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YORECOFMEn_194Q
MOTIVATING PERCEPTION
Yorenda introduction
YORECOFMEn_194Q
mission
DIGITAL
MARKETING
TOOLS
WEB / MOBILE
APPLICATIONS
VISUAL
CONTENT
Empower consumers and
professionals, with access to
decisive information at the right
time, directly, anonymously, in a
unique visual and interactive way
YORECOFMEn_194Q
What we provide? CLOUD
SOFTWARE
SOLUTIONS
CONTENT
SERVICES
MARKETING
INTERACTIONS
YORECOFMEn_194Q
> HoReCa
> Retail
> After sales
> Info sharing
> Custom
> Processing
> Delivery (CDN)
> Production
> Flow control
> Ad hoc
> Touchpoints
> Active events
> Closed-loops
> Social connect
> Data Insights
What we provide? CLOUD
SOFTWARE
SOLUTIONS
CONTENT
SERVICES
MARKETING
INTERACTIONS
CORE INTEGRATION END TO END
YORECOFMEn_194Q
How we do it?
Using a state of the art, modern technology framework
that enables to implement unified solutions that don’t
require OS depended apps, work seamlessly in every
display device and thus contribute actively to the
improved user experience and engagement.
YORECOFMEn_194Q
Solutions for the “moments of truth* ”
and Just in Time marketing
* As introduced In 2005 by A.G. Lafley Chairman,President & CEO of Procter & Gamble
The concept
end-to-end
YORECOFMEn_194Q
Are we present?
Quiz: Guess when the picture was taken
when our customers need decisive information
YORECOFMEn_194Q
modern
shopping centers
have hundreds of
stores and it is
possible to have
even over a
thousand.
when our customers need decisive information
Are we present?
YORECOFMEn_194Q
How we can
easily address
unique consumer
interests to
match current
offers?
YORECOFMEn_194Q
Opportunities for engagement
“Great new washer but can’t remember the
settings for colored clothes”
“I hear an unusual sound is it normal?”
“I wish I could find all fair-trade, organic, coffee
promotions that are active now”
“I am not sure which product is suitable for
my wall repair and what accessories should I
buy also”
“I couldn't imagine to find that deal on
my daily commute”
“I am not happy with the service… I need to
speak to the manager”
“I would like to view only the vegan choices
of the menu and in my language”
“I can’t figure out how to make the perfect
cappuccino, any wizard?”
YORECOFMEn_194Q
“intentionally left worried”
YORECOFMEn_194Q
Why not to use my mobile
to access rich and relevant
information?
Let me decide when and how
Show directly what I want
Not another app please
Safeguard my privacy
Respect my anonymity
c o n s u m e r ’s v i e w
R u l e s o f
e n g a g e m e n t
YORECOFMEn_194Q
Why not to use my mobile
to access rich and relevant
information?
R u l e s o f
e n g a g e m e n t
Provide a straight-forward interactive access to relevant and up to date information through a normal (mostly mobile) web-browser
concept
c o n s u m e r ’s v i e w
Let me decide when and how
Show directly what I want
Not another app please
Safeguard my privacy
Respect my anonymity
YORECOFMEn_194Q
18%
23%
32%
41%
2016 2017 2018 2019
% of NFC* enabled smartphones launched
*NFC stands for Near Field Communication technology
YORECOFMEn_194Q
Native QR support
2016
YORECOFMEn_194Q
Our building blocks
YORECOFMEn_194Q
HoReCa solutions
(En, De, Gr)
Public info sharing
(En)
Retail promotions
(En)
Real Estate
solutions
(De)
Content
management
Custom software
on demand
Our building blocks
YORECOFMEn_194Q
MOTIVATING PERCEPTION
Evangelos Kasimatis / van@yorenda.com
+49 176 29 56 56 33 / +30 69 345 000 76
Yorenda GbR · Bürgermeister-Graf-Ring 29 · 82538 Geretsried (Gelting), Germany
Contact details

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Brief introduction to Yorenda's concepts