The document discusses different mindsets and models related to project effectiveness. It introduces the concepts of rightshifting and left-shifting, where rightshifting involves moving projects further to the right side of a bell curve distribution, indicating increased effectiveness. Several mindsets are presented that relate to different approaches for improving project outcomes, including the analytic, synergistic, and chaordic mindsets. Models like the Marshall model and ROI sawtooth are also referenced as ways to explain effectiveness.