Breaking the Grass Ceiling: Women, Weed and Technology is a women-led panel exploring the intense need for technology, automation, and disruptive female leaders in the $63.5B cannabis industry.
Breaking the Grass Ceiling: Women, Weed and Technology is a women-led panel exploring the intense need for technology, automation, and disruptive female leaders in the $63.5B cannabis industry.
The New Year always brings hopes of new strategies, idea, goals and successes. But before we dive into what’s next, we thought it would be a good idea to reflect on the top 15 most important marketing and technology trends from 2015. Jen Bullett and Kalev Peekna count down 15 strategies, trends and tactics that Business-to-Business and Professional Services marketers should keep on their radar as they delve into 2016. Specifically, we cover topics including lead generation, predictive marketing, brand storytelling and cross-channel metrics.
Anne Mc Crossan - Managing Brands and Brand Culture in Social MediaArjen Strijker
Understanding the implications of Social Media on your Brand Culture and Business Design. Also, basic guidelines are provided on how to develop intangible asset value of your brand while using Social Media. Anne McCrossan – Founder & CEO, Visceral Business
More: http://somesso.com/blog/2009/10/anne-mccrossan-where-is-the-margin-in-social-media/
Breaking the Grass Ceiling: Women, Weed and Technology is a women-led panel exploring the intense need for technology, automation, and disruptive female leaders in the $63.5B cannabis industry.
The New Year always brings hopes of new strategies, idea, goals and successes. But before we dive into what’s next, we thought it would be a good idea to reflect on the top 15 most important marketing and technology trends from 2015. Jen Bullett and Kalev Peekna count down 15 strategies, trends and tactics that Business-to-Business and Professional Services marketers should keep on their radar as they delve into 2016. Specifically, we cover topics including lead generation, predictive marketing, brand storytelling and cross-channel metrics.
Anne Mc Crossan - Managing Brands and Brand Culture in Social MediaArjen Strijker
Understanding the implications of Social Media on your Brand Culture and Business Design. Also, basic guidelines are provided on how to develop intangible asset value of your brand while using Social Media. Anne McCrossan – Founder & CEO, Visceral Business
More: http://somesso.com/blog/2009/10/anne-mccrossan-where-is-the-margin-in-social-media/
Dear Readers,
Welcome to the 30th edition of The Authentication Times.
In The Authentication Times, we continue to raise the issue of counterfeiting, which impacts the consumers and society by large. Our current edition focusses on the issue of milk adulteration in India. Managing food safety standards across a global supply chain is complex and challenging. However, steps must be taken to ensure safe and secure shipping,
and distribution of food products that end up in consumer's hands. To protect the 25 million babies born every year in India, it is essential to protect baby milk powders and other nutritional products from the scourge of counterfeiting.
According to a survey conducted by the Food Safety and Standards Authority of India (FSSAI) in 2011, 68.4 of per cent milk served throughout the country was found adulterated, which itself defines the grim situation and calls for strict rules over fake and adulterated milk.
The cover story highlights this challenging issue in detail covering aspects such as its impact, consequences and how this menace can be tackled with the help of technology – adopting authentication, and track and trace solutions.
In this issue, you will also find a new section “Questions raised in the Indian Parliament related to counterfeiting and Answers by the Members of Parliament against these.” Other than this, you will also find our regular sections such as reports from FICCI CASCADE, News Bytes, Counterfeit Seizure Report and Events in this issue.
We thank you for your continual support and look forward to receive your feedback.
Regards,
Editor - The Authentication Times
How cannabis entrepreneurs and cottage industry companies can approach vertical solutions in cannabis through strategic partnerships in order to survive big business consolidation.
Accelerator program for startups and fast growing young businesses.
* Entrepreneurship & Team building and society
* The legal framework for your own business
* Developing your company purpose
* Developing your own company culture
* Ability to define your target audience
* Business model development
* Ability to achieve product market fit
* Creating a go-to-market strategy
* Getting your customer base
* Financing your business growth
It’s easy to let the holiday season bog your organization down in the influx of sales campaigns, but make sure you don’t miss out on forecasting trends in marketing for the coming year. January offers brands a chance to reformulate their marketing approach to fit the new cycle of innovation and tech trends. To that end, Social Media Today ends the year with a webinar that focuses on what’s to come in 2016. Where will live-streaming apps take us next? How important will mobile be? What if you don’t have a video strategy? What will be the next wave of startup innovation? How should the enterprise pivot in the face of unexpected challenges?
Join our panelists as we discuss:
- Predictions for trends and changes to come in social marketing in 2016
- How to use these predictions to shape your social strategy
- And which innovations from 2015 will continue to grow in the coming year.
INTERNATIONAL CONGRESS OF DIRECT AND INTERACTIVE MARKETING MEXICO CITY OCT 9-10Future Experts
Data has transformed the marketing landscape forever.
It’s clear that our increasingly data-driven world is reshaping how consumers and brands engage, interact – and benefit from one another.
But the threats to the data-driven way of life are growing every day.
Meanwhile users of social networks keep growing daily, reaching more than one billon people that everyday share their most intimate data voluntarily on behalf of shared social experience.
We understand that we should make a balance between making people’s life easier and treating their data responsible. This is the renewed role of DIRECTA and the focus of this International Congress on Marketing.
Brand activation is kind of a big deal. Using insights from some of the best brand builders in the business, this presentation will help you maximize your own brand activation efforts.
Beyond Advertising: Creating Value Through all Email and Mobile TouchpointsMarketingSherpa
Watch this session live at 2:00pm EST on Wednesday, May 3, 2017. www.marketingsherpa.com/beyond
MarketingSherpa Summit was filled with real-world case studies from your peers. This webinar provides an opportunity to step outside your day-to-day role and ask big questions like, “Where do I want to take my organization, department or individual career?” — and learn how to transform your organization and career with customer-first marketing philosophies.
To help you do that, we’ve invited a pioneering researcher focused on reinventing advertising and marketing. In this webinar, Catharine Hays — the executive director of The Wharton Future of Advertising Program and co-author of “Beyond Advertising: Creating Value Through All Customer Touchpoints” — will share her research into customer-first marketing with over 200 thought leaders in marketing, technology, cultural anthropology and other disciplines from 22 countries.
In this webinar, you will learn:
The five forces of change affecting marketing and advertising
Insights, ideas and frameworks for adapting to how mobile technology has changed brands relationships with customers
How to challenge entrenched mental models of email and mobile marketing and advertising, including example pioneering customer-first marketers are taking
Best Practices For Political Advertising OnlineRafal
A study of paid political online advertising, from search engine marketing to display advertising, designed to help political organizations understand online advertising and better leverage their resources to reach voters online
http://www.ipdi.org/UploadedFiles/BannerAdReport4.pdf
iStart feature: All you need is love: A modern marketers's tech guideHayden McCall
The arrival of new technologies has opened opportunities for marketing, but taking advantage of them requires a significant shift in modus operandi. In today's 'age of the customer' where consumers have easy access to a multitude of research tools, marketing is all about leveraging technology to gauge customer sentiment and build reputation based on honesty, openness and authenticity. Clare Coulson asked industry thought leaders how businesses should behave and where technology fits....
The world is ever-changing, and technology is taking the lead. Today, everything goes digital - amusement, health, property, banking and even currencies. This is, however, comprehensible. In North America alone, eighty nine of the population is on-line (subscription required).
Understanding User Needs and Satisfying ThemAggregage
https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
Industry expert Scott Sehlhorst will:
• Introduce a taxonomy for user goals with real world examples
• Present the Onion Diagram, a tool for contextualizing task-level goals
• Illustrate how customer journey maps capture activity-level and task-level goals
• Demonstrate the best approach to selection and prioritization of user-goals to address
• Highlight the crucial benchmarks, observable changes, in ensuring fulfillment of customer needs
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
Dear Readers,
Welcome to the 30th edition of The Authentication Times.
In The Authentication Times, we continue to raise the issue of counterfeiting, which impacts the consumers and society by large. Our current edition focusses on the issue of milk adulteration in India. Managing food safety standards across a global supply chain is complex and challenging. However, steps must be taken to ensure safe and secure shipping,
and distribution of food products that end up in consumer's hands. To protect the 25 million babies born every year in India, it is essential to protect baby milk powders and other nutritional products from the scourge of counterfeiting.
According to a survey conducted by the Food Safety and Standards Authority of India (FSSAI) in 2011, 68.4 of per cent milk served throughout the country was found adulterated, which itself defines the grim situation and calls for strict rules over fake and adulterated milk.
The cover story highlights this challenging issue in detail covering aspects such as its impact, consequences and how this menace can be tackled with the help of technology – adopting authentication, and track and trace solutions.
In this issue, you will also find a new section “Questions raised in the Indian Parliament related to counterfeiting and Answers by the Members of Parliament against these.” Other than this, you will also find our regular sections such as reports from FICCI CASCADE, News Bytes, Counterfeit Seizure Report and Events in this issue.
We thank you for your continual support and look forward to receive your feedback.
Regards,
Editor - The Authentication Times
How cannabis entrepreneurs and cottage industry companies can approach vertical solutions in cannabis through strategic partnerships in order to survive big business consolidation.
Accelerator program for startups and fast growing young businesses.
* Entrepreneurship & Team building and society
* The legal framework for your own business
* Developing your company purpose
* Developing your own company culture
* Ability to define your target audience
* Business model development
* Ability to achieve product market fit
* Creating a go-to-market strategy
* Getting your customer base
* Financing your business growth
It’s easy to let the holiday season bog your organization down in the influx of sales campaigns, but make sure you don’t miss out on forecasting trends in marketing for the coming year. January offers brands a chance to reformulate their marketing approach to fit the new cycle of innovation and tech trends. To that end, Social Media Today ends the year with a webinar that focuses on what’s to come in 2016. Where will live-streaming apps take us next? How important will mobile be? What if you don’t have a video strategy? What will be the next wave of startup innovation? How should the enterprise pivot in the face of unexpected challenges?
Join our panelists as we discuss:
- Predictions for trends and changes to come in social marketing in 2016
- How to use these predictions to shape your social strategy
- And which innovations from 2015 will continue to grow in the coming year.
INTERNATIONAL CONGRESS OF DIRECT AND INTERACTIVE MARKETING MEXICO CITY OCT 9-10Future Experts
Data has transformed the marketing landscape forever.
It’s clear that our increasingly data-driven world is reshaping how consumers and brands engage, interact – and benefit from one another.
But the threats to the data-driven way of life are growing every day.
Meanwhile users of social networks keep growing daily, reaching more than one billon people that everyday share their most intimate data voluntarily on behalf of shared social experience.
We understand that we should make a balance between making people’s life easier and treating their data responsible. This is the renewed role of DIRECTA and the focus of this International Congress on Marketing.
Brand activation is kind of a big deal. Using insights from some of the best brand builders in the business, this presentation will help you maximize your own brand activation efforts.
Beyond Advertising: Creating Value Through all Email and Mobile TouchpointsMarketingSherpa
Watch this session live at 2:00pm EST on Wednesday, May 3, 2017. www.marketingsherpa.com/beyond
MarketingSherpa Summit was filled with real-world case studies from your peers. This webinar provides an opportunity to step outside your day-to-day role and ask big questions like, “Where do I want to take my organization, department or individual career?” — and learn how to transform your organization and career with customer-first marketing philosophies.
To help you do that, we’ve invited a pioneering researcher focused on reinventing advertising and marketing. In this webinar, Catharine Hays — the executive director of The Wharton Future of Advertising Program and co-author of “Beyond Advertising: Creating Value Through All Customer Touchpoints” — will share her research into customer-first marketing with over 200 thought leaders in marketing, technology, cultural anthropology and other disciplines from 22 countries.
In this webinar, you will learn:
The five forces of change affecting marketing and advertising
Insights, ideas and frameworks for adapting to how mobile technology has changed brands relationships with customers
How to challenge entrenched mental models of email and mobile marketing and advertising, including example pioneering customer-first marketers are taking
Best Practices For Political Advertising OnlineRafal
A study of paid political online advertising, from search engine marketing to display advertising, designed to help political organizations understand online advertising and better leverage their resources to reach voters online
http://www.ipdi.org/UploadedFiles/BannerAdReport4.pdf
iStart feature: All you need is love: A modern marketers's tech guideHayden McCall
The arrival of new technologies has opened opportunities for marketing, but taking advantage of them requires a significant shift in modus operandi. In today's 'age of the customer' where consumers have easy access to a multitude of research tools, marketing is all about leveraging technology to gauge customer sentiment and build reputation based on honesty, openness and authenticity. Clare Coulson asked industry thought leaders how businesses should behave and where technology fits....
The world is ever-changing, and technology is taking the lead. Today, everything goes digital - amusement, health, property, banking and even currencies. This is, however, comprehensible. In North America alone, eighty nine of the population is on-line (subscription required).
Understanding User Needs and Satisfying ThemAggregage
https://www.productmanagementtoday.com/frs/26903918/understanding-user-needs-and-satisfying-them
We know we want to create products which our customers find to be valuable. Whether we label it as customer-centric or product-led depends on how long we've been doing product management. There are three challenges we face when doing this. The obvious challenge is figuring out what our users need; the non-obvious challenges are in creating a shared understanding of those needs and in sensing if what we're doing is meeting those needs.
In this webinar, we won't focus on the research methods for discovering user-needs. We will focus on synthesis of the needs we discover, communication and alignment tools, and how we operationalize addressing those needs.
Industry expert Scott Sehlhorst will:
• Introduce a taxonomy for user goals with real world examples
• Present the Onion Diagram, a tool for contextualizing task-level goals
• Illustrate how customer journey maps capture activity-level and task-level goals
• Demonstrate the best approach to selection and prioritization of user-goals to address
• Highlight the crucial benchmarks, observable changes, in ensuring fulfillment of customer needs
Discover the innovative and creative projects that highlight my journey throu...dylandmeas
Discover the innovative and creative projects that highlight my journey through Full Sail University. Below, you’ll find a collection of my work showcasing my skills and expertise in digital marketing, event planning, and media production.
Recruiting in the Digital Age: A Social Media MasterclassLuanWise
In this masterclass, presented at the Global HR Summit on 5th June 2024, Luan Wise explored the essential features of social media platforms that support talent acquisition, including LinkedIn, Facebook, Instagram, X (formerly Twitter) and TikTok.
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
B2B payments are rapidly changing. Find out the 5 key questions you need to be asking yourself to be sure you are mastering B2B payments today. Learn more at www.BlueSnap.com.
Tata Group Dials Taiwan for Its Chipmaking Ambition in Gujarat’s DholeraAvirahi City Dholera
The Tata Group, a titan of Indian industry, is making waves with its advanced talks with Taiwanese chipmakers Powerchip Semiconductor Manufacturing Corporation (PSMC) and UMC Group. The goal? Establishing a cutting-edge semiconductor fabrication unit (fab) in Dholera, Gujarat. This isn’t just any project; it’s a potential game changer for India’s chipmaking aspirations and a boon for investors seeking promising residential projects in dholera sir.
Visit : https://www.avirahi.com/blog/tata-group-dials-taiwan-for-its-chipmaking-ambition-in-gujarats-dholera/
At Techbox Square, in Singapore, we're not just creative web designers and developers, we're the driving force behind your brand identity. Contact us today.
Anny Serafina Love - Letter of Recommendation by Kellen Harkins, MS.AnnySerafinaLove
This letter, written by Kellen Harkins, Course Director at Full Sail University, commends Anny Love's exemplary performance in the Video Sharing Platforms class. It highlights her dedication, willingness to challenge herself, and exceptional skills in production, editing, and marketing across various video platforms like YouTube, TikTok, and Instagram.
Company Valuation webinar series - Tuesday, 4 June 2024FelixPerez547899
This session provided an update as to the latest valuation data in the UK and then delved into a discussion on the upcoming election and the impacts on valuation. We finished, as always with a Q&A
Navigating the world of forex trading can be challenging, especially for beginners. To help you make an informed decision, we have comprehensively compared the best forex brokers in India for 2024. This article, reviewed by Top Forex Brokers Review, will cover featured award winners, the best forex brokers, featured offers, the best copy trading platforms, the best forex brokers for beginners, the best MetaTrader brokers, and recently updated reviews. We will focus on FP Markets, Black Bull, EightCap, IC Markets, and Octa.
Event Report - SAP Sapphire 2024 Orlando - lots of innovation and old challengesHolger Mueller
Holger Mueller of Constellation Research shares his key takeaways from SAP's Sapphire confernece, held in Orlando, June 3rd till 5th 2024, in the Orange Convention Center.
2. Breaking the Grass Ceiling:
Women, Weed and Technology is a
women-led panel exploring the intense
need for technology, automation, and
disruptive female leaders in the $63.5B
cannabis industry.
3. Why Women // Why Weed // Why Tech
Technological advancement has—and will continue to play—a significant role in legitimizing
the cannabis space. As fortune 500 companies and Silicon Valley continue to explore the
space, cannabis tech is becoming one of the fastest growing market segments of our time.
Women continue to shine—holding more leadership roles within cannabis than in the broader
technology space where historically, there has always been a small presence of women in
leadership positions.
4. PANEL
TOPICS
Global
Cannabis
Industry
A discussion
about policy,
global market
trends, and
growing risk
of the United
States missing
out on the
greatest
international
market
opportunity of
our lifetime.
Automation &
Technology
Cannabis
commoditization
and the
increasingly
important need
for businesses
to implement
technology in
the quest for
automation
and protected
profitability.
opportunity of
our lifetime.
Women Who
Lead
As the number
of women
in cannabis
company
leadership
roles continues
to decline,
women
are moving
towards greater
innovation
within the
cannabis
technology
sphere.
5. According to AmeriRearch Inc global sales within the
cannabis market is expected to reach $63.5B by 2024—a
growth rate that highlights the intense need for automation
and technology, as well as disruptive innovators. Panelists will
discuss their respective canna-technology companies, the
role women have played in normalizing cannabis throughout
the United States (and beyond), and the greatest gaps and
opportunities existing in the market today.
6. Panelist One // Ashley Picillo
Founder & CEO of Point7 and TimberDocs
Ashley Picillo is the Founder and CEO of Point Seven Group (Point7),
an international cannabis consulting firm supporting clients with licensure,
facility design and operations. In 2018, Ashley founded and launched
TimberDocs, a platform offering compliance and operations products
for cannabis operators throughout the U.S. Ashley is also the author of
Breaking the Grass Ceiling: Women, Weed and Business a biographical
collection about pioneering women in the cannabis space, which
launched in 2017 at SXSW alongside her first SX panel Breaking the Grass
Ceiling: Women, Weed and Business.
Since first presenting at SX, Picillo began exploring the role women had
within the canna-technology space. Over her five years in the industry
Picillo has worked in 21 states and has begun taking on international
operators as Clients. She has overseen operations within all license types
and is regarded as an industry thought leader.
7. Panelist Two // Anne Forkutza
Head of Customer Experience & Strategy at Cova
Anne Forkutza started her career in customer experience and digital
strategy at the age of 18. Over the years she has utilized her skills to help
deliver award-winning campaigns for big brands such as Electronic Arts,
Nike, the Canadian Tourism Commission, Loblaws, and Starbucks. She
also has years of experience combining business strategy with innovative
product design while in various leadership positions at iQmetrix, a leading
retail solutions company.
Anne is the Head of Customer Experience & Strategy at Cova—a leading
cannabis software company—where she leads the creative vision and
branding, builds strategic partnerships, and continuously strives to elevate
the cannabis retail experience while moving this industry forward in a
positive direction. She holds a Degree in Computer Sciences from Simon
Fraser University and is also a regular mentor at Vancouver Film School’s
Digital Design program.
8. Panelist Three // Karson Humiston
Founder and CEO of Vangst Talent
Karson Humiston, millennial entrepreneur, is the Founder and CEO
of Vangst, the cannabis industry’s leading recruiting platform. Through
Direct Hire, the Vangster job board, and Vangst Gigs, the staffing agency
has successfully connected over 7,500 people with jobs and careers in the
cannabis industry.
Vangst Gigs is a technology platform that connects temporary cannabis
employees with temporary cannabis jobs and makes it easier for
cannabis companies to hire, schedule, and pay fully compliant temporary
employees. The platform also allows both cannabis companies and
cannabis employees to rate each other, creating more transparency in the
industry.
Vangst was featured in Entrepreneur Magazine’s 100 Brilliant Companies
of 2018 and recently raised $3.1M, lead by Lerer Hippeau. Karson was
listed on the Forbes 30 under 30 list of 2018 for Enterprise Technology
and is a former SXSW participant (2017).