Building a social media strategy that works | Liz Hardwick | November 2014

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Department for Communities and Local Government Local Digital Campaign

This document lists popular social media websites and provides statistics on internet usage in the UK in 2012. It shows that 68% of page views were on computers, 24% on mobile devices, 7% on tablets, and 1% on other devices. The UK had the highest percentage of mobile internet use in Europe according to a 2013 ComScore report. It also provides contact information for a digital enablement company called DigiEnable.

Government & Nonprofit

www.facebook.com
www.twitter.com
www.linkedin.com
www.flickr.com
www.foursquare.com
www.pinterest.com

In 2012 UK page views usage was…
68% on computer
24% on mobile
7% on tablet
1% other
Highest % of mobile use in Europe
Report – ComScore Device Essentials 2013
11/20/2014

Need more help?
www.DigiEnable.co.uk
DigiEnable
Info@DigiEnable.co.uk

Multi-screen viewing is one of the latest digital trends to emerge in China, making the need to adapt to the multi-screen landscape a major challenge for marketers and brands in 2014. The focus of this paper is to study the often-noticed trend of how people in China are using a combination of smartphones, tablets and computer to consume digital content, and how marketers should capture the multi-screen opportunity.

My presentation for Social Media Marketing & Communication

clairecf

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