2. ● Importance of data in business
● Framework of business analytics
● Basics of R Programming –Basics of R
● Introduction to R libraries
● Data Structure and Data Types in R
● Operators ,Control structures and functions in R
● List and Data Frame
● Total Hours 12
3. ● R is a scripting or programming language which provides an environment for statistical computing, data
science and graphics.
● R has become so popular that it is used as the single most important tool for computational statistics,
visualisation and data science.
4. R has opened tremendous scope for statistical computing and data analysis.
● Techniques for various statistical analyses like
○ classical tests and classification,
○ timeseries analysis,
○ clustering,
○ linear and non-linear modelling and
○ graphical operations.
The techniques supported by R are highly extensible.
Provide well-developed and high-quality plots from data analysis. working on an
optimisation problem.
If you need to use re-usable libraries to solve a complex problem, leverage the
2000+ free libraries provided by R.
If you wish to create compelling charts.
5. ● R is free. It is available under the terms of the Free Software Foundation’s GNU General
Public License in source code form.
● It is available for Windows, Mac and a wide variety of Unix platforms (including FreeBSD,
Linux, etc.).
● In addition to enabling statistical operations, it is a general programming language so that
you can automate your analyses and create new functions.
● R has excellent tools for creating graphics such as bar charts, scatter plots, multi-panel
lattice charts, etc.
● It has an object oriented and functional programming structure along with support from a
robust and vibrant community.
● R has a flexible analysis tool kit, which makes it easy to access data in various formats,
manipulate it (transform, merge, aggregate, etc.), and subject it to traditional
● Modern statistical models (such as regression, ANOVA, tree models, etc.)
● R can be extended easily via packages. It relates easily to other programming languages.
Existing software as well as emerging software can be integrated with R packages to make
them more productive.
● R can easily import data from MS Excel, MS Access, MySQL, SQLite, Oracle etc. It can
easily connect to databases using ODBC (Open Database Connectivity Protocol) and R
Oracle package
6. ● 1.What is R?
Ans: R is an open source programming language for data science and
statistical computing.
2.What is the predecessor of R?
Ans:The statistical computing language, S is the predecessor of R.
3.What is the fundamental data type of R? Ans:The fundamental data type of
R is a vector.
4.What is the disadvantage of using R in enterprise-level large-scale
solutions?
Ans: R language cannot scale up for large data sets. Hence, it is difficult to
use R for largescale data analysis tasks for enterprise-level solutions.
7. ● Rscript: RScript is a text file that contains commands for an R program. The same
commands can be executed individually on the CLI of Integrated Development
Environment (IDE) or R programming. An R Script can be also be developed and
executed. However, there is a difference between executing a command directly
on CLI and executing the same command through an R script. An R Script has a .R
extension.
● Markdown Document: R markdown documents are produced for creating and
authoring dynamic documents, reports and presentations from R. R markdown
documents have a set of markdown syntaxes derived from the core markdown
syntaxes. These syntaxes are embedded into RScripts and codes. When these
embedded codes and scripts are executed then the output is formatted based on
the markdown syntaxes and hence becomes easily understandable.
● R markdown documents can be regenerated automatically if the underlying
RScripts and codes or data are changed. The output format of an R markdown
covers a wide range of formats including PDF, HTML, HTML5 slides, websites,
dashboards, tufte handouts, notebooks, books, MS word, etc. The extension for R
markdown document files is .rmd.
8. 1. How to locate an RScript file in a typical file system?
Ans: An RScript file can be located in a typical file system by verifying if the
extension of the file is .R.
2.What is R markdown and how is it different from word documentation?
Ans: R markdown documents are dynamic and reproducible. Markdown files are
used for making reports and documents with R.These markdown codes are
embedded into files such as PDF, HTML, word files, etc. On the contrary, word
files are text files only and do not support markdown
9. ● Used IDE for writing, testing and executing R codes
● Various parts in a typical screen of an R studio IDE.
● These are:
● Console, where users write a command and see the output
● Workspace tab, where users can see active objects from the code written in
the console
● History tab, which shows a history of commands used in the code
● File tab, where folders and files can be seen in the default workspace
● Plot tab, which shows graphs
● Packages tab, which shows add-ons and packages required for running
specific process(s)
● Help tab, which contains the information on IDE, commands, etc.
10.
11. ● A package in R is the fundamental unit of shareable code. It is a collection of the following
elements:
● Functions
● Data sets
● Compiled code
● Documentation for the package and for the functions inside
● Tests – few tests to check if everything works as it should.
The directory where packages are stored is called a library. R comes with a standard
set of packages. Others are available for download and installation as per requirement.
As on date, there are over 10,000 plus packages available in CRAN.
There is a single package library with each installation of R on a computer. Users can change
the path to that library to install a package on a different location other than the default
package library.The command .libPaths() can be used to get or set the path of the package
library.
12. Example
> .libPaths()
Output
C:/R/R-3.1.3/library
This is the default package library location.The following command will change it
into another path:
Example
.libPaths(“~/R/win-library/3.1-mran-2016-07-02”)
Output
C:/Users/User1/Documents/R/win-library/3.1-mran-2016-07-02
13. Once you have started R, you can install an R package
(e.g. the “ggplot2” package) by choosing“Install
package(s)”from the “Packages” menu at the top of the R
console.
a list of available packages that you can install, and you
can choose the package that you want to install from that
list (e.g.“ggplot2”)
Few Commands to Get Started
installed.packages()
remove.packages() can be used to uninstall a package.
14. ● https://www.kaggle.com/datasets/chirag19/air-passengers
● To install a single package, the command is:
● >install.packages(“ggplot2”)
● To install more than one package(s) at a time, the install.packages() command
will have the following format:
>install.packages(c(“ggplot”,“tidyr”,“dplyr”))
library() command loads a package.
Example >library(ggplot2)
Output It will load the package “ggplot2”.
15. vignette()
Vignettes are a very useful source of help with packages.They are provided
by the package authors to demonstrate and highlight few functionalities of
their package in detail. Use browseVignettes() function to get a list of all
vignettes available with your installed packages.
browseVignettes()
To view all vignettes for a specific package, e.g.,“ggplot2”, use the vignette()
function.
Vignettes in package ‘ggplot2’:
ggplot2-specs
Aesthetic specifications (source, html)
extending-ggplot2
Extending ggplot2 (source, html)
16. Name a few packages used for data management in R.
Ans: dplyr, tidyr, foreign, haven, etc.
Name a few packages used for data visualisation in R.
Ans: ggplot, ggvis, lattice, igraph, etc.
Name a few packages used for developing data produces in R.
Ans: shiny, slidify, knitr, markdown, etc.
Name a few packages used for data modelling and simulation in R.
Ans: MASS, forecast, bootstrap, broom, nlme, ROCR, party, etc.
17. How can the default path to package library be changed in R?
Ans:To change the default package library in R, users need to follow the
following steps on the console of R IDE: Step 1: Check the current path to the
package library > .libPaths() Step 2: Change the path using the following
command. > .libPaths(“write the desired path here”)
What is the command to check and install the “dplyr” package?
Ans: if (!require(“dplyr “)) {install.packages(“dplyr”)}
How can we install multiple packages in R?
Ans:To install multiple packages in R the command is,
>install.packages(c(“ggplo t”,”tidyr”,”dplyr”))
18.
19.
20.
21.
22.
23.
24.
25. This is a slide structure based on a Consulting Toolkit presentation
You can delete this slide when you’re done editing the presentation
FONTS To view this template correctly in PowerPoint, download and install the fonts we used
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RESOURCES An assortment of graphic resources that are suitable for use in this presentation
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CONTENTS
OF
THIS
TEMPLATE
CONTENTS
OF
THIS
TEMPLATE
26. 01
You can describe the topic of the
section here
03
You can describe the topic of the
section here
02
You can describe the topic of the
section here
04
You can describe the topic of the
section here
TABLE
OF
CONTENTS
TABLE
OF
CONTENTS
#BAC
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#nex
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27. “This is a quote, words full of wisdom
that someone important said and can
make the reader get inspired.”
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CONTENTS
OF
THIS
TEMPLATE
CONTENTS
OF
THIS
TEMPLATE
28. 01
You can describe the topic of the section
here
PROJECT
&
STRATEGY
PROJECT
&
STRATEGY
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29. You can give a brief description of the topic
you want to talk about here. For example, if
you want to talk about Mercury, you can say
that it’s the smallest planet in the entire Solar
System
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CONTENTS
OF
THIS
TEMPLATE
CONTENTS
OF
THIS
TEMPLATE
31. Mercury is the closest planet to
the Sun and the smallest one in
the Solar System
Venus has a beautiful name and is
the second planet from the Sun.
It’s terribly hot
Earth is the third planet from the
Sun and the only one that harbors
life in the Solar System
Saturn is a gas giant and has
several rings. It's composed
mostly of hydrogen and helium
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STRATEGIC
PLANNING
STRATEGIC
PLANNING
32. PERSPECTIVES STRATEGIC OBJECTIVES
FINANCIAL
F1 - Insert
your own text
F2 - Insert your
own text
F3 - Insert your
own text
F4 - Insert your
own text
CUSTOMER
C1 - Insert
your own text
C2 - Insert your
own text
C3 - Insert your
own text
C4 - Insert your
own text
INTERNAL
PROCESS
I1 - Insert your
own text
I2 - Insert your
own text
I3 - Insert your
own text
I4 - Insert your
own text
LEARNING &
GROWTH
L1 - Insert
your own text
L2 - Insert your
own text
L3 - Insert your
own text
L4 - Insert your
own text
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BALANCED
SCORECARD
STRATEGY
MAP
34. JUPITER
Jupiter is the biggest
planet of them all
25%
Follow the link in the graph to modify its data and then paste the new one here. For more info, click here
JUPITER MERCURY SATURN
MERCURY
Mercury is the closest
planet to the Sun
100%
SATURN
Saturn is composed of
hydrogen and helium
75%
BALANCED
SCORECARD
STRATEGY
MAP
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35. Venus has a beautiful
name and is the second
planet from the Sun
Mercury is the closest
planet to the Sun and the
smallest in the Solar
System
Despite being red, Mars is
actually a cold place. It’s
full of iron oxide dust
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CORPORATE
STRATEGIES
CORPORATE
STRATEGIES
36. DESCRIPTION EXAMPLE
THE
SITUATION
You need to provide a neutral
description with facts that you
know your audience will agree on
Our company has been selling
its products in the US for 10
years, with an annual profit
growth above 10%
THE
COMPLICATION
The complication is a desired
change of the current situation
With a market share already
above 40%, profit growth will be
limited in the US
THE QUESTION
The question that implicitly
results from the complication
Should we enter the
European market?
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Route-to-Market Analytics Consulting Toolkit
Route-to-Market Analytics Consulting Toolkit
37. #BAC
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What will be the
profitability of this
strategic initiative?
What is the feasibility
to enter this new
market?
What is the potential
demand for our product
in this new market?
SWEET SPOT
PROFITABILITY FEASIBILITY
DESIRABILITY
38. MARS
Despite being red,
Mars is a cold place
SATURN
Saturn is the ringed
planet and a gas giant
NEPTUNE
Neptune is the farthest
planet from the Sun
MERCURY
Mercury is the closest
planet to the Sun
VENUS
Venus has a beautiful
name, but it’s very hot
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STRATEGIC
PERSPECTIVES
STRATEGIC
PERSPECTIVES
41. PROJECT COSTS $4M TANGIBLE BENEFITS $14M NET PRESENT
VALUE
$8M
CHANGE IMPACT
CASH FLOW (US$ million)
MANAGER
Project manager name
SPONSOR
Project manager name
LOW MEDIUM HIGH
Follow the link in the graph to modify its data and
then paste the new one here. For more info, click
here
RESOURCES
INTANGIBLE BENEFITS
Insert your own text here
STRATEGIC ALIGNMENT
Insert your own text here
#nex
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STRONG
BUSINESS
STRONG
BUSINESS
42. HISTORICAL RESULTS FORECAST PERIOD
INC MODEL 2014 2015 2016 2017 2018 2019 2020 2021 2022
BALANCE SHEET
ASSETS
CASH xx xx xx xx xx xx xx xx xx
ACCOUNTS xx xx xx xx xx xx xx xx xx
INVENTORY xx xx xx xx xx xx xx xx xx
CURRENT
ASSETS xx xx xx xx xx xx xx xx xx
PROPERTY xx xx xx xx xx xx xx xx xx
GOODWILL xx xx xx xx xx xx xx xx xx
TOTAL xx xx xx xx xx xx xx xx xx
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FINANCIAL
MODEL
FINANCIAL
MODEL
43. Follow the link in the graph to modify its data and then paste the new one here. For more info, click here
#nex
t
#BAC
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Route-to-Market Analytics Consulting Toolkit
Route-to-Market Analytics Consulting Toolkit
VENUS
Venus has a beautiful
name, but it’s very hot
60%
MARS
Despite being red,
Mars is a cold place
40%
Mercury
Mercury is the closest
planet to the Sun
saturn
Saturn is not the only
planet with rings
44. LEVEL 1 2 3 4
PERCENTAGE 20% 70% 10% <1%
DESCRIPTION
- Insert your
description here
- Insert your
description here
- Insert your
description here
- Insert your
description here
- Insert your
description here
- Insert your
description here
- Insert your
description here
- Insert your
description here
- Insert your
description here
- Insert your
description here
- Insert your
description here
- Insert your
description here
BASIC STANDARD ADVANCED LEADING
#nex
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PRICING
STRATEGY
PRICING
STRATEGY
45. 02
You can describe the topic of the section
here
#BAC
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CONSULTING PROPOSAL
CONSULTING PROPOSAL
46. Venus is the second
planet from the Sun
Jupiter is the biggest
planet of them all
Despite being red, Mars
is actually a cold place
Neptune is the farthest
planet from the Sun
Saturn is composed of
hydrogen and helium
Mercury is the closest
planet to the Sun
#BAC
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#nex
t
Route-to-Market Analytics Consulting Toolkit
Route-to-Market Analytics Consulting Toolkit
47. Images reveal large amounts of data, so
remember: use an image instead of a long
text.Your audience will appreciate it
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#nex
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CORPORATE
STRATEGIES
CORPORATE
STRATEGIES
48. REDUCE COSTS BY $5
MILLION THROUGH
OPERATIONAL IMPROVEMENTS
OUTSOURCE NON-CORE
FUNCTIONS TO SAVE $3
MILLION
SIMPLIFY CORE
FUNCTIONS PROCESSES
TO SAVE $1 MILLION
REVIEW SUPPLIER COST
TO SAVE
$1 MILLION
HOW CAN THE COMPANY REDUCE ITS COST BY 10%?
#nex
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#BAC
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PRICING
STRATEGY
PRICING
STRATEGY
● Evaluate cost and
service level of potential
partners
● Select non-core
functions
● Choose one partner for
each function
● Design current
processes
● Compare current
process to best-in-class
benchmarks
● Adopt best practices
based on benchmarks
● Select and review
current supplier costs
● Evaluate cost of
potential alternative
suppliers
● Evaluate cost of
potential alternative
suppliers
49. A PICTURE
IS WORTH A
THOUSAND
WORDS
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Route-to-Market Analytics Consulting Toolkit
Route-to-Market Analytics Consulting Toolkit
50. An initiative with a high impact would
mean one of the following:
- The initiative needs to happen in
order to achieve the desired future
state
- The initiative will significantly reduce
the cost or increase our revenue
The “effort” criteria is assessed based
on the following concepts:
- Ease of implementation
- Time frame required
- Resources required (number of
people, capital investment, etc.)
TABLE
OF
CONTENTS
TABLE
OF
CONTENTS
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51. List all your potential initiatives
List all your potential initiatives
List all your potential initiatives
List all your potential initiatives
List all your potential initiatives
List all your potential initiatives
INITIATIVE IMPACT EFFORT
Very high
High
High
Low
Very high
High
1
2
3
4
5
6
Route-to-Market Analytics Consulting Toolkit
Route-to-Market Analytics Consulting Toolkit
52. 03
You can describe the topic of the section
here
CHANGE
MANAGEMENT
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53. Do you know what helps you make your point
clear?
Lists like this one:
They’re simple
You can organize your ideas clearly
You’ll never forget to buy milk!
And the most important thing: the audience
won’t miss the point of your presentation
#BAC
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#nex
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TABLE
OF
CONTENTS
TABLE
OF
CONTENTS
54. COMPANY
LOGO HERE
BUSINESS
NAME
11/12/2007
JUPITER
Jupiter is the biggest
planet of them all
MERCURY
Mercury is the closest
planet to the Sun
SATURN
Saturn is composed of
hydrogen and helium
01
02
03
04
05
06
VENUS
Venus is the second
planet from the Sun
MARS
Mars is actually a very
cold place
NEPTUNE
Neptune is the farthest
planet from the Sun
BUSINESS CASE
BUSINESS CASE
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55. ATTRIBUTES COMPETITOR A COMPETITOR B MY BUSINESS
PRICE $360 $320 $300
QUALITY Low Medium High
CUSTOMER AGE 20-40 18-45 18-50
REPUTATION Bad Average Good
LOCATION Spain Italy USA
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Route-to-Market Analytics Consulting Toolkit
Route-to-Market Analytics Consulting Toolkit
58. SIZE OF THE CHANGE
EXTREME
Insert name
of the change
Insert name of
the change
Insert name of
the change
HIGH
Insert name of
the change
Insert name of
the change
Insert name
of the change
MEDIUM
Insert name of
the change
MODERATE
LOW
1 TEAM IMPACTED 1 BUSINESS UNIT 1 DIVISION HALF COMPANY EXTREME
COMPLEXITY
OF
THE
CHANGE
STRATEGY
&
PLAN
CHANGE
MANAGEMENT
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59. 04
You can describe the topic of the section here
#BAC
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IMPLEMENTING CHANGES
IMPLEMENTING CHANGES
60. Jupiter is the biggest
planet of them all
JUPITER
Despite being red, Mars
is very cold
MARS
Saturn is not the only
planet with rings
SATURN
Neptune is very far away
from the Sun
NEPTUNE
Earth is also known as
the blue planet
EARTH
Venus has extremely
high temperatures
VENUS
01 02 03
06 05 04
#BAC
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#nex
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61. $562,600
Big numbers catch your audience’s attention
#BAC
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#nex
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Route-to-Market
Analytics
Route-to-Market
Analytics
62. Despite being red,
Mars is a cold place
MARS
Venus has a nice
name, but it is hot
VENUS
Follow the link in the graph to modify its data and then paste the new one here. For more info, click here
MARS SATURN VENUS
Saturn is a gas giant
and has rings
SATURN
Neptune is very far
away from us
NEPTUNE
NEPTUNE
100% 90%
20% 60%
OF
THE
AGREEMENT
ABOUT
THE
TERMS
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63. $45,000,00
Saturn has several rings
$15,000,00
Venus has a beautiful name
$20,000,00
Mars is actually a cold place
#BAC
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Route-to-Market Analytics Consulting Toolkit
Route-to-Market Analytics Consulting Toolkit
64. Mercury is the
closest planet to
the Sun
Saturn is the
ringed one. It’s a
gas giant
Venus is the
second planet
from the Sun
Despite being
red, Mars is a
cold place
Saturn is a gas
giant and has
several rings
JAN. MAR. MAY.
FEB. APR.
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65. Jupiter is the biggest
planet of them all
JUPITER
Venus has a beautiful
name, but it’s very hot
VENUS
Despite being red,
Mars is a cold place
MARS
#BAC
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STRATEGIC ALLIANCES
STRATEGIC ALLIANCES
66. WRITE YOUR QUESTION
SATURN VENUS MARS
Saturn is a gas giant and has
several rings. It's composed
of hydrogen and helium
Venus has a beautiful name
and is the second planet
from the Sun
Despite being red, Mars is
actually a cold place. It was
named after a Roman god
WRITE YOUR ANSWER
#BAC
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#nex
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68. Venus has a beautiful
name and is the second
planet from the Sun
Despite being red, Mars is
actually a cold place. It’s
full of iron oxide dust
Mercury is the closest
planet to the Sun and the
smallest in the Solar
System
30% 50% 70%
MATURITY MODEL
MATURITY MODEL
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69. 2 3
2 %
3
3 1
RETURN ON SALES (%)
RETURN ON EQUITY (%)
RETURN ON NET
ASSETS(%)
RETURN CAPITAL
EMPLOYED (%)
RETURN ON FUNDS
EMPLOYED (%)
WORST PEER BEST PEER
Company 1 Company 2 Company 3
1 2
1
3
1
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#nex
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70. What is your vision?
How to reach your vision?
What do you offer?
How big is the market?
What is your situation?
How to make a difference?
What is your marketing plan?
What are your economics?
What do you need to start?
Who are the key players?
1
2
3
4
5
6
7
8
9
10
#BAC
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#nex
t
71. You can replace the image on the
screen with your own work. Just right-
click on it and select “Replace image”
#BAC
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PRICING
STRATEGY
PRICING
STRATEGY
72. You can speak a bit about
this person here
You can speak a bit about
this person here
You can speak a bit about
this person here
#BAC
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IMPLEMENT, TRACK & MANAGE PROGRESS
Route-to-Market Analytics Consulting Toolkit
73. Do you have any questions?
youremail@freepik.com
+91 620 421 838 yourcompany.com
Please keep this slide for attribution
#202
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#nex
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THANKS!
THANKS!
THANKS!
THANKS!
THANKS!
THANKS!
THANKS!
THANKS!
75. Here’s an assortment of alternative resources whose style fits the one of this
template:
VECTORS
● Red and black sun logos
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76. PHOTOS:
● Young business woman working at her desk
with laptop
● Front view smiley woman with coffee cup
● Business man smiling portrait
● Man and woman with gadgets in office
● Smiling portrait of a young businessman and
businesswoman discussing the report at
workplace
● Close up on young businesswoman
VECTORS:
● Red and black sun logos
icons:
● Icon Pack: Market Research
Did you like the resources on this template? Get them for free at our other websites:
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77. For more information about editing slides, please read our FAQs or visit Slidesgo School:
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any other product or service that offers downloadable images, icons or presentations that may be subject to
distribution or resale.
● Use any of the elements that are part of this Slidesgo Template in an isolated and separated way from this
Template.
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intellectual property registry or similar.
For more information about editing slides, please read our FAQs or visit Slidesgo School:
https://slidesgo.com/faqs and https://slidesgo.com/slidesgo-school
Instructions for use (premium users)
79. This presentation has been made using the following fonts:
Rubik Mono One
(https://fonts.google.com/specimen/Rubik+Mono+One)
Barlow
(https://fonts.google.com/specimen/Barlow)
#000000 #9a80db #ffffffff
Fonts & colors used
80. Create your Story with our illustrated concepts. Choose the style you like the most, edit its colors, pick
the background and layers you want to show and bring them to life with the animator panel! It will boost
your presentation. Check out How it works.
Storyset
Pana Amico Bro Rafiki Cuate
81. You can easily resize these resources without losing quality. To change the color, just ungroup the resource
and click on the object you want to change. Then, click on the paint bucket and select the color you want.
Group the resource again when you’re done. You can also look for more infographics on Slidesgo.
Use our editable graphic resources...
82.
83.
84. JANUARY FEBRUARY MARCH APRIL
PHASE 1
Task 1
Task 2
JANUARY FEBRUARY MARCH APRIL MAY JUNE
PHASE 1
PHASE 2
Task 1
Task 2
Task 1
Task 2
85.
86.
87. You can resize these icons without losing quality.
You can change the stroke and fill color; just select the icon and click on the paint bucket/pen.
In Google Slides, you can also use Flaticon’s extension, allowing you to customize and add even more icons.
...and our sets of editable icons
