Sending ‘a communication’ is more than just sending a document, an email or a letter or a text message. It covers the entire flow a message is facing until it has completed its mission. The entire flow, meaning: the source, the creation, the branding, the fixed content and the content variables, the bounces, the reaction to these bounces, the customer’s feedback, the gained information, etc. The Scriptura Engage Communication Center is a central communications hub for customer correspondence. It is a management platform for executing complex multichannel communication strategies in a standardized manner and can be configured, extended, or customized to meet strategic communication objectives of the organizations.

1. Communication Center:
Central hub for setup, management
and reporting communications
Scriptura Engage | Features | Communication Center Reach. Connect. Engage.
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Sending‘a communication’is more than
just sending an email or a letter or a
text message. It covers the entire flow a
message is facing until it has completed
its mission. The entire flow, meaning: the
source, the creation, the branding, the
fixed content and the content variables,
the bounces, the reaction to these
bounces, the customer’s feedback, the
gained information, etc.
Communication Center introduces the
concept of communication schedules.
Communication schedules generate
and deliver communications to multiple
channels in parallel or execute fallback
scenarios when a communication could
not be delivered via a specific channel.
To be able to do this, communication
schedules process the feedback from the
different output channels.
The objective of Communication Center
is to act as a central communications
hub for customer correspondence. It is
a management platform for executing
complex multichannel communication
strategies in a standardized manner
and can be configured, extended,
or customized to meet strategic
communication objectives of the
organizations.
Design
Users can design communication projects and templates, manage them as
well as related resources.
Compose
Data is retrieved and used to assemble the actual correspondence. Users can
see the status of each communication job, the number of communications
that has been sent, and more. Communication Center also allows managing
jobs and communications: release, pause, and restart. Jobs can be bundled.
Communications can be previewed, approved, rejected.
Deliver
Communication Center supports various delivery channels and formats.
Channels are configurable and new channels can easily be added.
Analyze
All information that is retrieved during the process of generating and
delivering communications can be consulted via secure web dashboards,
which includes overviews of jobs, communications, and deliveries with
drilldown possibilities and statistics about the different channels and reports.
Communication Center is based on the four phases each communications passes: design, compose, deliver and analyze.
The different Scriptura Engage components (from template design and resource
management to output production and delivery) can be managed from Communication
Center: a 360° view of all communications is available. Its user interface can be branded
to the corporate communications guidelines of customers allowing white label versions.