This document compares AffiliateTraction to other managed programs and outsourced program managers (OPMs) to show the substantial benefits of working with AffiliateTraction.

1. Incubating, Growing and Managing Affiliate Programs for Over 12 years
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Competitive Analysis
Network Managed Out-Sourced Program
Competitive Analysis AffiliateTraction
Services Management
Simplified Legal - One Agreement Included Not Applicable Not Available
Simplified Finance - One Invoice/Statement Included Not Applicable Not Available
Agency Business Model
Simplified Technology - One Pixel Included Not Applicable Not Available
Average Annual Affiliate Revenue 19.80% Industry Average 5.2% Industry Average
Percentage of All Online Sales 5.2%
Affiliate Revenue Percentage Lift 40.80% Industry Average 19.1% Industry Average
During Q4 19.1%
Agreement Terms Month-To-Month 12 Months 12 Months
Simplified Management - One Dashboard Included Not Available Not Available
For Everything Affiliate
Multi-National Presences US, UK, CA US, UK Case-By-Case
Total Transparency - Client Has Complete Included Not Available Not Available
Live Visibility Into All Activities
Multiple Affiliate Network Capabilities Included Not Available Not Available
Primary Networks (Google, LinkShare, Discounted Bounty, Zero Not Applicable Not Applicable
Commission Junction) Setup Fees
Network Strategy
Premium Networks (PepperJam, Discounted Bounty, Zero Not Applicable Not Applicable
AvantLink, buy.at, Webgains) Setup Fees, MTM Terms,
No Monthly Min
Social Media Marketplace Discounted Bounty, Zero Not Available Not Available
Setup Fees, MTM Terms,
No Monthly Min
Discounted Affiliate Network Bounties Included Case-By-Case Not Available
Live Single Point Cross-Network Dashboard Included Not Available Not Available
Complimentary Affiliate Network Fees Included Additional Cost Additional Cost
Zero Cost, Monthly Minimum and Term Included Additional Cost Additional Cost
Premium Network Participation
Multi-Network In Network Recruitment Included Not Available Not Available
Affiliate Recruitment Through Search Included Not Available Not Available
Affiliate Strategy
Affiliate Recruitment Through Social Media Included Not Available Not Available
Affiliate Recruitment Through Network Included Additional Cost Additional Cost
Email
Affiliate Recruitment Through Agency Email Included Not Available Case-By-Case
Deliverable Publisher Optimization Included Additional Cost Additional Cost
Placements
Competitive Analysis Included Not Available Not Available
Performance Based Media Buying Included Additional Cost Additional Cost
831.464.1441 • 2125 Delaware Avenue, Suite E, Santa Cruz, CA 95060 • www.affiliatetraction.com
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Network Managed Out-Sourced Program
Competitive Analysis AffiliateTraction
Services Management
Domain Squatting Brand Oversight Included Not Available Not Available
Brand Oversight
Paid Search Brand Oversight Included Additional Cost Additional Cost
Email Regulation Brand Oversight Included Not Available Not Available
Promotion Code Abuse Oversight & Included Not Available Not Available
Suppression
Email Regulation Suppression Included Not Available Not Available
Twitter Content Brand Oversight Included Not Available Not Available
Live Single Point Brand Oversight Included Not Available Not Available
Dashboard
Consumer Offer Development Included Not Available Not Available
Private Consumer Offer Development Included Case-By-Case Case-By-Case
Campaign Strategy
Multi-Network Campaign Distribution Included Not Available Not Available
Facebook, Twitter, LinkedIn & Email Included Not Available Case-By-Case
Campaign Distribution
Campaign, Creative & Product Feed Rating Included Not Available Not Available
Creative Design Included Additional Cost Additional Cost
Product Datafeed Parsing & Syndication Included Additional Cost Additional Cost
Transaction Reconciliation Included Additional Cost Case-By-Case
Live Single Point Cross-Network Dashboard Included Not Available Not Available
Multi-Network Analysis Included Not Available Not Available
Analysis
Brand Analysis Included Not Available Not Available
Channel Metric Analysis (ROAS, EPC, CPC Included Case-By-Case Case-By-Case
& Revenue Lift Analysis)
Analysis Housed In A Single Point Included Not Available Not Available
Dashboard
Multi-Network Single Point Dashboard Included Not Available Not Available
Multi-Brand Oversight Single Point Included Not Available Not Available
Dashboard
Technologies
Universal Pixel Container Tag Technology Included Not Applicable Case-By-Case
Promotion Code Suppression Management Included Not Available Not Available
Technology
Social Media Clickless Tracking Technology Included Not Available Not Available
Campaign, Creative & Product Feed Rating Included Not Available Not Available
Algorithm Technology
Google Analytics Integration Included Not Available Not Available
831.464.1441 • 2125 Delaware Avenue, Suite E, Santa Cruz, CA 95060 • www.affiliatetraction.com
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