The document outlines the agenda for the "Changing Lives Through Mobile" conference being held at the United Nations in New York City. The conference will highlight innovative mobile services that support growth in emerging markets, where mobile connections are driving growth, especially in Asia Pacific, Africa, and Latin America. Sessions will focus on topics like mobile for development, mobile money, smart cities, women and mobile, and using mobile to empower groups like women, youth, and midwives.

1. Organized by
Program Agenda
Thursday, June 19, 2014 | United Nations | New York City
In conjunction with
Changing Lives Through Mobile is produced by ChangeCorp, Inc. Copyright © 2014. All Rights Reserved.
The average user of mobile services - and there are 3.2 billion worldwide -
has at least two connections.
The total number of mobile connections is now 7.4 billion.
There are many adults and young people who would benefit from the
social and economic impact of mobile technology, but are
unable to access it. Emerging markets, in particular, are the major drivers
of growth - Asia Pacific, Africa and Latin America will add nearly
2 billion subscribers over the next three years.
To that end, the Changing Lives Through Mobile conference aims to
highlight the best and most innovative mobile services
supporting that growth.

2. PROGRAM AGENDAPROGRAM AGENDAPROGRAM AGENDA
9:00 Registration / Coffee
12:00 Spotlight: Mobiles for Midwives
Gary Fowlie, Head, Liason Office to the United Nations,
Strategy and Pollicy Unit
International Telecommunication Union
9:30 Opening Remarks
Louise M. Guido, ChangeCorp
Business Call to Action
12:15 Millennium Campaign: My World Survey
Corinne Woods, UN Millennium Campaign
9:45 The Mobile Only-Generation!
Moderator: Kristen Roggemann,
Strategic Partnerships Manager, GSMA
Gillian Javetski, Senior Program Analyst, Dimagi
Ravi Karkara, Global Advisor, World Conference on
Youth, UN Habitat/UNMC
Rebekah Levi, ICT & Evaluation Specialist, JBS
International
12:30 Lunch
9:45 The Mobile Only-Generation!
Moderator: Kristen Roggemann,
Strategic Partnerships Manager, GSMA
Gillian Javetski, Senior Program Analyst, Dimagi
Ravi Karkara, Global Advisor, World Conference on
Youth, UN Habitat/UNMC
Rebekah Levi, ICT & Evaluation Specialist, JBS
International
1:30 Keynote Speaker
Ran Makavy, Director of Product Management
Facebook
10:30 Women and Mobile for Development!
Moderator: Christopher Burns, Senior Advisor and
Team Lead for Mobile Access, USAID
Angela Baker, Senior Manager, Wireless Reach at
Qualcomm
Shireen Santosham, Senior Insights Manager,
mWomen, GSMA
Judithe Registre, Director, Because I Am a Girl, Plan
International USA
1:45 Mobile Money for the Unbanked!
Moderator: Louise M. Guido, ChangeCorp
Mamta Rodrigues, VP, Senior Business Leader, Global
Mobile Product, VISA
Christopher Burns, USAID on behalf of the Better Than
Cash Alliance
Bolaji Akinboro, Co-Founder and Director, Cellulant
Nigeria
11:15 Coffee Break
2:30 SmartCities of Tomorrow
Moderator: Maria Galindo, Executive Manager, Barcelona
Urban Habitat, Barcelona City Council
Julia Lopez i Ventura, Head of SmartCity and ICT
International Office, Barcelona City Council
Victor Mulas, ICT Innovation Specialist, The World Bank
Sophia Tu, Program Manager, Corporate Citizenship,
IBM
11:30 Inclusion of Women in New York
Laurie Cumbo, Council Member, City of New York
Chair of the Committee on Women’s Issues
2:30 SmartCities of Tomorrow
Moderator: Maria Galindo, Executive Manager, Barcelona
Urban Habitat, Barcelona City Council
Julia Lopez i Ventura, Head of SmartCity and ICT
International Office, Barcelona City Council
Victor Mulas, ICT Innovation Specialist, The World Bank
Sophia Tu, Program Manager, Corporate Citizenship,
IBM
11:45 Spotlight: The SmartWoman Project
Louise M. Guido, CEO, ChangeCorp
Demonstration of SmartWoman Nigeria mobile app
empowering and connecting women
3:15 Spotlight: Worldreader
Perisa Rastanovic, Mobile Platform Manager,
Worldreader
11:45 Spotlight: The SmartWoman Project
Louise M. Guido, CEO, ChangeCorp
Demonstration of SmartWoman Nigeria mobile app
empowering and connecting women 3:30 Closing Remarks / Comments

3. Speaker Profiles
Bolaji Akinboro
CEO, Cellulant Nigeria
Bolaji Akinboro, is the Chief of Party, Nigeria team (GES) Cellulant Corporation. The Growth
Enhancement Support (GES) Program is a component of Transformation Agenda of the
Federal Government of Nigeria in the agriculture. It seeks to lift 20 Million poor farmers out
of subsistence into self-sufficiency from the 6 geopolitical zones in 36 months and
leverages Cellulants E-wallet technology to create distribution and market efficiency whilst eliminating
corruption in the value chain for the supply of Agro-Inputs. In the past 24 months; this e-wallet system has
rendered service to more than 8 million farmers and has processed more than $400,000,000 of subsidy
payments on behalf of the Federal Government of Nigeria and the States Governments.
Angela Baker
Senior Manager, Government Affairs, Qualcomm
Angela Baker has over ten years of local, statewide and national political experience.
Currently, she is a Senior Manager with Qualcomm Wireless Reach, a strategic program
that brings wireless technology to underserved communities globally. Her areas of focus
are mobile education and she oversees Europe, the Middle East, North Africa and Latin
America portfolios. Previously, she served as an adviser in Secretary Hillary Clinton’s Office of Innovation at
the United States Department of State, where she worked on foreign policy goals connected to the 21st
Century Statecraft agenda through bilateral and multilateral engagement with strategic partners on
technology and development issues.
Christopher Burns
Senior Advisor and Team Lead for Digital Inclusion, Digital Development,
Global Development Lab, USAID
Christopher Burns is the Senior Advisor and Team Lead for Digital Inclusion with the
Digital Development team in the U.S. Agency for International Development’s Global
Development Lab, focusing on issues of awareness, affordability and connectivity that
underpin wider mobile adoption across the developing world. In his 4.5 years with USAID, he has
spearheaded – and currently serves as technical lead for – the GSMA mWomen Program and the Alliance for
Affordable Internet. Immediately prior to USAID, Christopher spent nearly ten years with the Peace Corps, as
Program and Training Officer for Peace Corps/Niger, Country Desk Officer for Central Asia, and Agro-Forestry
Advisor in Ghana. He has supervisory and management experience and technical background in mobile
technology and ICTs, natural resources management, agro-forestry, food security, gender integration and
solar power design/installation.
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Changing Lives Through Mobile is produced by ChangeCorp, Inc. Copyright © 2014. All Rights Reserved.

4. Speaker Profiles
Laurie Cumbo
Council Member, City of New York
Laurie Cumbo is Chair of the Committee on Women’s Issues, which supports
organizations that empower women and introduces critical legislation to improve the
quality of life for all women and families. Ms. Cumbo was born and raised in Brooklyn, and
received her Master’s Degree in Visual Arts Administration from New York University. As a
cultural leader, entrepreneur, activist, college professor, educator, lecturer and small
business owner working in the not-for-profit sector, Ms. Cumbo has dedicated her life to community
development and preserving the dynamic elements of diversity that make Brooklyn, New York what it is today.
Ms. Cumbo’s dedication to underserved communities and bringing people of all backgrounds together to
discover their commonalities continues to be at the forefront of her priorities.
Gary Fowlie
Head of the Liaison Office to the United Nations for the International
Telecommunication Union
Mr. Fowlie is an Economist and Journalist. Prior to joining the International
Telecommunication Union in 2000, Mr. Fowlie worked for Microsoft and the global
consulting firm of Hill and Knowlton. Mr. Fowlie was responsible for communications and
member relations for the UN World Summit on the Information Society and from 2005 until
2009 was the Chief of Media Liaison for the United Nations in New York. He is a graduate
of the University of Alberta and the London School of Economics.
Maria Galindo
Coordinator of the Urban Habitat Department, Barcelona City Council
Miss Galindo has worked at the Government of Catalonia, where she developed
strategic planning tasks, as well as an evaluation methodology to assess the impact of
R&D and Innovation policies. She also has worked at the Studies Service at a Financial
Institution, where she carried out economic research and financial analysis. She studied
Economics at the University of Barcelona and the London School of Economics and
holds an Executive Master in Public Administration (ESADE Business School). She has published a paper on
evaluation for the American Evaluation Association and is the author of the Catalonia’s Annual R&D and
Innovation Report 2011.
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Changing Lives Through Mobile is produced by ChangeCorp, Inc. Copyright © 2014. All Rights Reserved.

5. Speaker Profiles
Louise M. Guido
CEO and Managing Partner, ChangeCorp, Inc.
Louise M. Guido is the CEO and Managing Partner of ChangeCorp, a social enterprise
that provides content solutions for mobile technology in emerging markets. ChangeCorp
targets a growing population of ‘mobile-only-users’ offering educational content in life
skills, communication skills, financial literacy, health, parenting and business.
ChangeCorp’s flagship mobile service, The SmartWoman Project, provides an education
experience to urban and rural women business-owners on a variety of topics, including
life and communication skills, banking and finance, health, family, and work/life balance.
SmartWoman will be launched in Nigeria, Kenya, Tanzania, and many other countries in
the emerging markets. Ms. Guido also is the founder of the Foundation for Social Change
– a not-for-profit organization that focuses on teaching women and girls life and business skills training.
Gillian Javetski
Senior Program Analyst, Dimagi
Gillian Javetski is a senior program analyst at Dimagi, a socially conscious technology
company that develops scalable ICT solutions for low-resource settings. At Dimagi,
Gillian has managed mobile health projects in over 15 countries, focusing particularly
on West Africa. She is responsible for managing Dimagi’s global communication
activities, including Dimagi’s online presence, developing knowledge and research
products, and generating materials to train users about Dimagi’s technology.
Ravi Karkara
Global Advisor Expert Advisor on Children and Youth, UN Habitat
Ravi is working as the Global Expert Advisor on Children and Youth with UNHABITAT
and advising UN Millennium Campaign on child and youth engagement, based in New
York. He is the lead author of ground breaking report “Youth 21: Building the
Architecture of Youth Engagement in the UN System” (the report mentioned by the UN
Secretary General). He represented UNHABITAT as the Co-chair of the UN Interagency
Network on Youth Development presently he is the Focal Point on youth in post-2015
in the UN Interagency Network on Youth Development as well as the global focal point
for MyWorld2015 UN Global Citizen’s Survey and co-chair of the policy strategy Group on WorldWeWant2015
citizen’s e-platform.
Changing Lives Through Mobile is produced by ChangeCorp, Inc. Copyright © 2014. All Rights Reserved.

6. Speaker Profiles
Rebekah Levi
ICT and Evaluation Specialist, JBS International
Rebekah is an ICT and Evaluation Specialist at JBS International and the former Head
of the Mobiles for Education (mEducation) Alliance Secretariat. Rebekah played a
leading role in the development of the Alliance in its first three years. As the Head of the
Secretariat she managed all Alliance activities including research, partnership building,
knowledge management, Alliance events and launch and support of the three
mEducation working groups (Mobiles for Reading, Mobiles for Youth Workforce Development, and
mEducation for Numeracy). Rebekah is a member of JBS’s gender team and has extensive experience
working both internationally and in the field of education. She has evaluated many education projects and
initiatives and provided ongoing technical assistance to USAID/Washington and Missions around the world.
Júlia López Ventura
Barcelona Smart City Strategy coordinator, Barcelona City Council
Júlia López is coordinator of Smart City strategies in the Barcelona City Council since
October 2012. Her personal interests are focused on studying how the application of
new technologies can affect the life in the city, specially following the evolution of
Intelligent and Smart City projects all around the world, and applying this knowledge to
the coordination of Smart City projects in the city of Barcelona.
Ran Makavy
Director of Product Management, Facebook
Ran has been a leader and pioneer in mobile products and emerging markets for the
past 10 years. He was the founder and CEO of Snaptu, which was acquired by
Facebook in 2011. Snaptu enables low-end phones to run mobile apps with great user
experience, thereby, removing a major barrier in Internet adoption in emerging markets.
At Facebook, Ran grew Snaptu to over 100 million active users, and is now responsible
for building Facebook’s international user base, focusing on removing the financial and
accessibility barriers blocking Internet adoption. He currently resides in San Francisco.
Before Facebook, Ran lived and worked in Israel, London, Australia and the US working at Odigo (acquired by
Comverse) and Followap (acquired by NeuStar). Ran holds a computer science degree and MBA.
Changing Lives Through Mobile is produced by ChangeCorp, Inc. Copyright © 2014. All Rights Reserved.

7. Speaker Profiles
Victor Mulas
ICT Specialist, The World Bank
Victor Mulas is ICT Innovation Specialist at the World Bank. His work specializes in
implementing and providing technical and operational assistance for the development
open innovation and co-creation in governments, particularly in cities (as part of smart
cities), and development of innovation ecosystems. His work also involves operational
engagement, advisory work, policy analysis and strategy in open government, bottom-
up innovation and broadband-led innovation and entrepreneurship.
Perisa Rastanovic
Platform Manager, Worldreader
Periša is responsible for Worldreader’s mobile platform development. He works with
local and international ICT partners to ensure access to books through mobile phones
to thousands of readers across the globe. Periša holds a Bachelor’s degree in Political
Science from Singidunum University as well as Master’s degrees in Development
Studies from the International Institute of Social Studies of the Erasmus University
Rotterdam and in International Relations from the Institut Barcelona D’Estudis Internacionals.
Judithe Registre
Program Director, Because I am a Girl, Plan International USA
Judithe has more than 20 years of professional experience including 12 years of
substantive field work, living and working in conflict, post-conflict, and developing
countries, including Rwanda, Sudan, South Africa, and the Democratic Republic of
Congo (DRC), where she established the Women for Women International (WfWI) DRC
office. Judithe is currently the Program Director for Plan International USA’s Because I
am a Girl initiative and has travelled extensively across Africa, Asia, Latin America and
the Caribbean. As the Program Director for the Because I am Girl Campaign she works
to ensure that programs take into consideration the unique needs and potential of adolescent girls and by
implication the needs for adolescent boys to ensure gender equality.
Changing Lives Through Mobile is produced by ChangeCorp, Inc. Copyright © 2014. All Rights Reserved.

8. Speaker Profiles
Kristen Roggemann
Strategic Partnerships Manager, mWomen, GSMA
Before joining GSMA, Kristen held business development and product advisory
positions within a variety of mobile for development and international development
organizations, most recently as an Innovation Specialist for USAID’S Grand Challenges
for Development initiative. Prior to working for USAID, Kristen was the Business
Development Manager at Souktel, Inc. in Palestine and a consultant for The Bridgespan
Group in New York. Kristen has extensive experience in the Middle East and Africa working on mobile for
development and humanitarian relief projects, including a Fulbright Scholarship to study women’s literacy in
Morocco. Kristen has a BA from Columbia University and a Ed.M in International Education Policy from the
Harvard Graduate School of Education."
Mamta Rodrigues
Vice President, Global Mobile Product, VISA
Mamta Rodrigues is a Senior Business Leader, Digital Solutions, at Visa Inc. and is
responsible for managing Visa’s payments solutions in emerging markets. This includes
supporting the company’s efforts in extending mobile financial and prepaid services to
unbanked consumers, identifying innovative solutions and needs in the emerging
markets, and managing partnerships with key stakeholders in the multilateral,
government and NGO community. Her goals drive financial inclusion by largely creating payment solutions
for the unbanked consumer. In her efforts, Mamta works to develop the full payment ecosystem (acceptance,
savings, usage) which will create use-cases for electronic payments, empower the consumer and gain their
trust to switch from cash to digital solutions.
Shireen Santosham
Senior Insights Manager, mWomen, GSMA
Shireen Santosham joined the GSMA mWomen Programme in 2013 as the Senior
Insights Manager where she oversees the knowledge publication, partnership, and
marketing strategy. Prior to joining the programme, she was a strategy consultant at
McKinsey and Company where advised multilateral international development
institutions, governments, and corporations on strategy, operations, and organizational
design. While there, she also helped found the McKinsey Center for Government.
Previously, she worked in impact investing while at Vulcan Capital and served as a technical consultant to a
variety of organizations including the Government of Liberia where she advised on rural development policy,
Save the Children in Bolivia where she worked on health impact evaluations, and with the conservation
organization Oceana where she managed a multi-country market entry feasibility study.
Changing Lives Through Mobile is produced by ChangeCorp, Inc. Copyright © 2014. All Rights Reserved.

9. Speaker Profiles
Sophia Tu
Program Manager, Corporate Citizenship, IBM
Sophia Tu is a program manager for Corporate Citizenship at IBM, where she helped
launch and currently serves as the global team lead for the Smarter Cities Challenge,
IBM's largest-ever philanthropic initiative, which provides grants of technical and
consulting expertise to city leaders around the world to tackles critical urban
challenges. To date, this initiative has made investments valued at over $50 million in
100+ cities around the world, and has received the Chairman's Award from the Committee to Encourage
Corporate Philanthropy, making IBM the only company to ever receive the award twice.
Changing Lives Through Mobile is produced by ChangeCorp, Inc. Copyright © 2014. All Rights Reserved.
Special thanks to Mr. Will Kennedy, Senior Programme Officer of the
United Nations Office for Partnerships for his support and guidance in
organizing the Changing Lives Through Mobile conference.
Thank You, Will!

10. Our Partners
Changing Lives Through Mobile is produced by ChangeCorp, Inc. Copyright © 2014. All Rights Reserved.
Contacts
Louise M. Guido, CEO and Managing Partner
lguido@change-corp.com
Ximena Benavente, Director of Programs
xbenavente@change-corp.com
Jonathan Larkin, Head of Technology
Tamara Sims, Managing Editor
tsims@change-corp.com
ChangeCorp, Inc.
110 East 40th Street | Suite 802 | New York NY 10016
Tel: +1.212.203.2122 | info@change-corp.com
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