MBA (IT) SIP Report on RIInfotech Ecommerce

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MBA (IT) SIP Report on RIInfotech Ecommerce

  1. 1. 1 NCRD’S SIMS EXECUTIVE SUMMARY The main objective of this project is "To Study the requirement gathering process for “E- Commerce Website” B2B is e-commerce between businesses. On the Internet, B2B (business-to-business), also known as e-biz, is the exchange of products, services, or information between businesses rather than between businesses and consumers. B2B Web sites can be sorted into:  Company Web Sites: Since the target audience for many company Web sites is other companies and their employees. Company sites can be thought of as round-the-clock mini-trade exhibits. Sometimes a company Web site serves as the entrance to an exclusive extranet available only to customers or registered site users. Some company Web sites sell directly from the site, effectively e-tailing to other businesses.  Product Supply And Procurement Exchanges: Where a company purchasing agent can shop for supplies from vendors, request proposals, and, in some cases, bid to make a purchase at a desired price. Sometimes referred to as e- procurement sites, some serve a range of industries and others focus on a niche market.  Specialized OR Vertical Industry Portals: Which provide a “Sub Web" of information, product listings, discussion groups, and other features. These vertical portal sites have a broader purpose than the procurement sites (although they may also support buying and selling).  Brokering Sites: That act as an intermediary between someone wanting a product or service and potential providers. Equipment leasing is an example.  Information Sites: Which provide information about a particular industry for its companies and their employees. These include specialized search sites and trade and industry standards organization sites. This project is aimed at developing a B2B Ecommerce Website to serve for two types of users, Food buyers (Buyers, users) and Food sellers (Partners). Targeted seller group is food product producers and importers and targeted buyer group is mainly A grade restaurants.
  2. 2. 2 NCRD’S SIMS OBJECTIVES  To study and analyze E-Commerce Website.  To study and analyze the documenting requirements and then supporting the communication and delivery of those requirements with relevant parties.  To find out the impact of e-commerce on business activity.  To understand business processes activities involved in Information Technology (IT) industry.  To communicate and interact with Client regarding to project.
  3. 3. 3 NCRD’S SIMS E-COMMERCE INDUSTRY OVERVIEW E Commerce stands for electronic commerce and caters to trading in goods and services through the electronic medium such as internet, mobile or any other computer network. It involves the use of Information and Communication Technology (ICT) and Electronic Funds Transfer (EFT) in making commerce between consumers and organizations, organization and organization or consumer and consumer. With the growing use of internet worldwide, Electronic Data Interchange (EDI) has also increased in humungous amounts and so has flourished e-commerce with the prolific virtual internet bazaar inside the digital world which is righty termed as e-malls. Major types of ecommerce: The several types of e-commerce in use today are classified based on the nature ofthe transactions: business-to-consumer (B2C), business-to-business (B2B), consumer-to-consumer (C2C), consumer-to-business (C2B), and non-business and government, and organizational (intra-business).  Business To Consumer E-Commerce: In B2C e-commerce, businesses sell directly a diverse group of products and services to customers. In addition to pure B2C e-commerce players such as Amazon.com, and hepsiburada.com other traditional businesses have entered the virtual marketplace by establishing comprehensive web sites and virtual storefronts. In these cases, e-commerce supplements the traditional commerce by offering products and services through electronic channels. Wal-Mart Stores and the Gap are examples of companies that are very active in B2C e- commerce. Some of the advantages of these e-commerce sites and companies include availability of physical space (customers can physically visit the store), availability of returns (customers can return a purchased item to the physical store), and availability of customer service in these physical stores.
  4. 4. 4 NCRD’S SIMS  Business to Business E-Commerce: Business-to-Business e-commerce holds electronic transactions among and betweenbusinesses. The Internet and reliance of all businesses upon other companies for supplies, utilities, and services has enhanced the popularity of B2B e-commerce and made B2B the fastest growing segment within the e-commerce environment. Inrecent years extranets (more than one intranet) have been effectively used for B2Boperations. B2B e-commerce creates dynamic interactionamong the businesspartners; this represents a fundamental shift in how business will be conducted inthe 21st century.  Consumer to Consumer: Using C2C e-commerce, consumers sell directly to other consumers using the Internet andweb technologies. Individuals sell a wide variety of services/products on the Web orthrough auction sites such as eBay.com, and gittigidiyor.com through classified ads or by advertising. A general C2C e-commerce relationship. Consumers arealso able to advertise their products and services in organizational intranets and sell themto other employees.  Consumer To Business E-Commerce: Consumer-to-business (C2B) e-commerce that involves individuals selling tobusinesses may include a service/product that a consumer is willing to sell.Individuals offer certain prices for specific products/services. Companies such aspazaryerim.com and mobshop.com are examples of C2B.A C2Be-commerce relationship. Meaning of B2B Ecommerce: Companies doing business with each other such as manufacturers selling to distributors and wholesalers selling to retailers. Pricing is based on quantity of order and is often negotiable. Oracle, PeopleSoft, SAP, Broad vision, Commerce One, Heathen/WebMD, 12Technologies, Inc., Ariba , Aspect Development, Baan, BEA Systems, InternetCapital Group, Vertical Net, Vignette are some of the major vendors of e-commerceand B2B solutions. Companies using B2B e-commerce relationship observe cost savings by increasing the speed, reducing errors, and eliminating many manual activities. Wal-Mart Stores is an example for B2B e-commerce. Wal- Mart's major suppliers (e.g., Proctor & Gamble, Johnson and Johnson, and others) sell to Wal- Mart Stores electronically; all the paperwork is handled electronically. These suppliers can access online the inventory status in each store and refill needed products in a timely manner. In a B2B environment, purchase orders, invoices, inventory status, shipping logistics, and business contracts handled directly through the network result in increased speed, reduced errors, and cost savings. B2B e-commerce reduces cycle time, inventory, and prices and enables business partners to share relevant, accurate, and timely information. The end result is improved supply- chain management among business partners.
  5. 5. 5 NCRD’S SIMS The following paragraphs provide brief descriptions of the advantages of B2B ecommerce:  Scalability: An effective ecommerce solution will enable your organization to grow and scale easily to meet market demand and customer needs by opening new sales channels and continuously reaching new market segments.  Improved Efficiencies: Through integration to the enterprise resource planning (ERP) and other back-end business systems, ecommerce provides marked efficiencies for B2B organizations. Customers are able to order online whenever and wherever suits them, customer service can focus on actual customer service functions rather than simply being order takers, and the need to rekey data in independent systems is eliminated, thereby eliminating the possibility of errors and improving shipping processes and increasing order throughput.
  6. 6. 6 NCRD’S SIMS  More Customers: A B2B ecommerce site with public-facing catalog pages can be a powerfulway to reach new B2B customers. As more and more B2B buyers head online to find the bestprices, manufacturers and distributors can leverage the power.  Improved Brand Awareness: Just as ecommerce can help B2B organizations find new customers, so can it help improve brand awareness in the market place. Developing pages that can be indexed by search engine crawlers is the fastest way to improve your site’s search engine optimization and improve the likelihood that your target audience will know who you are.  Increased Sales: Ecommerce allows your organization to reach new customers, which can quickly result in new sales. However, ecommerce also allows you to easily implement an automated cross-sell and up- sell recommendation program, thereby making relevant suggestions to customers on the site and encouraging them to purchase related items or items with more features and functionality.  Analytics: B2B ecommerce provides the perfect platform for an organization to launch a comprehensive analytics campaign. Through ecommerce, organizations can measure and evaluate marketing campaigns, sales effectiveness, product mix, inventory turns, customer sales effectiveness, and customer engagement.  Customer-Centric Experience: Amazon.com sets the standard for providing an exceptional ecommerce experience and today’s online shopper expects an Amazon-like experience whether they are shopping for business or pleasure. To remain relevant, B2B organizations need to employ intuitive design, rich content, and interactive functionality in their websites and the ecommerce allows them to do this.  Exceptional Customer Service: Ecommerce provides an exceptional opportunity for the B2B organization to improve its customer service initiatives. Ecommerce sites can provide access to self-serve account and order information after a customer completes the secure login process. Through integration with an organization’s enterprise resource planning (ERP) system, an ecommerce site can display only the products, services and pricing based on customer log in credentials.
  7. 7. 7 NCRD’S SIMS  Improved Sales Engagement: Your physical sales team will also benefit from the launch of a comprehensive ecommerce effort. A B2B ecommerce site will improve your sales teams’ visibility into customer orders, pricing, and history while on the road or working remotely.  Multi-site Capability: Launching channel-specific or co-branded ecommerce sites is easy with the right B2B ecommerce platform. This capability allows you to offer co-branded websites for each of your distributors or key clients as well allow for sites that cater to a specific international audience by presenting content in alternate languages or currencies.  Applications In Food Industry: The advent of advanced information and communication technologies has created a multitude of challenges and opportunities in food sectorsin developed economies. E-Business applications have enjoyed particularacceptance, given the fact that food industries depend on effective distributionsystems in order to meet diversified consumer demands and short deliverytimes, as well as maintain effective reverse logistics. During the last two decades, large companies, especially retailers and manufacturers, have used e-business applications to increase their power inagrifood supply chains by enhancing customer service, creating economiesof scale, reducing logistics costs, and facilitating the efficient flow of food andinformation .Such an achievement has been strategically leveraged by information and communication technologies (ICTs) that enhancethe performance of food chains, i.e. in terms of cost, time and accuracy ofdeliveries, and at the same time, assure food quality and safety. Small andmedium-sized food companies can use web-based e-business solutions toexploit niche markets and create new market segments by gaining sporadic,low volume suppliers and customers at low marginal cost.  Online Selling: The following figure shows the status of online selling in the food, beverage andtobacco sector. In particular, it indicates that only 5% of companies useonline selling. This percentage is slightly higher in the case of mediumsizedenterprises (9%) and large enterprises (8%). Nevertheless, it mustbe emphasised that in the food industry, online selling is less developed incomparison to the average of other sectors, in which there is a 16% rate ofonline selling. Spain and the United Kingdom are the countries that use thissales method the most, respectively with 10% and 9% of companies thatsell online. Instead, France is the least oriented to online selling (only 2%
  8. 8. 8 NCRD’S SIMS ofcompanies). The countries revealing the highest percentage of companiesthat are planning to introduce online selling within the next twelve months areSpain (11%) and the United Kingdom (13%). Impact of online selling on companies The above figure shows the impact of online selling on companiesin this sector. In particular, online selling has proven to have a positive impactabove all in terms of the number of customers (an aspect cited by 64% ofthe companies that sell online). Moreover, although with a slightly lowerpercentage, its impact on the quality of customer service (58%) and on theefficiency of internal processes (57%) has been indicated as positive. Thereis also a significant percentage of companies that gave a positive opinionabout the impact of online selling on their sales turnover, a factor that 12%of the companies even considered a “very positive impact”. The impact thatonline selling on logistics costs and stock management is less positive. Forthis factor, over 65% of the companies stated that online selling has neither positive nor a negative impact.
  9. 9. 9 NCRD’S SIMS Limitations Associated With B2B E-Commerce.  Delay of goods where the earliest to receive goods would be the next day.  Some goods cannot be purchased online such as perishable items.  Unable to experience the product before purchasing.  Fraudulent websites and scams.  Security issues leading to credit card fraud or identity theft. Statement Of Research Problem Pursued. The major issues associated with B2B ecommerce include.  Lack of defining significant problems associated with validation of B2B terms and methodology.  Organizational internal and external operations are not linked with each other, so there is lack of investigation in finding out what is happening in the business environment and how the relationships are changing.
  10. 10. 10 NCRD’S SIMS COMPANY PROFILE Company in Business: Since 2009 Full-time Staff: Over 30 in 1 Development Centers Employees Turnover: 5% Annually Clients: Currently handling Indian and foreign clients RenderIndia InfoTech is an established web development company delivering web development services of any complexity to clients worldwide. Being in IT business for over 3+ year now RenderIndia.InfoTech has a strong team of 25+ skilled experienced IT experts. Customers are companies of all sizes ranging from startups to large enterprises who realize that they need a professional internet solution to generate revenue streams, establish communication channels or streamline business operations. RenderIndia InfoTech delivers comprehensive web services ranging from custom website design to development of complex internet systems. RI InfoTech base offerings on an understanding of client’s business requirements and providing dependable solutions. Combines business domain knowledge with technology competence and proven methodologies to deliver high quality results in a cost-effective manner to maximize your competitive advantage and productivity.
  11. 11. 11 NCRD’S SIMS OBJECTIVES  As part of the policy to maintain strict control on the quality of deliverables, it is mandatory for each project to have a quality plan that sets the level of the quality goals for the project. The adherence to quality goals is continuously monitored at different levels and verified at the end of the project using quantitative project metrics.  The Quality objectives for each project are defined during the project initiation stage. There are organization-wide quality objectives (across different projects) and project specific quality objectives, some of which are driven by explicit customer requirements. VISION  In their chosen lines of business, they strive to be the leader in service delivery, client, satisfaction, professionalism, superior quality and innovation. They aim to architect, develop and implement state of the art and creative solutions and services for their global clients.  Their teams combine technical excellence with a superior understanding of clients’ varied business needs and the environments in which they operate and delivery solutions & products that exactly meets their requirements. They are committed to partnerships with their clients that add value and consistently exceed their expectations. MISSION RenderIndia is an enabling company. Through its solutions and services, Alcove’s mission is to assist global organizations to transition their businesses to next level of maturity. In carrying out its mission, RenderIndia aims to;  Assist their clients in transformation of business practices and processes in order to establish and use secure, robust and efficient IT systems and Business processes.  Provide state-of-the-art, efficient and cost-effective business solutions, computer applications and related services and infrastructure support.  Be a catalyst and a facilitator that integrates different stakeholders’ interests, technologies and service providers, in order to develop sound business solutions for mutual benefit.
  12. 12. 12 NCRD’S SIMS Management Structure The management structure of RenderindiaInfotech is more of Mechanistic Management Structure with the following characteristics;  Rigid task definition.  Vertical communication.  Authority-based influence.  Centralized control. As RenderindiaInfotech is an entrepreneurial company the management structure is a Simple Management Structure where company owner defines the tasks, communicates the strategic goals and uses their authority to influence staff. Services Include:  Businessprocessconsulting: RI InfoTech’s consulting services can help you to increase and expand the business. It also provide guidance on various aspects such as implementation of various applications and composition of different innovative solutions.  MagentoE-commerce: Websites that are built on Magento platform are unique and the performance rate is unmatched.RIInfoTech, guarantee to create websites that are based on Magento and hence are user friendly and customer focused. They have Magento developers who can build websites that are efficient and cost effective and also will help in increasing the visitor traffic since the websites will be user friendly.  E-CommerceIntegration: The involvement of a third party vendor has become an integral part of web development. Third party involvement includes addition of latest features, integration of various applications into the E-Commerce website. RI Infotech provides various apt choices for E-Commerce integration. If, for instance, you want to integrate applications in your website and turn your website into a unique and user friendly experience.  BespokeEcommerce: One of the best E-Commerce solutions is bespoke E-Commerce design. It gives a professional edge to your website. Due to bespoke E-Commerce your customer base can increase and you can showcase numerous products worldwide. The website is designed specifically in accordance to
  13. 13. 13 NCRD’S SIMS the database of the product. The cost is inclusive of a bespoke design which is professional and the installation charges as well. Based on your requirements you can chose from the numerous E- Commerce plug-ins that are available.  MultiChannelEcommerce: It is not necessary that you should sell your products only from your websites. You can use the help of other E-Commerce website to promote and sell your products. Few such websites are Amazon, eBay, etc. We, at RI Infotech, integrate the much forgotten traditional outlets for selling your products such as telephone sales.  E-CommerceWebDesign: The concept of mobile E-Commerce is that RI Infotech has introduced is a concept that is new altogether. With the help of mobile E-Commerce the users can browse through the websites and shop online on their mobile phones. Payment can be done using their credit cards, PayPal payment gateways, Cash on delivery, etc. All the boundaries are eliminated as the users can shop from their mobile phones anytime anywhere.  OnlineMarketing: Marketing your products on the internet or online simply means acquiring greater return for your investment. For this reason RI Infotech concentrate more on increasing the click through rates and our sale of products.  PayPerClick: Pay per click or PPC is increasing in popularity over the years. But there are still people who are unaware of its advantages and doubt its capability. Using PPC will surely benefit your business in numerous ways and can make your online presence effective. Although it is not easy to manage pay per click on your own. It requires professional help since its algorithms are ever changing. RI Infotech, will enable you to promote your products through PPC and it will have a positive impact on your business.  SearchEngineOptimization: Search engine optimization (SEO) is one of the most effective fields in online marketing. RI InfoTech provides its customers professional support in all questions associated to the subject of SEO whether it is about rent a SEO or SEO consulting for domain integration and technical of a (re)launch, individual link creating for your domain, SEO workshops or response about universal search. Based on tools developed for entire SEO investigation, RI works to build targeted optimization measures and guarantee an optimal information transfer of SEO experience through support over the long term.
  14. 14. 14 NCRD’S SIMS ORGANISATION STRUCTURE Fig. RenderIndia Organization Structure Director Manager-HR Project ManagerManager- Marketing Sales Executive Management Trainees, Fresher. Business Analyst Developer Tester Manager-Finance
  15. 15. 15 NCRD’S SIMS Project Profile Project Definition: The e-commerce project is a b2b online wholesale marketplace for food suppliers (only producers and importers) and food serving businesses (Restaurant, cafes, bars, night clubs, hotels, hospitals, etc.). Platform will be in position of trustee for the transactions between for food suppliers and food service businesses, the procedure will work on commission basis for the purchases made. Need Analysis: Researches show that approximately %35 of the total expenses from a food service business is food material costs. Food purchasing process is a difficult and a time consuming process, buyers have to call, e-mail or fax 5 to 20 vendors for finding the exact best material and best price for their recipes. Also not every buyer and supplier is acquainted and not every food product can be found easily on the market. This project is thus going to be the solution for these issues. Project Goals:  Easier, faster and cheaper trade.  Enabling every food supplier and product available for food service business.  Hosting the vast majority of transactions from food supplies trade on the platform.  Payment alternatives and payment guarantee for the restaurants and food suppliers. Project Method: Website is going to serve for two types of users, Food buyers (Buyers, users) and Food sellers (Partners). Targeted seller group is food product producers and importers and targeted buyer group is mainly A grade restaurants, other food service businesses is going to be served as well. Key feature of this website is letting the buyers to compare the price and quality of a food product or a supplier. Projects geographic target is Turkey, for the start-up phase website is going to be aiming for the businesses from Istanbul only. Sellers will Register offline by a firm representative and their online shop will be created manually by a system operator (Usual online sign up method must be available as well). Buyers will register online. Buyers would add multiple products from various suppliers and can check out with a single button and partners will be notified about their orders via e-mail and fax .Also, there will be a notification about the order on their Partner panel. Money will be transferred
  16. 16. 16 NCRD’S SIMS topartners pool account in this phase, after the product is shipped and buyers confirm that they have received the product, then money will be transferred to the sellers account. Project Scope: Website will host approximately 2000+ products and 500+ users. For the purpose of low development costs and time, project will develop on Magento framework. Below are the main functions:  Recently Browsed Products Previously browsed products will be shown to user.  Favorites System Product Favorites: Products can be added to buyer’s favorites module and can be browsed or purchased more easily and quickly. Suppliers Favorites: Products can be added to buyer’s favorites module and can be browsed more easily and quickly.  Star Rank & Comment System Buyer Ranks: After every transaction sellers can comment on buyers, about the trade done, confirmation delays and etc. Seller Ranks: After every transaction buyers, can comment or rate sellers service quality. Product Ranks:After every transaction buyer can comment or rate the products. Today’s Deals:Administrator can set discount rates and assign products as daily deals Promotion System:Promotion system lets supplier to apply discounts for selected products in selected time periods. Private Pricing System: Each supplier can create a buyer profile and arrange discounted prices on selected products only for buyers who are added to the related profile. i.e. Fresh Food Supplies Company makes %10 discount on Fuji Apples and Imported bananas for level 1 profile buyers and %5 discounts for level 2 profiles.
  17. 17. 17 NCRD’S SIMS Wholesale Pricing System: System lets buyers to arrange discount rates automatically apply on wholesale orders by amounts of units ordered. Regional System: Buyers can only see and work with the suppliers who can ship to their regions after they login. Shopping Cart:Shopping cart will handle multiple product checkouts from various suppliers. Information about abandoned shopping carts will send to customer representatives. Stock Management System: Suppliers can manage their stocks on website. System will warn sellers by displaying a message, when their stocks are low or not updated recently. Shipment Tracking: Manually updated shipment status by suppliers. Showcase System: Showcase system is a paid service. Products and online shops can be showcased at showcase modules. Products and online shops can be listed higher, with bigger picture or in eye catching color in the listings. Error Registry: 404 pages for non-addressed links. A data pool for Inconclusive search results for products not available in the site. Categories with no products will be invisible. Designing of wireframes: On the basis of the above requirements wireframes are prepared. Wire framing is an important step in any screen design process. It primarily allows to define the information hierarchy of the design, making it easier to plan the layout according to the client requirements. it allows the designer and the client to focus on layout without the distraction of color, type and other design elements. Concentrate on what goes where on web pages and the percentage of space that each element takes up, which can be determined by the client’s needs. Since the Ecommerce website is B2B i.e it includes both the buyers and sellers together, thus separate wireframes are prepared for both the buyers and sellers. Following are the wireframes for Buyer with their functionality. For Buyer:  User registration page: When the Buyer/user clicks on "Login" at the Header of the website, in order to access the website the buyer /user needs to fill in the user registration form.When the buyer clicks on "Register" button he needs to fill in the details like Name, Comapny name, Gender, Phone number, Address etc in order to register himself on the website. The User also needs to enter the code and accept the terms and conditions required to access the website.After Filling all the details and agreeing to the terms and conditions user can click on "Create account" button in order to register to the website.
  18. 18. 18 NCRD’S SIMS
  19. 19. 19 NCRD’S SIMS  Homepage: The home page of Buyer includes the following functions: Top content: It is the header part of the Webpage which includes static information like contact number, logo of the company, search box, login, signup, and different product categories. Main Body: The main body includes Sliding bar, discounted products, recently viewed products, side banner for advertisements etc. Bottom content: The bottom content of the webpage also contains the static information which includes the site map, testimonials, social media links, live chat, sign up for ebullition etc.
  20. 20. 20 NCRD’S SIMS  Dashboard: When the user clicks on the “Buyer profile” at the header of the web page the following screen would appear which is called as the Dashboard or the Control panel of the User. User can view the Ongoing orders, Previous orders, Return/cancel, pending payments, Favourites, Notifications, Comments, Discount groups, Account details, addresses, email preferences and Help functions in a Grid Format. When the user clicks on any of the above functions he would get the detailed information on it.
  21. 21. 21 NCRD’S SIMS  Product Listing page: On this page, All products are differentiated on the basis of categories and futher each category is divided into different sub categories. For e.g.: Fruits -> Apples. There are many filtering options available i.e. whether the user wants a "Domestic or Imported" product or product on the basis of certain parameters or product on the basis of different brands available. The user needs to select the filters and accordingly the products would be displayed in the main body. After selecting the category -> subcategory and also specifying the particular filter and price range, a list of products is displayed with details which include, Image of the Product, name of the product, Package, name of seller, Rating of the product and Price per unit. Buyer can also view the previously browsed products on this page.
  22. 22. 22 NCRD’S SIMS  Product detailed page: After clicking on product on the product listing page, the details of the selected product are displayed on the Product detailed page. The details of the product include, Its image(with 2 more images), Rating and reviews, different parameters, quantity required, whole sale price lists, price of the product etc.The buyer can add the product to the favourites list for future use. Also, the user has an advantage of adding the product to the wishlist by clicking on “Add to wishlist” this feature will allow user to keep track of items that he wish to purchase but are not currently in stock. The wishlist function present at the Header will be updated. User can add the selected product to the shopping cart by clicking on “Add to cart” this feature will allow user to add theproduct in the shopping cart and buy that product. The Shopping cart function present at the Header will be updated with the number of items present in the shopping cart. User/Buyer can share the product link or can advertise the product on social media sites like YouTube, Facebook, Twitter and LinkedIn. Similar type of Products i.e. the products with same parameters or same price range are recommended on this page. Buyer can also view the previously browsed products on this page.
  23. 23. 23 NCRD’S SIMS  Address and payment details page: On this page the buyer can give details on the Billing and the Shipping address. Billing address refers to the address where user can receive his bill. Shipping address refers to the address where user can receive his Product. Payment can be done by following ways:  Business credit card  Credit card  DBS  Mail Order. The buyer can select any of the above payment methods. After selecting the mode of Payment buyer now fills the payment details like, card number, name on the card, CVV number etc. Buyer can once again review the product by clicking on “Review order” before proceeding further. After reviewing the order buyer can click on "Proceed to Payment". Once the payment is done Buyer gets a confirmation message “Your order is successfully placed”.
  24. 24. 24 NCRD’S SIMS For Seller:  Homepage: The home page of Seller includes the following functions: Top content:It is the header part of the Webpage which includes static information like contact number, logo of the company, search box, login, signup, and different product categories. Main Body:The main body includes Sliding bar, discounted products, recently viewed products, side banner for advertisements etc. Bottom content: The bottom content of the webpage also contains the static information which includes the site map, testimonials, social media links, live chat, sign up for ebulletin etc.
  25. 25. 25 NCRD’S SIMS  Dashboard: When the user clicks on the “Seller profile” at the header of the web page the following screen would appear which is called as the Dashboard or the Control panel of the Seller. Seller can view the Ongoing orders, Previous orders, listed products, pending payments, Add a product, Shipping management, Notifications, Comments, Discount groups, Account details, addresses, Bank account details email preferences and Help functions in a Grid Format. When the Seller clicks on any of the above functions he would get the detailed information on it.
  26. 26. 26 NCRD’S SIMS  Add product page: On this page, Seller can browse the product category and futher sub category to sell the product and click on "Next" to move to the next page.
  27. 27. 27 NCRD’S SIMS  Product Information Page: After selecting a particular category and subcategory of the product, the seller needs to give details of the selected product. The details of the product include, Its image(with 2 more images), Rating and reviews, different parameters, quantity required, whole sale price lists, price of the product , amount of stock, accepted payment details etc.
  28. 28. 28 NCRD’S SIMS  Preview Page: The information present on this page is the preview of the page, which is visible to the buyer. If the Preview contains sufficient information of the Product then the seller can click on "Publish" button to publish the Product to the website so that the product is visible to the buyer.
  29. 29. 29 NCRD’S SIMS Basic Flow of Website: Home Page - Normal state Home Page - Normal state includes: Header - Login, signup, Wish list, Shopping cart Main Body – Sliding banner, discounted products, recently viewed products, Sellers. Footer – Static data Login either as a Buyer / Seller. If not registered then register yourself as a buyer or seller on” create Account Page” Home Page – Logged In Home Page – Logged in page includes: Header – Welcome message, My account, Wish list, Shopping cart Main Body – Sliding banner, discounted products, recently viewed products, Sellers. Footer – Static data As a Buyer As a Seller Buyer selects a particular category of product and goes to “Product Listing page” Product Listing page: Products are differentiated into various categories and subcategories, buyer can select different products by means of various filtering options i.e. whether the user wants a "Domestic or Imported" product or product on the basis of certain parameters or product on the basis of different brands available. The user needs to select the filters and accordingly the products would be displayed in the main body. Click on “Sell” icon present on the header of the Home screen Browse the product category you want to sell and click on “Next”
  30. 30. 30 NCRD’S SIMS To find listed item on the home page: 1) Go to my account -> click on active on sell section to see current listings of the seller. or 2) Click on Advanced search and click on ‘By seller’ link and give the details to search for the current listings of seller. Go to Product detail page which includes: 1) Product name 2) Product Price 3) Quantity required 4) Description of product 5) Reviews of product Add the product to the shopping cart and click on “checkout” Review the order summary, if the order summary is correct click on “confirm order” or else edit the order. Give the payment and the shipping details. Get a confirmation message - “Your order is successfully placed”
  31. 31. 31 NCRD’S SIMS SWOT ANALYSIS The purpose of a SWOT analysis of the RenderIndia InfoTech is to identify the key factors that affect the success of the industry. The four factors considered a part of a SWOT analysis are: strengths, weaknesses, opportunities and threats. A SWOT analysis estimates the risks for a particular industry.  Strengths:  Loyal employees.  Sufficient workspace.  Highly competent project managers.  Fast fulfilling of staffing needs.  Reputed clients in India and global as well.  Good trainers in different areas.  Weaknesses:  Employees not so experienced.  Less number of permanent manpower.  Micro management at senior level.  Less revenue due to global slowdown.  High work pressures and no uniformity in tasks.  Exhaustive use of social networking sites.
  32. 32. 32 NCRD’S SIMS  Opportunities:  Easily changeable strategies.  Less operating costs.  Huge opportunities nearby area (hi-tech city).  Highly grown network and contacts.  Easy access to global markets.  Threats:  Recessionary pressures in market.  Fear of losing contract because of shortage of manpower.  Inadequate infrastructure.  High attrition rates.  Highly demanding employees.  High dependence on freeware and open source software’s.
  33. 33. 33 NCRD’S SIMS FINDINGS Until recently, companies in the food and beverages industry have used e-business mainly to improve their internal processes and procedures. Applications most commonly used both by small and large enterprises are e-mail, websites and online banking. These basic tools are followed, at a considerable distance in terms of adoption rates, by Electronic Data Interchange (EDI) and Enterprise Resource Planning (ERP) systems. However, the growing complexity of the industry is driving companies to adopt more effective solutions in response to new strategic challenges. Most important issues that are likely to have a big influence on Information and Communication Technologies (ICT) investment decisions in the future are food safety and the full digital integration of the value chain. Investments in supply chain integration [both internally and in Business to Business (B2B) processes], including Radio Frequency. Identification (RFID) technologies, are a focus of ICT adoption in the industry. This Project is basically designing an Ecommerce B2B website for food suppliers (only producers and importers) and food serving businesses (Restaurant, cafes, bars, night clubs, hotels, hospitals, etc.). According to Researchers approximately %35 of the total expenses from a food service business is food material costs. Food purchasing process is a difficult and a time consuming process, buyers have to call, e-mail or fax 5 to 20 vendors for finding the exact best material and best price for their recipes. Also not every buyer and supplier is acquainted and not every food product can be found easily on the market. This project is going to be the solution for these issues. The main findings of the project are discussed below: Ease of use:  User friendly web design.  Familiar layout for web users. Visual quality:  High quality images and textures. A general design that appeals to the eye. Fast navigation:  Users can navigate in the website quickly.  Minimal page loading speeds. Browser friendly:  Website will serve the best experience for the browsers below,  Internet explorer, google Chrome, Safari, Opera, Mozilla Firefox, Yandex Browser. Mobile browsers should run the site without any problems.
  34. 34. 34 NCRD’S SIMS SEO optimization:  Standard search engine optimizations(URL aliasing, Meta data/content, Site map submission, 200 OK verification etc.)  Advance database structure,  A database can handle thousands of products, and 500+ users. Advance admin panel:  An admin panel which is fully capable of operating the site with multiple admin accounts and clearance levels. Adaptable POS:  A web platform can work with POS. systems of Turkish banks. Advance security systems:  A secure website for online transactions and eligible for standard security certifications.
  35. 35. 35 NCRD’S SIMS CONCLUSION Hence by this project we can have B2B online wholesale marketplace for food suppliers (only producers and importers) and food serving businesses (Restaurant, cafes, bars, night clubs, hotels, hospitals, etc.) with user friendly web design, fast navigation, SEO Optimization, advanced database structure, advanced admin panel, and advanced security systems which will enable users to have an easier, faster and cheaper trade.
  36. 36. 36 NCRD’S SIMS Bibliography  www.riinfotech.com  www.trades.com  www.magento.com  www.nexsus.com  www.indiamart.com

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