The document discusses the benefits of creating a Facebook business page rather than using a personal profile for business purposes. It outlines several advantages such as increased exposure to over 1 billion potential customers, improved search engine optimization as social recognition becomes a ranking factor, and allowing word-of-mouth advertising through customer interactions and endorsements. Creating a professional business page is suggested over using a personal profile to maintain brand identity and separate personal and business activities on Facebook.
This document describes an offline marketing strategy to generate leads from local businesses and then upsell additional Facebook services. Specifically, it involves:
1) Creating flyers advertising free Facebook fanpages and distributing them locally
2) Creating basic fanpages for interested businesses to generate leads
3) Upselling opt-in forms, landing pages, and lead capture to the fanpages for recurring monthly fees
The goal is to build a portfolio of fanpage clients and generate residual income from the upsell services.
Easy-to-follow guide on how to promote a website. Discover:
- Social media bookmarking sites you can use
- Online Directories that matter
- Article Marketing and why it's important
- Where to submit your Press Releases
BizPin 365 provides advertising opportunities for businesses to connect with small businesses across South Africa and Africa. It offers tailored advertising solutions through display ads, email, webinars, events and sponsorships. It also provides local SEO services like creating business profiles in over 200 directories to help businesses rank higher in search engines. Businesses can list on BizPin 365 for various time periods from 6 months to annually, and receive services like listings in directories, reviews and marketing through social media. It also offers different paid advertising options on its homepage, through videos, radio or for events. Testimonials highlight how businesses have seen increased guests and engagement through listing on BizPin 365.
BizPin 365 provides advertising opportunities for businesses to connect with small businesses across South Africa and Africa. It offers tailored advertising solutions across multiple platforms like display ads, email, webinars and events. Businesses can register for a yearly listing package from $250 that includes SEO services, listing on directories, social media marketing and more. It aims to help businesses grow and get found more easily online through local SEO and reviews.
Mix, Mingle, & Monetize 24feb2014 final linksGina Carr, MBA
The document provides tips and strategies for effective networking and relationship building at events. It discusses preparing for events by determining networking goals, creating marketing materials, researching contacts, and developing a "hit list". During events, it recommends strategies like arriving early, making introductions, politely excusing oneself from conversations. Follow up after events includes labeling contacts, writing notes, and sending thank you messages. The overall document encourages an approach of connecting with others both online and offline to build relationships.
Profitable Facebook Marketing - Mari Smith - Latino iConnectMari Smith
The document discusses how to turn Facebook fans into paying customers through an effective social media marketing system. It recommends developing a robust content strategy, engaging with followers quickly through comments and messages, and using Facebook ads and promotions to drive conversions and measure results. The goal is to build value for customers over time through quality content and interactions before promoting offers, in order to generate sales and improve return on investment from social media activities.
Profitable Facebook Marketing by Mari Smith - Social Media Marketing World 20...Mari Smith
Profitable Facebook Marketing - How To Turn Fans Into Paying Customers: A Step-by-Step Guide by Mari Smith. Keynote session at Social Media Marketing World 2014. #SMMW14
The document discusses how people use social media, specifically Facebook, to share information online. It provides statistics on Facebook usage and notes that Facebook has over 400 million active users. It then gives tips for businesses on creating Facebook pages to promote their brand, such as using pages instead of profiles to allow multiple administrators and access to analytics. The document also reviews best practices for posting content and promoting pages on Facebook.
This document describes an offline marketing strategy to generate leads from local businesses and then upsell additional Facebook services. Specifically, it involves:
1) Creating flyers advertising free Facebook fanpages and distributing them locally
2) Creating basic fanpages for interested businesses to generate leads
3) Upselling opt-in forms, landing pages, and lead capture to the fanpages for recurring monthly fees
The goal is to build a portfolio of fanpage clients and generate residual income from the upsell services.
Easy-to-follow guide on how to promote a website. Discover:
- Social media bookmarking sites you can use
- Online Directories that matter
- Article Marketing and why it's important
- Where to submit your Press Releases
BizPin 365 provides advertising opportunities for businesses to connect with small businesses across South Africa and Africa. It offers tailored advertising solutions through display ads, email, webinars, events and sponsorships. It also provides local SEO services like creating business profiles in over 200 directories to help businesses rank higher in search engines. Businesses can list on BizPin 365 for various time periods from 6 months to annually, and receive services like listings in directories, reviews and marketing through social media. It also offers different paid advertising options on its homepage, through videos, radio or for events. Testimonials highlight how businesses have seen increased guests and engagement through listing on BizPin 365.
BizPin 365 provides advertising opportunities for businesses to connect with small businesses across South Africa and Africa. It offers tailored advertising solutions across multiple platforms like display ads, email, webinars and events. Businesses can register for a yearly listing package from $250 that includes SEO services, listing on directories, social media marketing and more. It aims to help businesses grow and get found more easily online through local SEO and reviews.
Mix, Mingle, & Monetize 24feb2014 final linksGina Carr, MBA
The document provides tips and strategies for effective networking and relationship building at events. It discusses preparing for events by determining networking goals, creating marketing materials, researching contacts, and developing a "hit list". During events, it recommends strategies like arriving early, making introductions, politely excusing oneself from conversations. Follow up after events includes labeling contacts, writing notes, and sending thank you messages. The overall document encourages an approach of connecting with others both online and offline to build relationships.
Profitable Facebook Marketing - Mari Smith - Latino iConnectMari Smith
The document discusses how to turn Facebook fans into paying customers through an effective social media marketing system. It recommends developing a robust content strategy, engaging with followers quickly through comments and messages, and using Facebook ads and promotions to drive conversions and measure results. The goal is to build value for customers over time through quality content and interactions before promoting offers, in order to generate sales and improve return on investment from social media activities.
Profitable Facebook Marketing by Mari Smith - Social Media Marketing World 20...Mari Smith
Profitable Facebook Marketing - How To Turn Fans Into Paying Customers: A Step-by-Step Guide by Mari Smith. Keynote session at Social Media Marketing World 2014. #SMMW14
The document discusses how people use social media, specifically Facebook, to share information online. It provides statistics on Facebook usage and notes that Facebook has over 400 million active users. It then gives tips for businesses on creating Facebook pages to promote their brand, such as using pages instead of profiles to allow multiple administrators and access to analytics. The document also reviews best practices for posting content and promoting pages on Facebook.
This document discusses strategies for creating and maintaining a successful Facebook fan page for a business. It provides an example of how an airport marketing organization called CAK has grown its Facebook fan base. Some key points made include developing a social media strategy and brand voice for Facebook, appointing a social media team, focusing on engaging fans and building a sense of community, and using Facebook to transform customer relationships into lifelong ones.
This document provides an overview of how to use Facebook for business purposes. It discusses setting up a business page on Facebook, tips for promoting the business page such as creating engaging content and advertising, and how to measure the results of Facebook marketing activities.
Facebook marketing & growing your business through facebook appsMaverick Mav
The document discusses strategies for using Facebook as a business. It recommends creating a business page rather than using a personal profile. It emphasizes the importance of engagement through questions, contests and interactions that cause fans to like and share posts with their friends. This helps the business's content spread virally through social networks. It also suggests using features like pinned posts, cover photos and tabs to promote the business and drive fans to desired content.
Solving for X: Combining Content and Data to Deliver High Quality LeadsLeadiD
Consider, for a moment, the fragmented mess that is the average customer journey in 2015. Regardless of what they’re looking for, consumers are often drowning in choices, and traditional tactics, such as buying banner ads and email lists, have lost their edge.
Taking their place are inbound tactics such as blogging, videos, and content marketing. Unlike outbound marketing, inbound marketing focuses on attracting customers through meaningful and relevant content, and a successful strategy can greatly improve your lead generation efforts.
On this webinar, Rob Yoegel, Vice President of Marketing at Gaggle, will share his secrets for running a top-notch content program. Jon DelRusso, Chief Interactive Officer at Ifficient, will then deconstruct how delivering great content translates into generating great leads. And Jeff Piotrowski, Director of Market Development at LeadiD, will discuss additional insights that help you determine how to value each lead appropriately and take action to improve overall lead quality.
StepUp Revolution - Essentials of Sourcing and Winning FundingDarren Chertkow
This is the second in the series of entrepreneurial ebooks aimed at empowering a new generation of Entrepreneurs in South Africa and fostering a drive toward an Entrepreneurial Movement!
Turn the Practice You Have Into the Practice You WantRod Burkert
Our marketplace is more competitive, our clients are more empowered, and our value is less obvious. The commoditization of our work has left us competing with do-it-yourself websites that offer cheap valuation solutions, leaving our audience of prospects, clients, and referral sources thinking this is all we have to offer. We mainly have ourselves to blame.
That’s the bad news. Here’s the good news!
The solution is creating an action plan that builds your authority Why? Because authority is your competitive advantage. And within your practice area or industry niche, it stems from having specialized knowledge and advancing your unique perspective, being known for that expertise and getting recognized for it, and leading the buyers of your professional services to your door because of it.
16 things to do before talking social to a clientAndrew Maher
The document provides 16 tips for using social media platforms like Twitter, Facebook, LinkedIn, and blogs when talking to clients. It recommends creating accounts on these sites, following companies, posting content like presentations on SlideShare, asking and answering questions on Quora, creating hashtags and groups, and sharing and engaging with content by retweeting, commenting, and posting updates. The overall goal is to learn how to use social media effectively for business purposes and interactions with customers.
The document discusses sales and techniques for selling yourself. It discusses defining sales as helping people make decisions that improve their life. It emphasizes understanding the customer perspective, creating the right sales atmosphere and bringing value. It also discusses following a consistent sales process, using the right tools, networking, and asking open-ended questions to find prospects. The overall message is that sales involves serving customers, continuously learning, and sharing knowledge with others.
This document discusses the benefits of using LinkedIn for professional networking. It notes that LinkedIn has over 100 million users in 200 countries and growing rapidly. It outlines several ways LinkedIn can help users, such as increasing their visibility to recruiters, improving their ability to connect with others in their industry, researching companies and people, and tracking start-ups and changes in their field. The key message is that using LinkedIn fully can help users professionally by strengthening their online profile and professional connections.
This document discusses strategies for developing an effective web presence for mortgage professionals. It emphasizes starting with defining your "why" and ideal clients, then establishing your online foundation through a blog/website that serves as a hub. It provides 10 reasons to have your own website and discusses using mobile marketing, social media like Facebook and LinkedIn, and other online tactics such as press releases, email marketing and special reports. The overall message is the importance of getting started with your online marketing strategy immediately.
This document discusses strategies for developing an effective web presence for mortgage professionals. It emphasizes starting with defining your "why" and ideal clients, then establishing your online foundation through a blog/website that serves as a hub. It provides 10 reasons to have your own website and discusses using mobile marketing, social media like Facebook and LinkedIn, and other online tactics such as press releases, email marketing and special reports. The overall message is the importance of getting started with your online marketing strategy immediately.
Monitor Your Online Reputation to Grow Your Law Practice UpwardAction® Media
The document discusses how to manage your online reputation as a lawyer. It recommends building an online brand through developing a strong online presence on domains, social networks, and professional profiles. It also suggests positioning yourself as an influencer by creating and sharing valuable content while monitoring your online reputation. Tools like Google Alerts, social media monitoring sites, and automation programs can help with reputation management and leverage your time. The overall message is that a commitment to consistent online branding actions can help strengthen your reputation.
This document provides an overview of advertising services offered by AdzVillage. It addresses common questions from advertisers, such as whether they are getting a return on investment and reaching new clients. AdzVillage uses quizzes, surveys and polls to engage members and gather feedback about advertisers' businesses. They also offer display ads, videos, business cards and a web blog platform. Members earn points for interactions that can be redeemed in an online shop. The document outlines various advertising packages with rates starting at EC$20 per week.
10 Landing Page Lessons Inspired by Howard Sternion interactive
The document discusses 10 landing page lessons inspired by radio personality Howard Stern. It notes that Stern is a brilliant marketer who helped grow Sirius Radio to 20 million subscribers. Some of the lessons discussed include focusing on selling, testing all aspects of landing pages, reusing valuable content, maintaining social presence, constantly evolving strategies, and treating landing page optimization seriously.
The document discusses the benefits of using Facebook for business purposes. It outlines how companies can build customer communities, generate website traffic, and expose employee talent through their Facebook page. The document also provides best practices for brand engagement on Facebook, including humanizing the brand and having a consistent message and image. Additionally, it highlights common mistakes to avoid, such as treating the Facebook page like a ghost town with no interaction.
The Essential Startup Marketing Playbook by Steve MannSteve Mann
These are workshop slides which take you thru all the elements of startup marketing - building the foundation with branding, personas, positioning and segmentation, getting started with sales and marketing mapping and metrics and finally determining how to execute with inbound and outbound marketing and the startup marketing technology stack
LinkedIn 101 - Getting Started the Right WaySteve Loates
Outlines what you need to do to succeed on LinkedIn. Optimizing your LinkedIn profile, the 3 keys to success on LinkedIn and the most common mistakes to avoid.
A brief analysis of SHEIN's digital transformation.
SHEIN’s business model:
1. D2C cross-border ecommerce: SHEIN integrate the manufactures from Guanzhou to make clothes and deliver direct to customers.
2. Digital marketing: Data driven online marketing for user acquisition.
3. Digital transforming vendor chain: the most core of the revolution to shorten the innovation and lead time.
4. Outstanding user experience: International delivery in high efficiency
Leverage four parts of the user satisfaction process and integrate related resource and information flow, which making SHEIN an international leading D2C ecommerce company.
• Keeping utilizing data in all process is another core capability. From the page click, sales metrics, fabric sourcing to manufacturing time, all data is integrated for decision making, leading an upward customer preference and much efficient business decision making process.
From Subreddits To Search: Maximizing Your Brand's Impact On RedditSearch Engine Journal
The search landscape is undergoing a seismic shift, and Reddit is at the epicenter. Google's Helpful Content Update and its $60 million deal with Reddit, coupled with OpenAI's partnership, have catapulted Reddit's real-time content to unprecedented heights.
Check out this insightful webinar exploring the newfound importance of Reddit in the digital marketing landscape. Learn how these changes make Reddit an essential platform for getting your brand and content in front of evolving search audiences.
You’ll hear:
- The evolution of Reddit as a major influencer on SERPS over the years.
- The impact of recent changes and partnerships on Reddit’s place in search.
- A comprehensive look at Reddit, how it works, and how to approach it.
- Unique engagement opportunities presented by Reddit.
With Brent Csutoras, a Reddit expert with over 18 years of experience on the platform, we’ll delve into the intricacies of Reddit's communities, known as Subreddits, and how to leverage their power without compromising authenticity or violating community guidelines in the age of AI-driven search experiences.
Don't miss this opportunity to stay ahead of the curve and leverage Reddit for your brand's success.
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This document discusses strategies for creating and maintaining a successful Facebook fan page for a business. It provides an example of how an airport marketing organization called CAK has grown its Facebook fan base. Some key points made include developing a social media strategy and brand voice for Facebook, appointing a social media team, focusing on engaging fans and building a sense of community, and using Facebook to transform customer relationships into lifelong ones.
This document provides an overview of how to use Facebook for business purposes. It discusses setting up a business page on Facebook, tips for promoting the business page such as creating engaging content and advertising, and how to measure the results of Facebook marketing activities.
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The document discusses strategies for using Facebook as a business. It recommends creating a business page rather than using a personal profile. It emphasizes the importance of engagement through questions, contests and interactions that cause fans to like and share posts with their friends. This helps the business's content spread virally through social networks. It also suggests using features like pinned posts, cover photos and tabs to promote the business and drive fans to desired content.
Solving for X: Combining Content and Data to Deliver High Quality LeadsLeadiD
Consider, for a moment, the fragmented mess that is the average customer journey in 2015. Regardless of what they’re looking for, consumers are often drowning in choices, and traditional tactics, such as buying banner ads and email lists, have lost their edge.
Taking their place are inbound tactics such as blogging, videos, and content marketing. Unlike outbound marketing, inbound marketing focuses on attracting customers through meaningful and relevant content, and a successful strategy can greatly improve your lead generation efforts.
On this webinar, Rob Yoegel, Vice President of Marketing at Gaggle, will share his secrets for running a top-notch content program. Jon DelRusso, Chief Interactive Officer at Ifficient, will then deconstruct how delivering great content translates into generating great leads. And Jeff Piotrowski, Director of Market Development at LeadiD, will discuss additional insights that help you determine how to value each lead appropriately and take action to improve overall lead quality.
StepUp Revolution - Essentials of Sourcing and Winning FundingDarren Chertkow
This is the second in the series of entrepreneurial ebooks aimed at empowering a new generation of Entrepreneurs in South Africa and fostering a drive toward an Entrepreneurial Movement!
Turn the Practice You Have Into the Practice You WantRod Burkert
Our marketplace is more competitive, our clients are more empowered, and our value is less obvious. The commoditization of our work has left us competing with do-it-yourself websites that offer cheap valuation solutions, leaving our audience of prospects, clients, and referral sources thinking this is all we have to offer. We mainly have ourselves to blame.
That’s the bad news. Here’s the good news!
The solution is creating an action plan that builds your authority Why? Because authority is your competitive advantage. And within your practice area or industry niche, it stems from having specialized knowledge and advancing your unique perspective, being known for that expertise and getting recognized for it, and leading the buyers of your professional services to your door because of it.
16 things to do before talking social to a clientAndrew Maher
The document provides 16 tips for using social media platforms like Twitter, Facebook, LinkedIn, and blogs when talking to clients. It recommends creating accounts on these sites, following companies, posting content like presentations on SlideShare, asking and answering questions on Quora, creating hashtags and groups, and sharing and engaging with content by retweeting, commenting, and posting updates. The overall goal is to learn how to use social media effectively for business purposes and interactions with customers.
The document discusses sales and techniques for selling yourself. It discusses defining sales as helping people make decisions that improve their life. It emphasizes understanding the customer perspective, creating the right sales atmosphere and bringing value. It also discusses following a consistent sales process, using the right tools, networking, and asking open-ended questions to find prospects. The overall message is that sales involves serving customers, continuously learning, and sharing knowledge with others.
This document discusses the benefits of using LinkedIn for professional networking. It notes that LinkedIn has over 100 million users in 200 countries and growing rapidly. It outlines several ways LinkedIn can help users, such as increasing their visibility to recruiters, improving their ability to connect with others in their industry, researching companies and people, and tracking start-ups and changes in their field. The key message is that using LinkedIn fully can help users professionally by strengthening their online profile and professional connections.
This document discusses strategies for developing an effective web presence for mortgage professionals. It emphasizes starting with defining your "why" and ideal clients, then establishing your online foundation through a blog/website that serves as a hub. It provides 10 reasons to have your own website and discusses using mobile marketing, social media like Facebook and LinkedIn, and other online tactics such as press releases, email marketing and special reports. The overall message is the importance of getting started with your online marketing strategy immediately.
This document discusses strategies for developing an effective web presence for mortgage professionals. It emphasizes starting with defining your "why" and ideal clients, then establishing your online foundation through a blog/website that serves as a hub. It provides 10 reasons to have your own website and discusses using mobile marketing, social media like Facebook and LinkedIn, and other online tactics such as press releases, email marketing and special reports. The overall message is the importance of getting started with your online marketing strategy immediately.
Monitor Your Online Reputation to Grow Your Law Practice UpwardAction® Media
The document discusses how to manage your online reputation as a lawyer. It recommends building an online brand through developing a strong online presence on domains, social networks, and professional profiles. It also suggests positioning yourself as an influencer by creating and sharing valuable content while monitoring your online reputation. Tools like Google Alerts, social media monitoring sites, and automation programs can help with reputation management and leverage your time. The overall message is that a commitment to consistent online branding actions can help strengthen your reputation.
This document provides an overview of advertising services offered by AdzVillage. It addresses common questions from advertisers, such as whether they are getting a return on investment and reaching new clients. AdzVillage uses quizzes, surveys and polls to engage members and gather feedback about advertisers' businesses. They also offer display ads, videos, business cards and a web blog platform. Members earn points for interactions that can be redeemed in an online shop. The document outlines various advertising packages with rates starting at EC$20 per week.
10 Landing Page Lessons Inspired by Howard Sternion interactive
The document discusses 10 landing page lessons inspired by radio personality Howard Stern. It notes that Stern is a brilliant marketer who helped grow Sirius Radio to 20 million subscribers. Some of the lessons discussed include focusing on selling, testing all aspects of landing pages, reusing valuable content, maintaining social presence, constantly evolving strategies, and treating landing page optimization seriously.
The document discusses the benefits of using Facebook for business purposes. It outlines how companies can build customer communities, generate website traffic, and expose employee talent through their Facebook page. The document also provides best practices for brand engagement on Facebook, including humanizing the brand and having a consistent message and image. Additionally, it highlights common mistakes to avoid, such as treating the Facebook page like a ghost town with no interaction.
The Essential Startup Marketing Playbook by Steve MannSteve Mann
These are workshop slides which take you thru all the elements of startup marketing - building the foundation with branding, personas, positioning and segmentation, getting started with sales and marketing mapping and metrics and finally determining how to execute with inbound and outbound marketing and the startup marketing technology stack
LinkedIn 101 - Getting Started the Right WaySteve Loates
Outlines what you need to do to succeed on LinkedIn. Optimizing your LinkedIn profile, the 3 keys to success on LinkedIn and the most common mistakes to avoid.
A brief analysis of SHEIN's digital transformation.
SHEIN’s business model:
1. D2C cross-border ecommerce: SHEIN integrate the manufactures from Guanzhou to make clothes and deliver direct to customers.
2. Digital marketing: Data driven online marketing for user acquisition.
3. Digital transforming vendor chain: the most core of the revolution to shorten the innovation and lead time.
4. Outstanding user experience: International delivery in high efficiency
Leverage four parts of the user satisfaction process and integrate related resource and information flow, which making SHEIN an international leading D2C ecommerce company.
• Keeping utilizing data in all process is another core capability. From the page click, sales metrics, fabric sourcing to manufacturing time, all data is integrated for decision making, leading an upward customer preference and much efficient business decision making process.
From Subreddits To Search: Maximizing Your Brand's Impact On RedditSearch Engine Journal
The search landscape is undergoing a seismic shift, and Reddit is at the epicenter. Google's Helpful Content Update and its $60 million deal with Reddit, coupled with OpenAI's partnership, have catapulted Reddit's real-time content to unprecedented heights.
Check out this insightful webinar exploring the newfound importance of Reddit in the digital marketing landscape. Learn how these changes make Reddit an essential platform for getting your brand and content in front of evolving search audiences.
You’ll hear:
- The evolution of Reddit as a major influencer on SERPS over the years.
- The impact of recent changes and partnerships on Reddit’s place in search.
- A comprehensive look at Reddit, how it works, and how to approach it.
- Unique engagement opportunities presented by Reddit.
With Brent Csutoras, a Reddit expert with over 18 years of experience on the platform, we’ll delve into the intricacies of Reddit's communities, known as Subreddits, and how to leverage their power without compromising authenticity or violating community guidelines in the age of AI-driven search experiences.
Don't miss this opportunity to stay ahead of the curve and leverage Reddit for your brand's success.
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Every marketer knows you’re supposed to tell a story, but do you know how to tell a story? Do you know why you’re supposed to tell a story? Do you even truly know what a story is? While many marketing presentations emphasize the value of mythic storytelling, the nuts and bolts of actually constructing a story are never explored.
The goal of marketing may be to achieve specific KPIs that drive sales, which is very objective, but the top of the marketing funnel requires a softer approach. In our data-driven results-oriented fast-paced world, marketers must quantify results, but those results will never be achieved unless prospects are first approached with humanity.
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How to Generate Add to Calendar Link using Cal.etY
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This document was submitted as part of interview process for Marketing Specialist position at DTA Promotion, an Indonesian company which offers 360 degree marketing services, including ATL and BTL advertising platform.
Top 10 AI Trends to Watch in 2024 with Intelisyncnehapardhi711
As we advance further into the digital age, artificial intelligence (AI) continues to evolve, shaping various industries and aspects of our daily lives. The advancements in AI for 2024 promise significant transformations across multiple sectors. From agentic AI and open-source AI to AI-powered cybersecurity and sustainability, these trends highlight the growing influence of AI on our world. By staying informed and embracing these trends, businesses and individuals can harness the power of AI to innovate and thrive.
This article explores the top 10 AI trends to watch in 2024, providing an overview, impact, and examples of each trend.
Top 10 AI Trends to Watch in 2024
Trend 1: Agentic AI
Overview of Agentic AI
Agentic AI represents a fundamental shift in artificial intelligence. These AI systems are designed to comprehend complex workflows and pursue difficult objectives autonomously, with minimal human assistance. Essentially, agentic AI functions similarly to human employees, understanding intricate contexts and instructions in normal language, defining goals, deducing subtasks, and adapting actions to changing circumstances.
Impact of Agentic AI
Agentic AI has the potential to drastically alter organizational roles, procedures, and relationships. AI assistants with advanced thinking and planning capabilities can perform tasks previously managed by humans. This shift enhances productivity by fully automating complex processes, freeing workers from repetitive tasks to focus on more critical activities. The ability to adapt quickly to changing circumstances ensures continuous operational improvements.
Examples and Use Cases of Agentic AI
Autonomous Vehicles: Self-driving cars use agentic AI to navigate roads, interpret traffic signals, and make real-time decisions to ensure passenger safety.
Smart Home Devices: AI-powered home assistants, like smart thermostats and security systems, operate autonomously to optimize energy usage and enhance security.
Customer Service Bots: Advanced chatbots handle complex customer queries, provide solutions, and escalate issues to human agents when necessary.
Trend 2: Open Source AI
Overview of Open Source AI
Open-source AI involves freely available source code, encouraging developers to collaborate, use, adapt, and share AI technology. This openness fosters innovation and speeds up the development of practical AI solutions across various sectors, including healthcare, finance, and education.
Impact of Open Source AI
The collaborative nature of open-source AI promotes transparency and facilitates continuous improvement, leading to feature-rich, reliable, and modular solutions. These platforms enable the creation of applications such as real-time fraud detection, medical image analysis, personalized recommendations, and customized learning experiences.
Examples and Use Cases of Open Source AI
TensorFlow: An open-source machine learning framework by Google, widely used for building and deploying AI models.
This document was submitted as part of interview process for Content Strategist position at Viapulsa, an Indonesian tech company which offers service to convert/transfer mobile credits into bank account.
2. ‘‘SOCIAL RECOGNITION’SOCIAL RECOGNITION’
• This is now a benchThis is now a bench
mark used by the likes ofmark used by the likes of
Google to determineGoogle to determine
popularity and value ofpopularity and value of
YOURYOUR business or brand.business or brand.
• SEOSEO now needs tonow needs to
include 'Socialinclude 'Social
Recognition' as one of theRecognition' as one of the
determining factors. Yourdetermining factors. Your
Facebook Business PageFacebook Business Page
will help to weigh 'Socialwill help to weigh 'Social
Recognition' in yourRecognition' in your
favour!favour!
Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
3. ‘‘BUSINESS EXPOSURE’BUSINESS EXPOSURE’
•At the risk of being tooAt the risk of being too
obvious … it has to beobvious … it has to be
said that Facebooksaid that Facebook
Business Pages give yourBusiness Pages give your
business access to morebusiness access to more
than one billion potentialthan one billion potential
new and existing clientsnew and existing clients
•…… why would you NOTwhy would you NOT
want a piece of this?want a piece of this?
Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
4. INTERACTIONSINTERACTIONS
On average, a FacebookOn average, a Facebook
user has 130user has 130
connections. Whenconnections. When
customers interact withcustomers interact with
your page, their friendsyour page, their friends
will see it in their newswill see it in their news
feeds as a story.feeds as a story.
Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
5. WORD OF MOUTHWORD OF MOUTH
And because word of mouthAnd because word of mouth
is the strongest form ofis the strongest form of
advertising, the interactionsadvertising, the interactions
between your customersbetween your customers
and their friends acts as aand their friends acts as a
powerful endorsement ofpowerful endorsement of
your business. Thoseyour business. Those
endorsements go a longendorsements go a long
way in influencingway in influencing
purchasing decisions andpurchasing decisions and
helping you not only createhelping you not only create
new customers, butnew customers, but
increase sales at the sameincrease sales at the same
time.time.
Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
6. LIKING A PAGELIKING A PAGE
When someone clicksWhen someone clicks
your page and likes it,your page and likes it,
that also flows out tothat also flows out to
their feed to all theirtheir feed to all their
friends. So 1,000friends. So 1,000
people like your page,people like your page,
and if each of them hasand if each of them has
100 friends then100 friends then
multiply that and youmultiply that and you
get 100,000 people thatget 100,000 people that
could see your page.could see your page.
Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
7. But you already have aBut you already have a
Facebook page, so whyFacebook page, so why
create another one forcreate another one for
your network marketingyour network marketing
business? There arebusiness? There are
many reasons whymany reasons why
creating a separatecreating a separate
business page isbusiness page is
beneficial:beneficial:
Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
8. ‘‘YOUR BRAND ON FACEBOOK’’
Using a personal profile for business is a BIG no, no!Using a personal profile for business is a BIG no, no!
There is nothing worse than clicking through to your 'FacebookThere is nothing worse than clicking through to your 'Facebook
Business Page' to find its just a personal profile with limitedBusiness Page' to find its just a personal profile with limited
available content…available content…
Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
9. ““When being 'social'When being 'social'
on Facebook aon Facebook a
Facebook BusinessFacebook Business
Page allows you toPage allows you to
comment as yourcomment as your
brandbrand””
““When being 'social'When being 'social'
on Facebook aon Facebook a
Facebook BusinessFacebook Business
Page allows you toPage allows you to
comment as yourcomment as your
brandbrand”” ‘‘COMMENT ASCOMMENT AS
YOUR BRAND’YOUR BRAND’
‘‘COMMENT AS YOUR BRAND’COMMENT AS YOUR BRAND’
Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
10. It's likely that over 90% of your customers (existingIt's likely that over 90% of your customers (existing
and future) have a Facebook account so Facebookand future) have a Facebook account so Facebook
Business Pages make it easy for them to contactBusiness Pages make it easy for them to contact
you via the platform they know inside out …you via the platform they know inside out …
Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
11. ‘‘FREE TRAFFIC’FREE TRAFFIC’
A correctly set up andA correctly set up and
operating Facebookoperating Facebook
Business Page can driveBusiness Page can drive
traffic eager to exploretraffic eager to explore
your products andyour products and
services directly to yourservices directly to your
corporate website …corporate website …
Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
12. Many times, clients or potential clients feel like it is tooMany times, clients or potential clients feel like it is too
personal to “friend” you on Facebook, but they wouldpersonal to “friend” you on Facebook, but they would
be much more inclined to “like” your businessbe much more inclined to “like” your business
Facebook page instead.Facebook page instead.
Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
13. You seem much moreYou seem much more
professional.professional.
To some, it may seemTo some, it may seem
lazy or show a lack oflazy or show a lack of
commitment to yourcommitment to your
business if you are notbusiness if you are not
utilizing Facebook toutilizing Facebook to
build your brand.build your brand.
Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
14. The personal friends limit on Facebook is 5,000. With aThe personal friends limit on Facebook is 5,000. With a
Facebook Page for your business, that limit is liftedFacebook Page for your business, that limit is lifted
and the sky would be your limit.and the sky would be your limit.
Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
15. Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
16. Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
17. And the main reason why your businessAnd the main reason why your business
should be set up as a Page, rather than ashould be set up as a Page, rather than a
standard profile...standard profile...
Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
18. Facebook Says So !Facebook Says So !
According to Facebook'sAccording to Facebook's
terms of service, "Profilesterms of service, "Profiles
represent individuals andrepresent individuals and
must be held under anmust be held under an
individual name, while Pagesindividual name, while Pages
allow an organization,allow an organization,
business, celebrity, or band tobusiness, celebrity, or band to
maintain a professionalmaintain a professional
presence on Facebook." Ifpresence on Facebook." If
your business' profile getsyour business' profile gets
shut down by Facebook forshut down by Facebook for
violating this rule, your friendsviolating this rule, your friends
list will vanish with it.list will vanish with it.
Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
19. My Service OfferMy Service Offer
I will take care ofI will take care of
everything that YOU wouldeverything that YOU would
ever NEED in creating aever NEED in creating a
correct, APPEALING,correct, APPEALING,
professional, andprofessional, and
functional business page.functional business page.
Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
20. Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
21. I will put 8 Facebook AppsI will put 8 Facebook Apps
on your page which willon your page which will
have the following:have the following:
Royale Business Presentation.Royale Business Presentation.
Order FormOrder Form
Website IntegrationWebsite Integration
Multiple Account Advantage VideoMultiple Account Advantage Video
Royale TestimonialsRoyale Testimonials
Royale Assorted VideosRoyale Assorted Videos
Royale Product VideoRoyale Product Video
Royale Hyperplan PackagesRoyale Hyperplan Packages
SlideshowSlideshow
Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
22. Wait…there’s MORE!Wait…there’s MORE!
You have the option toYou have the option to
choose between havingchoose between having
either a Royale Onlineeither a Royale Online
Store or How to JoinStore or How to Join
Royale notes.Royale notes.
Or have them both withOr have them both with
just a minimal addedjust a minimal added
charge!charge!
Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
23. HAVEHAVE ALLALL OF THOSEOF THOSE FEATURESFEATURES ON YOURON YOUR
PAGE and let me DO all the technical work for you!PAGE and let me DO all the technical work for you!
Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
24. Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
25. Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
Why settle for this?Why settle for this?
26. Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
When YOU can have THIS !When YOU can have THIS !
27. Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
See the comparison!See the comparison!
28. Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
If the TOP earners of Royale, saw the NEED to have a great page…If the TOP earners of Royale, saw the NEED to have a great page…
29. So should YOU!So should YOU!
Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
30. Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
Facebook apps are a way to
entice consumer
engagement with our
products and business
opportunity.
An attractive business page
will drive more prospects to
your page out of curiosity
and will generate more
organic likes.
An online store will expand
your business by reaching
out to credit card paying
customers.
Your story via the How to
Join Royale notes will
acquaint you with prospects
thus, they will have a better
chance of trusting you.
31. Online Store
Payments are done using allPayments are done using all
major credit cards and passesmajor credit cards and passes
thru Paypal, the world’s widelythru Paypal, the world’s widely
accepted payment medium.accepted payment medium.
ALL YOU NEED is to create aALL YOU NEED is to create a
Paypal account which is for freePaypal account which is for free
and link your credit card to it.and link your credit card to it.
All will be explained to you duringAll will be explained to you during
store setup including shippingstore setup including shipping
fees and other queries.fees and other queries.
Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
32. Plus…Plus…
I will design a PROFESSIONAL page cover and profile picture for you!I will design a PROFESSIONAL page cover and profile picture for you!
I will guide you on how to use the page EFFECTIVELY so you can getI will guide you on how to use the page EFFECTIVELY so you can get
MORE prospects!MORE prospects!
Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
33. Some of the feedbacks I got…Some of the feedbacks I got…
Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
34. Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
35. Would you still hold back in having a functional andWould you still hold back in having a functional and
attractive business page ?attractive business page ?
Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
36. Or would you just rather take it into your own hands and just settleOr would you just rather take it into your own hands and just settle
for a bad cover with misplaced text and graphics?for a bad cover with misplaced text and graphics?
““PWEDE NA YAN!”PWEDE NA YAN!”
Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
37. Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
38. When it can be “When it can be “PWEDENG PWEDE!”PWEDENG PWEDE!”
Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
39. Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
40. AFTER ALLAFTER ALL
YOUR BUSINESS PAGEYOUR BUSINESS PAGE
IS YOURIS YOUR OFFICEOFFICE
ININ
CYBERSPACE!CYBERSPACE!
Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
41. LET MELET ME HELP YOU!HELP YOU!
Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
42. In the same way, you will helpIn the same way, you will help
me too!me too!
Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
43. AFTER ALLAFTER ALL
Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.
44. ““Helping people is our way ofHelping people is our way of
life.”life.”
Jhed Royalista 2015 All Rights Reserved.Jhed Royalista 2015 All Rights Reserved.