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Uploaded byAgnieszka Zdebiak
BigBit
This document discusses using big data and social media data for real-time targeting of customers. It describes how companies can profile customers to target the right deals at the right time. Examples are provided for e-commerce, telecommunications, and insurance applications. The document also provides information on the company founders, team, traction achieved, financing sought, and contact details.
BigBit
- 1. REAL-TIME TARGETING using socialdata @BigB_it
- 2. Problem How to pickup valuable clients? How target right customers with the right deal at the right time using BigData?
- 3. Solution Target right dealat the right time! Profile clients and qualify leads using social data
- 4. Bigdata application fore-commerce apps.facebook.com/findgiftsforfriends/
- 5. Bigdata application fortelco Selecting and presentation phone model using: • sex buyer • the age of the buyer • interests of the buyer • previous phone model
- 6. Bigdata application forinsurance Present insurance offer using: • sex buyer • the age of the buyer • interests of the buyer
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- 8. Further development Estimate profits fromdiscounts and special offers Calculte ROI and analyze customer loyalty Payment model with adapting the prices
- 9. The big datamarket is expected to grow from $3.2 billion in 2010 to $16.9 billion in 2015 A gap in the market Source: IDC Insights forecast 2012
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- 11. Founders Mirosław Zdebiak software developer web apparchitect 16 years experience Agnieszka Zdebiak software designer data scientist 15 years experience Student Science Society 20 potencial marketers and data scientist Student Science Society „Brains” 10 software developers BI, machine learning
- 12. Team Mirosław Zdebiak software developer web apparchitect Agnieszka Zdebiak software designer data scientist Kamila Kijo Marketing Marta Sędlak UI/Tester Przemek Piszczek Grafik/Tester Maciej Płusa Frontend developer Łukasz Przybyłek Database developer
- 13. Traction Milestons achieved: launch Christmasbigdata application built and trained team Implementation of enterprise products with large databases: Data Warehouse for eGoverment, up-to-date CRM for telco, services layer for insurence database system join the consortium Open Data launch bigdata app for telco prepare bigdata app for insurance business relationships development semi finalists Deutsche Telekom Innovation Contest
- 14. Financing Currently the companyis run as its own business activities: BigBit Agnieszka Zdebiak NIP 856-141-47-66. We are looking for 250K Euro We would like to pick-up next round of funding in London or US
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