Buzedia is a marketing and media firm that offers strategic planning, creative services, research, and media relations. They have a team of local experts and draw on international perspectives. Their services include media planning, branding, advertising, research, events, and film production. They have helped both local and international clients such as DOJI and PetroVietnam with branding, campaigns, and large-scale events.

2. What Makes Us Different?
 Strategic thinking, professional service
 Our creativity that truly combines local insights and wider international perspectives
 Value-for-Money and Measurable
Who we are?
We are a team of local talents who share a strong passion in helping businesses to
seek new and more effective ways of increasing brand awareness and creating brand
loyalty. We assist local brands to PLAN, DESIGN and EXECUTE brand communication
across all media platforms.

3. Strategic Media
Planning
We provide strategic consultation and viable creative
concept. We look at the goals of your marketing plan and
devise an appropriate conceptualisation of how the goals
could be achieved. We use our local media knowledge and
computer software to help design the most effective and
efficient media mix for your campaign.
Marketing research
We offer a full range of research services for gathering customer data via both qualitative and
quantitative research methods. We have a team of top experts who had conducted and supervised
research work for global finance groups such as Citibank, HSBC, various international organisations,
local and global FMCG brands.
You can count on us for researching:
Consumer banking New consumer product exploration
Mystery shopping Customer satisfaction
Brand awareness Public opinion / perception studies
Brand & advertising development

4. Media & investor
RelationsBuzedia is proud to have a large network of both local and
international media partners who can help raise the pro-
file and highlight attractive business opportunities.
We are able to connect Vietnamese companies with
influential audiences of many prestigious business pub-
lications world-wide such as The New York Times, The
Special Events
International Herald Tribute, The Wall Street Journal, The
Economist, South China Morning Post. We can arrange
multi-city investment road-shows in Hanoi, Ho Chi Minh
City, Singapore, New York and London.
Let us share with you our wealth of experience and original ideas for staging and manag-
ing events of any size, anywhere all over the country. We create the live communication
connection and help our clients to engage more effectively with target audience through
successful product launches, art events, exhibitions, road-shows.

5. Creative Filming
Whether it’s new product launch video, a TV commercial or a television broadcast, we
know how to make images move and deliver the creative concept that hits your target
audience. We are proud to work with some of the world’s best directors, DOPs and local
producers to make the best film for your brand.
Diamond House and Ruby Plaza TVC

6. Selected Work
We have been devoting much efforts to help elevate market share of Vietnam’s emerging luxury brands.
DOJI is our strategic partner with whom we had helped to produce:
 Brand awareness assessment  TVCs to leverage the up-market position of Diamond
 Brand strategy House and Ruby Plaza
 Media coverage  Special event to launch the Diamond Elite Club, the first
of its kind in Vietnam
Buzedia had been selected a key partner to deliver We conducted an intensive research to inform the
strategic public relations, media coverage, research British Council’s partnership strategy. This is a vivid
and evaluation for a number of business projects example of our ability to deliver a challenging task
aiming to roll out more affordable computing that requires a set of research skills, networking and
solutions in the emerging market like Vietnam. in-depth understanding of local situation.
We were entrusted by the bank to propose a Buzedia has been proud to be a trusted partner of
comprehensive rebranding communication PetroVietnam. We helped PLAN, DESIGN and SET UP large-
strategy. We helped execute an extensive direct scale events such as ground-breaking, artistic performance
mail and brand engagement campaign, produced and a range of official ceremonies across the country.
TVCs and managed radio and TV broadcast.

7. Suite 401, 1 Dinh Le Street, Hanoi, Vietnam
T: (84 4) 3936 9750, F: (84 4) 3936 9751
www.buzedia.com.vn