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How the cheers turned to
screams and panic…
AD&PR LAB 2012- 2013
“Crisis Management”
PANTEION UNIVERSITY OFATHENS
Instructor: Mania Xenou (CEO at Reliant Communications)
Assistant Professor: Betty Tsakarestou ( Head of AD&PR LAB)
THE INCIDENT
Two bombs ripped through
the crowd at the finish
line of the Boston
Marathon on Monday
afternoon 15th of
April, killing two people
and injuring dozens…
The article in TECHPRESIDENT
 Is objective : presenting the facts in the way that really happened
 Mentions that there were graphic and disturbing pictures
The article in REUTERS
 Is more emotional
 Contains people’s statements → “EVIL, EVIL, EVIL”
And also Obama’s declarations:"Make no mistake, we will get to the
bottom of this and we will find out who did this.“
He said "any responsible individuals, any responsible groups will feel
the full weight of justice."
WHAT HAS BEEN PUBLISHED BY
TECHPRESIDENT AND THE REUTERS
REUTERS
A White House Official said it would be handled as an „‟act of
terror ‟‟…
President Barack Obama promised to hunt down whoever was
responsible for the attack the day that ten of thousands people
went to watch the world famous race!
WHAT IS THOUGHT ABOUT
THE EXPLOSION?
{
SOMETIMES AWFUL AND
UNPREDICTABLE THINGS
HAPPEN
All the articles give a hope that the responsible people will be
found and punished soon, making an effort to lessen the grief
of the crowd! We hope the same thing too!
{
THANK YOU
OUR TEAM
MYRSINI ZARDA
EIRINI SOPASOUDAKI
EYAGGELIA PAPOUI
VASILEIA KARATZA
NEFELI VOUTSINA-PETSIMERI

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Blasts in boston marathon

  • 1. How the cheers turned to screams and panic… AD&PR LAB 2012- 2013 “Crisis Management” PANTEION UNIVERSITY OFATHENS Instructor: Mania Xenou (CEO at Reliant Communications) Assistant Professor: Betty Tsakarestou ( Head of AD&PR LAB)
  • 2. THE INCIDENT Two bombs ripped through the crowd at the finish line of the Boston Marathon on Monday afternoon 15th of April, killing two people and injuring dozens…
  • 3. The article in TECHPRESIDENT  Is objective : presenting the facts in the way that really happened  Mentions that there were graphic and disturbing pictures The article in REUTERS  Is more emotional  Contains people’s statements → “EVIL, EVIL, EVIL” And also Obama’s declarations:"Make no mistake, we will get to the bottom of this and we will find out who did this.“ He said "any responsible individuals, any responsible groups will feel the full weight of justice." WHAT HAS BEEN PUBLISHED BY TECHPRESIDENT AND THE REUTERS
  • 4. REUTERS A White House Official said it would be handled as an „‟act of terror ‟‟… President Barack Obama promised to hunt down whoever was responsible for the attack the day that ten of thousands people went to watch the world famous race! WHAT IS THOUGHT ABOUT THE EXPLOSION?
  • 5. { SOMETIMES AWFUL AND UNPREDICTABLE THINGS HAPPEN All the articles give a hope that the responsible people will be found and punished soon, making an effort to lessen the grief of the crowd! We hope the same thing too!
  • 6. { THANK YOU OUR TEAM MYRSINI ZARDA EIRINI SOPASOUDAKI EYAGGELIA PAPOUI VASILEIA KARATZA NEFELI VOUTSINA-PETSIMERI