol's journey, empowering the community to take the reins and shape the future of this revolutionary ecosystem.
2. RTV | Confidential
Executive Summary pg. 2
Disclosure Statement
This memorandum has been prepared by RTV, Inc. as an informational
resource for qualified individuals seeking opportunities in a technology based
emerging growth company. Individuals should beaware that early stage investments
are inherently risk oriented opportunities that should only be considered by
sophisticated individuals with a background in venture capital.
Moreover, the information contained herein is believed to have been taken
from accurate and reliable sources however it is possible that some information may
have changed, or has been superseded by additional information that may have
become available subsequent to the preparation of this document or the source
material could have changed all of which could impact the content of this memo.
As a result all interested parties should conduct their own independent
analysis of the business opportunity discussed herein and determine for themselves
the credibility of the opportunity and its likelihood for success. RTV’smanagement
makes no representation as to the likely outcome of the proposed business venture
which can be influenced by events beyond management’s control.
All inquiries or requests for additional information should be forwarded to:
Gary Fujarek, CEO
RTV, Inc.
954-706-4338
rtvinc@hotmail.com
www.rtvworld.net
3. RTV | Confidential
Executive Summary pg. 3
Executive Summary
Over the past 20 years consumers of music have seen dramatic changes in the way they
listen to their favorite artists. Whereas 50 years ago portable radios playing AM and FM were all
the rage today digital devices such as smartphones, tablets and computers are all entertainment
centers that play music and videos with equal ease. The portable radio of yesterday has morphed
into today’s smartphone and the technology is still evolving.
However the growth in digital devices that play music coupled with the dramatic increase
in the number of consumers with these devices has converted the device’s screen into commercial
real estate where products can be advertised, placed and sold. Basically the computer screen has
become the billboard of today. This effectively monetizes the screen thereby creating a reliable
revenue source for companies with products that meet the user’s needs.
Our Company, RTV is the forefront of monetizing device screens. Our first product, the
Voice of the World®, is a universal image that is launched on any device when music is playing
and offers users a unique background image that serves to create a tranquil ambiance for any room
or environment.
We further believe that our image is different from other images of earth since it was taken
on an actual Apollo mission in outer space. As a result although others may offer a look alike
picture of earth only RTV offers a trademarked image that is documented as being historically
authentic.
We believe that the originality of our image will distinguish us in the market and permit us
to monetize our trademark. We also believe that RTV can be managed as a lean, efficient company
resulting in generating better than average returns.
For these reasons and others RTV should be seen as a unique opportunity to participate in
the dramatic growth of innovative apps for digital devices as well as a compelling business
opportunity that could produce venture capital type returns if managed to success.
RTV “Where Life Takes On A New Meaning” TM
4. RTV | Confidential
Executive Summary pg. 4
Overview
When Viacom first launched MTV in August 1981 little did they realize that they were
about to forever change the way people listen to music. For the first time music was united with a
visual image of something other than the film of an entertainer who might be lip syncing their
performance or not.
Essentially with the introduction of MTV the music video industry was launched forcing
artists to make music and an original video to go with it thereby officially pairing music and video
imagery as a mass market product.
However that was 25 years ago and since its introduction MTV has evolved with the times
and today no longer exclusively shows music videos. Nonetheless the impact of MTV was so
significant that it effectively transformed music from exclusively being an audio medium into
being an audio and visual medium with the ramifications still playing out on electronic devices
around the world.
Over the same time that MTV was changing music technology was changing the way we
listen to music by transforming smartphones and computers into digital players. Today virtually
every cell phone can stream music, movies and play games and in any venue including cars, buses
and airplanes. Likewise tablets, laptops and desktop computers have all become entertainment
consoles in addition to computing devices.
The combination of MTV and the instant and ubiquitous availability of music on a broad
array of devices has dramatically changed the way we listen because now we can also see music.
This in turn has created a verifiable market opportunity to provide music listeners with alternative
imagery on their device’s screen.
For the vast number of listeners the screen on their music playing device, albeit a
smartphone or computer, offers numerous business opportunities for those companies that know
how to access and promote themselves on the user’s screen with music related products. This is
the same as Facebook selling advertising space on its pages.
We believe that our trademarked image is unique in being able to be monetized and
overtime we anticipate identifying other images that can impact a room’s ambiance and thereby
create a library of images and significant cash flow.
® All RTV products are registered trademarks & protected by copyrights
Rcorp. TM
5. RTV | Confidential
Executive Summary pg. 5
RTV, the Concept
You turn the music on your phone, tablet, TV or computer on but you do not want to watch
videos or see album covers pass by with each new song; you simply want to relax. What image
could you put on your screen that would be an inspiring, thought-provoking counterpart to all of
your favorite songs?
If it was Christmas or New Year’s Eve the answer would be easy and would be the
traditional yule log burning in a quaint fireplace. And every year several channels on your local
TV will feature this image as a means to provide viewers with a pleasant background that does not
intrude on the holiday event but creates an ambiance that compliments the experience.
When examined closely reality is that very few other images have the power to
instantaneously create a room’s ambiance as the yule log does
because very few images have the capacity to produce visceral
feelings of well-being and harmony as the yule log does. In
many respects the fire in the yule log image is distinguished by
having a universal quality that connects everyone with nature.
Based on this we believe that the rotating image of earth
set against a background of outer space that we call Voice of the
World®, is one of the few iconic images that analogously to the
yule log has the quality of universality and conveys to the viewer
an ambiance of tranquility and solace and a connection to nature.
The uniqueness of our image is distinguished in part, by having
been taken an Apollo mission giving it a unique birthright in
history.
We further believe that the effectiveness of our image as
a mood maker is enhanced by having the earth rotate and the background stars twinkle at random
intervals. The use of motion and flickering lights serve to enhance the image’s effectiveness
because it subtly changes the composition from moment to moment thereby creating a
continuously shifting display that intrigues viewers and serves to draw them in.
The power of the revolving earth’s image stems from the picture reflecting the home of all
mankind and by doing so communicates the universality of nature including the peace and solitude
of outer space. The photo of the gently turning globe provides the perfect image for virtually every
occasion where music is meant to be in the background in order to help create the room’s ambience
and not overpower it.
In the same manner as the yule logs does, the revolving earth offers the subtle, gentle
message of tranquility without being intrusive. For individuals seeking to relax while listening to
music the image is ideally suited as a calming visual that overtime has a hypnotic effect on the
In 2002, Dennis Tito became
the first private citizen to
realize the dream of
traveling in outer space by
paying $20 million to spend
a week aboard the Russian
space station Mir. Flite logs
indicate that he spent his
time on board watching the
Earth rotate and listening to
classical music.
6. RTV | Confidential
Executive Summary pg. 6
viewer as the earth’s natural rhythm syncs with the viewer’s own bodily rhythm thereby enhancing
the feel.
Moreover, as part of the RTV experience users will also be able to access the music
provider’s information on each song being played making our product complementary to the
streaming service being used. RTV will enable listeners to toggle back and forth between the image
and the streaming devices data in a seamless motion.
The strength of the RTV concept is its simplicity and the ability of the spinning earth to
create a captivating background setting that does not intrude on an event but compliments it even
if the occasion is nothing more than to relax. The spinning globe is a natural image that fits any
occasion and can be enjoyed by children and adults alike because it viscerally connects with
everyone.
Overtime RTV will augment its image database with additional images that have the power
of universality meaning the requirement that each one has the same ability to set a room’s
ambiance.
7. RTV | Confidential
Executive Summary pg. 7
Current Business Plan
RTV is currently in its inception stage and is about to initiate its product development
phase.
The RTV concept is to create an application that once down loaded will launch with any
music service on that device and display the Company’s Voice of the World ® image as the music
plays.
The RTV software will not interfere with the streaming application being run including
any of the well-known services in the box to
the right such as Pandora, Spotify, and I
Heart Radio, Beats or any other music
streaming service.
The RTV app will be compatible with
any device with either an Android, Windows
or Apple operating system including
smartphones, tablets and computers. The
RTV app will be called Voice of the World®
representing the universality of the
company’s concept and trademark.
RTV users will also be able to take
advantage of any feature that is included with
the music player being used. In this manner an RTV user can also use tone adjustments or other
features that are included in the streaming software service.
As is typical of any other app the RTV software will be sold through every internet, cell
phone and data provider’s digital store including but not limited to Amazon, Google Play and The
Apple Store among many others including all streaming services that also sell music.
Because RTV will sit above the music streaming service it can be applied to any service
and thereby has the ability to be an international product. Moreover, the universality of the earth
rotating image compliments the international aspect of being able to be used by any streaming
service for any kind of music anywhere in the world.
Since the goal of management is to keep RTV Inc. as lean and efficient as possible it is
currently expected that the Company will enter into a multiyear agreement with a properly
credentialed tech company to write the code for the Company’s app and then to maintain it.
Management believes that a multiyear agreement will be advantageous because it will
facilitate the development of product improvements since the developers will have written the
source code for the product.
8. RTV | Confidential
Executive Summary pg. 8
In general development of the Company app will not require very sophisticated coding by
today’s standards although debugging and porting code among several different operating systems
can be challenging. Based on previous discussions Management believes that the software app will
be written quickly and easily given its relative simplicity. Current price estimates for building the
app also appear to be reasonable.
Although the Company intends to outsource its technology needs, for the balance of
management positons the Company will establish its own infrastructure. To start the Company
intends to recruit a controller, tech officer and a general office assistant. Subsequently as the
company grows other employees will be added as needed.
Once the Voice of the World trademark image is launched the Company will consider
hiring salespeople to create relationships with other companies for joint marketing activities. These
could be anyone from a cell phone or tablet manufacturer to a hotel who wants a relaxing image
playing for guests upon arrival.
9. RTV | Confidential
Executive Summary pg. 9
The Market
Music is one of the rare things that has universal appeal to all people regardless of where
they live or what their cultural norms are. Coupled with the explosion in mobile listening devices
including smartphones, tablets and notebooks and the market for music related internet products
is truly global.
But aside from the sheer growth in the number of electronic devices in use that can play
music, the music industry itself has recently undergone radical changes that has altered the
traditional role of radio and record players which are now digital streaming devices.
With regard to radio, today’s music companies sell subscriptions to streaming services that
come without commercial interruptions. These services also allow the listener to customize their
play list to only the songs they
exclusively want to hear.
The combination of streaming
uninterrupted music and the ability to
create exclusive playlists of desired
songs has served to transform a
traditionally free product into one that
consumers are willing to pay for in the
form of monthly or annual
subscription fees. This income replaces commercials as the source of revenue to the station and
clearly proves that in today’s market the right music related product can quickly be monetized.
Another upshot of the development of digital song databases is that they allow any kind of
recorded music to be made available instantaneously anywhere in the world. This is accomplished
by downloading an app that can be bought from any music provider.
According to Forbes as of December 2013 there were over 1 million apps at the Apple
Store alone and by October 2014 Stastista estimated that 85 billion had been downloaded proving
that individuals not only use digital music players but they buy complimentary products for them.
Apple estimates each iPhone has 10 apps on it.
This means that listeners in Asia and Africa who have access to a means of playing music
such as a cellphone, can now access the specific music that they want to hear which in turn has
greatly expanded the market for streaming music and especially in areas without a free radio
alternative.
Consumers have also been freed from buying expensive albums of songs and today can
buy individual tracks of music from any album released on any date anywhere in the world.
Retailers like Amazon, Google, Apple and numerous others offer diverse and unique catalogs of
songs that allow a listener to assemble a play list of their favorite tunes.
In October 2014, Apple announced that 85
billion apps had been downloaded from its Apple
Store and of that amount 3.1% and 6.76% were
for music and entertainment respectively.
Statista.com
10. RTV | Confidential
Executive Summary pg. 10
In today’s music world when you want to relax or entertain you simply plug into your
existing database of songs and arrange them as you like. As a result today, anybody, anywhere in
the world, can play a self-composed list of their favorite songs to relax with.
All of these trends portend opportunity for our company because the larger the number of
screens that play music the larger is our market opportunity. By offering consumers a universally
oriented image that compliments any style of music and can instantaneously transform any room
or area’s ambiance to have the tranquility of outer space has the capacity to access millions of
users around the globe.
Further we believe that the unique character of our product, which cannot be obtained
elsewhere, is what permits it to be sold and monetized. This is because even though many apps are
represented as free they are really free to play, meaning after a trial period you must pay for
continued use of the app. This evidences that consumers will pay for the apps they want.
Since our image is taken from an Apollo mission it has a distinctive birthright in history,
is trademarked and is what enables us to charge for the image’s use. This is analogous to
professional photography services where the image is not in the public domain but owned.
Given that there are over 1 billion personal computers in current use, over 7.22 billion cell
phone devices in use and over 250 million tablets with the major manufacturers selling about 100
million units per quarter, we believe that there is a large and growing population of customers who
will learn of our product and for a nominal charge down load it.
As part of the product development the Company intends to conduct a market study to
determine the price elasticity of our product. This research will seek to measure the volume of
sales we can expect at various price points.
This is essential since images of earth can be easily obtained and although they will not
offer the same visual experience as RTV they nonetheless represent an alternative.
However as subscription radio proves, consumers are willing to pay for things that were
historically free if it is a true innovation as our product is.
In the Car
On your Phone, Ipad, Tablet,
Computer TV
Computer Screens everywhere
12. RTV | Confidential
Executive Summary pg. 12
Management
Gary Fujarek: Founder and CEO
Gary Fujarek is an entrepreneur with successful experience in the food, retail and music
industry. Starting in 1970 Gary assumed control of the family business which was the famous
Tasty Box Lunch restaurant. Subsequently from 1973 to 1979 Gary owned and operated the
London House Fish & Chips Restaurant and ultimately sold both businesses.
In 1980 after selling his restaurants Gary successfully transitioned to the entertainment
industry where he became involved with recording companies. Gary worked with Criteria
Recording where he assisted in the production of record albums and was credited on Laura
Taylor’s debut album which contains a single that reached # 3 on the Billboard Charts in 1981.
Over the next 10 years Gary continued working in music industry and developed a business
consulting practice that he maintained for over 9 years. During that time Gary worked on a project
basis primarily with emerging growth business in need of capital and strategic guidance.
Recently Gary decided to Launch RTV and spent the past year developing the concept.
Gary Fujarek attended St. Rose of Lima Catholic School and North Miami High School.
He received an Associate’s degree from Dade Junior College where he majored in business.
13. RTV | Confidential
Executive Summary pg. 13
Summary
RTV is a startup company that has an innovative idea for selling music related images for
use on smart phones, tablets and computers. Our goals is to develop a line of images that have the
power to transform a room’s environment and can be used on any occasion or no occasion to
simply relax.
Our first image, Voice of the World is an iconic photo of earth taken aboard an Apollo
mission. The image clearly has a generic appeal that we believe stems from the universality of
mother earth and outer space. We believe that very few images have the power to communicate as
Voice of the World does.
Currently we initiated development of our first app which we intend to sell in digital stores
and through music services such as at the Google Play Store and the Apple store. Regardless of
the vendor a user will be able to simply download our app and then it will launch automatically
whenever the music is played on that device.
We believe that the demand for our image will be substantial as few others can transform
a room into a quiet and harmonious environment with your favorite music playing in the
background.
We further believe that the ability to provide music listeners with complementary images
that work with the music to create the right ambiance will prove to be a highly successful and
desirable product for large number of consumers.
RTV
RTV is more than an app
It’s Also Radio Television
A ® picture for all of radio more than 99% of all music.
Has no music video attached
With RTV not anymore.