1. CAITLIN HARVEY

2. COMPANY: 616 DEVELOPMENT
ROLE: COMMUNITY DESIGN DIRECTOR
DESCRIPTION
Starting late 2015, I began assisting 616
Development - ensuring all 616 Loft
Communities were designed for optimal use and
engagement. My work included the following:
• Placemaking
• Project management
• Gathering data from residential communities
• Researching national design trends
• Managing interior & exterior design efforts
• Selecting and procuring flooring, finishes,
fixtures and decor
• Managing resident amenities & programming
• Collaborating with designers to create
directory, way finding graphics and signage
• Creating pre-leasing strategies
• Event coordination & promotion for new
community pre-leasing
• Marketing support
• Media & PR engagements
• WoodTV8
• Interior and exterior photography
Project Management | Building Design Direction | Research + Development
Placemaking | Photography
]
616 Development

3. COMPANY: 616 LOFTS
ROLE: DIRECTOR OF COMMUNITY
DESCRIPTION
From 2012-2015, I approached 616 Loft’s
mission of community creation with intentionality
and passion. I successfully directed the growth
of 616 Lofts through a variety of efforts including:
• Designing a holistic, community-minded
customer experience
• Building and maintaining relationships with
residents, local organizations and nearby
business owners
• Creating pre-leasing strategies for multiple
residential community openings
• Media & PR engagements
• Fox17
• RapidChat
• Assisting content development for 616 Lofts
Urban Living Blog
• Event coordination & promotion
• Developing the 616 PASS program
• Interior and building design
• Interior and exterior photography
Customer Experience | Leasing Strategy | Event Coordination
Marketing | Content Creation | Photography
http://616lofts.com/
616 Lofts

4. CLIENTS: LE&A, BODYBRITE & 616 LOFTS
PROJECT: WEBSITE PHOTOGRAPHY
PROJECT DESCRIPTIONS
Lambert Edwards & Associates, BodyBrite -
Grand Rapids and 616 Lofts were all looking to
enhance their websites and marketing
materials with updated staff, interior, exterior
and lifestyle photographs.
With the assistance of a digital strategist, we
came up with specific frames and lifestyle
scenarios that best depicted the work and
culture and environment of both companies.
Commercial Photography | Creative Direction
PHOTOGRAPHY

5. ORGANIZATION: HERMITAGE MUSEUM
ROLE: PUBLIC PROGRAMS COORDINATOR
PROJECT DESCRIPTION
From 2010-2012 in Norfolk, Virginia, I provided
support to the Hermitage museum, gardens and
visual arts school through the following efforts:
• Managing volunteers, teachers, students and
studio spaces
• Overseeing summer class registration process
• Changing exhibit installation
• Event planning and promotions
• Traditional print marketing
• Program development
• Teaching a variety of art classes
• Developing the Wetlands Enrichment Tour
program
PROGRAM DEVELOPMENT | VOLUNTEER MANAGEMENT | EXHIBITION INSTALLATION
EVENT COORDINATION | MARKETING
Hermitage museum & gardens

6. FORMER COLLEAGUE @ 616 DEVELOPMENT
JEFF@616DEVELOPMENT.COM
444.444.444
FOUNDER/CEO OF 616 LOFTS & 616 DEVELOPMENT
DEREK@616INCORPORATED.COM
444.444.444
OWNER OF SOCIAL CAPITAL
?
444.444.444
REFERENCES
DEREK COPPESS
JEFF OLSEN
TRICIA LEIGH JACKSON

7. Input | Ideation | Individualization | Developer | Strategic
CONNECT
CAITLIN HARVEY
CAIT.HARVEY@GMAIL.COM
616.826.6779