The document discusses providing a different input for businesses to help them achieve better outputs and success. It promotes developing clarity, focus, and action. The document states that clarity involves exploring human behavior and leadership principles to apply to business. Focus is about creating a new, practical business strategy rather than old models. Action means identifying the most effective starting point to move the business forward over time. Support involves accessing tools and resources to help momentum. The overall message is that businesses need clarity, focus, and action supported by the right resources to improve outputs.
So you want to start a social enterprise?Pilotlight
As the funding climate for charities becomes increasingly challenging, many are seeing social enterprise as a way of diversifying their income streams to create a sustainable business model. However, with failure rates for new businesses in the private sector running at nearly 50% in the first five years, how can charities give their ideas the best chance of converting to ventures that deliver?
At Pilotlight we bring teams of business leaders, our Pilotlighters, together with charities and social businesses to give them the strategic support they need to become more efficient, effective and sustainable. We asked some of our Pilotlighters who have built their own businesses, to share the questions that they think every organisation should ask before starting a social enterprise. They’ve also provided the answers that we hope will help you think through and start to plan your new venture.
Q1: Why set up a new business?
Q2: Who are our customers and what are they looking for?
Q3: What do we want the business to look and feel like in a few years time?
Q4: Will we have the cash available to fund what we need, when we need it?
Q5: What might go wrong and how could we respond?
Q6: Do we have the capability to deliver the social enterprise effectively?
Q7: How do we build the right team to plan and launch it?
Q8: How will we build customer awareness and demand for our offering?
Q9: How do we make sure that our current employees and volunteers don't see the social enterprise as a threat to what they do or what the charity does?
Q10: How do we know if we’re making progress?
Q11: We have never attempted anything quite on this scale, how do we set ourselves up for success?
Q12: What kind of partnerships will help us succeed?
Other things to consider
ROI Online is a new-age internet marketing company that revolves around a core set of values and beliefs. Our culture code is implemented internally within our organization as well as through our customers.
Four phases to reinterpret a growth business for stability and future sustainability. Planning in eight functional areas including brand, mindset, organization, capital management, revenue, succession and exit. An engagement collateral piece designed to create collaborative relationships external to sales. A strategic presentation giving an alternative perspective to raging noise making hard to hear what founder, CEOs need for viable decisions in critical times.
So you want to start a social enterprise?Pilotlight
As the funding climate for charities becomes increasingly challenging, many are seeing social enterprise as a way of diversifying their income streams to create a sustainable business model. However, with failure rates for new businesses in the private sector running at nearly 50% in the first five years, how can charities give their ideas the best chance of converting to ventures that deliver?
At Pilotlight we bring teams of business leaders, our Pilotlighters, together with charities and social businesses to give them the strategic support they need to become more efficient, effective and sustainable. We asked some of our Pilotlighters who have built their own businesses, to share the questions that they think every organisation should ask before starting a social enterprise. They’ve also provided the answers that we hope will help you think through and start to plan your new venture.
Q1: Why set up a new business?
Q2: Who are our customers and what are they looking for?
Q3: What do we want the business to look and feel like in a few years time?
Q4: Will we have the cash available to fund what we need, when we need it?
Q5: What might go wrong and how could we respond?
Q6: Do we have the capability to deliver the social enterprise effectively?
Q7: How do we build the right team to plan and launch it?
Q8: How will we build customer awareness and demand for our offering?
Q9: How do we make sure that our current employees and volunteers don't see the social enterprise as a threat to what they do or what the charity does?
Q10: How do we know if we’re making progress?
Q11: We have never attempted anything quite on this scale, how do we set ourselves up for success?
Q12: What kind of partnerships will help us succeed?
Other things to consider
ROI Online is a new-age internet marketing company that revolves around a core set of values and beliefs. Our culture code is implemented internally within our organization as well as through our customers.
Four phases to reinterpret a growth business for stability and future sustainability. Planning in eight functional areas including brand, mindset, organization, capital management, revenue, succession and exit. An engagement collateral piece designed to create collaborative relationships external to sales. A strategic presentation giving an alternative perspective to raging noise making hard to hear what founder, CEOs need for viable decisions in critical times.
This book is for anyone who has had an idea and said, “I should start my own company.”
It does not matter what type of idea, the level of business experience you have, or your educational background. Anyone armed
with a dream and passion can turn his or her idea into a business. No more excuses, it is time to Stop Talking and Start Doing!
The StartUp Cookbook is for the dreamers and doers of our world: the people who choose to take on the entrepreneurial journey
and start a company. These entrepreneurs are the true heroes of our communities transforming their own lives, and the lives of
those who benefit from their creations.
The visual thinking tools found inside this book provide you with a step-by-step guide to test your ideas, develop a team, design
your business model, go to market, and accelerate generating revenue.
What is the difference with how entrepreneurs sell versus how hired sales people sell? Why is it the owner of the company can usually sell more (and at higher margins) than their sales people even if they have no sales experience themselves? If we, as sales professionals, can answer these questions, we will have unlocked the secret to true salesmanship.
I designed Entrepreneurial Salesmanship for the exhibitors of Manila FAME 2018, a trademark event of the Center for International Trade Expositions and Missions or CITEM. I designed this to shed light on how entrepreneurs, like myself, sell and apply this learning in doing our jobs.
Entrepreneurial Salesmanship will grant sales professionals a unique perspective on their chosen craft and help open their minds to bettering themselves by having true ownership of their jobs.
The Marketing Journey - Marketing for EntrepreneursPaul Tansey
What is marketing? Marketing is a process by which entrepreneurs grow their business in pursuit of whatever freedom means to them, We take a look at why these people do it, what their freedoms look like, what creates purpose in an organisation and what marketing is really all about.
Thewiseentrepreneur.co.ug is passionate about entrepreneurship, developing capacity in people and organizations, and transforming people through paradigm shifts, win-win mindset, and knowledge sharing.
This country needs a generation of entrepreneurs because there is an acute shortage of resource, mobilization and utilization to drive out problem of unemployment. 19 crore youths are in need of jobs and every year, 4 crore more people are getting added. Our president said that India is in need of 115 million non-farm sector jobs. So, the youth of India are looking up to entrepreneurs to provide them employment.
Are you toying with an idea for a business?
A lot of people think about starting a business, but for whatever reason the idea never becomes a reality. If you’re an entrepreneur who is on the fence about starting a business, we have the encouragement you need to take the first step.
We asked 30 business owners to offer persuasive reasons for entrepreneurs to launch a business.
- You can be an entrepreneur for one idea or for a lifetime.
- Building your business block by block
- You as business owner, manager and leader
- Your customers: getting, keeping and growing them
- Financing your startup
- Launch your dream business
To Promote Entrepreneurial Mindset: A Training Pavitra Joshi
Entrepreneurship is not just a profession, but also an aspect in the form of an entrepreneurial mindset. This training design caters to promoting entrepreneurial mindset by providing an outline of the framework for a training program.
Why Own Safeguard?
- Full Value Yet to be Realized
- Ownership Stakes in Exciting Partner Companies
- Top Performance of Proven Team
- Financial Strength, Flexibility and Liquidity
- Strong Alignment of Interests
Forward-Looking Statements
Statements contained in this presentation that are not historical facts are forward looking statements which involve certain risks and uncertainties including, but not limited to, risks associated with the uncertainty of managing rapidly changing technologies, limited access to capital, competition, the ability to attract and retain qualified employees, our ability to execute our strategy, the uncertainty of the future performance of our partner companies, acquisitions and dispositions of additional partner companies, the inability to manage growth, government regulation and legal liabilities and the effect of economic conditions in the business sectors in which our partner companies operate, negative media coverage and other uncertainties as described in our filings with the Securities and Exchange Commission, including our Annual Report on Form 10-K.
Safeguard does not assume any obligation to update any forward looking statements or other information contained in this presentation.
Thinking of developing a mobile app for your business? Should you go for a native, device-based application or a web-based application? This white paper addresses some of the considerations...
This book is for anyone who has had an idea and said, “I should start my own company.”
It does not matter what type of idea, the level of business experience you have, or your educational background. Anyone armed
with a dream and passion can turn his or her idea into a business. No more excuses, it is time to Stop Talking and Start Doing!
The StartUp Cookbook is for the dreamers and doers of our world: the people who choose to take on the entrepreneurial journey
and start a company. These entrepreneurs are the true heroes of our communities transforming their own lives, and the lives of
those who benefit from their creations.
The visual thinking tools found inside this book provide you with a step-by-step guide to test your ideas, develop a team, design
your business model, go to market, and accelerate generating revenue.
What is the difference with how entrepreneurs sell versus how hired sales people sell? Why is it the owner of the company can usually sell more (and at higher margins) than their sales people even if they have no sales experience themselves? If we, as sales professionals, can answer these questions, we will have unlocked the secret to true salesmanship.
I designed Entrepreneurial Salesmanship for the exhibitors of Manila FAME 2018, a trademark event of the Center for International Trade Expositions and Missions or CITEM. I designed this to shed light on how entrepreneurs, like myself, sell and apply this learning in doing our jobs.
Entrepreneurial Salesmanship will grant sales professionals a unique perspective on their chosen craft and help open their minds to bettering themselves by having true ownership of their jobs.
The Marketing Journey - Marketing for EntrepreneursPaul Tansey
What is marketing? Marketing is a process by which entrepreneurs grow their business in pursuit of whatever freedom means to them, We take a look at why these people do it, what their freedoms look like, what creates purpose in an organisation and what marketing is really all about.
Thewiseentrepreneur.co.ug is passionate about entrepreneurship, developing capacity in people and organizations, and transforming people through paradigm shifts, win-win mindset, and knowledge sharing.
This country needs a generation of entrepreneurs because there is an acute shortage of resource, mobilization and utilization to drive out problem of unemployment. 19 crore youths are in need of jobs and every year, 4 crore more people are getting added. Our president said that India is in need of 115 million non-farm sector jobs. So, the youth of India are looking up to entrepreneurs to provide them employment.
Are you toying with an idea for a business?
A lot of people think about starting a business, but for whatever reason the idea never becomes a reality. If you’re an entrepreneur who is on the fence about starting a business, we have the encouragement you need to take the first step.
We asked 30 business owners to offer persuasive reasons for entrepreneurs to launch a business.
- You can be an entrepreneur for one idea or for a lifetime.
- Building your business block by block
- You as business owner, manager and leader
- Your customers: getting, keeping and growing them
- Financing your startup
- Launch your dream business
To Promote Entrepreneurial Mindset: A Training Pavitra Joshi
Entrepreneurship is not just a profession, but also an aspect in the form of an entrepreneurial mindset. This training design caters to promoting entrepreneurial mindset by providing an outline of the framework for a training program.
Why Own Safeguard?
- Full Value Yet to be Realized
- Ownership Stakes in Exciting Partner Companies
- Top Performance of Proven Team
- Financial Strength, Flexibility and Liquidity
- Strong Alignment of Interests
Forward-Looking Statements
Statements contained in this presentation that are not historical facts are forward looking statements which involve certain risks and uncertainties including, but not limited to, risks associated with the uncertainty of managing rapidly changing technologies, limited access to capital, competition, the ability to attract and retain qualified employees, our ability to execute our strategy, the uncertainty of the future performance of our partner companies, acquisitions and dispositions of additional partner companies, the inability to manage growth, government regulation and legal liabilities and the effect of economic conditions in the business sectors in which our partner companies operate, negative media coverage and other uncertainties as described in our filings with the Securities and Exchange Commission, including our Annual Report on Form 10-K.
Safeguard does not assume any obligation to update any forward looking statements or other information contained in this presentation.
Thinking of developing a mobile app for your business? Should you go for a native, device-based application or a web-based application? This white paper addresses some of the considerations...
What Works Where in B2B Digital Marketing [2011]Omobono
The 2011 edition of our annual 'What Works Where' research. The 2012 edition will be released shortly, but until then the statistics and insights here are still very useful.
Why Own Safeguard?
- Full Value Yet to be Realized
- Ownership Stakes in Exciting Partner Companies
- Top Performance of Proven Team
- Financial Strength, Flexibility and Liquidity
- Strong Alignment of Interests
Forward-Looking Statements
Statements contained in this presentation that are not historical facts are forward looking statements which involve certain risks and uncertainties including, but not limited to, risks associated with the uncertainty of managing rapidly changing technologies, limited access to capital, competition, the ability to attract and retain qualified employees, our ability to execute our strategy, the uncertainty of the future performance of our partner companies, acquisitions and dispositions of additional partner companies, the inability to manage growth, government regulation and legal liabilities and the effect of economic conditions in the business sectors in which our partner companies operate, negative media coverage and other uncertainties as described in our filings with the Securities and Exchange Commission, including our Annual Report on Form 10-K.
Safeguard does not assume any obligation to update any forward looking statements or other information contained in this presentation.
Safeguard Scientifics Second Quarter 2012 Financial Results PresentationSafeguard Scientifics
For the complete press release and transcript for Safeguard Scientifics (NYSE:SFE) Second Quarter 2012 Financial Results, please visit www.safeguard.com/results.
Creating and optimizing your future based solely on result-goal driven strategies will lead to many failures and propably anxiety due to your result driven attached mindset. By discovering and aligning your goals with a Vision changes everything. See how.
Why Own Safeguard?
- Full Value Yet to be Realized
- Ownership Stakes in Exciting Partner Companies
- Top Performance of Proven Team
- Financial Strength, Flexibility and Liquidity
- Strong Alignment of Interests
Forward-Looking Statements
Statements contained in this presentation that are not historical facts are forward looking statements which involve certain risks and uncertainties including, but not limited to, risks associated with the uncertainty of managing rapidly changing technologies, limited access to capital, competition, the ability to attract and retain qualified employees, our ability to execute our strategy, the uncertainty of the future performance of our partner companies, acquisitions and dispositions of additional partner companies, the inability to manage growth, government regulation and legal liabilities and the effect of economic conditions in the business sectors in which our partner companies operate, negative media coverage and other uncertainties as described in our filings with the Securities and Exchange Commission, including our Annual Report on Form 10-K.
Safeguard does not assume any obligation to update any forward looking statements or other information contained in this presentation.
Safeguard Scientifics Third Quarter 2012 Financial Results PresentationSafeguard Scientifics
For the complete press release and transcript for Safeguard Scientifics (NYSE:SFE) Third Quarter 2012 Financial Results, please visit www.safeguard.com/results.
Why Own Safeguard?
- Full Value Yet to be Realized
- Ownership Stakes in Exciting Partner Companies
- Top Performance of Proven Team
- Financial Strength, Flexibility and Liquidity
- Strong Alignment of Interests
Forward-Looking Statements
Statements contained in this presentation that are not historical facts are forward looking statements which involve certain risks and uncertainties including, but not limited to, risks associated with the uncertainty of managing rapidly changing technologies, limited access to capital, competition, the ability to attract and retain qualified employees, our ability to execute our strategy, the uncertainty of the future performance of our partner companies, acquisitions and dispositions of additional partner companies, the inability to manage growth, government regulation and legal liabilities and the effect of economic conditions in the business sectors in which our partner companies operate, negative media coverage and other uncertainties as described in our filings with the Securities and Exchange Commission, including our Annual Report on Form 10-K.
Safeguard does not assume any obligation to update any forward looking statements or other information contained in this presentation.
7 secrets to replacing your income in less than 90 days Lumka Stuurman
I want to see more talented people sharing people sharing their
ideas in the world. But that won’t be possible until they’re able
to create lasting, successful careers for themselves.
What does it take to create the career you want?
It’s no secret that the world of work has changed, and we’re shifting toward an ever more entrepreneurial, self-reliant, work-from-wherever-you-are economy. That can be a liberating force, and many professionals dream of becoming independent, whether by starting their own businesses, becoming consultants or freelancers, or developing a side hustle.
When you're starting any new venture, business, or direction, you must embrace and leverage every experience, every bit of expertise, every lesson, and every part of the journey that brought you to where you are right now.
By creating an online program. Right now, you are standing on the edge of an amazing opportunity, and I'm here to help you maximize it , for more info on how I can help you create a successful online program that you can monetize, go to:
https://www.ladieswithhighheelshighgoals.com/monetizeu
Business owners generally go into business because they are passionate about what they do, not because they are passionate about running a business. Yet in today’s economic climate, it is even more important to understand how to effectively manage the business in order to survive.
The Business Growth Masterclass series is designed for smaller businesses. Its cost effective masterclasses give you the chance to understand how a business works and how to grow your business by working smarter, not harder. It’s like getting the practical bits from an MBA at a fraction of the cost.
How to define yourself to your target audience and not let the market to define you. High Net Worth clients want to hear that you understand their needs, goals and aspirations before they allow you over their walls.
Canny Bites Book 4 - successfully scale up or exit your business - A BLUEPR...The Pathway Group
Canny Bites books by Safaraz Ali
In the 4th Canny Bites book: successfully scale up or exit your business, Safaraz shares with you a blueprint for sytemising, productising and scaling your business and helping you go past that "next level".
We introduce Clarity and Accelerator Programme under the name of "Scaleezee" to successfully scale up or exit your business
It is time to conduct a “reset” exercise and put employee
engagement back in its proper place and perspective. This paper
identifies five areas that our research has shown to be
potentially troublesome for companies - especially in terms of
helping them frame their expectations in the most reasonable,
realistic and productive ways. We have discussed them here to
help you understand the true power of aligning employee drives
and needs with those of your company
Similar to Clarity Focus Action - for business with marketing departments of one. (20)
An illustrated 500 Ft View of the Road to Recovery from C-PTSD at Work.
Complex Post Traumatic Stress Disorder arises from ongoing exposure to interpersonal stress.
The evidence of C-PTSD can be touched and analysed in the brain and body like a stroke leaves a lesion on the brain.
For those using work as the addiction, C-PTSD (usually undiagnosed) can leave us in various degrees of Highly Functioning, Secretly in Despair.
The path out of the proverbial void, looks like this...
A look at how some small firms are leveraging Covid19 to become more authentic, more congruent, and more certain that they will continue to dance to their own beat, and not buy into the masses and their ideas of standing still, shrinking or seeing what happens before they get into meaningful action.
Entrepreneurs will always experience struggle.
Sometimes you have days, where you ask your self, "Seriously, why bother"?
I had one of those weeks, this time, when I asked the question, I needed an answer that would keep me in the game.
I got my answer. So I figured I'd share it with you, here. You may or may not agree. That's fine. My intention is to share my experience to further enable yours.
This looks at the biggest trends in consumer behaviour each year for 10 years starting in 2005 through to 2015. I wanted to be able to articulate this shift I was observing and feeling but couldn't quite describe.
Skye Residences | Extended Stay Residences Near Toronto Airportmarketingjdass
Experience unparalleled EXTENDED STAY and comfort at Skye Residences located just minutes from Toronto Airport. Discover sophisticated accommodations tailored for discerning travelers.
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https://skyeresidences.com/2-bedroom-deluxe-queen-suite-with-sofa-bed/
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Attending a job Interview for B1 and B2 Englsih learnersErika906060
It is a sample of an interview for a business english class for pre-intermediate and intermediate english students with emphasis on the speking ability.
What is the TDS Return Filing Due Date for FY 2024-25.pdfseoforlegalpillers
It is crucial for the taxpayers to understand about the TDS Return Filing Due Date, so that they can fulfill your TDS obligations efficiently. Taxpayers can avoid penalties by sticking to the deadlines and by accurate filing of TDS. Timely filing of TDS will make sure about the availability of tax credits. You can also seek the professional guidance of experts like Legal Pillers for timely filing of the TDS Return.
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
Affordable Stationery Printing Services in Jaipur | Navpack n PrintNavpack & Print
Looking for professional printing services in Jaipur? Navpack n Print offers high-quality and affordable stationery printing for all your business needs. Stand out with custom stationery designs and fast turnaround times. Contact us today for a quote!
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
Kseniya Leshchenko: Shared development support service model as the way to ma...Lviv Startup Club
Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
Kyiv PMDay 2024 Summer
Website – www.pmday.org
Youtube – https://www.youtube.com/startuplviv
FB – https://www.facebook.com/pmdayconference
Premium MEAN Stack Development Solutions for Modern BusinessesSynapseIndia
Stay ahead of the curve with our premium MEAN Stack Development Solutions. Our expert developers utilize MongoDB, Express.js, AngularJS, and Node.js to create modern and responsive web applications. Trust us for cutting-edge solutions that drive your business growth and success.
Know more: https://www.synapseindia.com/technology/mean-stack-development-company.html
VAT Registration Outlined In UAE: Benefits and Requirementsuae taxgpt
Vat Registration is a legal obligation for businesses meeting the threshold requirement, helping companies avoid fines and ramifications. Contact now!
https://viralsocialtrends.com/vat-registration-outlined-in-uae/
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
Clarity Focus Action - for business with marketing departments of one.
1. Business
Development
for
Conscious
Business.
CLARITY,
FOCUS,
ACTION
FOR
BUSINESSES
WITH
MARKETING
DEPARTMENTS
OF
ONE.
2. 2@TeachBrand2Fish | Clarity.Focus.Action
If
we
want
a
different
output,
we
need
a
different
input.
1.
DIFFERENT
OUTPUT
-‐
page
3
Something
is
not
quite
right.
We
are
busy
markeCng
our
business,
to
find
our
clients,
and
yet
we
sCll
struggle
to
get
the
output
we
want.
We’re
stuck,
frustrated
and
a
liLle
nervous
about
what
to
do
next.
2.
CLARITY:
page
5-‐6
We
will
explore
human
behaviour,
natural
laws
and
this
new
breed
of
leadership
for
its
pracCcal
applicaCon
in
business.
We’ll
touch
on
how
these
insights
serve
business
owners,
employees,
customers,
and
partners.
4.
ACTION:
page
11-‐13
Then
we’ll
look
at
how
you
can
idenCfy
your
most
effecCve
starCng
point
possible
to
move
you
from
where
you
are
in
this
moment,
to
where
you
want
to
be
in
12-‐months,
3
years
and
beyond.
3.
FOCUS:
page
7-‐10
We
will
skip
over
the
old
models
of
business
strategy
and
go
straight
to
a
new
living,
breathing
plan
that
is
as
strategic
as
it
is
acConable;
that
is
as
relevant
as
it
is
necessary
for
any
business
wanCng
to
thrive
inside
a
#consciouseconomy.
In
the
next
few
pages,
we
will
share
some
different
strategies
and
insights,
to
support
business
owners,
entrepreneurs
and
renegades,
wanPng
to
grow,
find
customers,
and
locate
their
most
effecPve
starPng
point.
3. We
have
a
firehose
of
informaCon
coming
at
us,
and
we’re
sCll
stuck
and
frustrated.
• We
don’t
know
who
our
ideal
customer
is
and
surviving
on
those
referrals…
well…
• We
don’t
have
a
plan
that
we
feel
confident
about;
we
don’t
know
really
where
to
start.
• We
don’t
think
we
are
good
enough.
Wait,
did
I
say
that
out
loud?
• Cashflow
is
Cght;
we’re
spending
money
here
and
there
but
it’s
not
doing
much.
Why
do
we
need
a
different
input?
3
We
want
it
to
work.
We
already
know
that
the
best
tacCcs
come
from
a
strong
strategy,
and
that
strategy
comes
from
an
inspired
vision.
The
vision
exists,
because
someone
got
clarity
on
who
they
be,
what
they
do,
what
they
want
to
have.
So
a
different
input
may
be
one
that
provides;
clarity,
purpose,
vision,
strategy,
so
that
all
these
free
tacCcs
and
tools,
will
do
something
more
than
just
keep
us
busy.
What
do
we
want
from
this
different
input?
@TeachBrand2Fish | Clarity.Focus.Action
4. 4@TeachBrand2Fish | Clarity.Focus.Action
Is
a
different
input
as
easy
as
committing
to
a
proactive
market?
Your
idea,
product,
service
could
easily
serve
millions,
and
if
those
millions
knock
on
your
door
wanting
to
buy
your
product,
you
will
serve
those
clients
happily.
When
it
comes
to
achieving
your
12-‐month
targets,
For
example:
$£€100,000
in
revenue
or
100
clients
@
$£€1000
each,
(or
9
clients
a
month,
25
per
quarter)
then
creating
a
proactive
market
with
an
ideal
buyer
will
likely
be
a
more
effective
way
for
you
to
invest
your
time,
money
and
resources.
If
you
were
after
9
clients
a
month
-‐
you
would
want
to
be
active
in
front
of
180
ideal
buyers
to
get
9
to
purchase
you.
5. 5
If
we
want
a
different
output,
we
need
a
different
input.
1.
CLARITY:
We
will
explore
human
behaviour,
natural
laws
and
this
new
breed
of
leadership
for
its
pracCcal
applicaCon
in
business.
We’ll
touch
on
how
these
insights
serve
business
owners,
employees,
customers,
and
partners.
2.
FOCUS:
We
will
skip
over
the
old
models
of
business
strategy
and
go
straight
to
a
new
living,
breathing
plan
that
is
as
strategic
as
it
is
acConable;
that
is
as
relevant
as
it
is
necessary
for
any
business
wanCng
to
thrive
inside
a
#consciouseconomy.
4.
SUPPORT:
Where
to
go
to
get
tools,
resources,
help,
advice
and
more
to
ensure
you
get
the
momentum
you
deserve.
3.
ACTION:
Then
we’ll
look
at
how
you
can
idenCfy
your
most
effecCve
starCng
point
possible
to
move
you
from
where
you
are
in
this
moment,
to
where
you
want
to
be
in
12-‐months,
3
years
and
beyond.
In
the
next
10
pages,
we
will
share
some
different
strategies
and
insights,
to
support
business
owners,
entrepreneurs
and
change
agents
wanPng
to
grow,
find
customers,
and
locate
your
most
effecPve
starPng
point.
CLARITY
People
buy
people.
So
understanding
people
could
be
considered
a
critical
piece
to
our
puzzle.
More
now,
than
ever,
as
we
find
social
impact
and
values
based
business
everywhere
we
look.
The
world
is
wanting
purpose
with
our
profit
and
inspiration
from
our
marketing.
Here,
we’ll
explore
one
idea
as
to
why
that
may
be.
@TeachBrand2Fish | Clarity.Focus.Action
6. 6
This
section
is
an
interesting
look
at
human
behaviour,
but
it
is
also
a
powerful
set
of
insights
for
business
owners
looking
to
engage
employees
and
compel
customers
they
can
innovate
the
industry
with.
KNOW
THYSELF
What
you
do
@TeachBrand2Fish | Clarity.Focus.Action
When
we
(your
employees,
your
customers)
are
inspired
to
take
action,
a
physiological
shift
(moving
us
from
amygdala
to
frontal
cortex)
occurs.
We
are
literally
compelled,
to
want
to
fulfil
5
natural
laws
that
govern
us,
to
expand
our
degree
of
self-‐
awareness,
to
empower
6
areas
of
life,
to
be,
do,
have
what
we
want..
When
we
have
this
alignment,
we
tend
to
experience
success,
which
informs
self-‐
confidence,
which
leads
to
more
success.
Six
areas
of
life:
Mental,
physical,
vocational,
financial,
family
&
romance,
social.
Everybody
on
the
planet
has:
1. Desire
to
expand
2. Desire
to
take
a
difference
3. Desire
to
do
it
together.
4. Access
to
eternal
wisdom
-‐
the
moment
you
hear
something
for
the
first
time
and
you
already
know
it’s
true.
5. A
set
of
priorities,
unique
to
you,
with
which
you
filter
the
world.
Degree
of
Self
Awareness
BE
THYSELF
LOVE
THYSELF
Self
Mastery
Degree
of
Self
Awareness
informed
by
life’s
challenges.
Apprenticeship
How
you
make
money.
What
you
do,
What
is
meaningful
to
you,
who
you
be,
what
you
have.
Business
is
vehicle.
To
fulfil
this.
Success
Addictive
behaviour
Inspired
action
Self
Confidence
CLARITY
7. 7
FOCUS
REVEALING
A
TRAJECTORY.
When
we
plot
enough
points
into
the
future,
we
have
an
end-‐in-‐
mind,
that
allows
us
to,
reverse
engineer
a
starting
point,
that
is
perfect
for
us.
@TeachBrand2Fish | Clarity.Focus.Action
8. FOCUS:
Revealing
your
trajectory
8
A
lot
can
be
said
about
having
a
living,
breathing
plan
that
is
as
strategic
as
it
is
actionable.
One
that
brings
us
a
sense
of
integrity;
because
who
we
are
on
the
inside
is
made
evident
of
the
outside.
One
that
aligns
how
we
make
money
with
what
is
meaningful
to
us.
Try
this
out.
100
years
from
now,
you’re
probably
not
here.
Consider
what
exists
because
you
lived.
What
did
you
change,
alter,
transform,
create,
destroy?
What
occurred
because
of
you.
1
sentence
is
all
we
need.
In
3
years,
as
a
leader;
1.Describe
the
expertise
you
are
known
for.
A
journalist
is
running
a
story,
they
call
you
for
comment.
Why
-‐
what
are
you
an
expert
in?
In
3
years
as
a
business;
1.What
are
the
revenue
targets
2.Describe
the
products,
describe
the
most
profitable
customers
you
serve.
12
months
from
today,
date
is?
For
each
answer
provided
in
year
3,
identify
the
piece
of
evidence
that
you
want
to
have
in
existence,
in
12-‐months
time,
that
demonstrates
your
3-‐year
goals
are
being
made
real.
Leadership:
Expert
in
this
area,
means
I
have
done
this,
created
that.
Business:
12-‐months
from
now
my
revenue
is:
100,000
12-‐months
from
now
I
have
served
X
customers
with
Y
product/service.
12-‐months
from
now
I
have
a
team
that
looks
like
this.
Today
leadership:
The
12-‐month
horizon
is
my
target.
What
are
the
5
highest
values
actions
you
can
take
for
each
target?
EG:
Annual
Revenue
breaks
down
to
be
100
customers
@
£$€1000
each.
This
means
25
customers/quarter.
9
customers
per
month.
So,
you
could
invest
5%
of
that
100,000
over
12-‐months
to
secure
those
9/
month.
To
secure
9
per
month,
I
can
use
a
buy
ratio
of
1:20.
9:180
per
month
now
dictate
size
and
scale
of
marketing
plan.
Today
business:
@TeachBrand2Fish | Clarity.Focus.Action
9. Because
_____________________
lived,
this
happened:
…………………………………….……………………………………..
…………………………………….…………………………………….
……………………………………..…………………………………….
…………………………………………………………………………..
……………………………………..…………………………………….
…………………………………………………………………………….
_________________
lived
a
good
life.
“The successful warrior is the average man, with laser-like focus.” –Bruce Lee
9@TeachBrand2Fish | Clarity.Focus.Action
FOCUS:
100
years
from
today
10. Life
purpose,
100
years
from
now,
you’re
dead,
what
exists
because
you
lived?
As
a
Leader
-‐
3
Years
from
Today
Prepare
your
starting
point:
Priorities
outputs;
Priorities
5
HVA;
Take
inventory
of
who,
what,
how;
Follow
the
sequence
of
events
to
realise
your
12-‐month
and
3
year
targets.
Year
1
in
Minutia
As
a
Business
-‐
3
Years
from
Today
As
a
Leader
-‐
12
Months
from
Today As
a
Business
-‐
12
Months
from
Today
3
years
from
today,
describe
the
revenue
you
have
achieved.
3
years
from
today,
describe
the
3
things
you
are
known
for.
12-‐months
from
today,
identify
your
achievements
being
an
expert
of
your
area
to
make
the
3-‐year
plan
evident.
3
years
from
today,
describe
the
network
you
are
part
of.
3
years
from
today,
describe
your
personal
brand.
3
years
from
today,
describe
the
clients
you
are
working
with.
3
years
from
today,
describe
the
products
offered
by
your
business.
12-‐months
from
today,describe
your
required
network
status
to
be
on
the
right
track
for
the
3-‐year
plan.
12-‐months
from
today,
identify
your
personal
brand
accomplishment
necessary
to
make
the
3-‐year
plan
real.
12-‐months
from
today,
describe
the
revenue
needed
to
attain
the
3-‐year
plan.
12-‐months
from
today,
list
the
clients
you
need
to
work
to
reach
the
3
year
goal.
12-‐months
from
today,
describe
your
range
of
products/
services.
10
For
each
output
you
will
make
real
12-‐months
from
now,
consider
what
you
already
have
available
today
that
may
help
make
that
12-‐month
real?
Then
identify
the
5
highest
value
actions
possible
for
you
to
take
to
enable
your
12-‐month
output
to
be
made
real.
For
each
output
you
will
make
real
12-‐months
from
now,
consider
what
you
already
have
available
today
that
may
help
make
that
12-‐month
real?
Then
identify
the
5
highest
value
actions
possible
for
you
to
take
to
enable
your
12-‐month
output
to
be
made
real.
@TeachBrand2Fish | Clarity.Focus.Action
FOCUS:
Revealing
your
trajectory;
a
guide
to
use
11. 11
ACTION
THREE
STEPS
TO
DO
NOW
When
we
have
the
end-‐in-‐mind,
we
can
work
backwards
to
identify
exactly
where
we
are
today.
When
we
have
clarity
on
today,
we
can
set
and
prioritise
high
value
actions.
@TeachBrand2Fish | Clarity.Focus.Action
12. Create
a
proactive
market
(whilst
maintaining
my
reactive
market).
1.
2.
3.
4.
5.
What
is
my
trajectory?
How
can
I
use
that
to
reverse
engineer
the
most
effective
starting
point
for
me
to
move
forward
from
today?
1.
2.
3.
4.
5.
What
marketing
knowledge
gaps
do
I
have
currently
that
I
could
fill
over
the
next
12-‐weeks?
1.
2.
3.
4.
5.
12@TeachBrand2Fish | Clarity.Focus.Action
5
highest
value
actions
you
can
take
right
now
13. KNOW BE LOVE
100
years
3
years
12
monthsToday
INSPIRED
INTENTION
FIND
MY
CLIENTS
P1
P2You
Human
Behaviour;
leadership,
employees,
customers
Natural
Laws
applied
in
business
to
create
sustainable
Clear
trajectory
12
months,
3
years,
100
yrs
out.
Clearly
marked
starting
point
with
high
value
plan
to
get
traction.
BUILD
MOMENTUM
90
days
1.
2.
3.
4.
MARKETING
DEPT
OF
ONE
GROWTH
STRATEGY
13@TeachBrand2Fish | Clarity.Focus.Action
Find,
hire,
onboard
your
marketing
dept.
of
one.
For
more
tips,
insights,
tools
and
ideas,
subscribe
at
teachabrandtofish.com