1. Developing a
business plan

2. What is a business plan?

3. Business Plan
Describes in detail how a new
business is going to achieve its goal.

4. 4-4
Layout of marketing, financial and
operational viewpoint.

5. A new business
or
to be accomplished.

7. 1. Executive Summary
• It entice a reader to take the plan
seriously and read on.

8. 2. Company Summary
• Details about the business’s ownership and
legal status, including start-up information.

9. 3. Products or Services

10. Market Analysis
Who your customers are? Their purchasing habits?
Their buying cycle? etc.

11. Strategy and Implementation Summary

12. Financial Plan

13. Management Summary
• Investors must feel confident about your management
team.

14. • Include any documents that lend support.

15. • No nonsense list, Turns a good idea into viable
• Come up with creative ways
• To obtain investment funds

16. Presenting the Business Plan to Investors

17. Once the business plan is
completed, it should
become an operational
tool to measure the
success of the business.

18. REFERENCE LIST
By Afzaal Ali, Assistant Director at International Islamic University Islamabad, Pakistan, updated on
08 August 2013, online available at: http://www.slideshare.net/afzaalali14/chapter-4-entrepreneurship.
accessed on 05 March 2015
By BizcentralUSA, updated on 12 July 2010. online available at:
http://www.slideshare.net/BizCentralUSA/business-plan-development-4735860. accessed on 05 March
2015
By Jeffgoldb, updated on 23 May 2011. online available at: http://www.slideshare.net/jeffgoldb/sellingyour-business-presentation-030711. accessed on 05 March 2015
By Ryantmanurung, updated on 16 September 2013. online available at:
http://www.slideshare.net/ryantmanurung/building-a-business-plan-26225497. accessed on 05 March
2015