Brian Lyons provides art direction and design services. He has over 15 years of experience in senior art director roles at advertising agencies. His experience includes art direction for national brands such as Qwest, Microsoft, Sears, and Burger King. He is skilled in design programs like Photoshop and Illustrator. Examples of his work include creative designs for direct mail, websites, and in-store promotions.

1. CONTACT INFO ART DIRECTOR: BRIAN LYONS
Brian Lyons
434 Orion Road OBJECTIVE
Batavia, IL 60510 In search of a work environment that will provide art direction and design opportunity in a variety of disciplines.
An environment that promotes growth and thrives on creative challenges. An environment that embraces the creative
blyons917@gmail.com process and client partnerships to provide solutions that work.
847.910.2014 EXPERIENCE
References available upon request SENIOR ART DIRECTOR Aspen Marketing Services March 2008-Present
Qwest Telecommunications March 2008-Present
Responsible for art direction, design and presentation on multiple Qwest Consumer Direct Mail segments. Charged on every
project to refresh creative, explore format and utilize strategy to keep the consumer intrigued and push response rate.
AWARDS
• Internal Agency Awards ART DIRECTOR Wunderman, Chicago, June 2003-March 2008
• Best Creative Person 2007 Burger King February 2006-March 2008
• Achievement For Impact 2002 Responsible to provide art direction to in-house studio, junior art directors, imaging/retouching specialists and photographers
• Achievement For Interaction 2001 on national and local campaigns. Intensely involved in the conception, design, presentation and production of multiple projects.
• Design of the Times - Silver Winner ConAgra Foods September 2005-February 2006
• NFL Packaging 2007 Responsible for online design and art direction for multiple ConAgra brands. Projects included email and banner design, website
Burger King redesign, promotional websites and online games. Integral in the concepting and design of presentation pitch that won the business.
Microsoft January 2005-February 2006
Responsible for design, art direction and online production of global marketing campaigns for the Windows Mobile brand.
FEATuRED Campaigns consisted of email and banner launches, promotional websites and direct mail.
• American Printer Magazine
Sears.com June 2003- April 2005
• Innovative use of UV Printing Responsible for bi-weekly design refreshes of homepage creative as well as art direction and workflow management of promotional
Qwest Rocks In-Store Promo ads site-wide. Integral in concepting, design and production of seasonal online marketing campaigns and promotional mini-sites.
ACCOuNT COORDINATOR Wunderman, Chicago, June 2000-June 2003
CLIENTS
• Various Project Work SKILLS
• Applebee’s • Highly skilled in Photoshop, Illustrator and InDesign • Excellent verbal and written communication skills
• AT&T • Working knowledge of Flash and Dreamweaver • Highly organized and experienced in detail oriented tasks
• Craftsman Motorsports • Experienced in a variety of disiplines • Experienced and effective in meeting all deadlines
• LivingWell Cancer Resource Center (In-Store, Online, Direct Mail and Event Marketing)
• TDS Telecom
• The Heckler
• Tourism Ireland
EDuCATION
• 2016 Chicago Olympics NORThERN ILLINOIS uNIVERSITY Bachelor of Fine Arts, Painting

2. NEW
CHICKEN
CRANBERRY
NEW
WALNUT
CHICKEN
CRANBERRY
SALAD
WALNUT
Limited Time Only
SALAD
Romaine Lettuce • Glazed Walnuts
Dried Cranberries • Three Cheese Blend
Fat Free Raspberry Vinegrette
$ . Limited Time Only
TM & © 2006 Burger King Brands, Inc. All Rights Reserved.
INTERIOR SMALL TRANSLITE / TRADE ZONE–INTERIOR / SNIPE SIZE B / 08/14/06 – 08/27/06
Interior Translite
Exterior Window Static
Burger King: Chicken Cranberry Walnut Salad Market Test POP
Burger King tossed the team a creative brief seeking a fresh look for their new salad offering. This look would be upscale, clean and make the Chicken
Cranberry Walnut Salads’ unique ingredient build stand out from the other options in the BK Salad Collection. Elements were tested in market to determine
if and when this salad would become a local option for franchisees. The Result... Look for the Chicken Cranberry Walnut Salad in a BK Near You.

3. ulTIMaTe
Double Double
bacon
WhoPPeR ® Double
cheese
Double
gooD
VALUE MEAL
IncLUdEs MEdIUM FrIEs
And MEdIUM soFt drInk
$ .
Exterior Translite
ULTIMATE
DOUBLE BIG
BK
WHOPPER ®
FISH
VALUE MEAL
$
IncLUdEs MEdIUM FrIEs
And MEdIUM soFt drInk .
Window Static
Exterior Translite
Burger King: New POP Template
Burger King charged the creative team to explore refreshing the look and feel of the current POP to bring a more cohesive look
across elements throughout the restaurant. The team landed on a modular approach which could easliy be modified to various sizes
of POP as well as easily modified creatively from one promotional window to the next. The Result... A great new look and increased
effieciency in design and production.

4. Door Decal
Under Counter Banner
Burger King: NFL National Promotion POP (Kids)
He’s got the moves, he’s got the bling, he’s the Bobblehead King. The King and his big plastic head took the field in this NFL
promotion for kids. One of 8 original NFL King Bobbleheads, representing different positions, were included in every kids meal
purchase. The Result... Satisfied Clients Nodding Heads in Approval.

5. STEALTH
4 LEVELS WITH
RACING HIDDEN FEATURES! ACTION
MULTIPLE MODES CHOOSE FROM 5
AND COURSES! DIFFERENT ARENAS!
399
ONLY
$ EACH
WITH ANY VALUE
MEAL PURCHASE
Counter Card
Interior Large Translite
Collector Cups
Burger King: XBOX National Promotion Packaging and POP
Burger King collaborated with XBOX to produce 3 original video games starring The King. Pocket Bike Racer, Big Bumpin’
and Sneak King promised action and adventure in an alternate world where The King ruled supreme. The games retailed for
$3.99 with a Value Meal purchase and the POP was responsible for a majority of the heavy-lifting on awareness and sales.
The Result... Over 2 Million Games Sold and Counting.

6. Featured In American Printer Magazine
Innovative use of UV Printing Technology
Qwest: Verizon Wireless Retail Launch POP
Who rocks? Qwest Rocks! Now an Authorized Agent for Verizon Wireless. For this two-day event, street teams were deployed wearing
custom designed concert T-Shirts and armed with backstage passes and LG Dare inspired lanyards redeemable for a free gift at retail
locations. Rockin’ window clings, three dimensional counter cards and terminal toppers continued the vibe in-store. The Result… Now
with Phone, Internet, TV and Wireless, Qwest Rocks! And so can you.

7. ®
OFFICIAL SPONSOR
HAVE IT YOUR WAY ® OF THE NFL
Collector Cups
TM & © 2006 Burger King Brands, Inc. All Rights Reserved. © 2006 NFL Properties LLC. All NFL-related trademarks are trademarks of the National Football League.
Trayliner
DESIGN Winner: Silver
TIMES Design Of The Times – Packaging
OF
THE
Burger King: NFL National Promotion Packaging (Adult)
The creative team used packaging elements to add some “flavor” to the nuts and bolts POP kit created to support Burger King’s Official Sponsorship of the NFL.
The trayliner was turned into a “Flavor Rules at BK” guide of 18 original illustrations portraying ridiculously funny violations related to eating Burger King food.
Individual “rules” were then applied randomly on all cups and take-out bags during the NFL window. The Result... Extreme Client Celebration.

8. NEW
HOMESTYLE MELTS
JUST LIKE MOM NEVER MADE
TM & © 2007 Burger King Brands, Inc.
All Rights Reserved. Price and participation may vary.
Out-of-Home Billboard
Burger King: homestyle Melts National Out-of-home Campaign
The King was ready to go national with his version of home cooking, the Homestyle Melt. The look of the OOH campaign takes
the idea and nostalgia of home and uses the BK voice to turn it on its ear. The Result… The King’s Message Hits Home In Style.

9. Interior Page
Homepage
Interior Page
Microsoft: windowsmobile.com Site Design
The team was charged with creating a website to support the global media launch of Windows Mobile. The site was designed creatively
and architecturally to house an abundance of information about the new applications as well as the devices with Windows Mobile installed.
Main features of the site are an interactive homepage demo, application overviews and deep-dive informational sections, interactive device
demos, and technology hints and tips. The Result... A Sharp Increase of People “Working Off-Site”.

10. Email
Landing Page
Banner
Microsoft: Audiovox SMT 5600 Smartphone Online Launch
The global launch of this new smartphone was supported by email and banner campaigns targeting specific consumer interests: Hardware,
Software and Outlook. All media drove traffic to 1 of 3 customized flash landing pages allowing the user to view demos, learn more about
product capabilities and most importantly buy a device. The Result... Raised Consumers Intelligence About Smartphones.

11. Homepage
Newsletter
Butterball: Site Redesign and Newsletter Program
This ConAgra Foods brand was looking to update their look online. The team was charged with a complete creative
and technical makeover of the homepage. A new, cleaner look was established and housed in a new multifunctional flash
environment. Following the new look of the homepage were various interior page enhancements and a new look for the
seasonal newsletter. The Result... Client Carved Out More Work, The Holiday Guide Mini-Site.

12. Homepage Floating Ad
Interactive Brand Emails
Sears.com: Clothing Online Launch Campaign
As Agency of Record for sears.com the team was responsible for all site updates, the email program, promotional banner campaigns and
mini-sites. When sears.com was ready to launch clothing online, we were charged with the awareness campaign to drive traffic to the site. We
designed and produced a sears.com homepage takeover ad, and interactive brand email program and an interactive flash banner campaign
garnering above expectations site traffic. The Result... Increase of Online Baskets Containing V-8 Tractors and V-Neck Sweaters.

13. ,
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F12127V45
FREE Qwest Wi-Fi powered by AT&T Wi-Fi is here!
Where will it E x p lo re th e
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p os s ib il it ie s p os s ib il it ie s
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FREE Qwest Wi-Fi in thousands of locations nationwide. That’s the kind of freedom you can’t FREE Qwest Wi-Fi in thousands of locations nationwide. That’s the kind of freedom you can’t
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in all of the places you love. in all of the places you love.
For participating locations, go to qwest.com/wifi For participating locations, go to qwest.com/wifi
POST CARD
Switch to Qwest Fiber-Optic Internet* and get FREE Qwest Wi-Fi Switch to Qwest Fiber-Optic Internet* and get FREE Qwest Wi-Fi
1801 California St., 19th Floor
Denver, CO 80202 access at more than 17,000 hotspots nationwide. access at more than 17,000 hotspots nationwide.
Choose the fiber-optic speed you want: Choose the fiber-optic speed you want:
,
He y Sam ple UP TO UP TO UP TO UP TO UP TO UP TO
Qw est and 7 MBPS 12 MBPS 20 MBPS 7 MBPS 12 MBPS 20 MBPS
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FOR 12 MONTHS FOR 12 MONTHS FOR 12 MONTHS FOR 12 MONTHS FOR 12 MONTHS FOR 12 MONTHS
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re her e! Anywhere, US 00000 PLUS: Get automatic online backup with Qwest Personal Digital Vault™—now with 2 GB FREE! PLUS: Get automatic online backup with Qwest Personal Digital Vault™—now with 2 GB FREE!
Wi sh you we
* Fiber-optics exists from the neighborhood terminal to the Internet. * Fiber-optics exists from the neighborhood terminal to the Internet.
** Promotional pricing available for 12 months to new Qwest High-Speed Internet® customers subscribing to Qwest Connect® Platinum or Titanium or Quantum with Windows Live™. Requires a qualifying ** Promotional pricing available for 12 months to new Qwest High-Speed Internet® customers subscribing to Qwest Connect® Platinum or Titanium or Quantum with Windows Live™. Requires a qualifying
home phone package. See below for details. home phone package. See below for details.
Fiber-optic service is available only in select areas. Fiber-optic service is available only in select areas.
F12127V45
e h er e? POST CARD
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W is h y ou w er 1 866.644.2099
W is h y ou w er 1 866.644.2099
Die-cut First Reveal . Call . Call
1801 California St., 19th Floor
Billboard and Mailing Panel
S w it c h to d ay S w it c h to d ay
Denver, CO 80202
Español 1 800.242.5071 Español 1 800.242.5071
FREE Qwest Wi-Fi powered by AT&T Wi-Fi is here!
Where will it
Click qwest.com Click qwest.com
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He y Sam ple Visit a Qwest store Visit a Qwest store
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t Quantum with a two-year commitment or $49.99 for Platinum / $59.99 for Titanium / $72.99 for Quantum for month-to-month subscribers. Prices for other customers
Int ern et /tha for
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High-Speed Internet Promotional Pricing: Standard rates will apply after 12 months. Current standard monthly rates for customers with a qualifying home phone package are: $36.99 for Platinum / High-Speed Internet Promotional Pricing: Standard rates will apply after 12 months. Current standard monthly rates for customers with a qualifying home phone package are: $36.99 for Platinum /
Sample A. Sample
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$46.99 for Titanium $59.99 $46.99 for Titanium / $59.99 for Quantum with a two-year commitment or $49.99 for Platinum / $59.99 for Titanium / $72.99 for Quantum for month-to-month subscribers. Prices for other customers
will be higher. Discount will begin with first full month of billing. Offer cannot be combined with other high-speed Internet promotions or reward cards unless otherwise allowed. Other restrictions may apply. will be higher. Discount will begin with first full month of billing. Offer cannot be combined with other high-speed Internet promotions or reward cards unless otherwise allowed. Other restrictions may apply.
Limited time offer. Qwest Wi-Fi: Qwest Wi-Fi is a complimentary service available only to Qwest High-Speed Internet® subscribers. Go to qwest.com/wifi to find participating locations and for further details. Limited time offer. Qwest Wi-Fi: Qwest Wi-Fi is a complimentary service available only to Qwest High-Speed Internet® subscribers. Go to qwest.com/wifi to find participating locations and for further details.
Qwest Personal Digital Vault™: This is an online back-up service for files stored on personal computer and is not designed to be an alternative storage site. Includes 2 GB storage capacity per account at
pow ere d:forby not available beall areas. business or speeds are based on sync ServiceDownload speeds1234to 15% and TermsStreet Contact Qwest for completesuch as
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Qwest Personal Digital Vault™: This is an online back-up service for files stored on personal computer and is not designed to be an alternative storage site. Includes 2 GB storage capacity per account at
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no charge for Qwest High-Speed Internet subscribers. Customer can have more than one account but can back up only one computer per account. Each account requires a different e-mail address. Additional
capacity available purchase. Cannot used for other commercial activity. is subject to additional restrictions of Service
no charge for Qwest High-Speed Internet subscribers. Customer can have more than one account but can back up only one computer per account. Each account requires a different e-mail address. Additional
capacity available for purchase. Cannot be used for business or other commercial activity. Service is subject to additional restrictions and Terms of Service agreement. Contact Qwest for complete details.
Qwest Connect Service
®
in Connection rates. will be up lower requirements Qwest Connect®: Service not available in all areas. Connection speeds are based on sync rates. Download speeds will be up to 15% lower due to network requirements and may vary for reasons such as
Anywhere, US 00000
customer location, Web sites accessed, Internet congestion and customer equipment. Speed tiers of 7 Mbps and lower are provided over fiber optics in selected areas only. Customers qualifying for Qwest customer location, Web sites accessed, Internet congestion and customer equipment. Speed tiers of 7 Mbps and lower are provided over fiber optics in selected areas only. Customers qualifying for Qwest
re her e!
Connect® Platinum will receive maximum line speeds ranging from 3 to 7 Mbps. Windows Live™ is compatible with Windows® XP (with Service Pack 2 or greater) and Windows Vista® operating systems.
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Connect® Platinum will receive maximum line speeds ranging from 3 to 7 Mbps. Windows Live™ is compatible with Windows® XP (with Service Pack 2 or greater) and Windows Vista® operating systems.
Customers with other Windows operating systems will receive MSN® Premium. Certain features of Windows Live are not available to Macintosh users. Activation fee applies. Prices exclude taxes, surcharges, Customers with other Windows operating systems will receive MSN® Premium. Certain features of Windows Live are not available to Macintosh users. Activation fee applies. Prices exclude taxes, surcharges,
and other fees. With approved credit. Requires compatible modem. Subject to additional restrictions and subscriber agreement. Windows Live also requires acceptance of Microsoft terms and conditions. and other fees. With approved credit. Requires compatible modem. Subject to additional restrictions and subscriber agreement. Windows Live also requires acceptance of Microsoft terms and conditions.
Microsoft, MSN Premium, Windows, Windows Live and Windows Vista are trademarks of the Microsoft group of companies. All other trademarks are owned by their respective companies. Microsoft, MSN Premium, Windows, Windows Live and Windows Vista are trademarks of the Microsoft group of companies. All other trademarks are owned by their respective companies.
Copyright © 2009 Qwest. All rights reserved. Copyright © 2009 Qwest. All rights reserved.
F12127V45 F12127V45
F12127V45
Final Reveal
FREE Qwest Wi-Fi powered by AT&T Wi-Fi is here!
Where will it
Qwest Consumer DM: Internet upgrade with Free Wi-Fi Self-Mailer
take you?
The message: Simply upgrade your Qwest High-Speed Internet at home and recieve free Wi-Fi to keep you connected in all your travels.
To visually payoff the travel aspect of Wi-Fi, we employed a twist on the vintage ”Greetings From…” postcard look. This self-mailer is
both visually arresting and engaging as it illustrates how Free Wi-Fi can keep you to stay connected at your favorite book stores, coffee
houses and restaurants. The Result... The first travel postcard with a response rate.

14. QWEST SAVINGS CALCUL ATOR
Promo Code: B11731V35 to see HoW MUCH YoU CAN sAVe
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If you already have a goose that lays golden eggs, congratulations. If you’re like most folks, you don’t have a lot of “disposable” income these days. But you’d also like to
make sure you get the best you can for your hard-earned money. That’s where we come in.
However, if you could stand to save up to $25 every month*
E11731V33-35
on services you use every day, please read this. With just one simple call to Qwest, you can save up to $25 every month* on the home communications
and entertainment services you depend on. And, when you bundle best-in-class services like Qwest
High-Speed Internet® DIRECTV® service and Verizon Wireless through Qwest, you’ll be lowering your
,
monthly bills without sacrificing quality.
Call us today for a Complimentary Account Review, and let us show you how you can save money
Outer Envelope Dear Sample A. Sample, with just a little help from Qwest.
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Qwest Consumer DM: Account Review Letter Package
Now more than ever people are concerned about tightening the purse strings, and bundling services with Qwest is a great way to keep
family budgets in check. To show Qwest’s empathy and helpful role in dealing with this concern, this letter package utilizes tongue-in-check Denver, CO
humor in copy tone and illustration style to appeal to folks’ common sense. The Result... Apparently not many people have a Money Tree.
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Dear Sample,
As Director of Awesome, it’s my job to take everything you love about
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It’s a job I take super seriously, because just like you, I know the best
things in life are the things that rule really hard.
For example, chocolate makes bacon way more delicious.
Rollerskates and fezzes make monkeys a hundred times funnier.
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Denver, CO
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some
Director of Awe
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Our research guys tell me that you like your TV. I want to make you LOVE it.
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See that huge phone number down there? Call it and prepare to be blown away.
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Qwest Consumer Direct: Choice TV Migration Letter Package
“I am happy with my Qwest Choice TV. Why get DIRECTV service through Qwest?” Enter Brock Chesterton, Director of Awesome. Brock is the
perfect person to sell the virtues of DIRCETV. He’s the “living” answer to the question, “Why Qwest?” He explains how the great service you
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and take Qwest to a new level of awesomeness. The Result... Qwest Customer Service just got awesomer.

16. St., 19th Floor
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Denver, CO 802
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M12626V25
Greeting Card Interior
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Qwest: high-Speed Internet holiday Card
The breif called for exclusivity messaging to be combined with the spirit of the season. This concept delivers the exclusivity message in a
very personal way with a holiday greeting card that is fun and inviting. Utilizing a colorful envelope, return address label and live stamp,
we can ensure a high open rate by blending into the other holiday cards customers will be receiving from friends and family at the same
time. A whimsical illustrative style, supported by an engaging graphic layout, cleanly displays the offer and invites customers to enjoy these
special perks and savings from Qwest. The Result… Now you can celebrate the season with High-Speed.

17. 1801 California St., 19th Floor PRSRT STD
Denver, CO 80202 U.S. POSTAGE
PAID
QWEST
QLDXXXXXXX—
Sample A. Sample
1234 Any Street
Anywhere, US 00000-0000
lllllllllllllllllllllllllllllllllllllllllllllllllllllll
It’s savings we’ve got.
not just some, but a lot.
More features. More value. More features. More value.
MOR E
Look what we’ve got. Look what we’ve got.
Qwest High-Speed Internet® Qwest High-Speed Internet®
Great speed and FREE extras! Great speed and FREE extras!
More often than not • Connection speeds up to 1.5 Mbps • Connection speeds up to 1.5 Mbps
you think you’re
• FREE access to the Nation’s Largest Wi-Fi Hot Spot network, • FREE access to the Nation’s Largest Wi-Fi Hot Spot network,
powered by ATT Wi-Fi powered by ATT Wi-Fi
getting more
• 2 GB FREE online storage with Qwest Personal Digital Vault™ • 2 GB FREE online storage with Qwest Personal Digital Vault™
DIRECTV® CHOICE XTRA™ Package DIRECTV® CHOICE XTRA™ Package
Find out why every 8 seconds, somebody switches to DIRECTV!** Find out why every 8 seconds, somebody switches to DIRECTV!**
when you’re not. • More than 200 channels in 100% digital-quality picture and sound • More than 200 channels in 100% digital-quality picture and sound
• FREE standard professional installation • FREE standard professional installation
Qwest gives you • FREE HD DVR lets you use your PC, laptop or mobile phone to schedule programming
• 3 FREE months of Starz® and SHOWTIME®
• FREE HD DVR lets you use your PC, laptop or mobile phone to schedule programming
• 3 FREE months of Starz® and SHOWTIME®
MORE than cable.
** Based on gross subscriber additions for 2008. ** Based on gross subscriber additions for 2008.
Plus—your freebies work together to help you do and enjoy more: Plus—your freebies work together to help you do and enjoy more:
you’ll like it a lot. Cable’s no deal. Certainly not. Your HD DVR works with your Qwest High-Speed Internet to let you access over 5000 movies,
shows and sports with DIRECTV On Demand. Plus, see and manage your Caller ID and Voice Mail—
Your HD DVR works with your Qwest High-Speed Internet to let you access over 5000 movies,
shows and sports with DIRECTV On Demand. Plus, see and manage your Caller ID and Voice Mail—
and even return calls—right from your TV screen. and even return calls—right from your TV screen.
WOW WOW
ALL fOR OnLy: ALL fOR OnLy:
Get MORE features, MORE value, $49.98 Get MORE features, MORE value, $49.98
MORE “WOW!” a month for 12 months*
(with a qualifying Qwest home phone package)
MORE “WOW!” a month for 12 months*
(with a qualifying Qwest home phone package)
1801 California St., 19th Floor PRSRT STD
Denver, CO 80202 U.S. POSTAGE Already a Qwest High-Speed Internet customer? Ask us about our great offers available when you upgrade your speed. Already a Qwest High-Speed Internet customer? Ask us about our great offers available when you upgrade your speed.
PAID *New customers only. Offer available when bundled with qualifying home phone package, price is higher otherwise. Includes promotional pricing on Qwest High-Speed Internet 1.5 Mbps speed
®
*New customers only. Offer available when bundled with qualifying home phone package, price is higher otherwise. Includes promotional pricing on Qwest High-Speed Internet® 1.5 Mbps speed
QWEST tier with Windows Live™ for 12 months. Also includes the DIRECTV® CHOICE XTRA™ package ($60.99/mo.) after two separate bill credits are applied: A $21 bill credit for 12 months after online tier with Windows Live™ for 12 months. Also includes the DIRECTV® CHOICE XTRA™ package ($60.99/mo.) after two separate bill credits are applied: A $21 bill credit for 12 months after online
or mail-in rebate, plus an additional $5 bill credit for 12 months when customer submits rebate online and registers account on directv.com. Valid email address required, and must agree to receive or mail-in rebate, plus an additional $5 bill credit for 12 months when customer submits rebate online and registers account on directv.com. Valid email address required, and must agree to receive
emails from DIRECTV†. Based on one-room DIRECTV® System lease. Available on approved credit; credit card required. New DIRECTV customers only (lease and 24 mo. agreement required). emails from DIRECTV†. Based on one-room DIRECTV® System lease. Available on approved credit; credit card required. New DIRECTV customers only (lease and 24 mo. agreement required).
Hardware available separately. $19.95 handling and delivery fee applies. Allow 6-8 weeks after receipt of online redemption (8-12 weeks for mail-in) for credit to appear. Bill may not reflect DIRECTV Hardware available separately. $19.95 handling and delivery fee applies. Allow 6-8 weeks after receipt of online redemption (8-12 weeks for mail-in) for credit to appear. Bill may not reflect DIRECTV
and Qwest High-Speed Internet bill credits at the same time. Includes bundle discount. Standard rates apply after promotional periods. Restrictions apply. Offer subject to change at any time.‡ and Qwest High-Speed Internet bill credits at the same time. Includes bundle discount. Standard rates apply after promotional periods. Restrictions apply. Offer subject to change at any time.‡
QLDXXXXXXX—
Sample A. Sample
Qwest gives you
1234 Any Street
Anywhere, US 00000-0000
lllllllllllllllllllllllllllllllllllllllllllllllllllllll Get more for less? Why not? Get more for less? Why not?
Call MORE than cable.
| 1 866.783.9730 Call | 1 866.783.9730
you’llEspañol 1 800.000.0000
like it a lot. Español 1 800.000.0000
Click | qwest.com Click | qwest.com
It’s savings we’ve got. Visit | a Qwest store Visit | a Qwest store
not just some, but a lot. ‡ DIRECTV portion of offer ends 2/8/10. ‡ DIRECTV portion of offer ends 2/8/10.
Die-cut First Reveal
Promotional Pricing: Standard rates will apply after 12 months. Current standard monthly rates for the following speed tiers available to customers with a qualifying home phone package are: $29.99 with a two-year Promotional Pricing: Standard rates will apply after 12 months. Current standard monthly rates for the following speed tiers available to customers with a qualifying home phone package are: $29.99 with a two-year
commitment; or $39.99 for month-to-month subscribers. Prices for other customers will be higher. Discount will begin with first full month of billing. Offer cannot be combined with other high-speed Internet promotions commitment; or $39.99 for month-to-month subscribers. Prices for other customers will be higher. Discount will begin with first full month of billing. Offer cannot be combined with other high-speed Internet promotions
or reward cards unless otherwise allowed. Other restrictions may apply. Limited time offer. or reward cards unless otherwise allowed. Other restrictions may apply. Limited time offer.
With approved credit. Services and combined billing not available in all areas. Prices exclude taxes, surcharges and other fees. Discounts may apply after first full month of billing. May require equipment purchase or rental With approved credit. Services and combined billing not available in all areas. Prices exclude taxes, surcharges and other fees. Discounts may apply after first full month of billing. May require equipment purchase or rental
at additional charge. Subject to applicable restrictions, tariffs and service agreements. Contact Qwest for details. Qwest Choice® Bundle: One per account; requires subscription to Qwest Choice Home and additional at additional charge. Subject to applicable restrictions, tariffs and service agreements. Contact Qwest for details. Qwest Choice® Bundle: One per account; requires subscription to Qwest Choice Home and additional
qualifyingCalifornia St., 19th Floor Internet: Connection speeds are based on sync rates. Download speeds willPRSRT STD lower due to network requirements and may vary for reasons such as customer location,
1801 services. Qwest High-Speed be up to 15% qualifying services. Qwest High-Speed Internet: Connection speeds are based on sync rates. Download speeds will be up to 15% lower due to network requirements and may vary for reasons such as customer location,
Billboard and Mailing Panel Denver, CO 80202 U.S. POSTAGE
Web sites accessed, Internet congestion and customer equipment. Speed tiers of 7 Mbps and lower are provided over fiber optics in selected areas only. Customers qualifying for Qwest High-Speed Internet 7 Mbps will receive Web sites accessed, Internet congestion and customer equipment. Speed tiers of 7 Mbps and lower are provided over fiber optics in selected areas only. Customers qualifying for Qwest High-Speed Internet 7 Mbps will receive
PAID
maximum line speeds ranging from 3 to 7 Mbps. Windows Live is compatible with Windows® XP (with Service Pack 2 or greater) and Windows Vista® operating systems. Customers with other operating systems will receive maximum line speeds ranging from 3 to 7 Mbps. Windows Live is compatible with Windows® XP (with Service Pack 2 or greater) and Windows Vista® operating systems. Customers with other operating systems will receive
QWEST
MSN® Premium. Certain features of Windows Live are not available to Macintosh users. Requires compatible modem. Windows Live also requires acceptance of Microsoft terms and conditions. Qwest Wi-Fi, powered MSN® Premium. Certain features of Windows Live are not available to Macintosh users. Requires compatible modem. Windows Live also requires acceptance of Microsoft terms and conditions. Qwest Wi-Fi, powered
by ATT Wi-Fi, is a complimentary service available only to Qwest High-Speed Internet® subscribers. Access is subject to ATT Terms of Service and Acceptable Use Policy. Go to qwest.com/wifi to find participating by ATT Wi-Fi, is a complimentary service available only to Qwest High-Speed Internet® subscribers. Access is subject to ATT Terms of Service and Acceptable Use Policy. Go to qwest.com/wifi to find participating
locations and for further details. Qwest Personal Digital Vault: This is an online backup service for files stored on personal computer and is not designed to be an alternative storage site. Includes 2 GB storage capacity locations and for further details. Qwest Personal Digital Vault: This is an online backup service for files stored on personal computer and is not designed to be an alternative storage site. Includes 2 GB storage capacity
per account at no charge for Qwest High-Speed Internet subscribers. Customer can have more than one account but can back up only one computer per account. Each account requires a different e-mail address. Additional per account at no charge for Qwest High-Speed Internet subscribers. Customer can have more than one account but can back up only one computer per account. Each account requires a different e-mail address. Additional
capacity available for purchase. Cannot be used for business or other commercial activity. Service is subject to additional restrictions and Terms of Service agreement. Contact Qwest for complete details. DIRECTV: Hardware capacity available for purchase. Cannot be used for business or other commercial activity. Service is subject to additional restrictions and Terms of Service agreement. Contact Qwest for complete details. DIRECTV: Hardware
lease fee ($5.00/mo.for second and each additional receiver) required and available separately. †BILL CREDIT OFFER: Free Starz and SHOWTIME for three (3) months, a value of $72.00. LIMIT ONE PROGRAMMING
QLDXXXXXXX— lease fee ($5.00/mo.for second and each additional receiver) required and available separately. †BILL CREDIT OFFER: Free Starz and SHOWTIME for three (3) months, a value of $72.00. LIMIT ONE PROGRAMMING
OFFER PER ACCOUNT. In order to receive full $26 credit, customer must submit rebate form online and register account on directv.com prior to rebate redemption. Requires valid email address and must agree to receive OFFER PER ACCOUNT. In order to receive full $26 credit, customer must submit rebate form online and register account on directv.com prior to rebate redemption. Requires valid email address and must agree to receive
Sample A. Sample
emails. Upon system activation, customer will receive rebate instructions (included in the DIRECTV welcome letter or in a separate mailing) and must comply with the terms on the instructions. emails. Upon system activation, customer will receive rebate instructions (included in the DIRECTV welcome letter or in a separate mailing) and must comply with the terms on the instructions.
Rebate begins 6-8 weeks after receipt of online Street
1234 Any redemption (8-12 weeks for mail-in). Timing and duration of promotional price depends on rebate date. Account must be in “good standing,”
MOR E as determined by DIRECTV in its sole discretion, to remain eligible. DIRECTV not responsible for late, lost, illegible, mutilated, incomplete, misdirected or postage-due mail. BILL CREDITS WILL AUTOMATICALLY
Anywhere, US 00000-0000
DISCONTINUE AFTER 12TH CREDIT. DIRECTV System has a feature which restricts access to channels. Programming, pricing, terms and conditions subject to change at any time. In certain markets, programming/
Rebate begins 6-8 weeks after receipt of online redemption (8-12 weeks for mail-in). Timing and duration of promotional price depends on rebate date. Account must be in “good standing,”
as determined by DIRECTV in its sole discretion, to remain eligible. DIRECTV not responsible for late, lost, illegible, mutilated, incomplete, misdirected or postage-due mail. BILL CREDITS WILL AUTOMATICALLY
DISCONTINUE AFTER 12TH CREDIT. DIRECTV System has a feature which restricts access to channels. Programming, pricing, terms and conditions subject to change at any time. In certain markets, programming/
lllllllllllllllllllllllllllllllllllllllllllllllllllllll
pricing may vary. Term agreement of 24 consecutive months required for lease. Pricing residential. Receipt of DIRECTV programming is subject to the terms of the DIRECTV Customer Agreement; copy provided at pricing may vary. Term agreement of 24 consecutive months required for lease. Pricing residential. Receipt of DIRECTV programming is subject to the terms of the DIRECTV Customer Agreement; copy provided at
directv.com/legal and mailed to customers in the first month. DIRECTV, the Cyclone Design logo and CHOICE XTRA are trademarks of DIRECTV, Inc. All other trademarks are the property of their respective companies. directv.com/legal and mailed to customers in the first month. DIRECTV, the Cyclone Design logo and CHOICE XTRA are trademarks of DIRECTV, Inc. All other trademarks are the property of their respective companies.
Copyright © 2009 Qwest. All Rights Reserved. F12524V16 Copyright © 2009 Qwest. All Rights Reserved. F12524V16
More often than not
you think you’re Final Reveal
getting more
when you’re not. It’s savings we’ve got.
not just some, but a lot.
Cable’s no deal. Certainly not.
Qwest: Service Bundle Self-Mailer
MOR E
The Challenge: I currently have the services that fit my needs, what more could Qwest give me than cable? The Answer: You can do
more, at an incredible value, because Qwest gives you more. MORE value, MORE features and MORE extras than cable. This messaging
More often than not
is weaved into a whimsical illustration style self-mailer featuring a “Suessical” cadance that is sure to please and inform.The Result… Oh
you think you’re
the places you’ll go with Qwest Bundled Services. getting more
when you’re not.

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Challenge: What is the differentiating factor of Ireland versus other travel destinations? This catalog gradual answers that question through six
colorful, enticing and organized spreads. We explore the countryside, nightlife, cuisine, architecture and colorful history of Ireland. And we conclude
by hoping the answer to ”What is it about the Irish?” Will be: “Why it’s the Irish themselves.” This catalog also employs a unique tab system and
modular format to accomodate seemless additions of multiple partner ads. The Result… The world sees a new side of the Emerald Isle.

19. ding
Rithe
on Bus
Freelance: Book Jacket Illustration
One in a series of proposed children’s books by author Gretchen Olchawa exploring the world of the lesser known fruits and vegetables. Riding on
the Bus introduces us to a little girl and her mango, which causes quite a reaction from her classmates on their way to school. This book jacket was
created to accompany and support the manuscript while it is being distributed for consideration. The Result... Little Nibbles, But No Sweet Deals.

20. Unclutter
Your World
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go
green
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Your World Paperless Billing
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go
green green save time
and trees
qwest.com/gogreen
Go Green Unclutter Save time and trees Paperless Billing qwest.com/gogreen
qwest.com/gogreen qwest.com/gogreen Your World Paperless Billing
Various Clients: Logos and Illustration
Rock bands to sports fans, a sampling of logos and illustration. The “Simpsonized” King was created for Matt Groening and his team at
FOX to reference while producing original art for the Burger King/Simpsons Movie Promotion. The Heckler is a satirical Chicago sports
newspaper to which I contribute Illustrations. Clean Up Now illustration was created for the Puerto Rican Cultural Center to generate
awareness of decades of military bombing practice, by other governments, into the now polluted waters surrounding Vieques.

21. Trayliner Flat Trayliner Folded
Burger King: All Day Value Menu Trayliner Fold-In
Burger King requested additional in-store support of the All Day Value Menu in the form of a trayliner. The brief outlined an all copy trayliner to build awareness of
“Items Staring at $1 Each”. The team knew the trayliner needed to be more interactive to produce maximum results. A fusion was created between two famous folds,
the Mad Magazine Back Cover Fold-In and the George Washington Mushroom dollar bill fold-down. The Result... The First Ever BK Trayliner Fold-In.
Illustration: Brian Lyons

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Promo Code: M12128
Qwest Consumer DM: hassle Free Switching Self-Mailer
Qwest has found the cure for SWITCHPHOBIA! Switchphobia is a common ailment that tricks your brain into thinking switching Internet
providers is too much of a hassle. It can also prevent you from saving money. Fear not, the cure lies within The Top 5 reasons it’s
hassle-free to switch with Qwest. Plus, one full year of savings. The Result... SWITCHPHOBIA may have meet its match.

23. First Spread
Get a
From that day on, you and Roku were inseparable. You enjoyed instant
“Ouch, my back!
access to online entertainment—all without having to leave your couch! There’s got to be
And you knew you’d never go back.
FREE Roku Digital
a better way!”
“What reviewers
“That’s what
I’m talking Video Player ($99 value, while supplies last)
are saying”
It was late evening.
about!” when you upgrade to 7Mbps Qwest High-Speed Internet®
s
The Adventure
for just $10 more a month.
ku
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of You and Ro
this is a no-brainer. One day...
on your computer. But something just wasn’t right. You couldn’t devices like the Roku box will
find your glasses, and your back really hurt…
YOU ROKU completely replace DVDs.”
Start your online —TIME Magazine
PRSRT STD entertainment adventure today.
ent bliss
U.S. POSTAGE “...just shy of totally amazing.”
PAID
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—WIRED Magazine
QWEST
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Denver, CO 8020
The Adventure
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customers:
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to experience
FREE when yo your online ent
ertainment— Series #1: Th
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u upgrade! line entertainm
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YOU
ROKU
Billboard and Mailing Panel
Final Spread with Short-Fold
How Ro
ku works:
Get a
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dolor est Lorem clita
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Qwest: Internet upgrade with Free Roku Self-Mailer
Sometimes a new home entertainment component can be an intimidating prospect. To overcome this hurdle, we designed a
book format that uses a fun, inviting and friendly stick-figure style illustration. We tell the story of how simple Roku is to use and
how indispensable it can become. We explain how Qwest Fiber-Optic Internet brings it to you and changes how you view—and
use—your Internet. The Result... Home Entertainment revolutionized (and you make a new friend).

24. Microsoft: Windows Mobile 5.0 vs. Telepathy Direct Mail
The message was simple. There is no better way to stay connected to your business than Windows Mobile 5.0, not even telepathy.
This direct mail concept proved just that with a 14-page mini-booklet sent directly to Business Decision Makers. Outfitted in a
handsome collectors tin, the “Teach Your Team Telepathy” guide pitted Windows Mobile 5.0 instant emails against the power of
“Brain-Mails”. The Result... Brain Mails Never Really Had a Chance.

25. PRSRT STD
U.S. POSTAGE
1801 California St., 19th Floor PAID
Denver, CO 80202 QwEST
Finally, you can customize a bundle
that’s right for you.
1801 California
St.,
Denver, CO 80202 19th Floor Build your own bundle with Qwest.
PRSRT STD Peel the stickers and place them below. Remember, there are a variety of plans
U.S. POSTAGE
to choose from in each service category. Be sure to ask for details.
Sample A. Sample PAID
1234 Any Street QwEST
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online multitasking, available through Qwest®
Digital Video Player Personal and more
that’s right forn customize a bundle
with your choice of calling Get super-fast connection downloading HD movies
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Digital Video Player features plus unlimited speeds fromPersonal to
up to 1.5 Mbps picturemore
and and sound on more largest mobile-to-mobile Digital Vault
nationwide long distance. Digital Vault
up to 20 Mbps plus advanced than 265 channels—plus more calling family, now over
you. Windows Live™ features. available HD channels than cable. 80 million strong.
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online multitasking,
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Service
1234 Any Street
le Digital Video Player and more
Internet Smarter
Phone Digital Vault
Anywhere, US 0000 Phone
0-0000
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Great for
ing,
online multitask
HD movies
STUCK
downloading
and more
Personal
Save money every month Home Phone
Home Phone
Player
Digital Vault
High-Speed
with each qualifying service you add:
Digital Video
Service Service Internet Smarter
in a bundle
Phone
High-Speed Smarter
Home Phone Internet Phone
Home Phone
Service
+ Service
PLACE StICkEr HErE
+ PLACE StICkEr HErE
+ PLACE StICkEr HErE a eF
serut lcni
:dedu
s?
ed to your need
!
STUCK
WoW
that’s not suit
Start with Add 1 service: Add 2 services: Add 3 services:
Qwest Home Phone
and Nationwide Long Distance
SAVE $10
A moNTH
SAVE $20
A moNTH
SAVE $25
A moNTH
in a bundle
Unstick yourself
and pay only for what you need.
Call 1 800.000.0000 Click qwest.com Visit a Qwest store
Mailing and Billboard Panel
that’s not suited to your needs? Español 1 800.000.0000
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Qwest: Build Your Own Bundle Self-Mailer
Bundling your services is a great way to save money on Phone, Internet, TV and Wireless, but you have to take the offer on your provider’s terms.
Until now. Introducing Build Your Own Bundle from Qwest. This interactive mailer utilizes stickers and lets you choose the services that best suit
your needs. Just peel and stick the services you want and watch your savings grow. The Result… Becoming unstuck has never been this fun.