Fashion Stork, a monthly fashion subscription box for men, chose PrestaShop for its open-source nature and strong community support. Since its launch in 2013, the platform has allowed Fashion Stork to scale its business effectively, facilitating significant growth while keeping costs low. The company has shipped over 36,000 boxes and aims for a 25% year-on-year growth, attributing much of its success to the flexibility and resources provided by PrestaShop.

1. prestashop.comWeCommerce is better eCommerce. The world’s #1 free eCommerce platform.
Case Study
FashionStork.com
Fashion Stork
PrestaShop has given me the
opportunity to not only launch
my ecommerce business, but also
customize the store to my exact needs.
EmmanuelEmmanuel Ley
Owner,
Fashion Stork
Modules
— Google Analytics
— HomePage Slider
— Additional fields Product Details
Sector
Apparel and Accessories
PrestaShop Since
2013
Country
USA

2. prestashop.comWeCommerce is better eCommerce. The world’s #1 free eCommerce platform.
Company History
At the core, Fashion Stork is a monthly fashion
subscription box for men. During the account
registration process, each member takes a
comprehensive quiz that clues Fashion Stork in on
their personal style. Using the answers provided, all
members are categorized into one of six style types.
Each month, members are mailed two essential
pieces and up to two matching accessories that fit
their style.
Emmanuel knew that men love looking good, they
just don’t always know how to shop. Fashion Stork
takes the guesswork and stress out of dressing well.
Why PrestaShop
The number-one criteria for Fashion Stork in choosing
a platform was that it had to be open source. An open
source software gives you access to the source code,
but also to the community that supports it. A slightly
smaller number of developers work with PrestaShop
than certain larger competitors, but PrestaShop’s
active community swayed Fashion Stork’s decision to
use the platform.
PrestaShop is not only the
base of my business; it has
helped us scale the company
to where we are today.
Emmanuel Ley
Owner
Scalability was another factor in selecting a shopping
cart software. As the business grows, the software
needs to be able to adapt to growing levels of
incoming traffic and accommodate all the new users.
PrestaShop’s fee-free model is the most powerful
lever of scalability, as it allows every dollar made to be
invested back into the business, instead of spent on
monthly fees.
PrestaShop Experience
Fashion Stork launched on the PrestaShop platform
and was hooked ever since. Even as they upgrade the
website, they continue to use PrestaShop because
of the community support. Community members
on the forum provide quick answers to questions
including those about design customization. For
more complex questions, one-to-one technical
support is only a phone call away. Getting answers
is always simple, which is crucial when tailoring
software to fit your business.
Since their launch, Fashion Stork has:
— launched an accessories subscription box.
— shipped over 36,000 boxes.
— hired 14 employees (including 5 stylists).
— upgraded to a mobile-responsive design.
— gotten on track to achieve 25% year-on-year growth.
$2,700,000year 1 total sales
Case Study
FashionStork.com