Presentation on CSB

1. Business
Administration
Project File
BASED ON MY VISITS

2. Parmeshwari Devi Dhanuka Saraswati
Vidya Mandir Senior Secondary School
(Vrindavan)
Session: 2023-24
TEACHE
R
Mr. Atin Agrawal
STUDENT
Satyam Sharma
TOPIC
Chai Sutta Bar

3. Chai Sutta Bar
Biggest Chai Chain On The Planet

4. Our company
Chai Sutta Bar is a rapidly growing Tea-
Chain, founded in 2016 by two young yet
passionate entrepreneurs – Anubhav
Dubey and Anand Nayak.
Chai Sutta Bar has been creating
memories and building connection since its
inception. Hailing from Madhya Pradesh,
we are known for our quality and world-
class service.

5. Our Founder
Founder of Chai
Sutta Bar
Anubhav Dubey
Co-Founder of Chai
Sutta Bar
Anand Nayak

6. Founder’s
Saying…
“I remember the initial days of CSB where each
new customer brought tons of joy and smiles to my
and other team members’ face. And when any
customer praised us for tasty chai, use of kulhad, or
ambience, we were over nine clouds. At CSB, we
always want that fire inside every member of CSB
and crave that smile. Now, I love to hear stories
from different corners of the world”
Anubhav Dubey

7. Founder’s
Saying…
“Chai Sutta Bar is not just an idea, it’s a
vision of our team. Bringing the culture
combinations and delivering unique
experiences is and will always remain our
USP. Now, we are targeting global
expansion with messages of environmental
protection along with it.”
Anand Nayak

8. At Chai Sutta Bar
What we strive for
MISSION
We’re on a mission to spread
our Kulhad Chai across the
world and get people to try it
globally & taste the aroma of
India’s soil with their every sip
from Kulhad.
VISION
Our vision is simply to bring
Indian cultural values from the
roots and blend them with the
world-class ambience to serve
people with aromatic
experiences and cheerful
memories.
EXPANSIO
N
We are in our expansion
mode, i.e. to be present in all
the cities of India and all the
countries across the globe.
Currently present in 190+
cities of India and three
countries apart from India.

9. We want people especially the
youth to enjoy eco-friendly
‘Kulhad Chai Breaks’ rather
than ‘Sutta Breaks’.
Everyone loves chai and
thus everyone should be
able to afford our Kulhad
chai.
We aim to serve people
traditional chai in a bar-like
setting without serving
'Sutta’.
Great Ambience Pocket-Friendly No-Smoking
Our USP's
Brewing Goodness

10. We believe in serving
society by allowing
bringing the potential of
the less fortunate in front
of the world.
We serve our beverages
in kulhads which are
much more eco-friendly
than plastics or other
alternatives.
Our menu has varieties
of most loved food items
and beverages that
satiate both taste and
appetite
Made with love menu Eco-Friendly Orphan Employment
Our USP's
Brewing Goodness

11. Result of people’s
love & Support
Outlets
500+
Kulhads/Day
4.5 Lakh
Milk Used/Day
20,000 Litre
Cities
300+
Countries
5+

12. Chai Sutta Bar around the world
450+ Outlets
5+ Outlets
15+ Outlets
India
UAE
Nepal
5+ Outlets
Oman

13. COMPETITORS OF
CSB
It is a known for its modern and
stylish branding, as well as its
focus on customer service.
It is tea chain known for its quick
and convenient service, as well
as its wide variety of teas. .
It is a relatively new player in
the tea market, but they
have quickly gained
popularity.
MBA Chai Wala Chai Point Chaayos

14. COMPETITORS OF
CSB
It is known for its high-quality
teas, as well as its
convenient delivery service.
Tea box
It is known for its focus on
providing authentic Indian teas, as
well as its commitment to
sustainability.
It provide high-quality teas, and
its commitment to providing
ethical and sustainable tea.
The Tea Shelf Vahdam Teas

15. Explore Flavors
Lemon Chai
Masala Chai
Paan Chai
Kesar Chai
Chocolate Chai
Rose Chai
Elaichi Chai
Adrak Chai

16. Why is tea at Chai Sutta Bar
different from other cafes?
THINGS THAT MADE CHAI SUTTA BAR DIFFERENT FROM OTHER CAFES
Quality Beverages Chai Sutta Bar uses only the highest quality chai and coffee for its
beverages.
Variety of Beverages Offer a variety of unique options for both chai and coffee.
Traditional Indian Touch Chai Sutta Bar has the vision to make everyone taste the soil of
India through Kulhad Chai and Coffee.
Corporate Social
Responsibility
It took a social responsibility to educate and make the youth of
India aware of entrepreneurship.
Customer Satisfaction The whole concept of Chai Sutta Bar is dependent on customer
experience.

17. 2016 2017 2018 2019 2020
We became popular
among the youth and
became more visible in
many cities across India
We opened more outlets
in the three famous cities
of Madhya Pradesh -
Indore, Bhopal, and Ujjain
Our initial step was small
but by 2018, we stood
our ground with more
outlets in more cities
Even after the lockdown
period, we established
our mark by serving
through 85+ outlets in
India and 3 outlets
internationally
Our journey started with
the opening of our first
three outlets in Indore
2019 2020
After making people fall
in love with our chai
across India, we became
a brand synonymous
with kulhad chai
We have created a path
to become the most-
loved tea chain in India
and yet this is just the
beginning and more to
come
OUR
JOURNEY

18. Media Mentions

19. Practical Study
Based on my visit at one of its outlet

20. VIEW OF
CSB

21. U

22. Practical Details
11 Feb 2022
Uday Agrawal
1,500/per day & 80,000/Monthly
food & Beverages
Chocolate & kesar
Franchise outlets
Youth
OPENED IN OPERATING
EXPENSE
FAMOUS CHAI TARGETED
AUDIENCE
OWNE
R
BUSINESS MODEL
INDUSTRY

23. 10,000 per head
Chai & Coffee
Seasonally depends
Anubhav Dubey
In food Items
5 Employees
5% (Non AC Cafe)
SALARY SALES GOALS PROFITABLITY TAX RATE
CENTER OF ATTRACTION NO. OF EMPLOYEES
DISTRIBUTOR
Practical Details

24. Reviews

25. Reviews

26. Thank You!!