DISRUPT FACTory: Michalis Stangos, Co-Founder of ID-GC - Disrupt Cyprus Cup L...ID-GC
This document provides information on several startup competitions and events happening around the world. It discusses Industry Disruptors - Game Changers which aims to discover innovative startups. It also mentions Disrupt Cyprus Cup startup competition where 10 finalists will pitch their ideas to judges. Another event is Future Agro Challenge which focuses on innovative ideas for farming, food and healthy lifestyle. It also briefly describes several other competitions focused on areas like cleantech, biotechnology and more. The events aim to connect startups to investors and promote entrepreneurship on a global scale.
David Cancel discusses how startups can become data-driven by focusing on an operating dashboard, conversion funnels, and cohort analysis. He emphasizes that the key is using data to test assumptions and optimize the business, rather than getting caught up in complex analytics or visualizations. Startups should prioritize validating whether customers care about their idea and solving problems over searching for patterns or secrets to success.
Watch This Free Webinar On-Demand: http://dg-r.co/2fuk0LO - Maximize Customer Lifetime Value In 2017 by Leveraging Your 2016 Wins
Learn why Customer Lifetime Value is a critical metric that can improve your ABM plan & shape your 2017 budget
You worked hard in 2016 to target and convert the accounts and prospects with the highest propensity to buy. Now you need to keep those new customers happy while continuing to expand those relationships. Join Matt Zelen, SVP of Customer Success at Act-On Software, and learn how you can maximize your customer lifetime value in 2017, including:
• Why customer lifetime value is a vital strategic metric for your business;
• How both customer lifetime value and customer acquisition can help determine marketing budget in 2017;
• Tips and tricks to creating a long-term, strategic approach to defining customer lifetime value; and
• How CLV positively impacts account-based marketing initiatives.
The document discusses a webinar on using buyer personas, buyer journeys, and content maps to fill a company's 2017 marketing pipeline with quality leads. It provides an overview and agenda for the webinar, introduces the speakers, and previews the topics to be covered including developing buyer personas from customer interviews, mapping the buyer journey process, and assessing content gaps through a content map that crosses personas with the buyer journey.
It's about that time when your mom calls brands "disruptive." The word has reached that excruciating level of mainstream use and misuse. Alas, this presentation takes a look at some of those "disruptors" and focuses on the value they provide to other brands. Insights, not threats.
This webinar discusses how to map a marketing plan using metrics and key performance indicators. It recommends starting by understanding last year's goals and results, like lead volume, conversion rates, and revenue. This information can be used to set goals for the new fiscal year. The speaker then shows how to calculate lead needs and estimate costs based on goals. Metrics are also important for optimizing business processes and identifying effective marketing programs. Attribution data provides visibility into what is working best so marketers can optimize their mix to drive more revenue.
GAMIFICATION reaches fast adoption
The RENTING ECONOMY– now an option even for apparel
The SHARING ECONOMY – UBERIFICATION of services
The SUBSCRIPTION ECONOMY – chipping away at brick-and-mortar stores
SOCIAL MEDIA becomes a source of consumer data
SMARTPHONES are becoming the hub for digital beauty
WEARABLE TECH is already here for early adopters
BEACONS and location-based marketing
NANOTECHNOLOGY
3D PRINTING
DISRUPT FACTory: Michalis Stangos, Co-Founder of ID-GC - Disrupt Cyprus Cup L...ID-GC
This document provides information on several startup competitions and events happening around the world. It discusses Industry Disruptors - Game Changers which aims to discover innovative startups. It also mentions Disrupt Cyprus Cup startup competition where 10 finalists will pitch their ideas to judges. Another event is Future Agro Challenge which focuses on innovative ideas for farming, food and healthy lifestyle. It also briefly describes several other competitions focused on areas like cleantech, biotechnology and more. The events aim to connect startups to investors and promote entrepreneurship on a global scale.
David Cancel discusses how startups can become data-driven by focusing on an operating dashboard, conversion funnels, and cohort analysis. He emphasizes that the key is using data to test assumptions and optimize the business, rather than getting caught up in complex analytics or visualizations. Startups should prioritize validating whether customers care about their idea and solving problems over searching for patterns or secrets to success.
Watch This Free Webinar On-Demand: http://dg-r.co/2fuk0LO - Maximize Customer Lifetime Value In 2017 by Leveraging Your 2016 Wins
Learn why Customer Lifetime Value is a critical metric that can improve your ABM plan & shape your 2017 budget
You worked hard in 2016 to target and convert the accounts and prospects with the highest propensity to buy. Now you need to keep those new customers happy while continuing to expand those relationships. Join Matt Zelen, SVP of Customer Success at Act-On Software, and learn how you can maximize your customer lifetime value in 2017, including:
• Why customer lifetime value is a vital strategic metric for your business;
• How both customer lifetime value and customer acquisition can help determine marketing budget in 2017;
• Tips and tricks to creating a long-term, strategic approach to defining customer lifetime value; and
• How CLV positively impacts account-based marketing initiatives.
The document discusses a webinar on using buyer personas, buyer journeys, and content maps to fill a company's 2017 marketing pipeline with quality leads. It provides an overview and agenda for the webinar, introduces the speakers, and previews the topics to be covered including developing buyer personas from customer interviews, mapping the buyer journey process, and assessing content gaps through a content map that crosses personas with the buyer journey.
It's about that time when your mom calls brands "disruptive." The word has reached that excruciating level of mainstream use and misuse. Alas, this presentation takes a look at some of those "disruptors" and focuses on the value they provide to other brands. Insights, not threats.
This webinar discusses how to map a marketing plan using metrics and key performance indicators. It recommends starting by understanding last year's goals and results, like lead volume, conversion rates, and revenue. This information can be used to set goals for the new fiscal year. The speaker then shows how to calculate lead needs and estimate costs based on goals. Metrics are also important for optimizing business processes and identifying effective marketing programs. Attribution data provides visibility into what is working best so marketers can optimize their mix to drive more revenue.
GAMIFICATION reaches fast adoption
The RENTING ECONOMY– now an option even for apparel
The SHARING ECONOMY – UBERIFICATION of services
The SUBSCRIPTION ECONOMY – chipping away at brick-and-mortar stores
SOCIAL MEDIA becomes a source of consumer data
SMARTPHONES are becoming the hub for digital beauty
WEARABLE TECH is already here for early adopters
BEACONS and location-based marketing
NANOTECHNOLOGY
3D PRINTING
Watch This Free Webinar On-Demand: http://dg-r.co/2fJNCU2 - Ignite the Spark in Buyer Relationships: Best-in-Class Tactics for Adding Context to Your Content Messaging
Learn how to create contextual, conversational and personalized content to scale
In order for content to connect with B2B buyers, it must have context and relevance. In this webinar, Content4Demand will share a strategic approach to building a messaging strategy that is centered on buyer-focused content. The webinar will reveal specific examples and prescriptive tips on addressing key areas of B2B, including:
• Creating Conversational Content;
• Answering Buyer Questions At Key Stages of the Buying Cycle;
• Customizing Content For Specific Roles;
• Supporting ABM Messaging; and
• Using Measurement To Gather Intelligence On Key Buyers.
The document discusses 10 trends and disruptors in the digital beauty industry organized under 3 themes.
1) Online: Smartphone browsing has lower conversion rates, driving demand for information-rich apps and social media recommendations.
2) Stores: In-store retail focuses on enhanced experiences through digital tools, magic mirrors, wearables and 3D printing, and on-demand beauty services.
3) E-Commerce: Subscription models are growing for habitual purchases. Luxury beauty is thriving online. Grocery sales and CPG brands are increasingly moving to online channels.
Watch This Free Webinar On-Demand: http://dg-r.co/2fJTexH - Keys To Engagement-Based Marketing: How To Integrate Webinars And Optimize Content Delivery To Drive Each Stage Of The Buying Cycle
Learn how to use webinars to engage existing clients, accelerate new prospects through the funnel and drive revenue
Changing buyer behavior has forced marketing departments to take responsibility for driving the entire buying cycle, yet the standard playbook is mostly aimed at simply generating new leads. We now need to move to an engagement model that provides insights into buyer behavior to effectively drive pipeline and revenue.
In this session, VP of Content Marketing at ON24, Mark Bornstein, will talk about the difference between passive and active content delivery, and highlight how to use webinars to directly engage new potential clients and drive revenue. Mark will provide examples of how some of today’s leading companies have had success with engagement-driven webinars.
Watch This Free Webinar On-Demand: http://dg-r.co/2gpxB3U - The ABM Roadmap For 2017: Five Steps To Activate Your Best Customer Accounts
Build your ABM Roadmap with 5 steps to gain the buy-in, alignment & execution strategy you need
Creating an ABM strategy today requires careful planning to make sure sales and marketing teams at B2B companies are aligned and laser-focused on the right customers at the right companies.
This webinar will give you a detailed, five-step roadmap to planning an ABM strategy, from getting senior leadership buy-in and selecting accounts, to program rollout. We’ll provide tips and best practices on each element of a successful ABM implementation, including:
• Selecting the media tactics that will work best for target accounts;
• Creating messaging strategies for targeted segments;
• Aligning content with each targeted segment; and
• The measurement metrics that will matter in 2017.
Watch This Free Webinar On-Demand: http://dg-r.co/2fumMAQ - Key Strategies To Turn Insights Into Action In 2017: How B2B Organizations Can Activate The Marketing Data They Need To Drive Conversions & Conversations
Don't let your tech stack dictate your process - start your 2017 strategy from scratch with these insights to identify ROI
In this session you’ll see real-world examples and get best practice tips on how data-driven marketers are tying leads and revenue back to specific marketing initiatives with closed-loop marketing.
Specific topics to be addressed in the session will include:
• Optimizing investments by visualizing performance to gain insights in real-time and adjust strategies and channels accordingly;
• Tracking campaigns from click to cash to prove true influence and ROI at all pipeline stages with actual data; and
• Improving visibility by combining campaign and channel metrics with data across departments.
Watch This Free Webinar On-Demand: http://dg-r.co/2gB7GFR - Artificial Intelligence is Here–4 Stories that Prove the Power of Predictive
Get an inside look at how your peers are embracing next generation AI to drive revenue
This session will provide a real-world look at where progressive adopters of predictive tools have found big impact and help marketers prepare for the next generation of analytics and artificial intelligence tools emerging.
Specific areas that will be addressed through use case examples and best practices tips will include:
• The impact of inaccurate and incomplete data;
• The need for a singular source of truth;
• The keys to utilizing predictive signals across channels; and
• An inside look at how four of your peers drive revenue with AI.
From Airbnb to Zara: The A-Z of Market DisruptorsVistage UK
Disruptive Innovation is Attractive, But Can Seem a Little Scary to Small Companies. This A-Z of Market Disruptors Demonstrates Why You May Be the One to Shake Things Up.
Watch This Free Webinar On-Demand: http://dg-r.co/2fupcQ1 - Personalized Prospecting & The Rise of Outbound SDRs: How ABM And Alignment Will Benefit From Coordinated Plays in 2017
Learn how Marketing & SDRs are partnering to become the personalized channel for their organization’s marketing plan
As ABM becomes more prevalent marketing practices are shifting to evolve. Prospects require a more personalized approach, while Sales Development Reps, while once the beneficiaries of marketing’s lead-based activities, have now begun to shift to an outbound mindset. Working in tandem with marketing, SDRs need to effectively engage prospects to begin a sales cycle with their sales teams.
In this webinar we'll discuss the new motions and tactics required for SDRs to rapidly build scalable, repeatable and most importantly closable pipeline. Learn:
• How to align Marketing, Sales Development and Sales to achieve revenue goals;
• How to build an outbound SDR process that’s more effective than inbound; and
• How to train SDRs to create compelling events
Watch This Free Webinar On-Demand: http://dg-r.co/2gpyUzU - 2 Million Reasons to Invest in B2B Video Marketing
Learn how MongoDB generates more than 2 million viewing minutes and thousands of new leads every year.
Despite its effectiveness, many marketers struggle with building a video strategy that scales efficiently, is tightly coupled with demand gen & sales programs, and can deliver a clear and measurable ROI. But it's not that difficult when you approach it in a practical way with the right tools at your disposal.
Join Jodi Cerretani of Vidyard and Peter Zawistowicz of MongoDB to learn the ins and outs of developing a video strategy.
You’ll learn how to:
• Use gated premium video content to generate leads;
• Target your best leads and accounts using viewer data;
• Track audience engagement to qualify leads faster; and
• Scale your video campaigns efficiently.
In March of 2014, I gave a private talk to the HubSpot Executive team on how the Product organization was able to operate with a highly autonomous model. Because we had set records for employee happiness, customer happiness and team performance the rest of HubSpot was curious to how they could adopt a similar model for their teams.
Digital transformation - Watify Launch EventScopernia
How will digital disruption change businesses, people and society? And how should Europe and European companies, big and small, respond? My keynote on the Watify Launch Event in Brussels.
The document summarizes Michelle Bacharach's presentation about her company FindMine. FindMine uses machine learning to help online shoppers by automatically generating outfits and product recommendations. The company currently has 20 retail customers in various sectors such as electronics, home goods, and cosmetics. FindMine sees a $3 billion market opportunity in the US and aims to grow its team and infrastructure to support a Series A funding round in 2017.
We've analyzed tons of disruptive players when we were writing our book on Digital Transformation. We discovered 7 similarities and call them "The 7 Metaphors of Digital Disruption". We saw that all the disruptors score high on these drivers of transformation while traditional players have trouble with these metaphors. The new players are attacking you on every level.
How can you defend your business from these new players in your market? You should learn how they operate and try to implement (elements of) the business models of disruptive companies.
We've made a presentation that guides you through ten business models of hyper disruptors that we found inspiring. We hope you do too. Please let us know your thoughts about it!
10 Things Every Marketer Should Do in 2017 (Social Media Summit 2016)Scopernia
Friday December 16th, Nick Vinckier was asked to give the opening keynote at the Social Media Summit in Brussels.
"2016 was a hell of a year but 2017 will be even more crazy! In the presentation you'll learn the 10 things every marketer should do next year to win on social media!"
Watch This Free Webinar On-Demand: http://dg-r.co/2fJNCU2 - Ignite the Spark in Buyer Relationships: Best-in-Class Tactics for Adding Context to Your Content Messaging
Learn how to create contextual, conversational and personalized content to scale
In order for content to connect with B2B buyers, it must have context and relevance. In this webinar, Content4Demand will share a strategic approach to building a messaging strategy that is centered on buyer-focused content. The webinar will reveal specific examples and prescriptive tips on addressing key areas of B2B, including:
• Creating Conversational Content;
• Answering Buyer Questions At Key Stages of the Buying Cycle;
• Customizing Content For Specific Roles;
• Supporting ABM Messaging; and
• Using Measurement To Gather Intelligence On Key Buyers.
The document discusses 10 trends and disruptors in the digital beauty industry organized under 3 themes.
1) Online: Smartphone browsing has lower conversion rates, driving demand for information-rich apps and social media recommendations.
2) Stores: In-store retail focuses on enhanced experiences through digital tools, magic mirrors, wearables and 3D printing, and on-demand beauty services.
3) E-Commerce: Subscription models are growing for habitual purchases. Luxury beauty is thriving online. Grocery sales and CPG brands are increasingly moving to online channels.
Watch This Free Webinar On-Demand: http://dg-r.co/2fJTexH - Keys To Engagement-Based Marketing: How To Integrate Webinars And Optimize Content Delivery To Drive Each Stage Of The Buying Cycle
Learn how to use webinars to engage existing clients, accelerate new prospects through the funnel and drive revenue
Changing buyer behavior has forced marketing departments to take responsibility for driving the entire buying cycle, yet the standard playbook is mostly aimed at simply generating new leads. We now need to move to an engagement model that provides insights into buyer behavior to effectively drive pipeline and revenue.
In this session, VP of Content Marketing at ON24, Mark Bornstein, will talk about the difference between passive and active content delivery, and highlight how to use webinars to directly engage new potential clients and drive revenue. Mark will provide examples of how some of today’s leading companies have had success with engagement-driven webinars.
Watch This Free Webinar On-Demand: http://dg-r.co/2gpxB3U - The ABM Roadmap For 2017: Five Steps To Activate Your Best Customer Accounts
Build your ABM Roadmap with 5 steps to gain the buy-in, alignment & execution strategy you need
Creating an ABM strategy today requires careful planning to make sure sales and marketing teams at B2B companies are aligned and laser-focused on the right customers at the right companies.
This webinar will give you a detailed, five-step roadmap to planning an ABM strategy, from getting senior leadership buy-in and selecting accounts, to program rollout. We’ll provide tips and best practices on each element of a successful ABM implementation, including:
• Selecting the media tactics that will work best for target accounts;
• Creating messaging strategies for targeted segments;
• Aligning content with each targeted segment; and
• The measurement metrics that will matter in 2017.
Watch This Free Webinar On-Demand: http://dg-r.co/2fumMAQ - Key Strategies To Turn Insights Into Action In 2017: How B2B Organizations Can Activate The Marketing Data They Need To Drive Conversions & Conversations
Don't let your tech stack dictate your process - start your 2017 strategy from scratch with these insights to identify ROI
In this session you’ll see real-world examples and get best practice tips on how data-driven marketers are tying leads and revenue back to specific marketing initiatives with closed-loop marketing.
Specific topics to be addressed in the session will include:
• Optimizing investments by visualizing performance to gain insights in real-time and adjust strategies and channels accordingly;
• Tracking campaigns from click to cash to prove true influence and ROI at all pipeline stages with actual data; and
• Improving visibility by combining campaign and channel metrics with data across departments.
Watch This Free Webinar On-Demand: http://dg-r.co/2gB7GFR - Artificial Intelligence is Here–4 Stories that Prove the Power of Predictive
Get an inside look at how your peers are embracing next generation AI to drive revenue
This session will provide a real-world look at where progressive adopters of predictive tools have found big impact and help marketers prepare for the next generation of analytics and artificial intelligence tools emerging.
Specific areas that will be addressed through use case examples and best practices tips will include:
• The impact of inaccurate and incomplete data;
• The need for a singular source of truth;
• The keys to utilizing predictive signals across channels; and
• An inside look at how four of your peers drive revenue with AI.
From Airbnb to Zara: The A-Z of Market DisruptorsVistage UK
Disruptive Innovation is Attractive, But Can Seem a Little Scary to Small Companies. This A-Z of Market Disruptors Demonstrates Why You May Be the One to Shake Things Up.
Watch This Free Webinar On-Demand: http://dg-r.co/2fupcQ1 - Personalized Prospecting & The Rise of Outbound SDRs: How ABM And Alignment Will Benefit From Coordinated Plays in 2017
Learn how Marketing & SDRs are partnering to become the personalized channel for their organization’s marketing plan
As ABM becomes more prevalent marketing practices are shifting to evolve. Prospects require a more personalized approach, while Sales Development Reps, while once the beneficiaries of marketing’s lead-based activities, have now begun to shift to an outbound mindset. Working in tandem with marketing, SDRs need to effectively engage prospects to begin a sales cycle with their sales teams.
In this webinar we'll discuss the new motions and tactics required for SDRs to rapidly build scalable, repeatable and most importantly closable pipeline. Learn:
• How to align Marketing, Sales Development and Sales to achieve revenue goals;
• How to build an outbound SDR process that’s more effective than inbound; and
• How to train SDRs to create compelling events
Watch This Free Webinar On-Demand: http://dg-r.co/2gpyUzU - 2 Million Reasons to Invest in B2B Video Marketing
Learn how MongoDB generates more than 2 million viewing minutes and thousands of new leads every year.
Despite its effectiveness, many marketers struggle with building a video strategy that scales efficiently, is tightly coupled with demand gen & sales programs, and can deliver a clear and measurable ROI. But it's not that difficult when you approach it in a practical way with the right tools at your disposal.
Join Jodi Cerretani of Vidyard and Peter Zawistowicz of MongoDB to learn the ins and outs of developing a video strategy.
You’ll learn how to:
• Use gated premium video content to generate leads;
• Target your best leads and accounts using viewer data;
• Track audience engagement to qualify leads faster; and
• Scale your video campaigns efficiently.
In March of 2014, I gave a private talk to the HubSpot Executive team on how the Product organization was able to operate with a highly autonomous model. Because we had set records for employee happiness, customer happiness and team performance the rest of HubSpot was curious to how they could adopt a similar model for their teams.
Digital transformation - Watify Launch EventScopernia
How will digital disruption change businesses, people and society? And how should Europe and European companies, big and small, respond? My keynote on the Watify Launch Event in Brussels.
The document summarizes Michelle Bacharach's presentation about her company FindMine. FindMine uses machine learning to help online shoppers by automatically generating outfits and product recommendations. The company currently has 20 retail customers in various sectors such as electronics, home goods, and cosmetics. FindMine sees a $3 billion market opportunity in the US and aims to grow its team and infrastructure to support a Series A funding round in 2017.
We've analyzed tons of disruptive players when we were writing our book on Digital Transformation. We discovered 7 similarities and call them "The 7 Metaphors of Digital Disruption". We saw that all the disruptors score high on these drivers of transformation while traditional players have trouble with these metaphors. The new players are attacking you on every level.
How can you defend your business from these new players in your market? You should learn how they operate and try to implement (elements of) the business models of disruptive companies.
We've made a presentation that guides you through ten business models of hyper disruptors that we found inspiring. We hope you do too. Please let us know your thoughts about it!
10 Things Every Marketer Should Do in 2017 (Social Media Summit 2016)Scopernia
Friday December 16th, Nick Vinckier was asked to give the opening keynote at the Social Media Summit in Brussels.
"2016 was a hell of a year but 2017 will be even more crazy! In the presentation you'll learn the 10 things every marketer should do next year to win on social media!"
The impact of digital on business, people and society
Cheese Box Tool Cavity Of Bowl
1. Hexagonal CheeseBox Midori I Solutions
Almere - Netherlands
Kvk nr. 53591119
Phone +31 (0) 616 085 399
Tool Nr. Part mane Machine Mat. Weight (g) Working Mode Cycle Time Hour Produc on
303 Hexagonal Cup 225T PS 328 Aut. 36 100 Parts www.midori-solution.com
MOL. 303 to 313/ No.01
It’s easy being green, Reduce, Reuse, Recycle
2. Hexagonal CheeseBox Midori I Solutions
Almere - Netherlands
Kvk nr. 53591119
Phone +31 (0) 616 085 399
Tool Nr. Part mane Machine Mat. Weight (g) Working Mode Cycle Time Hour Produc on
www.midori-solution.com
303 Hexagonal Cup 225T PS 328 Aut. 36 100 Parts MOL. 303 to 313/ No.02
It’s easy being green, Reduce, Reuse, Recycle
3. Hexagonal CheeseBox Midori I Solutions
Almere - Netherlands
Kvk nr. 53591119
Phone +31 (0) 616 085 399
Cavity to make Bowls part. Core same of(cheese box)
Tool Nr. Part mane Machine Mat. Weight (g) Working Mode Cycle Time Hour Produc on
303 Hexagonal Cup 225T PS 328 Aut. 36 100 Parts www.midori-solution.com
MOL. 303 to 313/ No.01
It’s easy being green, Reduce, Reuse, Recycle