The Australian Information Industry Association launched CollabIT Victoria a Victorian Government sponsored programme that provides a platform for small business to collaborate to share resources, develop ideas and increase revenue and profit.

1. CollabIT
Small Business Collaboration in IT
Welcome
AIIA 30 years of Leadership 1978 – 2008

2. CollabIT
Small Business Collaboration in IT
Now Russell Yardley
Collaboration: Why is it important?
4:20 Graeme Renfrey
Community & Customer Collaboration
Project Manager Online Services
Lend Lease Information & Communication Technology
4:28 Dominic Feik
SME Collaboration
Director, Business Services
Small Business Victoria,
Dep of Innovation, Industry & Regional Development
4:36 Kelly Hutchinson
Sharing the expense of doing business
Australian Information Industry Association
Collaboration: What’s this all about?
4:45
4:50 Break into small groups to explore the issues
5:45 Share any valuable insights
5:55 Collaboration: How do we start it?
Drinks
6:00
AIIA 30 years of Leadership 1978 – 2008

3. CollabIT
Small Business Collaboration in IT
Russell Yardley
AIIA CollabIT Branch Chair
AIIA 30 years of Leadership 1978 – 2008

4. CollabIT
Small Business Collaboration in IT
Providing invaluable assistance for
business on how to survive in the
current economic environment
through collaboration and support
AIIA 30 years of Leadership 1978 – 2008

5. The Lone Wolf

6. Soon learned to hunt in packs

7. The group out
performs the
individual net
result more
protean for
everyone.

8. CollabIT
Small Business Collaboration in IT
Graeme Renfrey
Project Manager Online Services
Lend Lease
AIIA 30 years of Leadership 1978 – 2008

9. Community &
Customer
Collaboration
Graeme Renfrey
Project Manager Online Services

10. Background
 Industrial Design & Arts Qualifications
 Construction Sector - Export Manager to Japanese Markets
 IT consulting services to Construction Sector
 Community Portals / Intranets for Residential Masterplan
Communities
 Joined Lend Lease 2007
 Online Services (Market Facing) across Lend Lease globally

11. Community Portals
 Residential based online communities
 Initial focus: to support Community Development
Strategies
Economic Development

Social Development

Community Safety

Environmental Sustainability

Youth Engagement

Community Consultation

Stakeholder Engagement


12. Community Portals
Member login & registration
Recent Community News Articles
Members’ Online Discussion Forum
Local Business Spotlight
Upcoming Events
Community Announcements etc
Community Group Spotlight

13. Community Portals
 Now – the value is beginning to be seen in a Sales & Marketing
context
 Web 2 adding to a general resistance in ‘push based’ marketing
 Moving towards a consultative & community based marketing approach
 Authenticity has a market value

14. Social Networking with Customers

15. Challenges & Opportunities
 How do commercial corporations position themselves as valued
contributors to Web 2 communities?
 How do we become invited guests to the social networking
community – and not ‘party crashers’.
 How do we benefit commercially from doing so?

16. CollabIT
Small Business Collaboration in IT
Dominic Feik
Director, Business Services
Small Business Victoria
Dep of Innovation, Industry &
Regional Development
AIIA 30 years of Leadership 1978 – 2008

17. Government
Support for
Small Business
Dominic Feik
Director, Business Services
17

18. Agenda
• Regulatory Management
• Assistance Programs
• Collaboration
My perspective
• From Small Business Victoria in its role in supporting small business
• As a Government manager purchasing ICT services
• With a history on the vendor side – consulting and ICT services
Business.vic.gov.au 18
13 22 15

19. Small Business Regulatory Management
A single point of entry to Government
www.business.vic.gov.au
13 22 15.
ph:
• Business Licences, Registrations, Permits
• Customised to you business
• Online Account & Forms
• Ask a Question, Find Contacts
• Info Sheets and Step-by-Step guides for major regulatory
activities
• All major regulatory areas covered
• Tax, Employment, Licences, Planning/Building, etc.
Business.vic.gov.au 19
13 22 15

20. Assistance for Business
Facilitating Connections
Information resources for
better management practice – Business Events
– –
Business planning Find an Advisor
– –
Financial Management Business Loan Finder
– –
Marketing Business Tools and Templates
– • Marketing
Employing & Managing Staff
• Business Planning
– Facebook forums
Keep up to date
– Small Business Victoria Update
(business.vic.gov.au/register)
Business.vic.gov.au 20
13 22 15

21. Reducing red tape to help business growth
Makes it easier to deal
Supports growth
with Government
businesses
Users of the service report
Clients have significantly higher
regulatory burden 6% lower than
expectations of increased
non-users. 85% of clients say the
sales, profitability, employment, and
service makes them more efficient
capital expenditure than non-clients
in dealing with regulatory matters.
(61% of clients expect growth vs 40%
overall)
Improves perceptions of
Provides services government service
businesses want 70% of clients thought Government
information services as a whole were
95% of small business clients would
good, while only 51% of non-clients
recommend it. 85% would be
did
interested in regular communications
about these services
Used by business Supported by Government
Over 100,000 monthly users of business.vic.gov.au; There are over 130 Government agencies currently
Over 25,000 monthly service events co-operating with business.vic.gov.au
(Based on a survey of 800 Victorian businesses)
Business.vic.gov.au 21
13 22 15

22. Assistance Programs
• Small Business Mentoring Service
• Workshops & Seminars
– “Entry-level” – Starting, Growing, Staff management, Finance
Management, Moving on
• „Grow Your Business‟ development grants
– Business Development Plan, Strategic Review, Group
Programs, Networks Programs
• „Skills for Growth‟
– skills diagnostic and assistance with the right training
• Small Business Commissioner
– Dispute mediation service
• Export Assistance
• Energise Enterprise – Small Business Festival
Business.vic.gov.au 22
13 22 15

23. Assistance Programs
• IT Programs (www.mmv.vic.gov.au)
– Trade Fairs & Export Assistance
– cIIF (Collaboration Internet Innovation Fund)
– Market Validation Program
– ICT Linkages Program
• Support clusters and collaborative organisations
Business.vic.gov.au 23
13 22 15

24. Government Purchasing
• Recent changes to thresholds
– $25k, $150k, $1m
• eServices Panel facilitates ICT-related purchasing
• Basic information on how to win business from
Government available from business.vic.gov.au
• eTender Box to be deployed mid-year
Business.vic.gov.au 24
13 22 15

25. Collaboration – Perspectives from a customer
• Benefits
– Stronger bids – greater capability, greater
experience, greater resource flexibility
– Share experiences, perspectives and learning
– Share workload and risk
– Demonstrates depth of commitment and expertise to
a particular area
– Leverage existing relationships with Government
– Complement OS/interstate expertise with local
presence
Business.vic.gov.au 25
13 22 15

26. Collaboration – Perspectives from a Govt customer
• Challenges
– Needs to be real and established
– May increase perception of risks
– Need clearly defined responsibilities within the
collaboration
Business.vic.gov.au 26
13 22 15

27. business.vic.gov.au
13 22 15
The fastest way to get the
information you need
27

28. CollabIT
Small Business Collaboration in IT
Kelly Hutchinson
General Manager
Membership & Marketing
AIIA
AIIA 30 years of Leadership 1978 – 2008

29. CollabIT
Small Business Collaboration in IT
Russell Yardley
AIIA CollabIT Branch Chair
AIIA 30 years of Leadership 1978 – 2008

30. CollabIT
Small Business Collaboration in IT
What is this all about?
•It‟s about building Trust
•It‟s about providing mutual rewards
•But…
Builds slowly bit by bit
Needs small constant wins/rewards
Different capabilities
Overlapping expertise
•It‟s complementary rather than competitive
•Collaboration with specialisation maximises wealth creation
AIIA 30 years of Leadership 1978 – 2008

32. CollabIT
Small Business Collaboration in IT
The CollaborIT Groups?
•Select which table of issues you would like
•2 minutes each
What your company does
What type of collaborative partners of interest
About you – role/interests
•Select which is the most important issue
•Individually write down how this issue impacts your
company and why
•Group responses
•Agree actions that could address the issue
AIIA 30 years of Leadership 1978 – 2008

33. Collaboration: How do we start it?
Happy Healthy Productive Economy
Vibrant Profitable ICT Sector
Effective information sharing clusters
Open Interactive eLearning
.NET Usability Infrastructure
Java Source Media Cluster
Cluster Cluster Cluster
Cluster
Cluster Cluster
The CollabIT Groups

34. CollabIT
Small Business Collaboration in IT
Where to from here?
•Call for leaders from each cluster to join CollabIT committee
•Register your CollabIT group
•Identify a leader from each CollabIT group
•Report progress/outcome/value of collaboration at next
function 29 July
AIIA 30 years of Leadership 1978 – 2008

35. CollabIT
Small Business Collaboration in IT
AIIA 30 years of Leadership 1978 – 2008

36. CollabIT
Small Business Collaboration in IT
Thank you
AIIA 30 years of Leadership 1978 – 2008