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Dear Alphastox Subscribers,
I wanted to send out a quick note a new company I wanted to feature called Blue Moon Zinc
(TSXV:MOON). As most of you know, I’m very bullish on Zinc so I wanted to get positioned with a solid
management team, with a quality deposit that know how to create value for their shareholders.
Why Blue Moon?
 Exploration and drill program expected in Q4
 Advanced stage zinc asset in safe jurisdiction; Prior producer during WWII
 Prior work completed by Boliden/Imperial/Barrick
 Resource is roughly 10% zinc equivalent (6% zinc plus significant credits for
copper, gold and silver)
 Key advisor is Lutz Klingmann, Golden Queen's former CEO, who permitted
and achieved commercial production of the Soledad project (California) in
2016
 Excellent local infrastruture
Why Zinc?
 Existing mine reserves globally are not being replaced
 Declining average grades in current operations
 Limited number of new projects being brought into production
 Political and jurisdictional risk are high for other projects, along with geographical risk, where a
number of larger projects are in remote locations that lack infrastructure and access
 Timing is everything: Zinc prices increased 50% and processing fees have decreased
The way all this came about was actually very interesting. Patrick McGrath, MOON’s current CEO,
started out as a regular shareholder in the company. He bought the stock as a long-term hold based on
the Blue Moon zinc asset and its potential. After watching the stock dwindle down to new lows as Zinc
prices increased, he decided to take matters into his own hands, assemble a new team and take it over,
and that’s exactly what he did.
Patrick isn’t doing this because he has a bunch of cheap paper in the deal, or options below market or a
massive salary to protect. On the contrary, he’s buried in the deal and has no choice but to make this
thing a success. Since he decided to take an active role and take control of the company, Patrick and his
team acquired their position in the market…and paid for it all. Once they had a big enough position to
draw some attention, they pushed for a change of management, rebranded the company to Blue Moon
Zinc, changed the symbol from “SVT” to “MOON” raised a little bit of cash to position a couple strategic
investors and off they went. The story makes sense and I love hearing how shareholders take control of
what’s theirs. He’s got a major feat ahead of him but he’s got the right team, asset and market to
accomplish his goals.
Even though there’s already over 90 million shares outstanding, I look at this as a re-start. They didn’t
roll it back because insiders themselves own over 21% of the company so they didn’t need to. It’s fairly
tightly held among like minded individuals who will work tirelessly to develop their deposit and create
value for their investors.
Before we move onto anything else, let’s take a few moments to go through their asset.
The Company is focused on the advanced stage 100% owned Blue Moon zinc project. The Blue Moon
project is subject to a NI 43-101 resource assessment with approximately 2.62 million tons with a grade
of 6.01% zinc in the Indicated category and 2.68 million tons with a grade of 5.98% zinc in the Inferred
category plus significant bi-products of copper, silver and gold. The resource is open at depth and along
strike and has favourable metallurgy. A report detailing the resource is available here and filed on SEDAR
on February 21, 2008. The Company plans to expand the resource through an exploration and
development drill program and advance the project to feasibility and permitting.
Location
The Blue Moon Deposit is wholly-owned by the Company and is located in east central California within
Mariposa County in the Foothills. The property is accessible by gravel roads off nearby paved highway.
There are active mines in the region and was part of the original California gold rush.
Infrastructure
The main transmission lines and a hydroelectric power generation facility are both within one mile of
the property. Sea ports, rail and trucking routes are all accessible.
History
Mining by Hecla Mining Company during 1943-1945 produced 55,656 tons grading 12.3% zinc, 0.36%
copper, 0.48% lead, 3.75 oz/ton silver and 0.062 oz/ton gold. The property was actively explored by
Colony Pacific Explorations Ltd. (now Imperial Metals), Westmin Resources Limited (Now Boliden) and
Lac Minerals (now Barrick) in the 1980s and 1990s.
Resource and Upside
Review, verification and analysis of the historical data has provided a preliminary NI 43-101 compliant
resource estimate of the poly metallic massive sulphide deposit at its Blue Moon project. The 2008
technical report was co-authored by Moose Mountain Technical Services and Giroux Consultants Ltd.
(“GCL”). The resource estimate estimated by GCL at Blue Moon has been classified as indicated and
inferred.
For resource calculations purposes, it has been assumed that the Blue Moon Deposit would likely be
mined by underground methods. The results of the resource estimate are as follows:
Exploration Upside
Remodelling of the deposit using the digitized data shows the deposit is open both to depth and to the
south. The potential to expand the current resources is considered excellent.
Metal Prices and Estimated Recoveries (Metallurgy)
As the Blue Moon is a multi-variable deposit with all variables contributing to the economic value a
method of combining the grades into one variable was required. A gross recoverable value “GRV” was
chosen making use of reasonable metal prices and estimated recoveries. The 2008 parameters used
were as follows:
Zinc $0.75/pound 95% Recovery
Copper $2.00/pound 93% Recovery
Lead $0.78/pound 95% Recovery
Silver $8.50/ounce 65% Recovery
Gold $600 /ounce 70% Recovery
The equation to calculate GRV was as follows:
GRV (US$) = Zn% * 14.25 + Cu % * 37.20 + Pb% * 14.82 + Ag(oz/t) * 5.525 + Au(oz/t) * 420.0
Recoveries used in the calculation are based on metallurgical testing of drill core undertaken by
Lakefield Research on samples of mineralization.
The NI 43-101 report was produced by Gary Giroux, P.Eng. MASc and Robert J. Morris, MSc. P.Geo. who
are Qualified Persons as defined by NI-43-101 and are responsible for the technical material related to
the resource calculation. The NI 43-101 report is available here and on SEDAR (February 21, 2008)
So there you have it. This is going to be my first report of many to come so make sure you stay tuned.
As always, if you have any questions, please don’t hesitate to get in touch with me anytime. I look
forward to hearing from you.
Best,
Etienne
Disclosure: Transcend Capital Inc. is a shareholder of Blue Moon Zinc and has been paid a fee
Disclaimer
The information and recommendations made available here (“Information”) by Alphastox.com and/or all affiliates is for
informational purposes only and not to be used or construed as an offer to sell or a solicitation of an offer to buy any
services or securities. You further agree that neither Transcend Capital Inc. nor Alphastox.com will be liable for any
losses or liabilities that may be occasioned as a result of the information or commentary provided in the letter. By
accessing the site and receiving this email, you accept and agree to be bound by and comply with the terms and
conditions set out herein. If you do not accept and agree to the terms, you should not use this site or accept this
email.
Alphastox.com nor Transcend Capital Inc. is not registered as an adviser under the securities legislation of any
jurisdiction of Canada and provides the Information pursuant to an exemption from the registration requirements that
is available in respect of generic advice. The recommendations contained on the site and in this email are not tailored
to the needs of particular persons and may not be appropriate for you depending on your financial position or
investment goals or needs. You should apply your own judgement in making any use of the Information, especially as
the basis for any investment decision. Prior to making any investment decision, we recommend that you seek outside
advice from a qualified and registered investment advisor.
In no event will Alphastox.com be responsible or liable to you or any other party for any damages of any kind arising
out of or relating to the use of, misuse of or inability to use this site and email. The Information is directed only at
persons resident in Canada. Nothing in this site shall constitute an offer or solicitation to anyone in the United States
of America or any jurisdiction where such offer or solicitation is not authorized or to any person to whom it is unlawful
to make such a solicitation. If you choose to access this site or email from outside of Canada, you acknowledge that
the Information is intended for use by persons resident in Canada only.
This is not an investment advisory, and should not be used to make investment decisions. Information on
Alphastox.com and though its letter is often opinionated and should be considered for information purposes only. No
stock exchange anywhere has approved or disapproved of the information contained herein. There is no express or
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Blue Moon - Alphastox - July 2017

  • 1. Follow us on Facebook: www.facebook.com/alphastox Follow us on Twitter: https://twitter.com/AlphaStox_com Dear Alphastox Subscribers, I wanted to send out a quick note a new company I wanted to feature called Blue Moon Zinc (TSXV:MOON). As most of you know, I’m very bullish on Zinc so I wanted to get positioned with a solid management team, with a quality deposit that know how to create value for their shareholders. Why Blue Moon?  Exploration and drill program expected in Q4  Advanced stage zinc asset in safe jurisdiction; Prior producer during WWII  Prior work completed by Boliden/Imperial/Barrick  Resource is roughly 10% zinc equivalent (6% zinc plus significant credits for copper, gold and silver)  Key advisor is Lutz Klingmann, Golden Queen's former CEO, who permitted and achieved commercial production of the Soledad project (California) in 2016  Excellent local infrastruture Why Zinc?  Existing mine reserves globally are not being replaced  Declining average grades in current operations  Limited number of new projects being brought into production  Political and jurisdictional risk are high for other projects, along with geographical risk, where a number of larger projects are in remote locations that lack infrastructure and access  Timing is everything: Zinc prices increased 50% and processing fees have decreased The way all this came about was actually very interesting. Patrick McGrath, MOON’s current CEO, started out as a regular shareholder in the company. He bought the stock as a long-term hold based on the Blue Moon zinc asset and its potential. After watching the stock dwindle down to new lows as Zinc
  • 2. prices increased, he decided to take matters into his own hands, assemble a new team and take it over, and that’s exactly what he did. Patrick isn’t doing this because he has a bunch of cheap paper in the deal, or options below market or a massive salary to protect. On the contrary, he’s buried in the deal and has no choice but to make this thing a success. Since he decided to take an active role and take control of the company, Patrick and his team acquired their position in the market…and paid for it all. Once they had a big enough position to draw some attention, they pushed for a change of management, rebranded the company to Blue Moon Zinc, changed the symbol from “SVT” to “MOON” raised a little bit of cash to position a couple strategic investors and off they went. The story makes sense and I love hearing how shareholders take control of what’s theirs. He’s got a major feat ahead of him but he’s got the right team, asset and market to accomplish his goals. Even though there’s already over 90 million shares outstanding, I look at this as a re-start. They didn’t roll it back because insiders themselves own over 21% of the company so they didn’t need to. It’s fairly tightly held among like minded individuals who will work tirelessly to develop their deposit and create value for their investors. Before we move onto anything else, let’s take a few moments to go through their asset. The Company is focused on the advanced stage 100% owned Blue Moon zinc project. The Blue Moon project is subject to a NI 43-101 resource assessment with approximately 2.62 million tons with a grade of 6.01% zinc in the Indicated category and 2.68 million tons with a grade of 5.98% zinc in the Inferred category plus significant bi-products of copper, silver and gold. The resource is open at depth and along strike and has favourable metallurgy. A report detailing the resource is available here and filed on SEDAR on February 21, 2008. The Company plans to expand the resource through an exploration and development drill program and advance the project to feasibility and permitting. Location
  • 3. The Blue Moon Deposit is wholly-owned by the Company and is located in east central California within Mariposa County in the Foothills. The property is accessible by gravel roads off nearby paved highway. There are active mines in the region and was part of the original California gold rush. Infrastructure
  • 4. The main transmission lines and a hydroelectric power generation facility are both within one mile of the property. Sea ports, rail and trucking routes are all accessible. History Mining by Hecla Mining Company during 1943-1945 produced 55,656 tons grading 12.3% zinc, 0.36% copper, 0.48% lead, 3.75 oz/ton silver and 0.062 oz/ton gold. The property was actively explored by Colony Pacific Explorations Ltd. (now Imperial Metals), Westmin Resources Limited (Now Boliden) and Lac Minerals (now Barrick) in the 1980s and 1990s. Resource and Upside
  • 5. Review, verification and analysis of the historical data has provided a preliminary NI 43-101 compliant resource estimate of the poly metallic massive sulphide deposit at its Blue Moon project. The 2008 technical report was co-authored by Moose Mountain Technical Services and Giroux Consultants Ltd. (“GCL”). The resource estimate estimated by GCL at Blue Moon has been classified as indicated and inferred. For resource calculations purposes, it has been assumed that the Blue Moon Deposit would likely be mined by underground methods. The results of the resource estimate are as follows:
  • 7. Remodelling of the deposit using the digitized data shows the deposit is open both to depth and to the south. The potential to expand the current resources is considered excellent. Metal Prices and Estimated Recoveries (Metallurgy) As the Blue Moon is a multi-variable deposit with all variables contributing to the economic value a method of combining the grades into one variable was required. A gross recoverable value “GRV” was chosen making use of reasonable metal prices and estimated recoveries. The 2008 parameters used were as follows: Zinc $0.75/pound 95% Recovery Copper $2.00/pound 93% Recovery
  • 8. Lead $0.78/pound 95% Recovery Silver $8.50/ounce 65% Recovery Gold $600 /ounce 70% Recovery The equation to calculate GRV was as follows: GRV (US$) = Zn% * 14.25 + Cu % * 37.20 + Pb% * 14.82 + Ag(oz/t) * 5.525 + Au(oz/t) * 420.0 Recoveries used in the calculation are based on metallurgical testing of drill core undertaken by Lakefield Research on samples of mineralization. The NI 43-101 report was produced by Gary Giroux, P.Eng. MASc and Robert J. Morris, MSc. P.Geo. who are Qualified Persons as defined by NI-43-101 and are responsible for the technical material related to the resource calculation. The NI 43-101 report is available here and on SEDAR (February 21, 2008) So there you have it. This is going to be my first report of many to come so make sure you stay tuned. As always, if you have any questions, please don’t hesitate to get in touch with me anytime. I look forward to hearing from you. Best, Etienne Disclosure: Transcend Capital Inc. is a shareholder of Blue Moon Zinc and has been paid a fee Disclaimer The information and recommendations made available here (“Information”) by Alphastox.com and/or all affiliates is for informational purposes only and not to be used or construed as an offer to sell or a solicitation of an offer to buy any services or securities. You further agree that neither Transcend Capital Inc. nor Alphastox.com will be liable for any losses or liabilities that may be occasioned as a result of the information or commentary provided in the letter. By accessing the site and receiving this email, you accept and agree to be bound by and comply with the terms and conditions set out herein. If you do not accept and agree to the terms, you should not use this site or accept this email. Alphastox.com nor Transcend Capital Inc. is not registered as an adviser under the securities legislation of any jurisdiction of Canada and provides the Information pursuant to an exemption from the registration requirements that is available in respect of generic advice. The recommendations contained on the site and in this email are not tailored to the needs of particular persons and may not be appropriate for you depending on your financial position or investment goals or needs. You should apply your own judgement in making any use of the Information, especially as the basis for any investment decision. Prior to making any investment decision, we recommend that you seek outside advice from a qualified and registered investment advisor. In no event will Alphastox.com be responsible or liable to you or any other party for any damages of any kind arising out of or relating to the use of, misuse of or inability to use this site and email. The Information is directed only at persons resident in Canada. Nothing in this site shall constitute an offer or solicitation to anyone in the United States of America or any jurisdiction where such offer or solicitation is not authorized or to any person to whom it is unlawful to make such a solicitation. If you choose to access this site or email from outside of Canada, you acknowledge that the Information is intended for use by persons resident in Canada only.
  • 9. This is not an investment advisory, and should not be used to make investment decisions. Information on Alphastox.com and though its letter is often opinionated and should be considered for information purposes only. No stock exchange anywhere has approved or disapproved of the information contained herein. There is no express or implied solicitation to buy or sell securities. The writers and editors of Alphastox.com may have positions in the stocks discussed above and may trade in the stocks mentioned. Don’t consider buying or selling any stock without conducting your own due diligence.