For more course tutorials visit www.newtonhelp.com BSCOM 240 Week 1 Identifying and Eliminating Bias BSCOM 240 Week 1 Pre-Search Questions and Application

1. BSCOM 240 All Assignments
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BSCOM 240 Week 1 Identifying and Eliminating Bias
BSCOM 240 Week 1 Pre-Search Questions and Application
BSCOM 240 Week 2 Finding Information
BSCOM 240 Week 2 Beyond Breaking News
BSCOM 240 Week 3 Dealing With Informal Sources
BSCOM 240 Week 3 Exploring Virtual Libraries
BSCOM 240 Week 4 Article Summary
BSCOM 240 Week 4 Evaluating Information Reflection
BSCOM 240 Week 5 Writing Your Story
BSCOM 240 Week 5 Evaluating Your Research Process
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BSCOM 240 Week 1 Identifying and Eliminating Bias
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Review Ch. 11 and Box 11.2 "Guidelines for Racial Identification" of
Reaching Audiences.
Read the front page of The Kelsey Gazette and choose one of the
headline stories.
Write a 350- to 700-word paper in which you discuss potential bias in
the story you selected and ways you can avoid bias as you conduct your
own research. Address the following:
Identify the bias and unethical use of information.
What criteria could you use to improve the credibility of this story?
How could you rewrite the story to eliminate the bias? Consider that
your audience is a general audience consisting of men and women of
varying education levels.
How would you adapt your message to an audience made up exclusively
of college professors?
Discuss potential areas of bias associated with your own research topic.
Format your paper consistent with APA guidelines.
Submit your assignment to the Assignment Files tab
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BSCOM 240 Week 1 Pre-Search Questions and Application

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Develop a list of at least five pre-search questions to avoid message bias
and identify potential sources about your project topic. See examples in
Ch. 9 of Reaching Audiences under "Developing a Strategy" in the
"Getting Started" section.
Find and list three or four sources for your project topic. Use Appendix
A: Information Trail to help you organize your sources.
Write a 350- to 700-word analysis of the sources for their credibility
based on the following criteria:
Accuracy
Authority
Currency
Audience
Agenda
Develop a list of several follow-up questions you have after reading
these sources.
Format your paper and cite your resources consistent with APA
guidelines.
Submit your assignment to the Assignment Files tab.
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4. BSCOM 240 Week 2 Beyond Breaking News
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Resources: Ch. 7 & 8 of Reaching Audiences
Submit a summary discussing the advantages and challenges of
researching and producing online content for your project topic. Include
the challenges of audience participation.
Explain how your topic might be different when delivered either through
a newspaper or on the Internet, and how it might be different as a
breaking news story, a news feature, or a blog entry.
You may deliver this assignment in any of the following formats:
A presentation consisting of 4 to 7 slides
A 3- to 4-minute audio podcast
A blog entry of 350 to 700 words
Note. If you choose to submit a blog entry, you may set one up on
PhoenixConnect by clicking on your student profile and navigating to
the Content tab. Once there, click on Write a blog post under the Actions
column on the right-hand part of your screen.
Submit your assignment to the Assignment Files tab.
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5. BSCOM 240 Week 3 Dealing With Informal Sources
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Resources: Ch. 9 of Reaching Audiences and the University Library
Locate at least three articles through the University Library that are
potential sources for your project topic.
Locate a recent news story related to your topic from at least three
different news aggregators: Google News, Bing News, Yahoo News, or
others.
Write a 350- to 700-word evaluating and comparing the process of using
the University Library versus the news aggregators in terms
ofaccessibility and usability. Support your claims with specific examples
of the information you found.
Evaluate your findings using the criteria for establishing credibility from
your Pre-Search Questions and Application assignment in BSCOM 240
Week 1.
Format your assignment consistent with APA guidelines.
Submit your assignment to the Assignment Files tab.
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BSCOM 240 Week 3 Dealing With Informal Sources

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Review "The People Formerly Known as the Audience" in the
Electronic Reserve Readings.
Locate two recent news stories about your project topic. Pay attention to
the comments section and to the share function (to share on social media
sites). Consider how the audience receives and creates information and
how social media affects the way people receive information.
Write a 350- to 700-word blog in which you briefly discuss the effects
the online audience can have on a story's content, credibility, and
trending, particularly as it relates to your topic. Address the following
questions:
How might this affect the way you write your story?
How is quoting informal information from an interview different from
quoting information from online comments?
Why is it important to be accurate and attribute sources?
Note to student. You may set up a blog on PhoenixConnect by clicking
on your student profile and navigating to the Content tab. Once there,
click on Write a blog post under the Actions column on the right-hand
part of your screen.
Submit your assignment to the Assignment Files tab.

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BSCOM 240 Week 3 Exploring Virtual Libraries
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Review a "Guide to Media Writing" and "Observation" in Ch. 9 of
Reaching Audiences.
Identify specific sources using the Librarian Internet Index
(http://www.ipl.org).
Research your topic using at least two different sources.
Write a 350- to 700-word paper discussing these sources in terms of
accessibility and usability.
Provide specific examples of the information you found to support your
claims.
Discuss common pitfalls of online research.
Format your paper consistent with APA guidelines.
Submit your assignment to the Assignment Files tab.
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BSCOM 240 Week 4 Article Summary

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Complete Appendix B by answering the set of questions about each of
the sources you have identified for your project in a 1-paragraph
summary for each
Use the checklists in Ch. 10, 11, & 12 of Bookmarks to help you reflect
on your answers.
Submit your assignment to the Assignment Files tab.
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BSCOM 240 Week 4 Evaluating Information Reflection
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Imagine you are working in a corporate environment and your manager
has asked you to write a report evaluating various personality evaluation
tests that could be used to strengthen communication between
coworkers.
Write a 350- to 700-word reflection that describes how you would
approach this task. Include the following:

9. • A description of the step-by-step process you would use in researching
this project
• Types of information resources used and why you believe they are
valid resources
• Examples of information resources that are not valid and why you
believe so
• Analysis of the validity of the two or three personality tests: who
created them and why they are considered valid tools
Format your assignment consistent with APA guidelines.
Submit your assignment to the Assignment Files tab.
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BSCOM 240 Week 5 Writing Your Story
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At this point, you have completed your research and now it's time for
you to be the journalist and write a newspaper story of your chosen
topic.
Review Ch. 5 & 6 of Reaching Audiences for insight and examples of
how to write a story lead and use the inverted pyramid when writing
news stories.

10. Prepare a summary lead of no more than 75 words based on your topic.
Write a 350- to 700-word news story about your topic using the inverted
pyramid style. Be sure to include the basic news elements: who, what,
where, when, why, and how in your story.
Note to student. The ability to write concisely in the inverted pyramid
style is a valued skill not only in the news industry but in many public
relations and communications offices.
Submit your assignment to the Assignment Files tab.
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BSCOM 240 Week 5 Writing Your Story
For more course tutorials visit
www.newtonhelp.com
At this point, you have completed your research and now it's time for
you to be the journalist and write a newspaper story of your chosen
topic.
Review Ch. 5 & 6 of Reaching Audiences for insight and examples of
how to write a story lead and use the inverted pyramid when writing
news stories.
Prepare a summary lead of no more than 75 words based on your topic.
Write a 350- to 700-word news story about your topic using the inverted
pyramid style. Be sure to include the basic news elements: who, what,
where, when, why, and how in your story.

11. Note to student. The ability to write concisely in the inverted pyramid
style is a valued skill not only in the news industry but in many public
relations and communications offices.
Submit your assignment to the Assignment Files tab.
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