This document introduces and promotes the new Commercial Kitchen trade show event. It summarizes the key details and value propositions of the event, including that it will unite the commercial kitchen equipment market in one dedicated event, cover all foodservice industry sectors, and feature over 100 leading suppliers. Marketing executives and others in the industry praise the unique focus and business opportunities of the event.

1. Equipment for kitchens that work.
www.commercialkitchenshow.co.uk

2. COMMERCIAL KITCHEN
is a fantastic concept
and provides the
market with a needed
pure equipment
focused show.”
JULIE FELL, MARKETING MANAGER,
ELECTROLUX PROFESSIONAL
“
Supporting the launch of the
innovative COMMERCIAL KITCHEN
event is truly an inspired way to
showcase our message direct
to a serious audience in a
focused business environment.”
MARIA MCNEVIN, MARKETING MANAGER,
ADANDE REFRIGERATION
“

3. Welcome to
your major new
trade event.
Welcome to COMMERCIAL KITCHEN – the vibrant,
new, fresh and exciting event dedicated to the
UK’s multi-billion pound foodservice sector.
Designed to set itself apart from anything
previously aimed at this sector, COMMERCIAL
KITCHEN will offer a unique and unparalleled
annual opportunity to unite this important market.
The event will deliver specifiers and buyers from across the whole
industry wanting to meet and do business with manufacturers,
suppliers and fit-out companies offering the full range of products
for every commercial kitchen, and the solutions and services that will
meet their needs.
Most importantly, COMMERCIAL KITCHEN will reflect and evolve
in accordance with the industry environment and will offer a truly
cost effective, relevant and dynamic business platform for all
parts of this important market.
COMMERCIAL KITCHEN
Equipment for kitchens that work.

4. Rather than focusing on one of the
many vertical sectors served by the
industry, COMMERCIAL KITCHEN will
cover ALL sectors of the foodservice
industry to ensure maximum return on
investment and to provide a truly
dedicated one-stop event for
anyone in the market to buy
commercial kitchen
equipment.
Restaurants
& Pubs
Schools &
Universities
Stadia &
Venues
Hotels
Supermarkets
Food-to-go
Chains
Hospitals &
Care Homes
Install
Companies
Prisons
A unique proposition

5. Market overview
The total value of the commercial kitchen equipment market is
estimated to be worth around £1 billion annually in the UK. It’s a
huge amount yet, perhaps it’s not surprising, when you consider that
the kitchen is at the heart of any successful catering operation,
whether it is in a top-end Michelin-starred restaurant, or a mass
catering outlet in a hospital or university.
However, whilst most kitchens have similar types of equipment, the
industry is characterised by many different types of catering sectors,
which all have their own trade shows. We think it makes much more
sense to create a show which serves all the verticals, whatever the
sector, as they all have similar needs. It doesn’t just make it easier
and more effective for you as an exhibitor but, crucially, also much
more appealing for the decision makers who will be able to see and
compare more equipment at one show.
We have spent over two years talking to the major players in the
industry who have helped to develop the concept. This culminated in
an advisory board in May 2015 where COMMERCIAL KITCHEN was born.
Finally, the definitive trade event for your sector has arrived.
We are delighted to be supporting a clearly focused capital
equipment event that’s an ideal platform to meet prospective
purchasers across the independent and group marketplace.”
GLENN ROBERTS, MANAGING DIRECTOR, GRAM (UK) LTD
“

7. Developed by the industry
COMMERCIAL KITCHEN has been developed in consultation with
leading industry suppliers, distributors and operators, to ensure it
meets the needs of this dynamic, fast changing industry, with the
view to becoming the definitive event for the sector. The event will
feature a vibrant exhibition floor and live content covering practical
issues and trends that relate directly to your industry through a
thought leadership driven keynote theatre.
COMMERCIAL KITCHEN benefits from an advisory board of leading
operators and suppliers, who give us valuable input on content,
marketing trends and the key future focus of the sector, to make
sure every detail has been thought through by the industry for the
good of the industry.
Venue and Timing
COMMERCIAL KITCHEN is a truly national show
and will take place at the NEC in Birmingham,
the geographically most central venue in the UK.
This iconic venue is easily accessible by road, rail
and air and features the best infrastructure
facilities of any of the major venues in the UK.
Following consultation, it has been decided that early June 2016 is
the perfect time for COMMERCIAL KITCHEN, to avoid clashing with
other major UK or international events.
“
We are very excited to be participating at the new
COMMERCIAL KITCHEN exhibition. A dedicated event of
this type, for the catering industry, where heavy
equipment suppliers can showcase their latest products
is something we firmly believe the market needs.”
MELISSA PEREIRA, UK KEY ACCOUNT DIRECTOR, RATIONAL

8. It’s time for change...

9. Who will you do business with?
Like the best things in life, it’s a simple yet very compelling idea. For
the first time, COMMERCIAL KITCHEN will bring the whole industry
together so that you can access the whole of the market in one
dedicated, focused environment.
We pride ourselves on delivering a quality audience – the key
decision makers, the influencers – the people you want to meet!
Our award-winning in-house marketing team will develop an
unprecedented, highly targeted marketing campaign with
separate messages for each of the different sectors served by the
industry, attracting exactly the people who you want to do business
with, including:
Casual Dining (Chain & Independent) Restaurant & Pubs
Multiple & Independent Food-to-go / Take Away Outlets Fine
Dining / Michelin-Starred Restaurants Independent Restaurants
and Pubs Hotel Groups & Independents Supermarkets
Contract Caterers Care Homes Schools Universities
Hospitals Prisons Cruise Ships Offices Stadia & Venues
Travel & Transport Hubs Distributors Install Companies
After enjoying the huge success of being part of Casual Dining,
there was no way we could turn down the opportunity to be
part of a tailored trade event such as COMMERCIAL KITCHEN!
It’s fresh and it is exciting and we will be there!”
MIKE O’KEEFFE, SALES DIRECTOR, GAMBLE FOODSERVICE SOLUTIONS
“

10. Developed by an award-winning team!
COMMERCIAL KITCHEN is being developed and organised by
Diversified Communications, the team behind the highly
successful, award-winning trade shows lunch! and Casual Dining,
which are both renowned for the high quality of audience they
attract and the attention to detail in both marketing and
presentation. Other events in the portfolio include Fine Food
Australia, Fine Food India, Brussels Seafood Show, Restaurant
& Bar in Hong Kong and The Natural Food Show.
The COMMERCIAL KITCHEN experience
COMMERCIAL KITCHEN aims to buck the standard trade show trend
by bringing the biggest decision makers and buyers to you in a
focused business environment. This major new show will champion
innovation, look stylish and deliver an unrivalled visitor experience for
the who’s who of this dynamic sector. From the time people arrive, to
when they leave, COMMERCIAL KITCHEN will inspire ideas, deliver
business and offer insight into this fast moving sector like no other
UK foodservice trade show in the calendar.

11. Be part of it!
COMMERCIAL KITCHEN will feature only the most relevant and
innovative suppliers to ensure the show maintains its focus as the
definitive event for the full range of products for commercial kitchen
equipment in the UK. Exclusive new product launches, leading
kitchen design services, plus innovative kitchen devices and
accessories, will be a major attraction for senior decision makers
from the whole spectrum of catering businesses.
COMMERCIAL KITCHEN will see over 100 industry leading suppliers
showcasing all aspects of what is required to run a successful
commercial kitchen. These include:
Ovens | ranges | cooking equipment | refrigeration | freezers |
extraction | ventilation | ware washing | kitchen aids & devices |
kitchen utensils | kitchen uniforms | flooring | fit-out | workstations
| surfaces | storage | leading design practices...
Essentially, everything from the kitchen doors backwards!
*All prices +VAT. Stand prices include registration fee, marketing support, show guide entry
and stand cleaning. Shell Scheme stands include carpet, shell scheme, and name board
with stand number. Lighting is also included.
To apply for space, contact us on 01273 645 155 or
swatkins@divcom.co.uk to discuss current availability
• 6 to 49 sqm Shell scheme £339 per sqm
• 12 to 49 sqm Space only £319 per sqm
• 50 to 100 sqm Space only £269 per sqm
• 100 sqm+ Space only £199 per sqm
STANDRATES*
www.commercialkitchenshow.co.uk
Secure your stand today!
If you serve the commercial kitchen market, you simply must be at
COMMERCIAL KITCHEN! Its unique formula of a friendly yet business
like atmosphere, with a focused buying audience, make it the only
dedicated trade event for your industry. It’s definitive. It’s unmissable!

12. Organised by
Casual Dining lunch!
Brought to you by a multiple award-winning trade show organiser:
Members of
Nile House, Nile Street, Brighton BN1 1HW Tel: +44 (0)1273 645155 Email: swatkins@divcom.co.uk www.commercialkitchenshow.co.uk
We connect, educate and strengthen business communities through market-leading events, publications and eMedia.
It’s time for change...
Winner of Best UK Trade Show under 2000m2
2010 & 2011 and Best Marketing Campaign 2012
2010
EXHIBITION
NNEEWWSS
AWARDS
WINNER
Winner of Best
Trade Show 2014
Winner of Best UK Trade Show
under 2000m2
2014 and 2015