Our brainstorming session generated several ideas for our upcoming campaign. We discussed targeting younger demographics through social media influencers as well as creating compelling video content to explain our product's benefits. Developing an email marketing strategy was also proposed as an effective way to reach current and past customers.
- This was the winning presentation for the final round of a case study competition at MICA Ahmedabad, The objective of this final round was to design a re-entry strategy for a now-historical product, launched in the present context. The product given to my team was a gramophone.
- Uploaded mainly to highlight the design which went into creating the presentation.
Presentation from the seminar at the 2013 Student Wellbeing Web Summit hosted by Mental Wealth UK and Open Your Mind - which took place on March 20th 2013. For more information about the Web Summit and Mental Wealth UK, visit http://mwukweb.wix.com/mwuk-web-summit or www.mentalwealthuk.com. For information about Open Your Mind, visit www.nusconnect.org.uk/openyourmind or follow us on twitter: @openyourmindni
To watch a video of the seminar, visit:
- This was the winning presentation for the final round of a case study competition at MICA Ahmedabad, The objective of this final round was to design a re-entry strategy for a now-historical product, launched in the present context. The product given to my team was a gramophone.
- Uploaded mainly to highlight the design which went into creating the presentation.
Presentation from the seminar at the 2013 Student Wellbeing Web Summit hosted by Mental Wealth UK and Open Your Mind - which took place on March 20th 2013. For more information about the Web Summit and Mental Wealth UK, visit http://mwukweb.wix.com/mwuk-web-summit or www.mentalwealthuk.com. For information about Open Your Mind, visit www.nusconnect.org.uk/openyourmind or follow us on twitter: @openyourmindni
To watch a video of the seminar, visit:
This presentation is the result of René Mikkelsen and my work in the course, Health Campaigns. The goal with the campaign is to promote healthy eating in the United States (San Diego), and we chose a positive perspective to ensure a high level of message reception
This is Prateek Mishra from Ramaiah institute of management studies, Bangalore and the following presentation gives an overview of launch of a hypothetical product into the market.
This presentation is the result of René Mikkelsen and my work in the course, Health Campaigns. The goal with the campaign is to promote healthy eating in the United States (San Diego), and we chose a positive perspective to ensure a high level of message reception
This is Prateek Mishra from Ramaiah institute of management studies, Bangalore and the following presentation gives an overview of launch of a hypothetical product into the market.
