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Castillo EERS 2015 ignite presentation
1. How a Single Data Point Can Change a
Community: The Story of 49% in a Washington,
DC Neighborhood
Isaac Castillo
@Isaac_outcomes
38th Annual EERS Conference
www.dcpni.org
@dcpni
2. The Data Point
March 2015
DC Promise Neighborhood Initiative
- @dcpni
2
49%
of Kenilworth-Parkside residents
experience food insecurity.
3. What is Food Insecurity?
Person or
household that
does not have
enough food to eat.
March 2015
DC Promise Neighborhood Initiative
- @dcpni
3
49%
4. How Did We Find Data Point?
Conducted survey of
randomly selected
households in community.
March 2015
DC Promise Neighborhood Initiative
- @dcpni
4
49%
5. Survey Questions to Measure
Food Insecurity
“The food that I / we
bought just didn’t last,
and I / we didn’t have
money to get any more.”
March 2015
DC Promise Neighborhood Initiative
- @dcpni
5
49%
6. Survey Questions to Measure
Food Insecurity
“I / we worried whether
our food would run out
before I / we got money
to buy more.”
March 2015
DC Promise Neighborhood Initiative
- @dcpni
6
49%
7. Reasons Behind Food
Insecurity
• Lack of income
• Lack of grocery stores
• Lack of transportation
• Expensive groceries
March 2015
DC Promise Neighborhood Initiative
- @dcpni
7
49%
8. Grocery Store in Kenilworth-Parkside
March 2015
DC Promise Neighborhood Initiative
- @dcpni
8
49%
9. One Way Commute Time to Nearest
Grocery Store
March 2015
DC Promise Neighborhood Initiative
- @dcpni
9
49%
12. Family Food Market
• Monthly
event
• 120
families
• Each
family
gets 20+
lbs. of
free food
March 2015
DC Promise Neighborhood Initiative
- @dcpni
12
49%
13. Bus Route To Grocery Store
Threatened
March 2015
DC Promise Neighborhood Initiative
- @dcpni
13
49%
14. DCPNI Works to Maintain Bus Route
March 2015
DC Promise Neighborhood Initiative
- @dcpni
14
49%
15. March 2015
DC Promise Neighborhood Initiative
- @dcpni
15
Fruit and Vegetable Prescription Program
49%
16. March 2015
DC Promise Neighborhood Initiative
- @dcpni
16
A ‘Prescription’ is Written for
Fruits and Vegetables
49%
17. March 2015
DC Promise Neighborhood Initiative
- @dcpni
17
‘Prescriptions’ are Filled at
Mobile Farmers Markets
49%
18. The Data Point
March 2015
DC Promise Neighborhood Initiative
- @dcpni
18
49%
of Kenilworth-Parkside residents
experience food insecurity.
19. The Point of the Data
March 2015
DC Promise Neighborhood Initiative
- @dcpni
19
20. Contact Information
Isaac Castillo
Deputy Director
DC Promise Neighborhood Initiative
Twitter: @Isaac_outcomes
Isaac.Castillo@dcpni.org
March 2015
DC Promise Neighborhood Initiative
- @dcpni
20
Editor's Notes
Hello, my name is Isaac Castillo, and I am the Deputy Director for the DC Promise Neighborhood Initiative which is located in the Kenilworth-Parkside neighborhood of Washington DC. I have nearly two decades evaluation experience, but I recently moved into nonprofit management role.
I am here to tell a story of how a data point transformed a community. And here is the data point: 49% of Kenilworth-Parkside residents (the community where we are located) are defined as food insecure.
Now, your first question for me is probably, what do you mean by food insecurity? Well, food insecurity is basically the concept that a person or household does not have enough food to eat during a month.
As evaluators, your next question is probably, now did we find that data point? The answer is that we conducted a survey of randomly selected households in the community in October 2013. We obtained 444 completed household surveys.
We asked two survey questions to get at the concept of food insecurity, and both wordings are used by the US Department of Agriculture to measure food insecurity. The first question focused on whether the family ran out of food during the past year.
And the second question focused on families worried about running out of food or money to buy food in the past year. If a household answered yes to either question – they were defined as food insecure.
Once we had the data point, we began to explore reasons why families would be food insecure. The most common reason was that the family had a low income, but other factors were at play. I want to present two of these reasons….
In Kenilworth-Parkside, this is what passes as a grocery store. There is nowhere in the community to buy fresh groceries, and the closest grocery store is several miles away by car. So ice cream trucks will purchase basic food supplies and sell them in the community at drastically marked up prices.
And it takes residents twice as long as the average American to get to a grocery store. This is primarily due to the lack of car ownership in the community and the poor public transportation available to residents. In many cases, residents need to take a bus to a subway stop, and then take the subway stop to a grocery store.
But why does this even matter? Well, it matters because DCPNI’s vision is to end intergenerational poverty in the community. But if half the community is consistently worrying about food, there is will be little growth on academic and employment outcomes.
This thinking is rooted in Maslow’s Hierarchy – if someone is hungry, then they will not be able to achieve their full potential. So what does DCPNI do about this? We decided to pursue a three part strategy to address the data point.
We started with immediate food distribution events called family food markets. These events distribute 20 pounds of fresh and canned food to an average of 120 families every month at no charge. But this is a stop gap measure. We also needed to help people get to grocery stores.
Before we get to a longer term solution, we had to deal with existing complications, such as the decision by the local transit agency to eliminate stops on the only bus route servicing Kenilworth-Parkside that takes residents to the closest grocery store.
We worked with a group of 100 community residents to mobilize a public campaign to prevent the elimination of the bus stops, and it worked! But again, this is only a way to prevent the situation from getting worse. We still needed a longer term solution.
We decided to implement a fruit and vegetable prescription program. It starts with a doctor providing a check-up to a family where baseline measures such as BMI and blood pressure are taken for each member of the family. The doctor also asks about the family’s hunger situation and the types of food they are eating.
During this initial meeting, the doctor ‘prescribes’ a certain number of fruits and vegetables for each family member to be consuming during a week. So rather than prescribing medicine, the doctor is prescribing healthy food for family members.
The family then takes the ‘prescription’ and ‘fills’ it at a local farmers market that has been set up in the community. There is no cost to do this – as long as the family continues to have regular check-ups with the doctor, the fruit and vegetables are free. And regular check-ups include ongoing health measures for the family members to check progress.
All of this would not have been possible without the data point. Two years ago, we did not know the extent of the hunger problem in the community, and now we are considering hunger as the first issue to be addressed across every resident we engage with.
But the data itself would have been useless without the context behind it, and without the will to actually do something to improve this condition. The whole reason the data exists is so that we can use the information to create positive change. And that really is the point behind all of the work that we do.