The document discusses the growing importance of mobile apps and websites for Catholic organizations. It notes that over 2 billion smartphones are in use globally, with high sales of iPhone models. Most smartphone users spend 2-5 hours daily on their devices. The document argues that a mobile app or site allows organizations to better connect with members, drive more interactions, increase productivity, gain new potential members and help the organization grow. It profiles Catholic Mobile Apps, a company that helps organizations mobilize through custom apps and sites.