Building Mobile Creatives that Deliver Real ResultsInMobi
Advertising is storytelling. It's about bringing a brand experience come alive through a compelling ad experience. Mobile-first creative technology exists to create such immersive ad experiences on mobile devices. Today, mobile advertising leverages device features such as front-facing cameras and gyroscopes to create compelling brand stories that drive brand consideration and purchase. Mobile creatives across formats such as rich media, video and native are transforming the power of mobile advertising today.
Watch this video to:
- Understand the key steps to creating mobile creatives specifically for mobile devices
- Discover what goes on behind creating InMobi’s award-winning creatives
- Learn about key findings from InMobi and Mindshares’ research on the “Power of Integrating TV and Mobile campaigns”
Seamless Integration of Communication and Technologyjamcin
Seamless integration of communication and technology has risen due to the ubiquity of mobile phones and the desire for simplification. The seamless experience is exemplified by winning contests through scanning codes, learning property details by scanning, and discovering the history of food ordered in a restaurant. Currently, seamless technology is used by under 15 million Americans, mostly younger males. Forces driving further integration include the quantified self movement and growing use of QR codes and NFC technology to easily access information anywhere. This is changing the retail and food experiences through new interactions, more product information, personalized shopping, customer service, and tracing the origins of food. Seamless technology provides additional information through NFC tags and allows sharing thoughts about artworks. While
Presentación Veronica Meyer - eCommerce Day Asunción 2014eCommerce Institute
Diapositivas presentadas por Verónica Meyer | CEO de Opentech S.A., en el eCommerce Day Asunción 2014 en la plenaria "KEYNOTE ECOMMERCE II: EMPRENDEDORISMO & ECOMMERCE ".
Enplug provides an interactive digital signage platform called Aura that allows brands to engage with consumers in venues through social media. Aura displays live social media feeds and user content to keep viewers engaged. This leads to higher brand recall and social interactions for advertisers. Venues also benefit from increased social media engagement with customers. Enplug and Pivot propose a partnership to provide Enplug's advertising software and social media capabilities to Pivot's venue clients.
The document summarizes a presentation on mobile marketing. It discusses current mobile trends including the shift to mobile advertising and smartphone usage. It introduces the concept of "micro-moments" to understand consumer behavior in the moment. It then presents a mobile framework to help companies optimize their mobile experience, measure mobile performance, and invest in mobile strategically. The framework emphasizes measuring all valuable user actions, understanding micro-moments that matter, optimizing the mobile site, bidding to capture value, and investing in the moments that drive growth.
The document summarizes Screenfluence, a digital signage software. It allows users to manage displays and create playlists using a drag-and-drop library. Playlists can include images, videos, and social media feeds. Screenfluence also offers advanced scheduling capabilities and the ability to manage all displays from one account. It is touted as being easy to use and implement while also helping businesses communicate effectively with customers through digital signage.
Brandon Willey, founder and CEO of redPear, presented on mobile apps. He discussed existing apps like Google apps, blogging apps, and remote access apps that users should have. Willey explained how to build custom apps to access unique business data from any device by determining data and access needs, software used, and hiring a developer.
Building Mobile Creatives that Deliver Real ResultsInMobi
Advertising is storytelling. It's about bringing a brand experience come alive through a compelling ad experience. Mobile-first creative technology exists to create such immersive ad experiences on mobile devices. Today, mobile advertising leverages device features such as front-facing cameras and gyroscopes to create compelling brand stories that drive brand consideration and purchase. Mobile creatives across formats such as rich media, video and native are transforming the power of mobile advertising today.
Watch this video to:
- Understand the key steps to creating mobile creatives specifically for mobile devices
- Discover what goes on behind creating InMobi’s award-winning creatives
- Learn about key findings from InMobi and Mindshares’ research on the “Power of Integrating TV and Mobile campaigns”
Seamless Integration of Communication and Technologyjamcin
Seamless integration of communication and technology has risen due to the ubiquity of mobile phones and the desire for simplification. The seamless experience is exemplified by winning contests through scanning codes, learning property details by scanning, and discovering the history of food ordered in a restaurant. Currently, seamless technology is used by under 15 million Americans, mostly younger males. Forces driving further integration include the quantified self movement and growing use of QR codes and NFC technology to easily access information anywhere. This is changing the retail and food experiences through new interactions, more product information, personalized shopping, customer service, and tracing the origins of food. Seamless technology provides additional information through NFC tags and allows sharing thoughts about artworks. While
Presentación Veronica Meyer - eCommerce Day Asunción 2014eCommerce Institute
Diapositivas presentadas por Verónica Meyer | CEO de Opentech S.A., en el eCommerce Day Asunción 2014 en la plenaria "KEYNOTE ECOMMERCE II: EMPRENDEDORISMO & ECOMMERCE ".
Enplug provides an interactive digital signage platform called Aura that allows brands to engage with consumers in venues through social media. Aura displays live social media feeds and user content to keep viewers engaged. This leads to higher brand recall and social interactions for advertisers. Venues also benefit from increased social media engagement with customers. Enplug and Pivot propose a partnership to provide Enplug's advertising software and social media capabilities to Pivot's venue clients.
The document summarizes a presentation on mobile marketing. It discusses current mobile trends including the shift to mobile advertising and smartphone usage. It introduces the concept of "micro-moments" to understand consumer behavior in the moment. It then presents a mobile framework to help companies optimize their mobile experience, measure mobile performance, and invest in mobile strategically. The framework emphasizes measuring all valuable user actions, understanding micro-moments that matter, optimizing the mobile site, bidding to capture value, and investing in the moments that drive growth.
The document summarizes Screenfluence, a digital signage software. It allows users to manage displays and create playlists using a drag-and-drop library. Playlists can include images, videos, and social media feeds. Screenfluence also offers advanced scheduling capabilities and the ability to manage all displays from one account. It is touted as being easy to use and implement while also helping businesses communicate effectively with customers through digital signage.
Brandon Willey, founder and CEO of redPear, presented on mobile apps. He discussed existing apps like Google apps, blogging apps, and remote access apps that users should have. Willey explained how to build custom apps to access unique business data from any device by determining data and access needs, software used, and hiring a developer.
The Mobile Opportunity Gap - Kenshoo and Yahoo WebinarKenshoo
Presentation from the August 8th webinar from Kenshoo and Yahoo entitled "The Mobile Opportunity Gap." Kenshoo Director of Product Management, Mobile, Will Crew, and Senior Director of B2B Insights at Yahoo, Edwin Wong, discuss the key consumer shopping trends and multi-device advertiser strategies and share tips for how marketers should respond in this three-screen world.
On July 15, 2015, Taiwan Startup Stadium welcomed more than two dozen Taiwan-based startups to present their products for 2 minutes for the chance to join TSS at RISE Conference in Hong Kong July 31-August 1. A total of 29 teams pitched, including 3 teams remotely presenting via video. Here's a rundown of each of the teams presenting, as well as the 4 winners!
Just Desire pesentation on ibeacon and BLE installationAnthony Threlfall
Outline introduction to Just Desire Ltd, a tech start up incorporated by Mark Aubin who previously worked for CSR on the marketing and industry establishment of the Bluetooth Low Energy or BLE protocol that is used in the Apple ibeacon and other proprietary beacon technologies. Just Desire can offer substantial experience of how to build and establish a successful beacon network and how it can be utilised to create an effective in store shopper engagement platform. Mark can offer considerable insight of the pitfalls that brands and retailers need to avoid when building an installation.
An Artificial Intelligence-driven chatbot with the ability to engage with your target audience across multiple digital channels.
Offering businesses the ability to create a constant and intelligent stream of communication with their target audience.
With its data training, artificial intelligence, and natural language processing capabilities it can initiate or respond to various interactions.
NeoBot's ability to adapt to different industries and application requirements is what makes it stand out.
15.00 multiscreening russia 2014 microsoft advertising v3 - tomCossa
This document discusses opportunities for multiscreen advertising in Russia. It finds that Russians spend over 7 hours per day consuming media across multiple devices, with 65% using other devices like smartphones or laptops while watching TV. Both TV and online advertising can increase brand awareness, recommendation intent, and purchase intent when used together compared to individually. The document advocates that advertisers meet consumers on all their screens simultaneously or sequentially to have the biggest impact, and ensure advertising provides value to consumers on each device based on their goals.
.
New mobile, digital technologies are disrupting traditional methods of sales, advertising and marketing.
For even the most well-established business the challenge now is “Change or Perish.”
BUT ……… How does an established business make this essential leap into the digital future?
Most consumers now spend much of their leisure time engaged with multiple screens, moving seamlessly between devices like smartphones, computers, tablets, and TVs. There are two main ways people multi-screen - sequentially, by starting an activity on one device and finishing it on another, and simultaneously, by using multiple devices at the same time. Smartphones are the most common starting point for online activities that are then continued on other screens. People also frequently use their smartphone and another device simultaneously, with most attention split between unrelated activities on each screen.
2013 Hispanic Marketing Symposium: Mobile Apps for BusinessSweb Development
Magaly Chocano was one of the featured speakers for this outstanding event put on by the Austin Ad Fed. She discusses the impact and the importance of mobile apps in business and the growth for the future.
This deck explains what does the trending topic of DOOH -Digital Out Of Home media stand for and its placement in the business structure along with a few case studies
This document discusses mobile marketing in Europe. It provides statistics on mobile phone and smartphone penetration rates in various European countries. It also outlines some of the most popular mobile marketing tools used in Europe such as SMS, mobile apps, mobile display advertising, QR codes, NFC, location-based services and augmented reality. Examples of campaigns using these tools from companies like McDonald's, AXA insurance and Westin Hotels are described. The document also discusses trends in mobile commerce and strategies for developing an effective mobile marketing strategy.
This document discusses reaching "always on" individuals in a multi-device world. It notes that over 4 billion people have cellphones, more than have toothbrushes. There are now more cellphones than PCs in the world, and 25% of Americans only access the internet via mobile. It explores constructing profiles across devices using various data sources to identify individuals. Conversant aims to provide verified individual profiles linking online and offline data across devices to better understand customers.
This document provides an overview of Addictive Tech Corp's self-serve mobile advertising platform called EngageFront. The summary includes:
1) EngageFront allows advertisers to build and run their own mobile ad campaigns with features like advanced targeting, real-time reporting, creative building tools, and account dashboards.
2) EngageFront's targeting capabilities include demographics, device/OS, geo-location, and audience profiles built from their proprietary data platform that processes over 5TB of daily mobile data.
3) Advertisers get full transparency into campaign performance through EngageFront's real-time and in-depth reporting that provides metrics like impressions, clicks, and post-click engagement over
Myeventapps mobile 101 self guided july 2015Allan Isfan
The document provides an overview of mobile technology basics for event organizers. It discusses key smartphone statistics and adoption trends, different mobile operating systems, connectivity options like cellular and Wi-Fi, app types including native, web and responsive, and popular social media platforms that are mobile-only. It also covers emerging technologies like payments, beacons, augmented reality and drones, and their potential applications for events. The presentation aims to help event organizers understand mobile opportunities and how to engage smartphone audiences.
The document discusses plans for developing a mobile retail shopping application for an Indian retailer called Ezone. It summarizes that the application will provide a one-stop mobile shopping platform allowing users to shop anywhere, anytime through an intuitive interface. It then outlines the design and development process, presenting wireframes and storyboards of key application screens. Finally, it discusses how the application will benefit Ezone by extending their brand reach and enhancing the customer experience through innovative features.
Brian Ferrario of Drawbridge, Inc. session at the Seattle Interactive Conference 2014.
Over 90% of consumers use multiple devices sequentially to accomplish online tasks, yet advertisers continue to have disjointed conversations with their customers by taking a siloed approach to digital advertising. Brands who are early adopters of smart, scalable cross-device advertising solutions have a head start in establishing and maintaining a seamless conversation with customers.
2014 has seen mobile becoming the first screen ahead of television in some markets. The largest brands have entered the app stores but are now willing to understand better what value each user brings post install.
How to make the most of mobile and optimise performance on that channel? What can brands learn from mobile gaming companies, pioneers of the mobile UA? What will be the most significant trends for 2015?
"Why is the integration of on-line and mobile so important? [Because] it really should not matter what device members choose to interact with you." Stephen Bohanon, Alkami.
M-Commerce: Converting Browsers To Buyers On MobileEmarketeers
As mobile continues to grow at a staggering rate, digital marketers, strategists and business owners find themselves under increasing pressure to provide transactional content and services to mobile consumers.
During this free lunchtime webinar, Steffane Aquarone reveals the very latest developments in mobile apps and m-commerce, discussing the business case for m-commerce, how to encourage consumers to purchase on mobiles and issues around gathering customer data.
thinkLA Mobile Breakfast 2015 Presentation SlidesthinkLA
The document discusses the rapid adoption of smartphones and the shift to a mobile-first world. It finds that within the next 3 years, smartphone ownership will reach majority levels globally. Currently, 18% of users are considered "smartphone dominant," spending most of their digital time on mobile. This group is expected to expand to the majority of consumers as mobile experiences continue to improve. Factors like developing for larger screens, improving cross-device experiences, and adapting to trends in app replacement will accelerate this shift to a smartphone dominant world.
Launched in 2010, Omnego Inc. has created a comprehensive mobile platform that delivers a white-label mobile app with comprehensive mobile wallet and mobile marketing functionality. Businesses can issue digital cards, tickets, documents and coupons to consumers on the go and leverage their existing mobile web and business platforms for on-going dynamic engagement.
Graspan: A Big Data System for Big Code AnalysisAftab Hussain
We built a disk-based parallel graph system, Graspan, that uses a novel edge-pair centric computation model to compute dynamic transitive closures on very large program graphs.
We implement context-sensitive pointer/alias and dataflow analyses on Graspan. An evaluation of these analyses on large codebases such as Linux shows that their Graspan implementations scale to millions of lines of code and are much simpler than their original implementations.
These analyses were used to augment the existing checkers; these augmented checkers found 132 new NULL pointer bugs and 1308 unnecessary NULL tests in Linux 4.4.0-rc5, PostgreSQL 8.3.9, and Apache httpd 2.2.18.
- Accepted in ASPLOS ‘17, Xi’an, China.
- Featured in the tutorial, Systemized Program Analyses: A Big Data Perspective on Static Analysis Scalability, ASPLOS ‘17.
- Invited for presentation at SoCal PLS ‘16.
- Invited for poster presentation at PLDI SRC ‘16.
Everything You Need to Know About X-Sign: The eSign Functionality of XfilesPr...XfilesPro
Wondering how X-Sign gained popularity in a quick time span? This eSign functionality of XfilesPro DocuPrime has many advancements to offer for Salesforce users. Explore them now!
More Related Content
Similar to Brief introduction to Yorenda's concepts
The Mobile Opportunity Gap - Kenshoo and Yahoo WebinarKenshoo
Presentation from the August 8th webinar from Kenshoo and Yahoo entitled "The Mobile Opportunity Gap." Kenshoo Director of Product Management, Mobile, Will Crew, and Senior Director of B2B Insights at Yahoo, Edwin Wong, discuss the key consumer shopping trends and multi-device advertiser strategies and share tips for how marketers should respond in this three-screen world.
On July 15, 2015, Taiwan Startup Stadium welcomed more than two dozen Taiwan-based startups to present their products for 2 minutes for the chance to join TSS at RISE Conference in Hong Kong July 31-August 1. A total of 29 teams pitched, including 3 teams remotely presenting via video. Here's a rundown of each of the teams presenting, as well as the 4 winners!
Just Desire pesentation on ibeacon and BLE installationAnthony Threlfall
Outline introduction to Just Desire Ltd, a tech start up incorporated by Mark Aubin who previously worked for CSR on the marketing and industry establishment of the Bluetooth Low Energy or BLE protocol that is used in the Apple ibeacon and other proprietary beacon technologies. Just Desire can offer substantial experience of how to build and establish a successful beacon network and how it can be utilised to create an effective in store shopper engagement platform. Mark can offer considerable insight of the pitfalls that brands and retailers need to avoid when building an installation.
An Artificial Intelligence-driven chatbot with the ability to engage with your target audience across multiple digital channels.
Offering businesses the ability to create a constant and intelligent stream of communication with their target audience.
With its data training, artificial intelligence, and natural language processing capabilities it can initiate or respond to various interactions.
NeoBot's ability to adapt to different industries and application requirements is what makes it stand out.
15.00 multiscreening russia 2014 microsoft advertising v3 - tomCossa
This document discusses opportunities for multiscreen advertising in Russia. It finds that Russians spend over 7 hours per day consuming media across multiple devices, with 65% using other devices like smartphones or laptops while watching TV. Both TV and online advertising can increase brand awareness, recommendation intent, and purchase intent when used together compared to individually. The document advocates that advertisers meet consumers on all their screens simultaneously or sequentially to have the biggest impact, and ensure advertising provides value to consumers on each device based on their goals.
.
New mobile, digital technologies are disrupting traditional methods of sales, advertising and marketing.
For even the most well-established business the challenge now is “Change or Perish.”
BUT ……… How does an established business make this essential leap into the digital future?
Most consumers now spend much of their leisure time engaged with multiple screens, moving seamlessly between devices like smartphones, computers, tablets, and TVs. There are two main ways people multi-screen - sequentially, by starting an activity on one device and finishing it on another, and simultaneously, by using multiple devices at the same time. Smartphones are the most common starting point for online activities that are then continued on other screens. People also frequently use their smartphone and another device simultaneously, with most attention split between unrelated activities on each screen.
2013 Hispanic Marketing Symposium: Mobile Apps for BusinessSweb Development
Magaly Chocano was one of the featured speakers for this outstanding event put on by the Austin Ad Fed. She discusses the impact and the importance of mobile apps in business and the growth for the future.
This deck explains what does the trending topic of DOOH -Digital Out Of Home media stand for and its placement in the business structure along with a few case studies
This document discusses mobile marketing in Europe. It provides statistics on mobile phone and smartphone penetration rates in various European countries. It also outlines some of the most popular mobile marketing tools used in Europe such as SMS, mobile apps, mobile display advertising, QR codes, NFC, location-based services and augmented reality. Examples of campaigns using these tools from companies like McDonald's, AXA insurance and Westin Hotels are described. The document also discusses trends in mobile commerce and strategies for developing an effective mobile marketing strategy.
This document discusses reaching "always on" individuals in a multi-device world. It notes that over 4 billion people have cellphones, more than have toothbrushes. There are now more cellphones than PCs in the world, and 25% of Americans only access the internet via mobile. It explores constructing profiles across devices using various data sources to identify individuals. Conversant aims to provide verified individual profiles linking online and offline data across devices to better understand customers.
This document provides an overview of Addictive Tech Corp's self-serve mobile advertising platform called EngageFront. The summary includes:
1) EngageFront allows advertisers to build and run their own mobile ad campaigns with features like advanced targeting, real-time reporting, creative building tools, and account dashboards.
2) EngageFront's targeting capabilities include demographics, device/OS, geo-location, and audience profiles built from their proprietary data platform that processes over 5TB of daily mobile data.
3) Advertisers get full transparency into campaign performance through EngageFront's real-time and in-depth reporting that provides metrics like impressions, clicks, and post-click engagement over
Myeventapps mobile 101 self guided july 2015Allan Isfan
The document provides an overview of mobile technology basics for event organizers. It discusses key smartphone statistics and adoption trends, different mobile operating systems, connectivity options like cellular and Wi-Fi, app types including native, web and responsive, and popular social media platforms that are mobile-only. It also covers emerging technologies like payments, beacons, augmented reality and drones, and their potential applications for events. The presentation aims to help event organizers understand mobile opportunities and how to engage smartphone audiences.
The document discusses plans for developing a mobile retail shopping application for an Indian retailer called Ezone. It summarizes that the application will provide a one-stop mobile shopping platform allowing users to shop anywhere, anytime through an intuitive interface. It then outlines the design and development process, presenting wireframes and storyboards of key application screens. Finally, it discusses how the application will benefit Ezone by extending their brand reach and enhancing the customer experience through innovative features.
Brian Ferrario of Drawbridge, Inc. session at the Seattle Interactive Conference 2014.
Over 90% of consumers use multiple devices sequentially to accomplish online tasks, yet advertisers continue to have disjointed conversations with their customers by taking a siloed approach to digital advertising. Brands who are early adopters of smart, scalable cross-device advertising solutions have a head start in establishing and maintaining a seamless conversation with customers.
2014 has seen mobile becoming the first screen ahead of television in some markets. The largest brands have entered the app stores but are now willing to understand better what value each user brings post install.
How to make the most of mobile and optimise performance on that channel? What can brands learn from mobile gaming companies, pioneers of the mobile UA? What will be the most significant trends for 2015?
"Why is the integration of on-line and mobile so important? [Because] it really should not matter what device members choose to interact with you." Stephen Bohanon, Alkami.
M-Commerce: Converting Browsers To Buyers On MobileEmarketeers
As mobile continues to grow at a staggering rate, digital marketers, strategists and business owners find themselves under increasing pressure to provide transactional content and services to mobile consumers.
During this free lunchtime webinar, Steffane Aquarone reveals the very latest developments in mobile apps and m-commerce, discussing the business case for m-commerce, how to encourage consumers to purchase on mobiles and issues around gathering customer data.
thinkLA Mobile Breakfast 2015 Presentation SlidesthinkLA
The document discusses the rapid adoption of smartphones and the shift to a mobile-first world. It finds that within the next 3 years, smartphone ownership will reach majority levels globally. Currently, 18% of users are considered "smartphone dominant," spending most of their digital time on mobile. This group is expected to expand to the majority of consumers as mobile experiences continue to improve. Factors like developing for larger screens, improving cross-device experiences, and adapting to trends in app replacement will accelerate this shift to a smartphone dominant world.
Launched in 2010, Omnego Inc. has created a comprehensive mobile platform that delivers a white-label mobile app with comprehensive mobile wallet and mobile marketing functionality. Businesses can issue digital cards, tickets, documents and coupons to consumers on the go and leverage their existing mobile web and business platforms for on-going dynamic engagement.
Similar to Brief introduction to Yorenda's concepts (20)
Graspan: A Big Data System for Big Code AnalysisAftab Hussain
We built a disk-based parallel graph system, Graspan, that uses a novel edge-pair centric computation model to compute dynamic transitive closures on very large program graphs.
We implement context-sensitive pointer/alias and dataflow analyses on Graspan. An evaluation of these analyses on large codebases such as Linux shows that their Graspan implementations scale to millions of lines of code and are much simpler than their original implementations.
These analyses were used to augment the existing checkers; these augmented checkers found 132 new NULL pointer bugs and 1308 unnecessary NULL tests in Linux 4.4.0-rc5, PostgreSQL 8.3.9, and Apache httpd 2.2.18.
- Accepted in ASPLOS ‘17, Xi’an, China.
- Featured in the tutorial, Systemized Program Analyses: A Big Data Perspective on Static Analysis Scalability, ASPLOS ‘17.
- Invited for presentation at SoCal PLS ‘16.
- Invited for poster presentation at PLDI SRC ‘16.
Everything You Need to Know About X-Sign: The eSign Functionality of XfilesPr...XfilesPro
Wondering how X-Sign gained popularity in a quick time span? This eSign functionality of XfilesPro DocuPrime has many advancements to offer for Salesforce users. Explore them now!
OpenMetadata Community Meeting - 5th June 2024OpenMetadata
The OpenMetadata Community Meeting was held on June 5th, 2024. In this meeting, we discussed about the data quality capabilities that are integrated with the Incident Manager, providing a complete solution to handle your data observability needs. Watch the end-to-end demo of the data quality features.
* How to run your own data quality framework
* What is the performance impact of running data quality frameworks
* How to run the test cases in your own ETL pipelines
* How the Incident Manager is integrated
* Get notified with alerts when test cases fail
Watch the meeting recording here - https://www.youtube.com/watch?v=UbNOje0kf6E
Unveiling the Advantages of Agile Software Development.pdfbrainerhub1
Learn about Agile Software Development's advantages. Simplify your workflow to spur quicker innovation. Jump right in! We have also discussed the advantages.
Mobile App Development Company In Noida | Drona InfotechDrona Infotech
Drona Infotech is a premier mobile app development company in Noida, providing cutting-edge solutions for businesses.
Visit Us For : https://www.dronainfotech.com/mobile-application-development/
WWDC 2024 Keynote Review: For CocoaCoders AustinPatrick Weigel
Overview of WWDC 2024 Keynote Address.
Covers: Apple Intelligence, iOS18, macOS Sequoia, iPadOS, watchOS, visionOS, and Apple TV+.
Understandable dialogue on Apple TV+
On-device app controlling AI.
Access to ChatGPT with a guest appearance by Chief Data Thief Sam Altman!
App Locking! iPhone Mirroring! And a Calculator!!
Need for Speed: Removing speed bumps from your Symfony projects ⚡️Łukasz Chruściel
No one wants their application to drag like a car stuck in the slow lane! Yet it’s all too common to encounter bumpy, pothole-filled solutions that slow the speed of any application. Symfony apps are not an exception.
In this talk, I will take you for a spin around the performance racetrack. We’ll explore common pitfalls - those hidden potholes on your application that can cause unexpected slowdowns. Learn how to spot these performance bumps early, and more importantly, how to navigate around them to keep your application running at top speed.
We will focus in particular on tuning your engine at the application level, making the right adjustments to ensure that your system responds like a well-oiled, high-performance race car.
Flutter is a popular open source, cross-platform framework developed by Google. In this webinar we'll explore Flutter and its architecture, delve into the Flutter Embedder and Flutter’s Dart language, discover how to leverage Flutter for embedded device development, learn about Automotive Grade Linux (AGL) and its consortium and understand the rationale behind AGL's choice of Flutter for next-gen IVI systems. Don’t miss this opportunity to discover whether Flutter is right for your project.
UI5con 2024 - Keynote: Latest News about UI5 and it’s EcosystemPeter Muessig
Learn about the latest innovations in and around OpenUI5/SAPUI5: UI5 Tooling, UI5 linter, UI5 Web Components, Web Components Integration, UI5 2.x, UI5 GenAI.
Recording:
https://www.youtube.com/live/MSdGLG2zLy8?si=INxBHTqkwHhxV5Ta&t=0
Software Engineering, Software Consulting, Tech Lead, Spring Boot, Spring Cloud, Spring Core, Spring JDBC, Spring Transaction, Spring MVC, OpenShift Cloud Platform, Kafka, REST, SOAP, LLD & HLD.
8 Best Automated Android App Testing Tool and Framework in 2024.pdfkalichargn70th171
Regarding mobile operating systems, two major players dominate our thoughts: Android and iPhone. With Android leading the market, software development companies are focused on delivering apps compatible with this OS. Ensuring an app's functionality across various Android devices, OS versions, and hardware specifications is critical, making Android app testing essential.
Neo4j - Product Vision and Knowledge Graphs - GraphSummit ParisNeo4j
Dr. Jesús Barrasa, Head of Solutions Architecture for EMEA, Neo4j
Découvrez les dernières innovations de Neo4j, et notamment les dernières intégrations cloud et les améliorations produits qui font de Neo4j un choix essentiel pour les développeurs qui créent des applications avec des données interconnectées et de l’IA générative.
Do you want Software for your Business? Visit Deuglo
Deuglo has top Software Developers in India. They are experts in software development and help design and create custom Software solutions.
Deuglo follows seven steps methods for delivering their services to their customers. They called it the Software development life cycle process (SDLC).
Requirement — Collecting the Requirements is the first Phase in the SSLC process.
Feasibility Study — after completing the requirement process they move to the design phase.
Design — in this phase, they start designing the software.
Coding — when designing is completed, the developers start coding for the software.
Testing — in this phase when the coding of the software is done the testing team will start testing.
Installation — after completion of testing, the application opens to the live server and launches!
Maintenance — after completing the software development, customers start using the software.
Measures in SQL (SIGMOD 2024, Santiago, Chile)Julian Hyde
SQL has attained widespread adoption, but Business Intelligence tools still use their own higher level languages based upon a multidimensional paradigm. Composable calculations are what is missing from SQL, and we propose a new kind of column, called a measure, that attaches a calculation to a table. Like regular tables, tables with measures are composable and closed when used in queries.
SQL-with-measures has the power, conciseness and reusability of multidimensional languages but retains SQL semantics. Measure invocations can be expanded in place to simple, clear SQL.
To define the evaluation semantics for measures, we introduce context-sensitive expressions (a way to evaluate multidimensional expressions that is consistent with existing SQL semantics), a concept called evaluation context, and several operations for setting and modifying the evaluation context.
A talk at SIGMOD, June 9–15, 2024, Santiago, Chile
Authors: Julian Hyde (Google) and John Fremlin (Google)
https://doi.org/10.1145/3626246.3653374
How Can Hiring A Mobile App Development Company Help Your Business Grow?ToXSL Technologies
ToXSL Technologies is an award-winning Mobile App Development Company in Dubai that helps businesses reshape their digital possibilities with custom app services. As a top app development company in Dubai, we offer highly engaging iOS & Android app solutions. https://rb.gy/necdnt
When it is all about ERP solutions, companies typically meet their needs with common ERP solutions like SAP, Oracle, and Microsoft Dynamics. These big players have demonstrated that ERP systems can be either simple or highly comprehensive. This remains true today, but there are new factors to consider, including a promising new contender in the market that’s Odoo. This blog compares Odoo ERP with traditional ERP systems and explains why many companies now see Odoo ERP as the best choice.
What are ERP Systems?
An ERP, or Enterprise Resource Planning, system provides your company with valuable information to help you make better decisions and boost your ROI. You should choose an ERP system based on your company’s specific needs. For instance, if you run a manufacturing or retail business, you will need an ERP system that efficiently manages inventory. A consulting firm, on the other hand, would benefit from an ERP system that enhances daily operations. Similarly, eCommerce stores would select an ERP system tailored to their needs.
Because different businesses have different requirements, ERP system functionalities can vary. Among the various ERP systems available, Odoo ERP is considered one of the best in the ERp market with more than 12 million global users today.
Odoo is an open-source ERP system initially designed for small to medium-sized businesses but now suitable for a wide range of companies. Odoo offers a scalable and configurable point-of-sale management solution and allows you to create customised modules for specific industries. Odoo is gaining more popularity because it is built in a way that allows easy customisation, has a user-friendly interface, and is affordable. Here, you will cover the main differences and get to know why Odoo is gaining attention despite the many other ERP systems available in the market.
SOCRadar's Aviation Industry Q1 Incident Report is out now!
The aviation industry has always been a prime target for cybercriminals due to its critical infrastructure and high stakes. In the first quarter of 2024, the sector faced an alarming surge in cybersecurity threats, revealing its vulnerabilities and the relentless sophistication of cyber attackers.
SOCRadar’s Aviation Industry, Quarterly Incident Report, provides an in-depth analysis of these threats, detected and examined through our extensive monitoring of hacker forums, Telegram channels, and dark web platforms.
4. YORECOFMEn_194Q
> HoReCa
> Retail
> After sales
> Info sharing
> Custom
> Processing
> Delivery (CDN)
> Production
> Flow control
> Ad hoc
> Touchpoints
> Active events
> Closed-loops
> Social connect
> Data Insights
What we provide? CLOUD
SOFTWARE
SOLUTIONS
CONTENT
SERVICES
MARKETING
INTERACTIONS
CORE INTEGRATION END TO END
5. YORECOFMEn_194Q
How we do it?
Using a state of the art, modern technology framework
that enables to implement unified solutions that don’t
require OS depended apps, work seamlessly in every
display device and thus contribute actively to the
improved user experience and engagement.
6. YORECOFMEn_194Q
Solutions for the “moments of truth* ”
and Just in Time marketing
* As introduced In 2005 by A.G. Lafley Chairman,President & CEO of Procter & Gamble
The concept
end-to-end
10. YORECOFMEn_194Q
Opportunities for engagement
“Great new washer but can’t remember the
settings for colored clothes”
“I hear an unusual sound is it normal?”
“I wish I could find all fair-trade, organic, coffee
promotions that are active now”
“I am not sure which product is suitable for
my wall repair and what accessories should I
buy also”
“I couldn't imagine to find that deal on
my daily commute”
“I am not happy with the service… I need to
speak to the manager”
“I would like to view only the vegan choices
of the menu and in my language”
“I can’t figure out how to make the perfect
cappuccino, any wizard?”
12. YORECOFMEn_194Q
Why not to use my mobile
to access rich and relevant
information?
Let me decide when and how
Show directly what I want
Not another app please
Safeguard my privacy
Respect my anonymity
c o n s u m e r ’s v i e w
R u l e s o f
e n g a g e m e n t
13. YORECOFMEn_194Q
Why not to use my mobile
to access rich and relevant
information?
R u l e s o f
e n g a g e m e n t
Provide a straight-forward interactive access to relevant and up to date information through a normal (mostly mobile) web-browser
concept
c o n s u m e r ’s v i e w
Let me decide when and how
Show directly what I want
Not another app please
Safeguard my privacy
Respect my anonymity
17. YORECOFMEn_194Q
HoReCa solutions
(En, De, Gr)
Public info sharing
(En)
Retail promotions
(En)
Real Estate
solutions
(De)
Content
management
Custom software
on demand
Our building blocks