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Blockchain marries
Engagement
Blockchain marries Engagement - Jodee Rich, Kin Lane and Rand Waltzman 1
“If you're not PAYING
for the product,
you ARE the product”
- Angie Benenati
2Blockchain marries Engagement - Jodee Rich, Kin Lane and Rand Waltzman
3
The current
Social Network Regime
“What if all email
servers were
controlled by four
companies”
4
The current Regime
You don’t control
your data
5
The current Regime
You don’t control
your data
API throttle and
shutdown
6
The current Regime
You don’t control
your data
API throttle and
shutdown
No Ad Share
7
You don’t control
your data
API throttle and
shutdown
No Ad Share
No Transparency
The current Regime
8
You don’t control
your data
API throttle and
shutdown
No Ad Share
No Transparency
Fake News
The current Regime
9
You don’t control
your data
API throttle and
shutdown
No Ad Share
No Transparency
Fake News
Is it a Bot or not?
The current Regime
10
Alternative Platforms
11Blockchain marries Engagement - Jodee Rich, Kin Lane and Rand Waltzman
12
13
14
15
No Ignition Event
16
It’s all too hard
17
It’s all too hard
Heavy
18
It’s all too hard
Heavy
Too much Admin
19
It’s all too hard
Heavy
Too much Admin
Empty networks
20
It’s all too hard
Heavy
Too much Admin
Empty networks
Empty content
21
It’s all too hard
Heavy
Too much Admin
Empty networks
Empty content
It must be light
22
It’s all too hard
Heavy
Too much Admin
Empty networks
Empty content
It must be light
Snapchat
Slack
Whatsapp
Telegram
23
What will the NextGen
Social Network look like?
24
The Blockchain will
provide
the enabling tech
25
26
27
28
Ponder ICO
Pay $10 for intro
Pay $1,000 for marriage
29
Steemit
Get paid to post Content
Get paid to curate Content
30
Social by Nexus
Pay for Ad views
Ad Revenue share
31
Earn.com
Pay for Engagement
Requestor Pays
32
ONG.Social
Get paid for interacting with Ads
33
Start with a small object…..Add Identity and Engagement
Crypto.Kred
34
Blockchain marries
Engagement
Blockchain marries Engagement - Jodee Rich, Kin Lane and Rand Waltzman

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Blockchain marries Engagement - DeveloperWeek SF 2018