'Breaking the Bubble The Importance of Regional News and Media' at Mumbrella Publish 2022
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People have a strong interest in local news regardless of where they live. However, consumption of digital content from regional news providers has decreased due to a reduction in services and relevance as people prefer national platforms. This decrease has had a greater impact on smaller communities with populations under 30,000 as they have fewer alternative news sources. Maps show many local government areas only have one local publication or none at all, illustrating reduced variety of local journalism in regional areas.
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both Greensboro, and High Point, NC, along with Mr. Kosciak, and other council
members. Also integral to providi ...
Jn3050 lecture one 2012
First lecture for Future of Journalism, delivered at the University of Central Lancashire, 2012-13. Licensed under Creative Commons CC By-NC
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- 1. 1 Breaking the Bubble The importance of Regional News and Media
- 2. 2 What matters to me? 67 56 51 45 42 37 36 36 33 31 29 29 28 26 24 22 4 2 Local news (e.g. about my region, city, or town) International News News about coronavirus Political news News about crime and personal security Science and technology news Sports news Environment and climate change news Fun news (e.g. satire, news that makes me lauch) Business, financial and eonomic news News about mental health/wellness Culture (e.g. music, books, film, arts, etc.) Lifestyle news (e.g. food, fashion, travel, etc.) Entertainment and celebrity news Social justice news (e.g. race/gender ineqaulity, LGBTQI+ rights,… Education news None of these Don't know People LOVE local news, regardless of where they live. With this preference we would expect that news engagement with regional publications is steady. However… Source: Park, S., McGuinness, K., Fisher, C., Lee, J. Y., McCallum, K. & Nolan, D. (2022). Digital News Report: Australia 2022. Canberra: N
- 3. 3 Despite strong interest in regional and local news, there is clear trend towards a decrease in consumption of digital content from news providers. This is driven by a reduction in services but also in a reduction in relevance and an increased preference for national platforms and pages. Regional or Local Newspaper Website Use 2016-2022 (%) 12 7 8 6 4 4 3 26 14 15 11 11 11 4 2016 2017 2018 2019 2020 2021 2022 Major City Regional Area Source: Park, S., McGuinness, K., Fisher, C., Lee, J. Y., McCallum, K. & Nolan, D. (2022). Reuters Institute Digital News Report: Australia 2022. Canberra: N
- 4. 4 “Closures of local news outlets have had a greater impact on smaller regional communities. Two-thirds (67%) of those who live in LGAs with populations less than 30,000 people said there was a decrease in information about the local community and 33% said they had fewer topics to share with friends. Losing a news outlet, where there are few news services will affect the community more, as they have fewer alternatives.” Source: Park, S., McGuinness, K., Fisher, C., Lee, J. Y., McCallum, K. & Nolan, D. (2022). Digital News Report: Australia 2022. Canberra: N
- 5. 5 National News Distribution This map shows the number of local publications available in local government areas. The lighter the green, the fewer publications. The darkest green areas only have 1 publication with the black areas having 0. Source: Dickson G. and Arturi S. 2022. Australian Newsroom Mapping Project: Local news producers. Melbourne: Public Interest Journalism Initiative.
- 6. 6 State News Distribution This map shows news distribution in NSW and Victoria illustrating significantly reduced variety of local journalism in regional areas Source: Dickson G. and Arturi S. 2022. Australian Newsroom Mapping Project: Local news producers. Melbourne: Public Interest Journalism Initiative.
- 7. 7 Population: 340,419 (2018) Distance from Melbourne: 60kms Size: 407 km2 Metropolitan News Producers - Herald Sun - The Age Local News Producers - Star News Group - Leader South East - The Local Paper Casey
- 8. 8 A network of local news and information websites across Canada. Publishing local news, current events, obits, features, 24 community sites 35 sites with partners 4m unique monthly visitors Independent public interest journalism throughout the Canberra region, South East NSW and the South West Slopes. 5 community sites 15 social properties 700k monthly unique monthly visitors
- 9. Get in touch Gaven Morris 0406 296 400 gavenm@bastionagency.com bastionagency.com