The document discusses the advantages and disadvantages of starting an online business, highlighting benefits such as autonomy, reduced operational costs, and a wider audience reach. It also notes challenges like competition with larger businesses and difficulties in customer relationship development. The author encourages thorough research and consideration before starting an online venture.

1. Advantages and Disadvantages of
Starting an Online Business
By Christine John
http://www.christinejohnbooks.com

3. 1. You can be Your Own Boss
• Have full control
over what you sell
• Charge the
amount you want
for your products
and/or services
• Keep 100% of the
profits

4. 2. No need to Rent a Building for
a Store or Hire Sales Staff

5. 3. You can Operate Your Online Business
In the Comfort of Your Own Home
You don’t have to
worry about the
long commute to
work.

6. 4. You can Sell Directly From
Your Website
Your customers can
order your products
directly from your
website and you can
ship them to your
customers from one
central location.

7. 5. You can Reach a
Larger Target Audience
You are not restricted to selling to consumers located in your
neighbourhood or local region. Your consumers can be
located all around the world.

8. 6. You do not Need a Lot of Money
To Start an Online Business
Internet
business are
fast, cheap and
easy to set up.

9. 7. You do not Need a Large
Advertising Budget
You can promote your
online business for FREE
very easily by producing a
video, submitting articles to
article directories,
interacting with other users
on social networks, and
creating slideshow
presentations.

11. 1. Promoting an Online Business can
be very Difficult
New online business
owners may find it
very difficult to
establish their
websites on the
internet.

12. 2. Competition with Large
Businesses
You will be competing with large businesses that have far greater
resources than you do to attract customers to their sites.

13. 3. Not all of Your Customers Want to
Order From Your Website
Depending on what you’re
selling, your customers
may prefer to purchase
their goods from a
physical store rather than
ordering it online.

14. 4. You may have Trouble Developing
Relationships with Your Customers
Having an internet business
means that you may have trouble
developing relationships with
your customers because you do
not deal with them face to face.
This could hurt your business
because your customers may be
inclined to make an in-person
purchase rather than visiting
your online store.

15. • Think carefully before jumping into an online
business.
• Do not be discouraged by this information, but do a
lot of research about starting an online business.
• Keep an open mind.
• Be aware of the benefits and challenges you will
face when starting an online business.

16. Do you want to find out more about
starting an online business? Order your
copy of the book
How to Start and Run an Online Business
by Christine John.
Available Now From Amazon.com and
Amazon.co.uk in Paperback and Kindle
Format.
Click on the Link below for more information.
http://www.christinejohnbooks.com/how-to-start-and-run-an-online-business