In the provided content, information has been shared regarding various businesses and their operational modules. The discourse encompasses an exploration of the global landscape of business types and their operational dynamics. Additionally, it delves into distinct sales approaches, offering pertinent details on the subject. Furthermore, the discussion touches upon various business models, supplemented by illustrative examples.
2. Overview
1 - Types Of Businesses
2 - Types of Different models And
how they works
● Types of models
● Working of business models
3 - Different types of Sales , Models,
Strategies.
3. 4 Main Types of Business
1. Sole Proprietorships
2. Partnerships
3. Limited Liability Companies
4. Corporations
4. 1 - Sole Proprietorship
A sole proprietorship is a business owned and
operated by a single person, and requires no
registration. If you're operating a one-person business,
you're automatically considered a sole proprietor by
the government. However, depending on your
products and location, you may need to register for
local business permits with your city or state.
5. 2 - Partnership
A General Partnership is a business owned by two or
more people who share responsibilities and profits.
A partnership with another individual offers many
benefits—you can pool resources and knowledge
with another, secure private funding, and more. Just
keep in mind that within a general partnership,
responsibilities and liability are split equally among
each member.
6. 3 - Corporation
A corporation is a fully independent business that's made
up of multiple shareholders who are provided with stock in
the business. The most common is what's known as a "C
Corporation," which allows your business to deduct taxes
much like an individual—the caveat being that your profits
will be taxed twice, both at the corporate level and at the
personal level.
7. 4 - Limited Liability Company
A Limited Liability Company, better known as an LLC, is a
mixture of a partnership and a corporation, designed to make it
easier to start small businesses. It is also one of the most popular
business types for startups. Instead of shareholders, LLC owners
are referred to as members. No matter how many members a
particular LLC has, there must be a managing member who takes
care of the daily business operations.
9. Types of models
● ( B2G ) Business To Government
● ( B2B ) Business To Business
● ( B2C ) Business To Consumer
● ( C2C ) Consumer To Consumer
● ( C2B ) Consumer To Business
● ( D2C ) Direct To Consumer
● ( B2B2C ) Business To Business To Consumer
11. B2G
Business to Government (B2G) is an ecommerce business model where a business markets
its products to government agencies. If you want to choose this ecommerce business model,
you will have to bid on government contracts. Governments usually put up requests for
proposals and ecommerce businesses then have to bid on government projects. In most cases,
a government agency would not come to place an order on your ecommerce website.
However, some local government agencies are exceptions to the rule, depending on their
needs.
Ex : Construction of buildings, highways, and infrastructure.
12. B2B
If the nature of your products or services is geared towards meeting the needs of businesses,
setting up a B2B strategy is your best bet. Networking and reaching out is a bigger part of this
strategy. A big advertising budget is not of much help. The most important challenge you
would face is convincing established businesses that your products/services are a great fit for
their processes.
The advantage of this business model is that order sizes are usually large, and repeat orders
are very common, if you maintain the quality of your products and services.
Ex - Amazon, Jio Mart, Flipkart.
13. B2C
This is the model you should adopt if your products/services are targeted primarily towards
individuals. The potential customer finds your website and determines whether your product
could address their pain points.
After browsing the store, the customer may decide to place an order. An example of a
successful B2C business is Portugal Footwear.
Ex - Flipkart, Snapdeal, myntra, swiggy, Zomato, Ola, Tata Group
14. C2B
Customer-to-Business (C2B) business model is another great concept that is popular mainly
due to platforms that cater to freelancers. In C2B, freelance workers work on tasks provided
by clients. Most of these clients are commercial entities and freelancers are often individuals.
In simpler terms, consider C2B is a sole proprietorship serving larger businesses.
Reverse auction websites, freelance marketplaces, affiliate marketing all form part of this
business model. Again, this model requires planning due to the legal complexities involved.
Ex - google Adsense, Amazon.
15. C2C
While B2B and B2B business concepts are familiar, Customer-to-Customer (C2C) is a
concept unique to ecommerce. This is mainly due to the sheer demand of the platforms such
as OLX and eBay.
These platforms allow their users to trade, buy, sell, and rent products and services. In all
transactions, the platforms receives a small commission. This business model is complex and
requires careful planning to operate. Many platforms have failed, generally due to legal issues.
Ex - OLX , eBay
16. D2C
D2C refers to the practice of selling a product directly to the consumer via a company's own
web store, thus bypassing third-party retailers or wholesalers.
Ex - Bewakoof , The Moms Co, Mama Earth, Sugar cosmetics.
17. B2B2C
When a business sells products to another business, and then that business sells to the
consumers online, this is what is defined as B2B2C ecommerce.
There are three parties involved in this type of ecommerce business model. For example, if
you choose to go with it, you will have to partner with another business, and only then can
you sell its products and offer the partner a commission for each sale.
Ecommerce store owners choose this business model mainly for new customer acquisition.
This happens because even though customers are already familiar with the partner’s
products, they can’t order from them online, due to obstacles such as geographical location,
hefty shipping costs, and others.
Hence, this ecommerce business model is most suitable for new ecommerce store owners
who want to expand their customer base.
19. 12. Automated selling
13. Complex sales
14. Channel sales
15. Transection sales
16. Bricks and clicks strategy
17. Consignment model
18. Consultative selling
19. Leadership
20. DTOC
21. Personal selling
22. Retail sale
1. Cross selling
2. Mail order sale
3. Sale territory
4. Onboard sale
5. Sales Outsourcing
6. Relationship sales
7. Distribution sales
8. Telemarketing
9. Social Selling
10. Subscription sales
20. Cross selling
Cross-selling is the process of encouraging customers to purchase products or services in
addition to the original items they intended to purchase. Oftentimes the cross-sold items are
complementary to one another, so customers have more of a reason to purchase both.
Mail Order Sale
A system of retailing in which customers order merchandise, usually from a catalogue, by
mail.
21. Sales Territory
Sales territories are defined areas or groups that businesses identify to distribute to their sales
team. Companies assign their salespeople to specific territories to assign sales responsibilities
evenly. Typically, sales territories are geographical locations, but may also include categories
of customers.
Onboard sales
to get new sales hires up to speed and ready to sell as quickly as possible so that they can start
generating revenue for the company.
22. Sales Outsourcing
Sales outsourcing is a strategic choice for companies seeking to introduce new products,
penetrate new markets, or expand their presence across different locations. Startups, in
particular, may opt to outsource sales in order to focus their resources on core activities.
Relationship sales
You go to the same saloon every month, and the staff there knows you by name and has your
preferences in mind. It is a form of trust-based relationship based selling where a customer
builds a rapport with the seller or business.
23. Distribution sales
selling a product through a distribution channel, such as a wholesaler or retailer, rather than
directly to the end consumer.
Telemarketing
Telemarketing is the process of selling products or services over the telephone.Four common
kinds of telemarketing include outbound calls, inbound calls, lead generation, and sales calls.
24. Social Selling
Social selling is the practice of using a brand's social media channels to connect with
prospects, develop a connection with them, and engage with potential leads.
Subscription sales
Subscription businesses involve selling a product or service and collecting recurring revenue
for continuing to provide that service or product.
Ecommerce selling
Ecommerce is a method of buying and selling goods and services online. The definition of
ecommerce business can also include tactics like affiliate marketing. You can use ecommerce
channels such as your own website, an established selling website like Amazon, or social
media to drive online sales.
25. Automated selling
Sales automation is software functionality that automates the repetitive tasks that are key to
building simple and profitable customer journeys. It's often included as a feature of CRM
software, lead generation software, and email marketing software.
Complex sales
A complex sales process is a type of sales process that involves multiple steps and may take
longer to complete than a simpler sale. Typically, complex sales involve more parties,
negotiation, and documentation. They may also be higher-value transactions.
26. Channel sales
Channel sales is simply a sales strategy in which a parent company sells products through
another company. Depending on the relationship between these companies, the other
company is referred to by different names: partner, distributor, affiliate.
Transaction sales
In transactional selling, the representative typically contacts the customer and then uses
negotiation tactics to quickly sell a product or service. This strategy is often used on sales
calls, but it can also be helpful for in-person or virtual sales.
27. Bricks and clicks strategy
this strategy involves driving your e-business traffic (clicks) to your tangible retail enterprises
(bricks). Typically, a buyer gets redirected to your website from various marketing channels,
they place an order, pay for it, and pick the item from a physical retail store near their
location.
Consignment model
Consignment is an arrangement in which goods are left with a third party to sell. The party
that sells the goods on consignment receives a portion of the profits, either as a flat rate fee or
commission. Selling via a consignment arrangement can be a low-commission,
low-time-investment way of selling items or services.
28. Consultative selling
Consultative selling (also known as needs-based selling) is a sales approach where reps act
more like advisers than salespeople. Instead of pushing a specific product, sales reps
recommend various solutions to potential customers based on their needs and pain points.
Ex:- Car
Dealership
A business established or operated under an authorization to sell or distribute a company's
goods or services in a particular area.
29. DTOC
Direct to consumer (D2C or DToC) is the sales model of brands that provide goods or
services directly to consumers without a third-party distributor. Using websites, mobile apps,
social media, or email campaigns, these brands interact directly with consumers.
Enterprise sales
Enterprise sales is when you sell to large companies. But any sale can become an enterprise
sale when the stakes are high enough, for example, when a product comes with a large
business impact, a multiple-year contract, a complicated implementation, or a lot of risk.
30. Personal selling
Personal selling is a face-to-face selling technique by which a salesperson uses his or her
interpersonal skills to persuade a customer in buying a particular product. The salesperson tries to
highlight various features of the product to convince the customer that it will only add value.
Retail sale
The four Ps - Product, Price, Place, Promotion - are the basic foundations of a successful retail
business.Retail sales is the sale of consumer goods, or final goods, by businesses to end consumers,
and includes in-store sales as well as online sales. Products may be durable (with a significant
expected shelf life) or perishable (such as groceries). Food, clothing and furniture are some broad
examples of consumer goods. Raw materials, such as copper or unmolded plastic, are not considered
consumer goods, as they must first be used to manufacture the end products.