BOOK REVIEW OF TAMING DISASTERSA KEY TO EFFECTIVE DISASTER MANAGEMENT,
MR. ASRAR AYYUB-THE AUTHOR
A noted disaster management & knowledge mgt. practitioner, teacher, trainer & consultant, TV Anchor, Columnist, Visiting Lecturer including WASC.
More than 20 years experience in public & private sector
Devised the curriculum for a PGD in Disaster Risk Management
Worked as a Disaster Risk Management Consultant for various national & international organizations
Worked Director Knowledge Management Cell at Earthquake Reconstruction & Rehabilitations Authority (ERRA)
OTHER BOOKS BY MR. ASRAR AYYUB
Qaos e Qaza -2010
It is a collection of Asrar’s columns published in leading national newspapers. It focuses on some of the very important national and international issues.
Sard Dhoop -2007
It is about Poetry.
Quran Ka Dukh- 2003
This book provides very well referenced answers to the burning questions realted to Women, death, true Concept of Allah, factual position of Divorce and Halalah,
Sharda-1999
It is about Poetry. Asrar is an astonishing Urdu poet” (Comments by Urdu Poet Syed Zamir Jaffary (Late)).
The book covers about:
Disaster;
Disaster Management and Disaster Management (Cycle);
Principles of Disaster Management;
International Framework;
Disaster Risk Management (DRM) and Community Based Disaster Risk Management (CBDRM)
The project delivered its planned outputs which included constructing primary substations in Tamale and Sunyani, Ghana with transformers and switchgear, and installing 34.5kV sub-transmission lines and 11.5kV distribution lines. The project period exceeded the original plan by 3 months due to a tax exemption change. Outputs were otherwise delivered as planned and the project cost was within budget. The project achieved a fair level of efficiency.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
The project delivered its planned outputs which included constructing primary substations in Tamale and Sunyani, Ghana with transformers and switchgear, and installing 34.5kV sub-transmission lines and 11.5kV distribution lines. The project period exceeded the original plan by 3 months due to a tax exemption change. Outputs were otherwise delivered as planned and the project cost was within budget. The project achieved a fair level of efficiency.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
• Learn how to use ChatGPT to add AI power to your testing and test automation
• Understand the limitations of the technology and where human expertise is crucial
• Gain insight into different AI-based tools
• Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
The document discusses various AI tools from OpenAI like GPT-3 and DALL-E 2, as well as ChatGPT. It explores how search engines are using AI and things to consider around AI-generated content. Potential SEO uses of ChatGPT are also presented, such as generating content at scale, conducting topic research, and automating basic coding tasks. The document encourages further reading on using ChatGPT for SEO purposes.
More than Just Lines on a Map: Best Practices for U.S Bike Routes
This session highlights best practices and lessons learned for U.S. Bike Route System designation, as well as how and why these routes should be integrated into bicycle planning at the local and regional level.
Presenters:
Presenter: Kevin Luecke Toole Design Group
Co-Presenter: Virginia Sullivan Adventure Cycling Association
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...DevGAMM Conference
Has your project been caught in a storm of deadlines, clashing requirements, and the need to change course halfway through? If yes, then check out how the administration team navigated through all of this, relocating 160 people from 3 countries and opening 2 offices during the most turbulent time in the last 20 years. Belka Games’ Chief Administrative Officer, Katerina Rudko, will share universal approaches and life hacks that can help your project survive unstable periods when there seem to be too many tasks and a lack of time and people.
This presentation was designed to provide strategic recommendations for a brand in decline. The deck also incorporates a situational assessment, including a brand identity, positioning, architecture, and portfolio strategy for the Brand.
Presentation originally created for NYU Stern's Brand Strategy course. Design by Erica Santiago & Chris Alexander.
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them wellSaba Software
According to the latest State of the American Manager report from Gallup, employees who have regular meetings with their managers are almost three times as likely to be engaged as those who don’t. These regular check-ins keep managers and employees in sync and aligned. Want to see better manager/employee relationships in your organisation? Then make an all-in commitment to 1:1 meetings. Not sure how? You’ve come to the right place.
In this webinar with Jamie Resker, Founder and Practice Leader for Employee Performance Solutions (EPS), and Teala Wilson, Talent Management Consultant at Saba Software, you’ll get the inside track on how to hold effective 1:1 meetings, including tips for getting managers on board.
• Go beyond discussing the status of everyday work to higher level topics, including recognition, performance, development, and career aspirations
• Learn how to decide meeting frequency, what to cover, as well as roles and responsibilities of the manager and employee
• Understand how managers can build trust and make it comfortable for employees to provide upward feedback
• Unite your organisation with a unified approach to 1:1 meetings
Join us for this 1-hour webinar to get practical tips for building better manager-employee relationships with intention and purpose.
About the Speakers
Jamie Resker - Founder and Practice Leader for Employee Performance Solutions (EPS)
Jamie Resker, Practice Leader and Founder of Employee Performance Solutions, is a recognized innovator in performance management. She is the originator of the-the Performance Continuum Feedback Method® and Conversations to Optimize Employee Performance training program; tools and training that reshape communications between managers and employees to drive and align performance. Jamie is on the faculty for the Northeast Human Resources Association, is a contributor to Halogen Software's Talent Space Blog, and is an editorial advisory board member for HR Examiner.
Teala Wilson - Senior Consultant, Strategic Services, Saba Software
Teala is a Talent Management Consultant at Halogen Software, now a part of Saba Software. She has worked with teams on a national and global level supporting human resources in areas such as performance management, recruitment, employee benefit programs, training and talent development, workforce planning and internal communications. Teala also has a personal passion for visual arts and design.
Want to learn more? Join us for an upcoming Product Tour!
http://bit.ly/2yitfqu
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
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Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them well
Book Review Taming Disasters 27-07-2022.ppt
1. REVIEW OF TAMING DISASTERS
A KEY TO EFFECTIVE DISASTER MANAGEMENT
AKBAR ALI KHATIAN
132nd MMC JUNE-20-2022 TO AUGUST-20-2022
WAPDAADMINISTRATIVE STAFF COLLEGE
ISLAMABAD
3. ABOUT BOOK
1st Addition -2016
• Language: English
• No. of Pages: 160
• Binding: Paperback
2nd Addition-2021
4. MR. ASRAR AYYUB-THE AUTHOR
A noted disaster management & knowledge mgt.
practitioner, teacher, trainer & consultant, TV Anchor,
Columnist, Visiting Lecturer including WASC.
More than 20 years experience in public & private
sector
Devised the curriculum for a PGD in Disaster Risk
Management
Worked as a Disaster Risk Management Consultant
for various national & international organizations
Worked Director Knowledge Management Cell at
Earthquake Reconstruction & Rehabilitations
Authority (ERRA)
www.asrarayyub.com
5. OTHER BOOKS BY MR. ASRAR AYYUB
Qaos e Qaza -2010
It is a collection of Asrar’s columns published in
leading national newspapers. It focuses on some of
the very important national and international issues.
Sard Dhoop -2007
It is about Poetry.
Quran Ka Dukh- 2003
This book provides very well referenced answers to
the burning questions realted to Women, death, true
Concept of Allah, factual position of Divorce and
Halalah,
Sharda-1999
• It is about Poetry. Asrar is an astonishing Urdu poet”
(Comments by Urdu Poet Syed Zamir Jaffary
(Late)).
www.asrarayyub.com
6. ABOUT TAMING DISASTERS
A KEY TO EFFECTIVE DISASTER MANAGEMENT
BASIC PURPOSE OF BOOK FOR EDUCATION AND
AWARENESS
The book covers about:
Disaster;
Disaster Management and Disaster Management (Cycle);
Principles of Disaster Management;
International Framework;
Disaster Risk Management (DRM) and Community Based Disaster
Risk Management (CBDRM)
7. ABOUT TAMING DISASTERS
A KEY TO EFFECTIVE DISASTER MANAGEMENT
The book covers about:
Case Studies;
Disaster Risk Management and SOP Documents;
Community Based Disaster Risk Management (CBDRM) at Academic
Institutions – The School Safety Program;
Methodologies about Before, During and After Earthquake, Flood
AND IN LAST COVERS:
Global Warming
8. ABOUT TAMING DISASTERS
A KEY TO EFFECTIVE DISASTER MANAGEMENT
You have to understand Difference:
Disaster = حادثہ
Hazards = خطرہ
Risk = خوف/ اندیشہ
Vulnerability = کمزوری/ گھایل
ہونے
کے
الئق
9. WHAT IS DISASTER?
• A sudden accident or a natural
catastrophe that causes great damage
or loss of life.
• Disaster is the damage done to you,
your belongings or environment
which cannot be managed without
external help
• Disaster is the actualization of risk
beyond capacity Earthquake @ 6.5 Richter Scale in Greece and
parts of Turkey 22.05.2014
10. SCOPE OF A DISASTER
National
Level
Organizational
Level
The 2005 Kashmir Earthquake Flood in Pakistan
Bhoja Air Crash in 2012 Bhoja Air Crash in 2012
11. SCOPE OF A DISASTER
Team Level
Individual
Level
A Famous Divorce Case Heather Mills and Sir. Paul Mac
Study Loan Defaulters of Malaysia
12. What is Risk?
•Risk is the probability or threat
of harmful consequences to you,
your belongings or environment.
Risk = Hazard × Vulnerability
13. What is Hazard & Vulnerability?
Anything that has the
potential of causing loss is
a “hazard” & your
susceptibility to it, is
“vulnerability”
14. Types of Hazard & Vulnerability
Hazard
• Natural
• Human Induced
15. Types of Hazard & Vulnerability
Vulnerability
• Social
• Environmental
• Physical
• Attitudinal
• Financial
• Educational
16. Disaster Risk Reduction (DRR)
DRR
It is a systematic approach of
identifying & assessing risk and
planning to avoid/minimize it.
Capacity
It is the sum total of all available
resources & skills coupled with org.
decision, rules & regulations for their
efficient administration.
17. Disaster Management (DM)
Disaster Management
“A scientific approach to prevent
a hazard from becoming a
disaster.”
“A systematic way to prepare
for, respond to, recovery from &
mitigate against a disaster”
19. Disaster Management (DM) Cycle
Preparedness:
• Identify, assess & monitor the disaster
risk to an area & its inhabitant.
• Form a “Preparedness Plan” with
participation from the concerned
community.
• Train people & rehearse the
“Preparedness Plan” on regular basis.
20. Disaster Management (DM) Cycle
Response:
It is putting the well-planned & well-
rehearsed “Preparedness Plan” into
action.
• Elements
• Early Warnings
• Evacuation
• Search & Rescue
21. Disaster Management (DM) Cycle
Recovery:
It is a well deliberated effort to get
back to normal through a window
of opportunity by adhering to the
universal acknowledge principle
of “converting adversity into
opportunity”
• Elements
• Rehabilitation
• Reconstruction
22. Disaster Management (DM) Cycle
Mitigation:
It is the structural & non-structural
manifestation of corrective measures
to reduce the risk posed by a hazard
and the loss caused by the disaster.
24. Effective Disaster Management
1. Comprehensive Encompassing
a. All hazards a particular community, its belongings & environment is
vulnerable to.
b. Each risk that can transforms a hazard into a disaster.
c. All impacts (social, psychological, physical, financial,
environmental, & educational) of a hazard / disaster & their
scientific analysis for managing them in the best possible manner.
d. All phases of Disaster Management Cycle ranging from systematic
pre to post disaster interventions that can prevent the actualization of
risk beyond capacity.
e. All stakeholders, who can prevent a hazard from transforming into a
disaster.
25. Effective Disaster Management
2. Progressive To
a. Be proactive rather reactive i.e. anticipating disasters rather than
waiting for them to strike.
b. Carryout systematic identification & analysis of the risk posed by
various hazards.
c. Pinpoint the appropriate structural & non-structural measures &
capacity building initiates.
d. Corresponds to the requirements of time & space.
26. Effective Disaster Management
3. Risk-Driven To
a. Assess with accuracy, various levels of risk posed by various hazards
& draw a logical & well defined comparison b/w them.
b. Priorities the allocation of resources & efforts as per the prioritized
risk.
4. Integrated To
a. Build partnership in stakeholders “among disciplines & across all
sectors, including private sector & media” before a disaster.
b. Institutionalize the TORs of various assignments to economize the
mainstreaming of disaster risk reduction by all possible means.
27. Effective Disaster Management
5. Collaborative To
a. Create & strengthen a culture of team spirit on equal footings through formal
& informal consultations based on mutual trust & respect.
b. Promote a congenial environment for attending each other’s concerns on the
basis of science & reason.
c. Develop a sense of preference for collective good over individual interest.
6. Coordinated To
a. Synchronize the execution of functions, roles & responsibilities through
well-crafted laws, policies & operating procedures based on local, national
& international current practices.
b. Ensure the extraction of max. output from minimum input through well-
planned, unity of efforts for the attainment of overall objectives.
28. Effective Disaster Management
7. Flexible To
a. Dynamic for developing creative solutions, based on ever-changing
consequences of an event.
b. Applicable to all emergency situations.
c. Receptive not only to the best course of action.
8. Professional To
a. Observe the int’l code of ethics with a duty to focus on love & care of a
victim regardless of his/her caste, creed & race.
b. Practice the profession as per the standards & guidelines.
c. Have classified knowledge of past & present experiences of disaster.
29. International Frameworks
Hyogo Framework for Action (HFA) 2005-2015
The World Conference on Disaster Reduction was held from 18 to 22
January 2005 in Kobe, Hyogo, Japan, and adopted the present Framework
for Action 2005-2015: Building the Resilience of Nations and
Communities to Disasters.
• 168 countries from around the globe signed as agreement in Hyogo
(Japan) to modify their basic approach to disaster management.
• The management & reduction of risk declared prime obligation.
30. International Frameworks
Hyogo Framework for Action (HFA) 2005-2015
Priority Action 1: Ensure that disaster risk reduction is a national
& a local priority with a strong institutional basis for
implementation.
Priority Action 2: Identify, assess & monitor disaster risks &
enhance early warnings.
Priority Action 3: Use knowledge, innovation & education to
build a culture of safety & resilience at all levels.
Priority Action 4: Reduce the underlying risk factors.
Priority Action 5: Strengthens disaster preparedness for effective
response at all levels
31. International Frameworks
Sendai Framework for Disaster Risk Reduction 2015-2030
Four Priorities
Priority 1: Understanding disaster risk
Priority 2: Strenghtening disaster risk governances to manage
disaster risk.
Priority 3: Investing in disaster risk resilience.
Priority 4: Enhancing disaster preparedness for effective
response and to “Build Back Better” in recovery, rehabilitation
& reconstruction
32. International Frameworks
Sendai Framework for Disaster Risk Reduction 2015-2030
The Sendai Framework for Disaster Risk Reduction 2015-2030 was
adopted at the Third UN World Conference in Sendai, Japan, on
March 18, 2015.
The Sendai Framework supports the paradigm shift from a reactive
to a proactive approach towards disaster management.
The Sendai Framework upholds that the state has to perform the
primary duty of reducing disaster risk but it has to be performed in
a participatory manner i.e Community Based Disaster Risk
Management (CBDRM)
33. International Frameworks
Sendai Framework for Disaster Risk Reduction 2015-2030
Seven Global Targets
1. Substantially reduce global mortality rate by 2030.
2. Substantially reduce the no. of affected people rate by 2030
3. Reduce direct disaster economic loss in relation global GDP by 2030
4. Substantially reduce disaster damage to critical infrastructure &
disruption of basic services.
5. Substantially increase no. of countries with national & local
disaster risk reduction strategies.
6. Substantially enhance int’l cooperation for developing countries
7. Substantially increase the availability of & access to multi-hazard
warning systems.
35. Community Based Disaster Risk
Management(CBDRM) Cycle
Participatory
Community
Identification &
Disaster Risk
Assessment
Participatory
DRR Planning
Participatory
Implementation
Participatory
Monitoring
& Evaluation
36. CBDRM AT SCHOOL SAFETY PROGRAM
The idea of school safety originated at global level in 2006-2007, at UN/ISDR
(International Strategy for Disaster Reduction), with Support of the French
Govt. With the theme of “Disaster Reduction Begins at School”.
Definition:
Using the CBDRM cycle to protect students, teacher and support staff,
physically and psychologically from the risks posed various natural or human
induced hazards, by reducing vulnerabilities and building capacities.
37. Community Based Disaster Risk
Management(CBDRM)
Philosophy
Effective & sustainable disaster management is not possible without community
participation because the community, being the first victim, is the first responder as
well.
Methodology
1. Sensitization (Establish Contact with Community, Shifting from re-active to pro-active)
2. Confidence Building (En-courage the community in discussions, give the sense of ownership )
3. Partnership Building (Make Committees, Promote Team sprit )
4. Capacity Building (Provide resources, Impart trainings,)
5. Institutionalization (Determine the role and responsibilities, Enforce rules and policies)
6. Execution (Implement the CBDRM Cycle)
38. What to do Before, During & After
Earthquake
Before an Earthquake
• Conduct regular inspection of building – check earthquake resistance
• Keep a first aid box & emergency kit handy
•Conduct trainings on formation & execution of evacuation plan, search &
rescue and display the exit plan in the building on notice boards
• Display exit signs on each floor
During an Earthquake
• Do not run & do always remember that most of the damage is caused by
falling objects around you
39. What to do Before, During & After
Earthquake
During an Earthquake
• Do not run & do always remember that most of the damage is caused
by falling objects around you
• No matter where you are, remember three steps:-
1. DROP down onto your hands & knees
2. COVER your head & neck
3. HOLD ON to your shelter until earthquake stops
• Do not panic, stay calm
After an Earthquake
•Evacuate the building at the earliest following the evacuation plan.
•Switch off gas & electricity supplies through single switch control
40. What to do Before, During & After
Earthquake
After an Earthquake
• Avoid pooled water, it could be electrically charged
• Stay away from damaged area
• Expect secondary shockwaves, which can occur even after weeks &
months
41. What to do Before, During & After Flood
Before a Flood
•Promote awareness on floods & its management
•Don’t construct houses near river/unsafe areas
•Prepare an emergency evacuation plan
• Prepare an emergency toolkit
During a Flood
•Be alert
•Monitor your surroundings. Use TV, Web etc
•Stay away from power lines & electrical wires
•Avoid trying to walk / swim through flowing water
•If water rises around your car or it stalls, leave the vehicle immediately
42. What to do Before, During & After Flood
After a Flood
•Don’t enter a flooded building until it has been inspected for safety
•Pump out flooded basements gradually to avoid structural damage
•Watch out for snakes & other insects
•Throw away medicine, food or water that had contact with floodwaters
43. CLIMATE CHANGE
What is Global Warming
It is a gradual increase of the Earth’s temperature because of energy trapped by
GREENHOUSE gases present in Earth’s atmosphere
Intense climate-related disasters—floods, storms, droughts, and heat
waves—have been on the rise worldwide. At the same time and coupled
with an increasing concentration of greenhouse gases in the atmosphere,
temperatures, on average, have been rising, and are becoming more
variable and more extreme.
44. CLIMATE CHANGE
• Every second, one person is displaced by disaster.
• In 2018, more than 17.2 million people fled disasters in 125 countries and
territories. Disasters displace three to ten times more people than conflict and
war worldwide.
• The basics of climate change, disasters and displacement
• As climate change continues, it will likely lead to more frequent and severe
natural hazards. The impact will be heavy. Climate change causes poverty
and food shortages, and forces even higher numbers of men, women and
children to flee their homes.
• On average, 26 million people are displaced by disasters such as floods and
storms every year (as of 2016). That's one person forced to flee every second
45. MY VIEW
• There is a real dearth of simple Disaster Management books suitable
for instruction purpose in Pakistan as well as elsewhere in the world.
• In this very context, “Taming Disasters : A Key to Effective Disaster
Management” by renowned DRM expert, teacher, trainer &
consultant, Mr. Asrar Ayub, is the timely guidance for our generation
& many to come.
• The incorporation of disaster management education in the curricula
of schools and institutes of higher education is very essential & need
of the time.
• This book provides all sorts of information, SOPs & knowledge
necessary to cope with the disasters in a befitting manner.