The recruitment process for AIESEC in Delhi IIT took place from July 29th to August 23rd 2013. Over 2,000 forms were sold through college promotions, social media, and other outreach. Promotions on Facebook, Twitter, Instagram were led by a new social media coordinator. College promotions involved visiting 36 colleges around Delhi over multiple days. The top performing colleges in terms of interest and selections were KNC, Bhagat Singh, Venky, MAIT, JIMS VK, and ITM.

2. AUGUST RECRUITMENT 2013
BI REPORT

3. About the Recruitment
• Start Date: 29th July
• End Date: 23 August 2013
• Number of forms Sold(Promotions): 2174
• Medium used for outreach:
Ground College coverage,
External Positioning,
Social Media: Facebook, Twitter, Instagram.
• Total Sales: Rs. 1,87,400
Linked In was our National Recruitment
partner.

4. About the Social Media
Promotions
• With a new addition on the Recruitment
OS. Vaishali Gaur was appointed as the
OCC(Organising Committee Coordinator for
Digital Marketing and Tracking), Social
Media promotions reached at a great
height.
• The AIESEC in Delhi IIT fb page crossed
14,000 likes.
• Promotions were done on Twitter.
• Pictures clicked during the Recruitment
process were uploaded on Instagram for
promotions.
• Discover, Behold, Conquer Campaign was
started in which Case Studies of all the
Recruitment OC members were made
showcasing their AIESEC expereince.

5. About College Promotions
The recruitment process started on 29th
July, covering 36 colleges all around Delhi,
NCR.
Each day, at least 3 teams were sent to
different colleges.
Every team consisted of 3-4 members.

6. Samples for Social Media
Promotions

8. Aurobindo
Bhagat Singh
Bhartiya Vidya
Peeth
Bhim rao Ambedkar
college
College of Business
Studies
College of
Vocational Studies
Delhi IIT
•
•
•
•
•
•
•
•
•
Institute of Home Economics
ITM Gurgoan
Jamia Milia College
Jaypee Institute of
Information Technology
JIMS KALKAJI
JIMS VK
Kamla Nehru College
Keshav Maha Vidyalya
Dyaal Singh

9. • Maharaja Agrasen Institute of Information
Technology
• Maharaja Surajmal Institute of Information
Technology
• Maitryi College
• Mata Sundari College
• Manav Rachna University
• Moti lal
• NIFT
• NSIT
• Ram lal anand
• Shivaji College
• USIT
• VENKY
• Vivekananda Institute of Professional
Studies

11. Aurobindo
23
0
-
ARSD
1
0
-
BRA
59
1
1.69%
Bhagat Singh 216
21
45.36%
BVP
25
1
4%
CBS
147
17
11.56%
CVS
109
19
17.43%

12. Deshbandhu 1
1
GTBIT
55
4
IGIT
44
2
IHE
54
4
IIT Delhi
3
3
ITM
57
8
Jaypee
181
11

14. 10.52%
8.97%
33.33%
8%
9.09%
3.70%
10.52%
8.10%

15. 2%
USIT
23
3
13.04%
Venky
100
6
6%
VIPS
13
4
30.76%

16. CONVERSION RATE
Chart Title
250
200
150
100
50
0
Forms Sold
Selected

17. Year Wise Selections
Selected Candidates
FIRST YEAR
Second year
Third Year

18. OGX Interest Percentage !
KNC
Bhagat Singh
Venky
MAIT
JIMS VK
JIMS Kalkaji
KMV
ITM
JAYPEE
IGIT
MAIMS
JMC
NSIT
NIFT
SHIVAJI
RAMLAL ANAND
SSCBS
ITM
DAYAL SINGH
KESHAV MAHA
BVP
CVS
CBS
VIPS
USIT

19. College
Name
Form Sold
OGX
Interest
Percentage
KNC
106
79
74.52%
Bhagat Singh 216
90
41.66%
Venky
100
61
61%
MAIT
156
85
54.48%
JIMS , VK
10
10
100%
JIMS KALKAJI 34
15
44.11%
KMV
16
31.37%
51

20. ITM
57
49
85.96%
JAYPEE
181
30
16.57%
IGIT
44
2
4.54%
MAIMS
156
27
17.30%
JMC
123
93
75.60%
VIPS
13
7
53.84%
NIFT
37
37
100%
SHIVAJI
3
3
100%

21. USIT
23
3
13.04%
CBS
147
10
6.80%
Keshav
Mahavidayalav
51
16
31.37%
Dayal Singh
85
13
15.29%
CVS
109
53
48.62%
BVP
25
4
16%