A preview of TMO Group's sales data report on the health supplements industry in China during November 2020, including the 11-11 Double Eleven/Singles Day sales festival.
The document discusses strategies for marketing over-the-counter (OTC) pharmaceutical products in India. It notes that the OTC market is growing faster than the traditional pharmaceutical market and that OTC products must be marketed like consumer goods to create consumer demand. Specific strategies proposed include improving packaging, using direct-to-consumer advertising to create "pull" demand, strengthening the OTC product portfolio, and implementing a multi-pronged marketing campaign utilizing various media channels.
Managing Change at GlaxoSmithKline focused on GSK's cultural change and integration of its R&D department following the 2000 merger between GlaxoWellcome and SmithKline Beecham. The merger was a major transformation that impacted GSK's culture, structure, stakeholders, and strategy. To address empty pipelines and upcoming patent expiries, the CEO divided the R&D department into seven independent "centers of excellence" to encourage innovation and creativity. This represented a planned and transformational change for GSK's R&D department during the post-merger integration period.
This document discusses the business and products of Alliance In Motion Global Inc. (AIM Global), a company that produces herbal supplements and food products. Some key points:
- AIM Global has been in business for over 45 years and is publicly traded on the NASDAQ and NYSE. It has over 700 product lines that are approved by regulatory bodies.
- The company emphasizes research and development, conducting clinical studies and using direct processing of plants on its own plantations.
- AIM Global measures the antioxidant levels in its products using the ORAC scale and produces supplements with high levels of antioxidants and other beneficial compounds.
- The document describes several of AIM Global's supplement products and provides
This document discusses Alliance In Motion Global Inc., a company that produces herbal supplements and food products. Some key points:
- The company has been in business for 45 years and is traded on the NASDAQ and NYSE. It has over 700 product lines that are FDA, Halal, and Kosher approved.
- The company emphasizes research and development, conducting clinical studies with over 200 medical doctors and herbalists. It uses a direct processing method from plantation to careful harvest.
- The document discusses antioxidants and free radicals, and how the company's products contain high levels of antioxidants to help combat free radical damage in the body.
This document discusses the business and products of Alliance In Motion Global Inc. (AIM Global), a supplements and herbal products company. It details AIM Global's history, awards, manufacturing processes, product lines including supplements, coffee products and chocolate products. It also outlines AIM Global's compensation plan which includes retail profits, direct referral bonuses, sales matching bonuses, unilevel bonuses, and other incentives for distributors.
This document discusses the business and products of Alliance In Motion Global Inc. (AIM Global), a company that produces herbal supplements and food products. Some key points:
- AIM Global has been in business for over 45 years and is publicly traded on the NASDAQ and NYSE. It has over 700 product lines that are approved by regulatory bodies.
- The company emphasizes research and development, conducting clinical studies and using direct processing of plants from its own plantations.
- AIM Global measures the antioxidant levels in its products using the ORAC scale and produces supplements with high levels of antioxidants and other beneficial compounds.
- The document describes several of AIM Global's supplement products and provides
The document discusses the business opportunity and compensation plan of ACT International, a direct sales company that sells nutrition products. It outlines the different entry levels (Dealer, Bronze, Silver, Gold), weekly and monthly compensation amounts, and how a binary team structure allows individuals to earn money from their own sales and those generated by others on their team. The plan incentivizes rapid growth by offering travel rewards and higher compensation levels as more people are recruited into the business opportunity.
The document discusses the business opportunity and compensation plan of ACT International, a direct sales company. It describes the company's products like EXO antioxidant drink and UMI immune booster. It outlines the binary compensation plan where distributors earn commissions from their own sales and the sales of those they recruit. It details how one can achieve high monthly residual income through building a large distribution network over a year.
The document discusses strategies for marketing over-the-counter (OTC) pharmaceutical products in India. It notes that the OTC market is growing faster than the traditional pharmaceutical market and that OTC products must be marketed like consumer goods to create consumer demand. Specific strategies proposed include improving packaging, using direct-to-consumer advertising to create "pull" demand, strengthening the OTC product portfolio, and implementing a multi-pronged marketing campaign utilizing various media channels.
Managing Change at GlaxoSmithKline focused on GSK's cultural change and integration of its R&D department following the 2000 merger between GlaxoWellcome and SmithKline Beecham. The merger was a major transformation that impacted GSK's culture, structure, stakeholders, and strategy. To address empty pipelines and upcoming patent expiries, the CEO divided the R&D department into seven independent "centers of excellence" to encourage innovation and creativity. This represented a planned and transformational change for GSK's R&D department during the post-merger integration period.
This document discusses the business and products of Alliance In Motion Global Inc. (AIM Global), a company that produces herbal supplements and food products. Some key points:
- AIM Global has been in business for over 45 years and is publicly traded on the NASDAQ and NYSE. It has over 700 product lines that are approved by regulatory bodies.
- The company emphasizes research and development, conducting clinical studies and using direct processing of plants on its own plantations.
- AIM Global measures the antioxidant levels in its products using the ORAC scale and produces supplements with high levels of antioxidants and other beneficial compounds.
- The document describes several of AIM Global's supplement products and provides
This document discusses Alliance In Motion Global Inc., a company that produces herbal supplements and food products. Some key points:
- The company has been in business for 45 years and is traded on the NASDAQ and NYSE. It has over 700 product lines that are FDA, Halal, and Kosher approved.
- The company emphasizes research and development, conducting clinical studies with over 200 medical doctors and herbalists. It uses a direct processing method from plantation to careful harvest.
- The document discusses antioxidants and free radicals, and how the company's products contain high levels of antioxidants to help combat free radical damage in the body.
This document discusses the business and products of Alliance In Motion Global Inc. (AIM Global), a supplements and herbal products company. It details AIM Global's history, awards, manufacturing processes, product lines including supplements, coffee products and chocolate products. It also outlines AIM Global's compensation plan which includes retail profits, direct referral bonuses, sales matching bonuses, unilevel bonuses, and other incentives for distributors.
This document discusses the business and products of Alliance In Motion Global Inc. (AIM Global), a company that produces herbal supplements and food products. Some key points:
- AIM Global has been in business for over 45 years and is publicly traded on the NASDAQ and NYSE. It has over 700 product lines that are approved by regulatory bodies.
- The company emphasizes research and development, conducting clinical studies and using direct processing of plants from its own plantations.
- AIM Global measures the antioxidant levels in its products using the ORAC scale and produces supplements with high levels of antioxidants and other beneficial compounds.
- The document describes several of AIM Global's supplement products and provides
The document discusses the business opportunity and compensation plan of ACT International, a direct sales company that sells nutrition products. It outlines the different entry levels (Dealer, Bronze, Silver, Gold), weekly and monthly compensation amounts, and how a binary team structure allows individuals to earn money from their own sales and those generated by others on their team. The plan incentivizes rapid growth by offering travel rewards and higher compensation levels as more people are recruited into the business opportunity.
The document discusses the business opportunity and compensation plan of ACT International, a direct sales company. It describes the company's products like EXO antioxidant drink and UMI immune booster. It outlines the binary compensation plan where distributors earn commissions from their own sales and the sales of those they recruit. It details how one can achieve high monthly residual income through building a large distribution network over a year.
This is the official Compensation Plan of Veronica Integrated Prestige Marketing, Inc. or simply VIP. To learn more about this visit our facebook page: www.facebook.com/vipnegosyo
Analysis of the collagen market on Amazon, proposals for the launch of a new product, development of price positioning, marketing support and margin calculation.
Peak Nuhealth International Ltd is a company that markets health products worldwide. It has a mission to help people live longer, healthier lives. The company's products include supplements like Cordy AM, Lifestems, and AmCal, which are designed by medical experts. The document outlines the company's profit models, which include selling supplements to members and opening an online shopping mall. It also describes a reward system for members that provides bonuses for direct sales and leadership, as well as bonuses like a car award. The goal is to develop a full range of over 100 health products and services to ensure multiple revenue streams and reward membership.
The document discusses a direct selling company called Distribution Philippines, Inc. that sells nutraceutical products. It outlines the company's product line which includes supplements for vitamins, minerals, weight loss, joint health and more. It then describes the company's 5-way compensation plan which allows members to earn retail profits, commissions, bonuses and more. The plan incentivizes recruiting new members and monthly repeat purchases to maximize earnings potential.
The document discusses the opportunities and benefits of network marketing. It notes that most Filipinos are in debt and have no savings while job losses are common. Network marketing is described as a "smart business" with low startup costs, no employees or boss, flexible hours, and potential for high income and residual income. Worldwide sales figures for the industry are provided, showing the Philippines market is relatively small. Challenges in traditional network marketing are outlined, and the advantages of GUC's leverage marketing plan are promoted, including weekly commissions without limits or levels. Product details, pricing and the compensation plan are described.
This document provides contact information for Alliance In Motion Global Manufacturing Company. It summarizes the company's history, credentials, products, and business opportunity. The company has over 45 years of experience, is debt-free, and trades on the NASDAQ and NYSE. It has over 700 product lines that are FDA, Halal, and Kosher approved. The business opportunity involves retailing the company's supplements and herbal products for profit, earning direct referral bonuses for recruiting others, and getting paid through a binary compensation plan and unilevel bonus structure.
The document summarizes information about Sante', a wellness company established in 2008 with over 50 years of combined marketing experience. It introduces the management team and outlines the company's vision, mission, and partnerships. It then provides health statistics in the Philippines and discusses major causes of death. Finally, it presents details about Sante's barley grass products and their compensation plan.
The document summarizes information about the Sante' wellness company, including its establishment, vision, mission, products, and business model. It discusses the company's management team and partners. It also provides health statistics in the Philippines and information on the nutritional benefits of barley grass. The business model involves different bonus structures for distributors including fast start, infinity, builders, and executive bonuses. It also outlines a franchise package program.
The document discusses the financial challenges faced by many Filipinos and introduces the CF Wellness network marketing opportunity as a way to achieve financial freedom and wealth. It outlines the benefits of network marketing such as residual income potential and flexibility. It then details the various ways one can earn income through the CF Wellness program, including commissions, bonuses, and overrides on product sales. Entry level packages start at 1,500 pesos.
This document provides a summary of the fiscal marketing strategic plan for a company. It includes a market overview, competitive review, consumer insights, branding positioning, marketing objectives, initiatives and communications strategy. Key points include analyzing retail factors, building brand awareness at shelf, focusing marketing investments in line with major competitors, and driving growth through consumer campaigns. Major retailers are also analyzed by region and store count. The strategic plan aims to guide the company's marketing approach.
1. The document provides contact information for Nelia Suguitan of AIM Global Manufacturing Company, located in Springville, Utah.
2. AIM Global is a 45-year old, debt-free and NASDAQ traded/NYSE company with over 700 product lines that are FDA, HALAL, and KOSHER approved. It has over 200 medical doctors, herbalists, and scientists and does extensive research.
3. The document discusses AIM Global's whole fruit juice blends and other products, their ORAC value, what free radicals and antioxidants are, and provides information on business opportunities including earnings projections.
The document summarizes information about AIM Global Inc., a company that produces herbal supplements and provides a multi-level marketing compensation plan. It describes the company's board of directors, product lines, manufacturing partners, and research on herbal ingredients. It also outlines the company's binary compensation structure and incentives for distributors such as trips and scholarships.
The document describes iTreasure International Corporation, a direct selling company registered in the Philippines, Hong Kong, and Dubai. The company's vision is to create a healthy community and healthcare system in the Philippines. It offers business packages to become an independent distributor and earn commissions from direct sales, sponsoring, and matching bonuses on product sales. Distributors can earn over $1,000 per month by developing a team under the unilevel compensation plan.
This document provides information about a business presentation for a global wellness company. The company has over 50 years of experience in corporate, marketing, and leadership roles. Their vision is to be a global provider of premier wellness products and services, and their mission is to help people live better lives. The presentation focuses on promoting the health benefits of barley grass, describing it as a complete food that is highly nutritious and antioxidant. It provides scientific facts about the micronutrients in barley leaves and cites research establishing barley's high antioxidant value. The business opportunity involves becoming a distributor by purchasing a retailer's kit or product package. Distributors can earn income through retail profits, fast start bonuses, infinity bonuses
Royale Business Presentation by Rico GalvezRico Ako
- The document describes the direct selling and compensation plans of Royalè Business Club International, Inc. (RBCII), a Filipino-owned corporation that markets food supplements, beverages, and beauty/personal care products through a direct selling model.
- RBCII offers several programs to compensate distributors, including direct selling rebates, team matching bonuses, uni-level rebates and overrides, a multi-level program with rising rebates and overrides up to the diamond distributor level, and potential international travel and profit sharing incentives.
- Distributors can earn income from selling RBCII product packages directly and building a sales organization, with compensation increasing based on sales volume and organization size at different leadership levels.
The document provides information about the direct selling program, compensation plan, and products of Royalè Business Club International, Inc. (RBCII). It summarizes that RBCII is a Filipino-owned corporation established in 2006 that markets food supplements, beverages, and beauty/personal care products through a direct selling model. It offers various ways for distributors to earn income, including through product package rebates, team match sales bonuses from a unilevel and multilevel compensation structure, and leadership bonuses for high-ranking distributors.
The document summarizes an multi-level marketing opportunity selling food supplements called C24/7 Natura-Ceuticals. It describes the company that produces the supplements, their various product lines, and health benefits claimed for the products. It then outlines the compensation plan for becoming a distributor, including retail profits, bonuses for recruiting new distributors, and residual income from sales in one's downline organization.
This document provides information about a multi-level marketing business opportunity selling various health and wellness products. It describes the company's vision to promote extraordinary products through competent networks of leaders to generate income and improve quality of life. Various products are highlighted, including a coffee blend, supplement containing pine bark extract, and green barley concentrate. The compensation plan overview includes bonuses for direct referrals, indirect referrals, cycles, and a unilevel structure. Requirements for the different bonuses and ranks in the plan are also summarized.
The document contains sales data and productivity metrics for medical promotion officers from 2013-2017. It shows that sales have increased from 18 crore in 2013 to 44.94 crore in 2017. The number of MPOs grew from 300 to 515 over this period, while productivity increased from 50,000 to 72,716. The top regions by productivity in 2017 are also listed.
This document provides an overview of the Clixsters business opportunity meeting. It discusses Clixsters' innovative products like Amazing Juice and Clixs Coffee, which contain powerful antioxidants. It also outlines the company's integrated marketing system including a cycle income plan that pays $277 per cycle, as well as a matching bonus structure. Associates can earn up to $608 per day through the matrix plan by building two groups of 800 CV each. The document promotes the opportunity to achieve financial freedom and a better lifestyle through Clixsters.
This is the official Compensation Plan of Veronica Integrated Prestige Marketing, Inc. or simply VIP. To learn more about this visit our facebook page: www.facebook.com/vipnegosyo
Analysis of the collagen market on Amazon, proposals for the launch of a new product, development of price positioning, marketing support and margin calculation.
Peak Nuhealth International Ltd is a company that markets health products worldwide. It has a mission to help people live longer, healthier lives. The company's products include supplements like Cordy AM, Lifestems, and AmCal, which are designed by medical experts. The document outlines the company's profit models, which include selling supplements to members and opening an online shopping mall. It also describes a reward system for members that provides bonuses for direct sales and leadership, as well as bonuses like a car award. The goal is to develop a full range of over 100 health products and services to ensure multiple revenue streams and reward membership.
The document discusses a direct selling company called Distribution Philippines, Inc. that sells nutraceutical products. It outlines the company's product line which includes supplements for vitamins, minerals, weight loss, joint health and more. It then describes the company's 5-way compensation plan which allows members to earn retail profits, commissions, bonuses and more. The plan incentivizes recruiting new members and monthly repeat purchases to maximize earnings potential.
The document discusses the opportunities and benefits of network marketing. It notes that most Filipinos are in debt and have no savings while job losses are common. Network marketing is described as a "smart business" with low startup costs, no employees or boss, flexible hours, and potential for high income and residual income. Worldwide sales figures for the industry are provided, showing the Philippines market is relatively small. Challenges in traditional network marketing are outlined, and the advantages of GUC's leverage marketing plan are promoted, including weekly commissions without limits or levels. Product details, pricing and the compensation plan are described.
This document provides contact information for Alliance In Motion Global Manufacturing Company. It summarizes the company's history, credentials, products, and business opportunity. The company has over 45 years of experience, is debt-free, and trades on the NASDAQ and NYSE. It has over 700 product lines that are FDA, Halal, and Kosher approved. The business opportunity involves retailing the company's supplements and herbal products for profit, earning direct referral bonuses for recruiting others, and getting paid through a binary compensation plan and unilevel bonus structure.
The document summarizes information about Sante', a wellness company established in 2008 with over 50 years of combined marketing experience. It introduces the management team and outlines the company's vision, mission, and partnerships. It then provides health statistics in the Philippines and discusses major causes of death. Finally, it presents details about Sante's barley grass products and their compensation plan.
The document summarizes information about the Sante' wellness company, including its establishment, vision, mission, products, and business model. It discusses the company's management team and partners. It also provides health statistics in the Philippines and information on the nutritional benefits of barley grass. The business model involves different bonus structures for distributors including fast start, infinity, builders, and executive bonuses. It also outlines a franchise package program.
The document discusses the financial challenges faced by many Filipinos and introduces the CF Wellness network marketing opportunity as a way to achieve financial freedom and wealth. It outlines the benefits of network marketing such as residual income potential and flexibility. It then details the various ways one can earn income through the CF Wellness program, including commissions, bonuses, and overrides on product sales. Entry level packages start at 1,500 pesos.
This document provides a summary of the fiscal marketing strategic plan for a company. It includes a market overview, competitive review, consumer insights, branding positioning, marketing objectives, initiatives and communications strategy. Key points include analyzing retail factors, building brand awareness at shelf, focusing marketing investments in line with major competitors, and driving growth through consumer campaigns. Major retailers are also analyzed by region and store count. The strategic plan aims to guide the company's marketing approach.
1. The document provides contact information for Nelia Suguitan of AIM Global Manufacturing Company, located in Springville, Utah.
2. AIM Global is a 45-year old, debt-free and NASDAQ traded/NYSE company with over 700 product lines that are FDA, HALAL, and KOSHER approved. It has over 200 medical doctors, herbalists, and scientists and does extensive research.
3. The document discusses AIM Global's whole fruit juice blends and other products, their ORAC value, what free radicals and antioxidants are, and provides information on business opportunities including earnings projections.
The document summarizes information about AIM Global Inc., a company that produces herbal supplements and provides a multi-level marketing compensation plan. It describes the company's board of directors, product lines, manufacturing partners, and research on herbal ingredients. It also outlines the company's binary compensation structure and incentives for distributors such as trips and scholarships.
The document describes iTreasure International Corporation, a direct selling company registered in the Philippines, Hong Kong, and Dubai. The company's vision is to create a healthy community and healthcare system in the Philippines. It offers business packages to become an independent distributor and earn commissions from direct sales, sponsoring, and matching bonuses on product sales. Distributors can earn over $1,000 per month by developing a team under the unilevel compensation plan.
This document provides information about a business presentation for a global wellness company. The company has over 50 years of experience in corporate, marketing, and leadership roles. Their vision is to be a global provider of premier wellness products and services, and their mission is to help people live better lives. The presentation focuses on promoting the health benefits of barley grass, describing it as a complete food that is highly nutritious and antioxidant. It provides scientific facts about the micronutrients in barley leaves and cites research establishing barley's high antioxidant value. The business opportunity involves becoming a distributor by purchasing a retailer's kit or product package. Distributors can earn income through retail profits, fast start bonuses, infinity bonuses
Royale Business Presentation by Rico GalvezRico Ako
- The document describes the direct selling and compensation plans of Royalè Business Club International, Inc. (RBCII), a Filipino-owned corporation that markets food supplements, beverages, and beauty/personal care products through a direct selling model.
- RBCII offers several programs to compensate distributors, including direct selling rebates, team matching bonuses, uni-level rebates and overrides, a multi-level program with rising rebates and overrides up to the diamond distributor level, and potential international travel and profit sharing incentives.
- Distributors can earn income from selling RBCII product packages directly and building a sales organization, with compensation increasing based on sales volume and organization size at different leadership levels.
The document provides information about the direct selling program, compensation plan, and products of Royalè Business Club International, Inc. (RBCII). It summarizes that RBCII is a Filipino-owned corporation established in 2006 that markets food supplements, beverages, and beauty/personal care products through a direct selling model. It offers various ways for distributors to earn income, including through product package rebates, team match sales bonuses from a unilevel and multilevel compensation structure, and leadership bonuses for high-ranking distributors.
The document summarizes an multi-level marketing opportunity selling food supplements called C24/7 Natura-Ceuticals. It describes the company that produces the supplements, their various product lines, and health benefits claimed for the products. It then outlines the compensation plan for becoming a distributor, including retail profits, bonuses for recruiting new distributors, and residual income from sales in one's downline organization.
This document provides information about a multi-level marketing business opportunity selling various health and wellness products. It describes the company's vision to promote extraordinary products through competent networks of leaders to generate income and improve quality of life. Various products are highlighted, including a coffee blend, supplement containing pine bark extract, and green barley concentrate. The compensation plan overview includes bonuses for direct referrals, indirect referrals, cycles, and a unilevel structure. Requirements for the different bonuses and ranks in the plan are also summarized.
The document contains sales data and productivity metrics for medical promotion officers from 2013-2017. It shows that sales have increased from 18 crore in 2013 to 44.94 crore in 2017. The number of MPOs grew from 300 to 515 over this period, while productivity increased from 50,000 to 72,716. The top regions by productivity in 2017 are also listed.
This document provides an overview of the Clixsters business opportunity meeting. It discusses Clixsters' innovative products like Amazing Juice and Clixs Coffee, which contain powerful antioxidants. It also outlines the company's integrated marketing system including a cycle income plan that pays $277 per cycle, as well as a matching bonus structure. Associates can earn up to $608 per day through the matrix plan by building two groups of 800 CV each. The document promotes the opportunity to achieve financial freedom and a better lifestyle through Clixsters.
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China Cross-Border Health Supplements Data Pack November Preview
1. TMO GROUP PRESENTS
Monthly Industry Update for China Market
November 2020 Edition
CHINA CROSS-BORDER
HEALTH SUPPLEMENTS
DATA PACK
2. TMO’s Monthly Health Supplements
Data Pack Series
Starting in 2020, each month TMO compiles data from Alibaba’s family of eCommerce platforms
(including Taobao, Tmall, Tmall Global, and Tmall Supermarket) regarding sales of Health Supplements
both domestically and across borders. This data is presented in a form that’s easier for English-
speaking overseas companies and individuals to approach, with an array of charts and tables as well
as translated terms.
To download previous months’ data packs, click on the relevant month below or visit our data pack
download page at https://www.tmogroup.asia/downloads/category/data-pack/
April May June July Aug. Sep. Oct. Nov.
Also by TMO Group:
6.18
EDITION
TMO's 2020 Health & Food Supplements
Industry Report
This free, in-depth industry report covers all the
major bases for overseas companies looking to
sell health and food supplements (such as
vitamin tablets, diet pills, or protein powders) to
China, an exciting market for these types of
products.
For more TMO guides and reports, visit https://www.tmogroup.asia/resources/
3. OVERSEAS FOOD & SUPPLEMENT MARKET
0 RMB
1,000,000,000 RMB
2,000,000,000 RMB
3,000,000,000 RMB
4,000,000,000 RMB
0
800
1,600
2,400
3,200
2019-07 2019-09 2019-11 2020-01 2020-3 2020-5 2020-07 2020-09 2020-11
No. of Brands Sales Revenue
Historical data 2019.7 - 2020.11
* Data was collected at end of November 2020, under the “Food -> Food Supplement -> Overseas Food & Supplements” sub-category on
Taobao, Tmall, Tmall Supermarket, and Tmall Global.
SINGLES DAY SALES
JUNE 18 SALES
November 2020
Brands: 2,427
Shops: 1,966
SKUs online : 61,040
Sales Vol.: 14,651,245
Sales Revenue: 3,282,550,589 RMB
SINGLES DAY SALES
4. SUB-CATEGORY MARKET SHARE
1%
0.80%
1.43%
3.28%
8.10%
6.32%
5.69%
4.10%
14.26%
9.37%
11.61%
16.52%
17.45% Vitamins/Minerals
Other Plant extracts
Beauty Supplement
Protein powder/amino acid/collagen
Mushroom/microbial fermentation
Other Dietary supplements
Omega fatty acid
Probiotics
Other Seafood extraxts
Dietary Fiber/Carbohydrates
Health functional food
Sports slimming food
Animal extracts
Nutrition pack
* Ranked by monthly sales revenue
12. TOP 10 CROSS-BORDER STORES
Tmall global flagship store
Swisse overseas flagship store
Ali Health overseas flagship store
Tmall global beauty store
MoveFree overseas flagship store
GNC overseas flagship store
RealHouse overseas flagship store
DoctorsBest overseas flagship store
MistyHill overseas flagship store
Doppelherz overseas flagship store
0 RMB 100,000,000 RMB 200,000,000 RMB 300,000,000 RMB
203,565
22,117
142,106
23,930
200,721
186,881
600,626
700,993
550,436
1,503,480
39,587,761
44,724,327
46,734,287
49,621,435
55,608,160
82,678,815
92,366,446
92,453,489
141,482,837
291,888,472
Monthly Sales Revenue (RMB) Monthly Sales Vol
13. 0
1,500
3,000
4,500
6,000
SKUs On Shelf
457
806
33
1,468
406500
1,7271,765
332
5,433
TOP 10 HEALTH SUPPLEMENTS BRANDS
58,436
454,569
23,930
359,475
158,302224,073304,532
595,266
276,296
2,220,768
Sales vol
KEY BRAND REVENUE (RMB) COUNTRY ORIGIN
Swisse 379,429,065 Australia
Move Free 115,179,794 USA
Blackmores 94,084,902.03 Australia
GNC 74,851,855.91 USA
FANCL
Healthscience
59,431,294.55 Japan
Doctor’s Best 55,475,434.54 USA
Puritan’s Pride 50,975,193.12 USA
RealHouse 49,621,435.45 Canada
Jamieson 49,083,952.41 Canada
Pola 48,580,050.03 Japan
* Ranked by monthly sales volume
Top 10 Health Supplements Brands by Sales Volume
14. 14
November Analysis
Overall, sales on 11-11 were significantly lower than in 2019. However, this statistic by itself is misleading. In fact, sales
during November were higher in 2020 than the previous year. This is likely a result of brands moving from treating 11-11
as a single sales day to spreading their discounts and promotions out throughout the month, creating a more relaxed
and less frantic sales period. Possibly a response to discontent among some shoppers who had stayed up until midnight
to grab the best deals and still found their desired items sold out instantly! At any rate, spreading out the sales period
throughout the month (with November 1st now a particular focus for some) gives smaller brands more space to stand
out, and gives consumers more time to compare prices and consider purchases.
For the most part, our featured top brands saw sales growth compared to last year, though iSDG (featured in June’s data
pack) saw its sales drop to closer to its June sales figures. Doppelherz, the other brand we featured in June but not this
month, saw only a minor increase compared to 2019. One of our newly featured brands, FanCL, in fact saw a sales peak
on November 16th, showing that sales success is possible with a strategy focused away from the main event on the 11th.
Two of the fastest growing products of the month also cracked the top five in total sales, Swisse’s High Strength
Cranberry extract, and Princess Luna’s Vaginal Probiotic. Both represent new product categories for the top five, but
this month it is NAD+ anti-aging products that were the real winners, with three of the top five belonging to that category.
The mainstay categories from the past four months - Calcium and Vitamin D supplements - did not make an appearance.
It is also worth noting that overall sales revenue didn’t peak in November this year. In fact, unlike the previous year, there
was a bit of an overall dip in revenue. This may be because health supplements aren’t among the main product categories
that consumers are interested in during the sales festival, or that most major brands aren’t pushing their products as hard
during this period as brands in other industries.
15. TMO (Technology for Mobile and Online) Group is an eCommerce service provider with offices in Shanghai, Hong Kong, and Amsterdam
servicing medium & large enterprises with cutting-edge solutions for eCommerce, O2O, Mobile, and Cloud value-added services.
We strongly advocate the adoption of cutting-edge technologies and business models including the Internet of Things (IoT) and O2O integration,
working closely with our clients on providing software solutions as well as strategizing hardware solutions. We guide our clients from initial business
requirements, planning, design, and the development stage to long-term managed services empowered by marketing & cloud applications.
Leveraging our experience in eBusiness models on Web and Mobile Solutions, we have serviced foreign and asian B2B as well as B2C companies
with innovative eCommerce business solutions in Asia, Europe, and the U.S., engaging in long-term partnerships and growing our clients’ business.
ABOUT TMO GROUP
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group
In Association with Health Products Association –
China (HPA-China)
HPA is a U.S. non-profit 501(c6) association dedicated to the overall
natural health products industry including dietary supplements, organic
foods, natural cosmetics, sports nutrition and traditional herbal products.
The association’s primary focus is the continued development of China’s
dietary supplement and overall natural health product industry.