This document discusses a company that makes large above-ground steel water tanks. The company was previously struggling to find new clients and it took about 12 months to make a sale. They decided to use social media like Twitter, LinkedIn and Facebook to promote their business. This led to more clients, increased revenue, and more online searches for the company. Social media helped spread information about the company's products faster and further.

1. Samantha Duarte
Roosevelt University
BADM 104 Social Media and Business
November 19, 2014
*

2. *
• This company
makes welded steel
tanks.
• These tanks are
above the ground.
• These giant tanks
store water.

4. *
*Don’t have that many
clients.
*They made their sales
through cold calling
and referrals from
existing clients.
*Take a long time to
sell a product.
*About 12 months they
would sell a product.

5. *Social media.
*The plan was to make a website.
*To make an action by blogging
and social sharing.
*Offering some valuable content
by free download.

6. *
*Twitter- only have 55 followers
and is only following 54. Post up
only twice a month.
*LinkedIn- Have 217 followers.
They are always updated, last
post was 2 hrs. ago.
*Facebook- Have 113 likes and
was rated five stars. They are
always updated.

8. *
*They increased more
clients.
*Getting more money
than they use to.
*People are searching
more about them.

9. *They are the leading
full-service welded
steel tank fabricators
and constructors in the
country.
*Have employees work
more than 30 years.
*Which means better
design, faster job
completion, and lower
cost for their
customers.

11. I learned that social media could make a
difference with a product. Social media could
spread a product really fast to people.

12. *