This document is a business design template created by Leah Dyck for co-creators developing a curriculum related to digital sports coaching services. It outlines a structured approach for preparing pitch presentations, including components like team credibility, problem and solution statements, revenue models, market opportunities, and competitive positioning. Additionally, it offers guidelines for branding, marketing strategies, and financial forecasts.

1. Preparing For Our Business Design

2. Our Digital Business Design
This template, owned and produced by Leah Dyck, serves as a guideline for her
co-creators, who are planning to contribute value in the form of a curriculum.
This slide deck provides business partners with the framework for digital sports-related
coaching services and oers a step-by-step workflow for their up-coming
pitch presentation. This is simply recommended for use.

3. Insert your logo here
Brand your slides with your company’s logo.
Title Slide
Describe our business concept in one or two lines.

4. Who’s on the team?
How are they lending credibility to our business?
Team Slide
Insert your photograph here
Your Job Title: Your Name
Insert a bullet-point that defines your credibility

5. State The Problem
Problem or pain statement.
What are we trying to solve?
Why is this a big problem that needs a solution?
Write it so your next door neighbor can understand it.

6. State The Solution
Solution statement.
Why is this solution going to work?
Are there any legal or regulatory actions required to move
forward tomorrow?

7. Revenue Model
Micro-Crowdfund Campaigning
Who will pay us? B2B? B2C?
How much will they pay us?
What do they want to pay for?

8. Market Opportunity
Unmet Needs Market Demands
What opportunity is this pain creating?
How big is the market?
How much marketshare can we get?

9. Stage Of Our Business
Stage Of Development: Beta | Prototype
How can we use A/B testing to maximize revenue?
Do we have interested prospects yet?
What are your personally chosen business goals?

10. Competitive Positioning
Insert your positioning statement here.
What’s our strategy to win?
How is it dierentiated?
What is our unique value proposition?

11. Financial Forecast
Our Quarterly Sales Cycle
Month 1 Month 2 Month 3
21-Day
Window-of-Purchase
Perform the Service Perform the Service
Pre-campaign launch: 5 days
Post-campaign after care: 3 days

12. Marketing Plan
I’m going to pimp you out.
What are you educating my audience about?
Have you already created your curriculum?
Should I find you another co-creator to increase your product’s
value oering?