Artsicle is an e-commerce site that allows customers to rent local art before purchasing it. Founded in 2010, it has raised $390k in seed funding. The site helps both customers affordably access art and local artists sell and promote their work. It aims to change the traditional art industry by making artistic capability rather than fame the determining factor. Early success stories and a mission focused on helping local artists indicate the company is well positioned for continued growth as it expands into new cities.

1. Shuvajit Das

2. Product
E-commerce site
Art created by local artists
Customers first rent, then buy

3. Financial Info
Private startup company
Raised $390k in seed round

4. History
Founded in 2010
Started as a side project
Co-founders are partners in real life

5. What’s HOT?
Changing art industry
Fame does not determine artistic capability
Art not in museums can still hang on walls

6. Secret
Rent before buy
Wide price range
Help local artists

7. Dan Bina’s Story
Early adopter of Artsicle
Art handler at auction firm
Uses Artsicle to sell his art
Artsicle helped pay bills

8. Competition
Artsy - Users discover new art, famous and emerging
20x200 - Introduce artists to curators and collectors

9. Prediction: Success!
Small company
Expanding to many cities
Mission is easy to believe in