This document discusses the role of business ethics in organizations. It defines ethics and organizational ethics, and explains that ethics guide acceptable conduct and build trust. The six core ethical values that influence behavior are trustworthiness, respect, responsibility, fairness, caring, and citizenship. Upholding ethics is important for organizations as it improves reputation, commitment, and customer loyalty. Management can promote ethics through policies, codes of conduct, and training to define expectations and prevent misconduct. Overall, ethics are critical for organizational functioning and success.