Cal Lundmark - Social Media Reporting Tools
•
0 likes•57 views
Social media can be used as powerful reporting tools, whether you're facing a big breaking news story or an enterprise project. This session explains how to use social media platforms and complementary websites to locate diverse expert and “real people” sources, listen to your community and identify news stories, crowdsource using Google Forms and call-outs, and create a social dossier on a person in the news. Cal Lundmark is leading this session. She is social media editor and regional audience growth producer for The State newspaper in Columbia, SC. @calundmark
Recommended
Recommended
More Related Content
What's hot
What's hot (20)
Similar to Cal Lundmark - Social Media Reporting Tools
Similar to Cal Lundmark - Social Media Reporting Tools (20)
More from News Leaders Association's NewsTrain
More from News Leaders Association's NewsTrain (20)
Recently uploaded
Recently uploaded (20)
Cal Lundmark - Social Media Reporting Tools
- 1. Confidential Using social media as reporting tools September 8, 2018 Cal Lundmark Regional Audience Growth Producer The State | McClatchy Carolinas
- 2. Confidential 9/8/2018 2 Why are you here?
- 3. Confidential 9/8/2018 3 Why are you here? To learn how social media can help you
- 4. Confidential 9/8/2018 4 Why are you here? To learn how social media can help you Find news stories
- 5. Confidential 9/8/2018 5 Why are you here? To learn how social media can help you Find news stories Identify trending news & topics
- 6. Confidential 9/8/2018 6 Why are you here? To learn how social media can help you Find news stories Identify trending news & topics Locate sources
- 7. Confidential 9/8/2018 7 Why are you here? To learn how social media can help you Find news stories Identify trending news & topics Locate sources Crowdsource story tips & ideas
- 8. Confidential 9/8/2018 8 Why are you here? To learn how social media can help you Find news stories Identify trending news & topics Locate sources Crowdsource story tips & ideas Verify breaking news
- 9. Confidential 9/8/2018 9 Why are you here? To learn how social media can help you Find news stories Identify trending news & topics Locate sources Crowdsource story tips & ideas Verify breaking news Reach out to witnesses, victims and other sources
- 10. Confidential 9/8/2018 10 You tell me....
- 11. Confidential 9/8/2018 11 You tell me.... What have you tried with social media reporting so far? What’s worked and what hasn’t?
- 12. Confidential 9/8/2018 How to find potential stories on Twitter 1. Build Twitter lists that include sources, subjects and accounts central to your beat. Don’t forget your competitors!
- 13. Confidential 9/8/2018 How to find potential stories on Twitter 1. Build Twitter lists that include sources, subjects and accounts central to your beat. Don’t forget your competitors! 2. Keep an eye on your Trending list
- 14. Confidential 9/8/2018 How to find potential stories on Twitter 1. Build Twitter lists that include sources, subjects and accounts central to your beat. Don’t forget your competitors! 2. Keep an eye on your Trending list 3. Use Twitter advanced & Tweetdeck to search for specific people, places or events
- 15. Confidential 9/8/2018 How to find potential stories on Twitter 1. Build Twitter lists that include sources, subjects and accounts central to your beat. Don’t forget your competitors! 2. Keep an eye on your Trending list 3. Use Twitter advanced & Tweetdeck to search for specific people, places or events
- 16. Confidential 9/8/2018 How to find potential stories on Twitter EXERCISE:
- 17. Confidential 9/8/2018 Remember this? Sen. McCain’s disjointed line of questioning during James Comey’s testimony to the Senate Intelligence Committee in June 2017 raised eyebrows on both sides of the aisle.
- 18. Confidential 9/8/2018 Remember this? Sen. McCain’s disjointed line of questioning during James Comey’s testimony to the Senate Intelligence Committee in June 2017 raised eyebrows on both sides of the aisle. Using Twitter advanced search, find McCain’s first excuse for his confusing questions.
- 19. Confidential 9/8/2018 Remember this? Sen. McCain’s disjointed line of questioning during James Comey’s testimony to the Senate Intelligence Committee in June 2017 raised eyebrows on both sides of the aisle. Using Twitter advanced search, find McCain’s first excuse for his confusing questions. (Hint: “Comey Day” was June 8, 2017)
- 21. Confidential 9/8/2018 How to locate sources on social media 1. Find eyewitnesses via geotags
- 22. Confidential 9/8/2018 How to locate sources on social media: EXERCISE Use Tweetdeck or Instagram geotags to find a potential source in downtown Greenville for a story about tourism & activities for tourists
- 23. Confidential 9/8/2018 How to locate sources on social media 1. Find eyewitnesses via geotags 2. Use third party tools like stalkscan.com to find less accessible info
- 24. Confidential 9/8/2018 How to locate sources on social media EXERCISE: Enter your personal Facebook URL into stalkscan.com - what did you find?
- 25. Confidential 9/8/2018 How to locate sources on social media 1. Find eyewitnesses via geotags 2. Use third party tools like stalkscan.com to find less accessible info 3. Use Tweetdeck and Twitter advanced search to look for people using certain words or phrases in a geographic area
- 26. Confidential 9/8/2018 How to crowdsource story ideas 1. Just ask!
- 27. Confidential 9/8/2018 How to crowdsource story ideas 1. Just ask! 2. Create a public Google form
- 28. Confidential 9/8/2018 How to crowdsource story ideas 1. Just ask! 2. Create a public Google form 3. Use polls, quizzes and other social media “engagement” options
- 29. Confidential 9/8/2018 How to verify images and information from social media 1. Ask yourself: Is anyone else posting about this on social media? On other platforms? 2. Message the user directly (or comment!) and ask to speak with them directly to get more information. 3. Use Google or TinEye image search to vet photos 4. Look for telltale signs of photoshop: Missing shadows, inconsistent light sources, image warping. 5. Check for street signs, business names and other clues that might give you a better sense of where the photo was taken. Does it add up? If you can’t verify all the details and you are unsure, ask yourself whether this information is necessary to publish NOW or if you can wait until you have better information.
- 31. Confidential 9/8/2018 Exercise: Use contextual clues to find out where this photo was taken.
- 32. Confidential So what are you going to try first and how can I help you get there?