Eight Crossings, a company providing outsourced support services, faced pressure to reduce employee pay due to competition and advancements in technology while maintaining quality. CEO Patrick Maher decided to cut employee pay by 5% but maintained open communication through email, which allowed for continued retention of a high-quality workforce despite concerns about attracting new talent. The company's previous pay structure, which included bonuses based on job complexity, was more aligned with its objectives than the current structure after the pay reduction.