Real Estate Connecting 2013 Style
•Download as PPTX, PDF•
1 like•514 views
Marketing has changed to relationship and trust building through internet and social media platforms.
Report
Share
Report
Share
Recommended
Social Media Marketing @ Artomtatic
This Social Media Marketing case study shows the value of Social Media to Artomatic - set in the context of traditional media efforts and event attendance.
Artomatic is the largest unjuried public art show in the United States. In 2009, Artomatic ran for six weeks - featuring over 1000 visual artists, 5 performance stages, and 75,000 visitors.
A Marketing Campaign for Artomatic 2009 ran from March 1 - July 6. Future media efforts will be guided by the data in this report.
Data from Social Media is an incredible asset that informs Artomatic's full Marketing Strategy. It shows consumer and participant preferences, provides a strong customer service platform, and provides a tool to
measure the effectiveness of Artomatic's media effectiveness across all Marketing, PR, and Advertising efforts.
Every company’s Marketing Profile is unique - this is an example of how Social Media influences the Marketing Strategy for Artomatic.
** Many thanks to Kira Marchenese and Mila Adamova for help in collecting the statistics for this report, and in all of Artomatic's marketing efforts.
The Biggest Lies That Digital Marketers Tell Themselves
The document discusses 5 common lies that digital marketers tell themselves. It argues that advertising is not dead, content marketing does not encompass all forms of promotion, TV is still a dominant platform, most people do not want relationships with brands on social media, and big data/AI will not solve all marketing problems due to issues with data accuracy and consumer privacy concerns. The document advocates for a balanced strategy that thoughtfully combines online and offline channels based on their suitability for each brand and tactic.
PandoraDigitalStrategy_Ruolin_Zeng
Pandora Radio aims to target specific user groups like young adults, females, those with kids or African Americans through an integrated 6-month digital campaign. This could increase users by 20% and double visits to its website and social media pages. Partnering with mobile phones, car manufacturers and pursuing non-music programs can help Pandora expand its market share by 10% and fulfill the needs of more audiences. Key aspects of the campaign include social media management, creative designs for videos, apps and car audio systems, and Google Adwords advertising.
Brand Advocacy
When is the last time you could transform your customers into influencers for your brands, and have them actively engage around them?
8 Social Media Numbers that Will Rock Your Business
The document discusses 8 key social media numbers that highlight the growth and influence of social media. It notes that there are 3 billion Google searches per day generating user data, 10 million new users joined video sharing sites after being featured on Facebook's news feed demonstrating Facebook's power, and the amount of online sharing doubles every 12-18 months according to Mark Zuckerberg showing exponential growth. It also mentions 1500 new retailers join a social commerce site per week, 28% of ads are now served on Facebook, 3.3 million people follow Tyra Banks on Twitter helping her book sales, and 48 hours of new video is uploaded to YouTube per minute.
The Biggest Lies That Get in the Way of Creative Campaigns
The document discusses common lies that get in the way of effective creative campaigns. It argues that TV and radio are not dead, that big data alone does not equal effective marketing, and that people do not truly want relationships with brands on social media. It advocates remembering the full promotion mix of tactics and channels, and matching them appropriately instead of being distracted by content marketing buzzwords. The overall message is that marketers should not believe common lies but should take a customer-focused approach using the right tactics for each channel.
Framework of Digital Media Marketing in India
Know 'Framework of Digital Media Marketing in India'. Gain insights from the webinar led by Nishant Malsisaria, Associate Media Director. Dentsu Webchutney.
Breaking Through the Digital Wall
The document discusses marketing strategies in the digital age. It argues that buzzwords like "content marketing", "inbound marketing", and "digital-first" are not answers to effective marketing. Instead, it recommends having a market orientation, channel-neutrality, and focusing on tactics like advertising, direct marketing, and PR across both online and offline mediums rather than any single medium. The key is having an integrated marketing strategy that brings together different tactics and reaches customers on the channels they use rather than being defined by new technologies.
Recommended
Social Media Marketing @ Artomtatic
This Social Media Marketing case study shows the value of Social Media to Artomatic - set in the context of traditional media efforts and event attendance.
Artomatic is the largest unjuried public art show in the United States. In 2009, Artomatic ran for six weeks - featuring over 1000 visual artists, 5 performance stages, and 75,000 visitors.
A Marketing Campaign for Artomatic 2009 ran from March 1 - July 6. Future media efforts will be guided by the data in this report.
Data from Social Media is an incredible asset that informs Artomatic's full Marketing Strategy. It shows consumer and participant preferences, provides a strong customer service platform, and provides a tool to
measure the effectiveness of Artomatic's media effectiveness across all Marketing, PR, and Advertising efforts.
Every company’s Marketing Profile is unique - this is an example of how Social Media influences the Marketing Strategy for Artomatic.
** Many thanks to Kira Marchenese and Mila Adamova for help in collecting the statistics for this report, and in all of Artomatic's marketing efforts.
The Biggest Lies That Digital Marketers Tell Themselves
The document discusses 5 common lies that digital marketers tell themselves. It argues that advertising is not dead, content marketing does not encompass all forms of promotion, TV is still a dominant platform, most people do not want relationships with brands on social media, and big data/AI will not solve all marketing problems due to issues with data accuracy and consumer privacy concerns. The document advocates for a balanced strategy that thoughtfully combines online and offline channels based on their suitability for each brand and tactic.
PandoraDigitalStrategy_Ruolin_Zeng
Pandora Radio aims to target specific user groups like young adults, females, those with kids or African Americans through an integrated 6-month digital campaign. This could increase users by 20% and double visits to its website and social media pages. Partnering with mobile phones, car manufacturers and pursuing non-music programs can help Pandora expand its market share by 10% and fulfill the needs of more audiences. Key aspects of the campaign include social media management, creative designs for videos, apps and car audio systems, and Google Adwords advertising.
Brand Advocacy
When is the last time you could transform your customers into influencers for your brands, and have them actively engage around them?
8 Social Media Numbers that Will Rock Your Business
The document discusses 8 key social media numbers that highlight the growth and influence of social media. It notes that there are 3 billion Google searches per day generating user data, 10 million new users joined video sharing sites after being featured on Facebook's news feed demonstrating Facebook's power, and the amount of online sharing doubles every 12-18 months according to Mark Zuckerberg showing exponential growth. It also mentions 1500 new retailers join a social commerce site per week, 28% of ads are now served on Facebook, 3.3 million people follow Tyra Banks on Twitter helping her book sales, and 48 hours of new video is uploaded to YouTube per minute.
The Biggest Lies That Get in the Way of Creative Campaigns
The document discusses common lies that get in the way of effective creative campaigns. It argues that TV and radio are not dead, that big data alone does not equal effective marketing, and that people do not truly want relationships with brands on social media. It advocates remembering the full promotion mix of tactics and channels, and matching them appropriately instead of being distracted by content marketing buzzwords. The overall message is that marketers should not believe common lies but should take a customer-focused approach using the right tactics for each channel.
Framework of Digital Media Marketing in India
Know 'Framework of Digital Media Marketing in India'. Gain insights from the webinar led by Nishant Malsisaria, Associate Media Director. Dentsu Webchutney.
Breaking Through the Digital Wall
The document discusses marketing strategies in the digital age. It argues that buzzwords like "content marketing", "inbound marketing", and "digital-first" are not answers to effective marketing. Instead, it recommends having a market orientation, channel-neutrality, and focusing on tactics like advertising, direct marketing, and PR across both online and offline mediums rather than any single medium. The key is having an integrated marketing strategy that brings together different tactics and reaches customers on the channels they use rather than being defined by new technologies.
Som 702 mc daniel live streaming
Live streaming began in the early 1990s and has grown tremendously due to advances in technology and its widespread use during the COVID-19 pandemic. It allows sharing of real-time video over the internet. Major developments included the first audio and video stream in 1993, the first public baseball game stream in 1995, and the launch of Twitch.tv and Periscope in 2011 and 2015. The pandemic led to huge increases in live streaming across many areas as people sought connection and information online. Live streaming is now used for concerts, classes, shopping and more and is expected to continue growing as a way to connect globally.
Som 702 mc daniel live streaming
Live streaming began in the early 1990s and has grown tremendously due to advances in technology and its widespread use during the COVID-19 pandemic. It allows sharing of real-time video over the internet. Major developments included the first audio and video stream in 1993, the first public baseball game stream in 1995, and the launch of Twitch.tv and Periscope in 2011 and 2015. The pandemic led to huge increases in live streaming across many areas as people sought connection and information online. Live streaming is now used for concerts, classes, shopping and more and is expected to continue growing as a way to connect globally.
What's Next: State of Social XI
This document provides an overview of key updates and events across major social media platforms. It discusses Facebook launching a new cryptocurrency called Libra and the subsidiary Calibra to manage it. It also summarizes crackdowns on inauthentic influencer content and increased brand safety considerations. Additionally, it outlines the rise of immersive brand integrations within gaming and highlights platform updates from Facebook, Instagram, YouTube, Twitter, LinkedIn and Snapchat focused on new features, monetization options, and algorithm changes.
Business In Real Time Ifma
Presentation on why building, maintaining, and fostering relationships through comprehensive digital and web strategies is key for individual businesses, associations, and industry success.
gırcırgır
The document summarizes the Turkish internet market and the services provided by Netbook Media, a Turkish digital media agency. Some key points:
- Turkey has over 30 million internet users, with the largest demographic being ages 15-30.
- Netbook Media represents over 60 Turkish publishers and global sites like Yahoo, reaching over 80% of Turkish internet users.
- It provides digital advertising services across various categories including news, finance, sports, technology, youth, social networks, and women's sites.
- Detailed traffic statistics and descriptions are given for many Turkish publisher sites in each category.
Yahoo2010 Overall Final1 27
Yahoo! delivers reach, insights, and solutions to connect consumers and advertisers. It has a vast, engaged audience of 160 million monthly active users in the US. Yahoo! offers powerful targeting capabilities including behavioral, geographic, demographic, and day-part targeting. Its unique portfolio of products across search, display, video, and mobile platforms provides massive reach and the ability to create integrated digital campaigns.
Social media 101 Workshop
The document discusses the rise of social media and its impact on business. It notes that Facebook gained over 200 million users in less than a year, making it the third largest "country" in the world. It also provides statistics on growth and usage of Twitter, Facebook, and YouTube. The key points made are that social media users have influence and buying power, businesses need to change how they sell to customers who are changing how they buy, and click-through rates are much higher on social media like Twitter and Facebook than on traditional online ads. It also cautions that while money should not be the sole goal, social media success can result in financial benefits for businesses that properly engage their customers through social platforms.
Twitter Team Business Essay
Twitter is a social media company that allows users to share messages called tweets. The document recommends buying Twitter stock based on the company's consistent growth in monthly active users and future growth in digital advertising spending. Twitter generates most of its revenue from promoting tweets, accounts, and trends to advertisers. The Internet media industry is thriving due to innovation in mobile and social media.
OFUSA Social Media Presentation
This document discusses the rise of social media and its importance for business. It notes that social media allows for online conversations supported by tools like Facebook, Twitter, and LinkedIn. It provides statistics on the huge numbers of users these platforms have, such as over 800 million active Facebook users. The document also discusses how social media is relevant, with 79% of Americans using the internet and 59% using social networks like Facebook. Finally, it discusses how social media is important for business, with 90% of marketers seeing it as important for their business and using it for tasks like generating exposure and increasing traffic.
Audience research (2)
Pinterest has over 450 million monthly active users, up from 320 million last year. While most users are women, male users have increased 50% year-over-year. Younger demographics like Gen Z and millennials have also grown substantially. Popular searches among Gen Z include topics related to mental health, mindful eating, and bedroom decor. TikTok has over 3.7 million active users in the UK who spend an average of 41 minutes daily on the platform. The largest user base is aged 18-24. Instagram has over 600 million monthly users, most of whom are aged 34 or younger. Tom and Olly will produce creative content over two weeks, with Tom focusing on photography and editing while Olly g
8.26.14
We’re almost outnumbered. A recent report from Cisco stated that by the end of 2014, there will be more mobile-connected devices than there are people on earth. Mobile is no longer the next movement or coming soon. It’s in our hands. Right now. Consumers are quickly adapting to using their mobile device to consume content whenever and wherever they want.
Does your company provide customers the ability to quickly and easily access important information and services outside your office or their home? Can you engage with them anytime, anywhere? Most likely, your competition is on the road to becoming a mobile enterprise. Don’t be left in the dust.
This is the time to seize the mobile opportunity. Join our panel of experts and us to discuss:
=Overcoming mobile challenges
=Getting to know your mobile customers’
=Deciding whether apps or website optimization is the way
=Managing your mobile clients, information, services, processes, and team
Social Media Marketing
This document discusses the rise of social media marketing and its importance. It notes that approximately 2 billion people now have internet access compared to 360 million in 2000. Traditional advertising has declined while digital advertising has increased. Social media allows for two-way interaction and user engagement through platforms like Facebook, Twitter, YouTube and others. Several case studies of successful social media campaigns are provided, showing how brands have used platforms creatively to promote products. The document also provides statistics on social media usage in Pakistan, noting Facebook is the fastest growing network with several million users and the top brands that maintain Facebook pages.
Imc twitch interactive
This document provides a marketing plan for Twitch Interactive. It includes a background on Twitch's origins and growth, a SWOT analysis, details on Twitch's target audience and customer profiles. The marketing goals are to increase total minutes watched by 80% in 2021 and increase female interaction on the platform from 35% to 45% in 2021. Strategies include positive interactions with content creators, third party integrations, promoting non-gaming categories and female streamers.
Marketingcharts social-media-data-stacks-ppt
Learn how www.Sobercoach.us and Chuck Hagerman used www.aiseony.us artificial intelligence SEO to make his website a top ranking in google.
Marketingcharts Social Media Data Stacks Ppt
View this brand new presentation by Hubspot: 45 Amazing Social Media Charts & Graphs. It will give the latest data and insights into the incredible reach and influence of social media. Pl share.
The value of social media to public affairs
I prepared this presentation in January, 2010 as a means for convincing the leadership of the Georgia National Guard that the integration of a comprehensive social media strategy was absolutely necessary if we were to optimize content exposure, reach and influence.
The content of this presentation aims at showing "technology immigrants" just how vast the reach of major social media really is.
Twitter Final
This document provides a marketing plan for increasing Twitter's user base and revenue. The plan targets 18-34 and 50-66 year olds with a "#BlueFeather" campaign across TV, magazines and websites to showcase Twitter's variety of content. The goal is to increase monthly active users by 19% (12 million) and raise Twitter's US ad revenue share from 12.7% to 16% with a $122 million budget. Success will be evaluated by measuring user and revenue growth against targets by July 2016.
Digital landscape 2011
India's online user base has grown significantly to 100 million users by 2012, though this represents only a small percentage of the total population. However, these 100 million online users have substantial purchasing power and influence. The average time Indians spend online each week has increased to 20 hours, on par with television viewing time. Younger Indians aged 15-34 make up the majority of online users, though female participation is growing. Social networking, particularly Facebook, accounts for the largest share of time spent online. E-commerce is also growing significantly. While search advertising continues to dominate online spending, display advertising is growing rapidly across industries such as banking, finance, travel and telecom.
Guided Tour of Social Media
The document discusses the rise of various social media platforms and how brands are using them. It notes that it took 46 years for 25% of the US population to adopt electricity but only 6 years for the same percentage to adopt Twitter. It then provides details on usage statistics and trends for platforms like Facebook, YouTube, Twitter, LinkedIn, blogs, search, and mobile. It also summarizes strengths and weaknesses of each platform for brands and provides examples of how brands are using social media.
Business and Social Media 2016
This document provides an overview of social media and its implications for business. It discusses key statistics about major social media platforms like Facebook, YouTube, and Twitter. It explains how social media has led to a social internet revolution with user-generated content and the power of crowds. The document also discusses why businesses should engage with social media for visibility, market research, and building trust. It provides examples of companies using social media creatively and outlines some risks if social media engagement goes wrong, such as the spread of misinformation.
Building Production Ready Search Pipelines with Spark and Milvus
Spark is the widely used ETL tool for processing, indexing and ingesting data to serving stack for search. Milvus is the production-ready open-source vector database. In this talk we will show how to use Spark to process unstructured data to extract vector representations, and push the vectors to Milvus vector database for search serving.
Monitoring and Managing Anomaly Detection on OpenShift.pdf
Monitoring and Managing Anomaly Detection on OpenShift
Overview
Dive into the world of anomaly detection on edge devices with our comprehensive hands-on tutorial. This SlideShare presentation will guide you through the entire process, from data collection and model training to edge deployment and real-time monitoring. Perfect for those looking to implement robust anomaly detection systems on resource-constrained IoT/edge devices.
Key Topics Covered
1. Introduction to Anomaly Detection
- Understand the fundamentals of anomaly detection and its importance in identifying unusual behavior or failures in systems.
2. Understanding Edge (IoT)
- Learn about edge computing and IoT, and how they enable real-time data processing and decision-making at the source.
3. What is ArgoCD?
- Discover ArgoCD, a declarative, GitOps continuous delivery tool for Kubernetes, and its role in deploying applications on edge devices.
4. Deployment Using ArgoCD for Edge Devices
- Step-by-step guide on deploying anomaly detection models on edge devices using ArgoCD.
5. Introduction to Apache Kafka and S3
- Explore Apache Kafka for real-time data streaming and Amazon S3 for scalable storage solutions.
6. Viewing Kafka Messages in the Data Lake
- Learn how to view and analyze Kafka messages stored in a data lake for better insights.
7. What is Prometheus?
- Get to know Prometheus, an open-source monitoring and alerting toolkit, and its application in monitoring edge devices.
8. Monitoring Application Metrics with Prometheus
- Detailed instructions on setting up Prometheus to monitor the performance and health of your anomaly detection system.
9. What is Camel K?
- Introduction to Camel K, a lightweight integration framework built on Apache Camel, designed for Kubernetes.
10. Configuring Camel K Integrations for Data Pipelines
- Learn how to configure Camel K for seamless data pipeline integrations in your anomaly detection workflow.
11. What is a Jupyter Notebook?
- Overview of Jupyter Notebooks, an open-source web application for creating and sharing documents with live code, equations, visualizations, and narrative text.
12. Jupyter Notebooks with Code Examples
- Hands-on examples and code snippets in Jupyter Notebooks to help you implement and test anomaly detection models.
More Related Content
Similar to Real Estate Connecting 2013 Style
Som 702 mc daniel live streaming
Live streaming began in the early 1990s and has grown tremendously due to advances in technology and its widespread use during the COVID-19 pandemic. It allows sharing of real-time video over the internet. Major developments included the first audio and video stream in 1993, the first public baseball game stream in 1995, and the launch of Twitch.tv and Periscope in 2011 and 2015. The pandemic led to huge increases in live streaming across many areas as people sought connection and information online. Live streaming is now used for concerts, classes, shopping and more and is expected to continue growing as a way to connect globally.
Som 702 mc daniel live streaming
Live streaming began in the early 1990s and has grown tremendously due to advances in technology and its widespread use during the COVID-19 pandemic. It allows sharing of real-time video over the internet. Major developments included the first audio and video stream in 1993, the first public baseball game stream in 1995, and the launch of Twitch.tv and Periscope in 2011 and 2015. The pandemic led to huge increases in live streaming across many areas as people sought connection and information online. Live streaming is now used for concerts, classes, shopping and more and is expected to continue growing as a way to connect globally.
What's Next: State of Social XI
This document provides an overview of key updates and events across major social media platforms. It discusses Facebook launching a new cryptocurrency called Libra and the subsidiary Calibra to manage it. It also summarizes crackdowns on inauthentic influencer content and increased brand safety considerations. Additionally, it outlines the rise of immersive brand integrations within gaming and highlights platform updates from Facebook, Instagram, YouTube, Twitter, LinkedIn and Snapchat focused on new features, monetization options, and algorithm changes.
Business In Real Time Ifma
Presentation on why building, maintaining, and fostering relationships through comprehensive digital and web strategies is key for individual businesses, associations, and industry success.
gırcırgır
The document summarizes the Turkish internet market and the services provided by Netbook Media, a Turkish digital media agency. Some key points:
- Turkey has over 30 million internet users, with the largest demographic being ages 15-30.
- Netbook Media represents over 60 Turkish publishers and global sites like Yahoo, reaching over 80% of Turkish internet users.
- It provides digital advertising services across various categories including news, finance, sports, technology, youth, social networks, and women's sites.
- Detailed traffic statistics and descriptions are given for many Turkish publisher sites in each category.
Yahoo2010 Overall Final1 27
Yahoo! delivers reach, insights, and solutions to connect consumers and advertisers. It has a vast, engaged audience of 160 million monthly active users in the US. Yahoo! offers powerful targeting capabilities including behavioral, geographic, demographic, and day-part targeting. Its unique portfolio of products across search, display, video, and mobile platforms provides massive reach and the ability to create integrated digital campaigns.
Social media 101 Workshop
The document discusses the rise of social media and its impact on business. It notes that Facebook gained over 200 million users in less than a year, making it the third largest "country" in the world. It also provides statistics on growth and usage of Twitter, Facebook, and YouTube. The key points made are that social media users have influence and buying power, businesses need to change how they sell to customers who are changing how they buy, and click-through rates are much higher on social media like Twitter and Facebook than on traditional online ads. It also cautions that while money should not be the sole goal, social media success can result in financial benefits for businesses that properly engage their customers through social platforms.
Twitter Team Business Essay
Twitter is a social media company that allows users to share messages called tweets. The document recommends buying Twitter stock based on the company's consistent growth in monthly active users and future growth in digital advertising spending. Twitter generates most of its revenue from promoting tweets, accounts, and trends to advertisers. The Internet media industry is thriving due to innovation in mobile and social media.
OFUSA Social Media Presentation
This document discusses the rise of social media and its importance for business. It notes that social media allows for online conversations supported by tools like Facebook, Twitter, and LinkedIn. It provides statistics on the huge numbers of users these platforms have, such as over 800 million active Facebook users. The document also discusses how social media is relevant, with 79% of Americans using the internet and 59% using social networks like Facebook. Finally, it discusses how social media is important for business, with 90% of marketers seeing it as important for their business and using it for tasks like generating exposure and increasing traffic.
Audience research (2)
Pinterest has over 450 million monthly active users, up from 320 million last year. While most users are women, male users have increased 50% year-over-year. Younger demographics like Gen Z and millennials have also grown substantially. Popular searches among Gen Z include topics related to mental health, mindful eating, and bedroom decor. TikTok has over 3.7 million active users in the UK who spend an average of 41 minutes daily on the platform. The largest user base is aged 18-24. Instagram has over 600 million monthly users, most of whom are aged 34 or younger. Tom and Olly will produce creative content over two weeks, with Tom focusing on photography and editing while Olly g
8.26.14
We’re almost outnumbered. A recent report from Cisco stated that by the end of 2014, there will be more mobile-connected devices than there are people on earth. Mobile is no longer the next movement or coming soon. It’s in our hands. Right now. Consumers are quickly adapting to using their mobile device to consume content whenever and wherever they want.
Does your company provide customers the ability to quickly and easily access important information and services outside your office or their home? Can you engage with them anytime, anywhere? Most likely, your competition is on the road to becoming a mobile enterprise. Don’t be left in the dust.
This is the time to seize the mobile opportunity. Join our panel of experts and us to discuss:
=Overcoming mobile challenges
=Getting to know your mobile customers’
=Deciding whether apps or website optimization is the way
=Managing your mobile clients, information, services, processes, and team
Social Media Marketing
This document discusses the rise of social media marketing and its importance. It notes that approximately 2 billion people now have internet access compared to 360 million in 2000. Traditional advertising has declined while digital advertising has increased. Social media allows for two-way interaction and user engagement through platforms like Facebook, Twitter, YouTube and others. Several case studies of successful social media campaigns are provided, showing how brands have used platforms creatively to promote products. The document also provides statistics on social media usage in Pakistan, noting Facebook is the fastest growing network with several million users and the top brands that maintain Facebook pages.
Imc twitch interactive
This document provides a marketing plan for Twitch Interactive. It includes a background on Twitch's origins and growth, a SWOT analysis, details on Twitch's target audience and customer profiles. The marketing goals are to increase total minutes watched by 80% in 2021 and increase female interaction on the platform from 35% to 45% in 2021. Strategies include positive interactions with content creators, third party integrations, promoting non-gaming categories and female streamers.
Marketingcharts social-media-data-stacks-ppt
Learn how www.Sobercoach.us and Chuck Hagerman used www.aiseony.us artificial intelligence SEO to make his website a top ranking in google.
Marketingcharts Social Media Data Stacks Ppt
View this brand new presentation by Hubspot: 45 Amazing Social Media Charts & Graphs. It will give the latest data and insights into the incredible reach and influence of social media. Pl share.
The value of social media to public affairs
I prepared this presentation in January, 2010 as a means for convincing the leadership of the Georgia National Guard that the integration of a comprehensive social media strategy was absolutely necessary if we were to optimize content exposure, reach and influence.
The content of this presentation aims at showing "technology immigrants" just how vast the reach of major social media really is.
Twitter Final
This document provides a marketing plan for increasing Twitter's user base and revenue. The plan targets 18-34 and 50-66 year olds with a "#BlueFeather" campaign across TV, magazines and websites to showcase Twitter's variety of content. The goal is to increase monthly active users by 19% (12 million) and raise Twitter's US ad revenue share from 12.7% to 16% with a $122 million budget. Success will be evaluated by measuring user and revenue growth against targets by July 2016.
Digital landscape 2011
India's online user base has grown significantly to 100 million users by 2012, though this represents only a small percentage of the total population. However, these 100 million online users have substantial purchasing power and influence. The average time Indians spend online each week has increased to 20 hours, on par with television viewing time. Younger Indians aged 15-34 make up the majority of online users, though female participation is growing. Social networking, particularly Facebook, accounts for the largest share of time spent online. E-commerce is also growing significantly. While search advertising continues to dominate online spending, display advertising is growing rapidly across industries such as banking, finance, travel and telecom.
Guided Tour of Social Media
The document discusses the rise of various social media platforms and how brands are using them. It notes that it took 46 years for 25% of the US population to adopt electricity but only 6 years for the same percentage to adopt Twitter. It then provides details on usage statistics and trends for platforms like Facebook, YouTube, Twitter, LinkedIn, blogs, search, and mobile. It also summarizes strengths and weaknesses of each platform for brands and provides examples of how brands are using social media.
Business and Social Media 2016
This document provides an overview of social media and its implications for business. It discusses key statistics about major social media platforms like Facebook, YouTube, and Twitter. It explains how social media has led to a social internet revolution with user-generated content and the power of crowds. The document also discusses why businesses should engage with social media for visibility, market research, and building trust. It provides examples of companies using social media creatively and outlines some risks if social media engagement goes wrong, such as the spread of misinformation.
Similar to Real Estate Connecting 2013 Style (20)
Recently uploaded
Building Production Ready Search Pipelines with Spark and Milvus
Spark is the widely used ETL tool for processing, indexing and ingesting data to serving stack for search. Milvus is the production-ready open-source vector database. In this talk we will show how to use Spark to process unstructured data to extract vector representations, and push the vectors to Milvus vector database for search serving.
Monitoring and Managing Anomaly Detection on OpenShift.pdf
Monitoring and Managing Anomaly Detection on OpenShift
Overview
Dive into the world of anomaly detection on edge devices with our comprehensive hands-on tutorial. This SlideShare presentation will guide you through the entire process, from data collection and model training to edge deployment and real-time monitoring. Perfect for those looking to implement robust anomaly detection systems on resource-constrained IoT/edge devices.
Key Topics Covered
1. Introduction to Anomaly Detection
- Understand the fundamentals of anomaly detection and its importance in identifying unusual behavior or failures in systems.
2. Understanding Edge (IoT)
- Learn about edge computing and IoT, and how they enable real-time data processing and decision-making at the source.
3. What is ArgoCD?
- Discover ArgoCD, a declarative, GitOps continuous delivery tool for Kubernetes, and its role in deploying applications on edge devices.
4. Deployment Using ArgoCD for Edge Devices
- Step-by-step guide on deploying anomaly detection models on edge devices using ArgoCD.
5. Introduction to Apache Kafka and S3
- Explore Apache Kafka for real-time data streaming and Amazon S3 for scalable storage solutions.
6. Viewing Kafka Messages in the Data Lake
- Learn how to view and analyze Kafka messages stored in a data lake for better insights.
7. What is Prometheus?
- Get to know Prometheus, an open-source monitoring and alerting toolkit, and its application in monitoring edge devices.
8. Monitoring Application Metrics with Prometheus
- Detailed instructions on setting up Prometheus to monitor the performance and health of your anomaly detection system.
9. What is Camel K?
- Introduction to Camel K, a lightweight integration framework built on Apache Camel, designed for Kubernetes.
10. Configuring Camel K Integrations for Data Pipelines
- Learn how to configure Camel K for seamless data pipeline integrations in your anomaly detection workflow.
11. What is a Jupyter Notebook?
- Overview of Jupyter Notebooks, an open-source web application for creating and sharing documents with live code, equations, visualizations, and narrative text.
12. Jupyter Notebooks with Code Examples
- Hands-on examples and code snippets in Jupyter Notebooks to help you implement and test anomaly detection models.
Let's Integrate MuleSoft RPA, COMPOSER, APM with AWS IDP along with Slack
Discover the seamless integration of RPA (Robotic Process Automation), COMPOSER, and APM with AWS IDP enhanced with Slack notifications. Explore how these technologies converge to streamline workflows, optimize performance, and ensure secure access, all while leveraging the power of AWS IDP and real-time communication via Slack notifications.
Cosa hanno in comune un mattoncino Lego e la backdoor XZ?
ABSTRACT: A prima vista, un mattoncino Lego e la backdoor XZ potrebbero avere in comune il fatto di essere entrambi blocchi di costruzione, o dipendenze di progetti creativi e software. La realtà è che un mattoncino Lego e il caso della backdoor XZ hanno molto di più di tutto ciò in comune.
Partecipate alla presentazione per immergervi in una storia di interoperabilità, standard e formati aperti, per poi discutere del ruolo importante che i contributori hanno in una comunità open source sostenibile.
BIO: Sostenitrice del software libero e dei formati standard e aperti. È stata un membro attivo dei progetti Fedora e openSUSE e ha co-fondato l'Associazione LibreItalia dove è stata coinvolta in diversi eventi, migrazioni e formazione relativi a LibreOffice. In precedenza ha lavorato a migrazioni e corsi di formazione su LibreOffice per diverse amministrazioni pubbliche e privati. Da gennaio 2020 lavora in SUSE come Software Release Engineer per Uyuni e SUSE Manager e quando non segue la sua passione per i computer e per Geeko coltiva la sua curiosità per l'astronomia (da cui deriva il suo nickname deneb_alpha).
HCL Notes and Domino License Cost Reduction in the World of DLAU
Webinar Recording: https://www.panagenda.com/webinars/hcl-notes-and-domino-license-cost-reduction-in-the-world-of-dlau/
The introduction of DLAU and the CCB & CCX licensing model caused quite a stir in the HCL community. As a Notes and Domino customer, you may have faced challenges with unexpected user counts and license costs. You probably have questions on how this new licensing approach works and how to benefit from it. Most importantly, you likely have budget constraints and want to save money where possible. Don’t worry, we can help with all of this!
We’ll show you how to fix common misconfigurations that cause higher-than-expected user counts, and how to identify accounts which you can deactivate to save money. There are also frequent patterns that can cause unnecessary cost, like using a person document instead of a mail-in for shared mailboxes. We’ll provide examples and solutions for those as well. And naturally we’ll explain the new licensing model.
Join HCL Ambassador Marc Thomas in this webinar with a special guest appearance from Franz Walder. It will give you the tools and know-how to stay on top of what is going on with Domino licensing. You will be able lower your cost through an optimized configuration and keep it low going forward.
These topics will be covered
- Reducing license cost by finding and fixing misconfigurations and superfluous accounts
- How do CCB and CCX licenses really work?
- Understanding the DLAU tool and how to best utilize it
- Tips for common problem areas, like team mailboxes, functional/test users, etc
- Practical examples and best practices to implement right away
Generating privacy-protected synthetic data using Secludy and Milvus
During this demo, the founders of Secludy will demonstrate how their system utilizes Milvus to store and manipulate embeddings for generating privacy-protected synthetic data. Their approach not only maintains the confidentiality of the original data but also enhances the utility and scalability of LLMs under privacy constraints. Attendees, including machine learning engineers, data scientists, and data managers, will witness first-hand how Secludy's integration with Milvus empowers organizations to harness the power of LLMs securely and efficiently.
“Building and Scaling AI Applications with the Nx AI Manager,” a Presentation...
“Building and Scaling AI Applications with the Nx AI Manager,” a Presentation...Edge AI and Vision Alliance
For the full video of this presentation, please visit: https://www.edge-ai-vision.com/2024/06/building-and-scaling-ai-applications-with-the-nx-ai-manager-a-presentation-from-network-optix/
Robin van Emden, Senior Director of Data Science at Network Optix, presents the “Building and Scaling AI Applications with the Nx AI Manager,” tutorial at the May 2024 Embedded Vision Summit.
In this presentation, van Emden covers the basics of scaling edge AI solutions using the Nx tool kit. He emphasizes the process of developing AI models and deploying them globally. He also showcases the conversion of AI models and the creation of effective edge AI pipelines, with a focus on pre-processing, model conversion, selecting the appropriate inference engine for the target hardware and post-processing.
van Emden shows how Nx can simplify the developer’s life and facilitate a rapid transition from concept to production-ready applications.He provides valuable insights into developing scalable and efficient edge AI solutions, with a strong focus on practical implementation.AI-Powered Food Delivery Transforming App Development in Saudi Arabia.pdf
In this blog post, we'll delve into the intersection of AI and app development in Saudi Arabia, focusing on the food delivery sector. We'll explore how AI is revolutionizing the way Saudi consumers order food, how restaurants manage their operations, and how delivery partners navigate the bustling streets of cities like Riyadh, Jeddah, and Dammam. Through real-world case studies, we'll showcase how leading Saudi food delivery apps are leveraging AI to redefine convenience, personalization, and efficiency.
UiPath Test Automation using UiPath Test Suite series, part 6
Welcome to UiPath Test Automation using UiPath Test Suite series part 6. In this session, we will cover Test Automation with generative AI and Open AI.
UiPath Test Automation with generative AI and Open AI webinar offers an in-depth exploration of leveraging cutting-edge technologies for test automation within the UiPath platform. Attendees will delve into the integration of generative AI, a test automation solution, with Open AI advanced natural language processing capabilities.
Throughout the session, participants will discover how this synergy empowers testers to automate repetitive tasks, enhance testing accuracy, and expedite the software testing life cycle. Topics covered include the seamless integration process, practical use cases, and the benefits of harnessing AI-driven automation for UiPath testing initiatives. By attending this webinar, testers, and automation professionals can gain valuable insights into harnessing the power of AI to optimize their test automation workflows within the UiPath ecosystem, ultimately driving efficiency and quality in software development processes.
What will you get from this session?
1. Insights into integrating generative AI.
2. Understanding how this integration enhances test automation within the UiPath platform
3. Practical demonstrations
4. Exploration of real-world use cases illustrating the benefits of AI-driven test automation for UiPath
Topics covered:
What is generative AI
Test Automation with generative AI and Open AI.
UiPath integration with generative AI
Speaker:
Deepak Rai, Automation Practice Lead, Boundaryless Group and UiPath MVP
CAKE: Sharing Slices of Confidential Data on Blockchain
Presented at the CAiSE 2024 Forum, Intelligent Information Systems, June 6th, Limassol, Cyprus.
Synopsis: Cooperative information systems typically involve various entities in a collaborative process within a distributed environment. Blockchain technology offers a mechanism for automating such processes, even when only partial trust exists among participants. The data stored on the blockchain is replicated across all nodes in the network, ensuring accessibility to all participants. While this aspect facilitates traceability, integrity, and persistence, it poses challenges for adopting public blockchains in enterprise settings due to confidentiality issues. In this paper, we present a software tool named Control Access via Key Encryption (CAKE), designed to ensure data confidentiality in scenarios involving public blockchains. After outlining its core components and functionalities, we showcase the application of CAKE in the context of a real-world cyber-security project within the logistics domain.
Paper: https://doi.org/10.1007/978-3-031-61000-4_16
“I’m still / I’m still / Chaining from the Block”
“An Outlook of the Ongoing and Future Relationship between Blockchain Technologies and Process-aware Information Systems.” Invited talk at the joint workshop on Blockchain for Information Systems (BC4IS) and Blockchain for Trusted Data Sharing (B4TDS), co-located with with the 36th International Conference on Advanced Information Systems Engineering (CAiSE), 3 June 2024, Limassol, Cyprus.
AI 101: An Introduction to the Basics and Impact of Artificial Intelligence
Imagine a world where machines not only perform tasks but also learn, adapt, and make decisions. This is the promise of Artificial Intelligence (AI), a technology that's not just enhancing our lives but revolutionizing entire industries.
Artificial Intelligence for XMLDevelopment
In the rapidly evolving landscape of technologies, XML continues to play a vital role in structuring, storing, and transporting data across diverse systems. The recent advancements in artificial intelligence (AI) present new methodologies for enhancing XML development workflows, introducing efficiency, automation, and intelligent capabilities. This presentation will outline the scope and perspective of utilizing AI in XML development. The potential benefits and the possible pitfalls will be highlighted, providing a balanced view of the subject.
We will explore the capabilities of AI in understanding XML markup languages and autonomously creating structured XML content. Additionally, we will examine the capacity of AI to enrich plain text with appropriate XML markup. Practical examples and methodological guidelines will be provided to elucidate how AI can be effectively prompted to interpret and generate accurate XML markup.
Further emphasis will be placed on the role of AI in developing XSLT, or schemas such as XSD and Schematron. We will address the techniques and strategies adopted to create prompts for generating code, explaining code, or refactoring the code, and the results achieved.
The discussion will extend to how AI can be used to transform XML content. In particular, the focus will be on the use of AI XPath extension functions in XSLT, Schematron, Schematron Quick Fixes, or for XML content refactoring.
The presentation aims to deliver a comprehensive overview of AI usage in XML development, providing attendees with the necessary knowledge to make informed decisions. Whether you’re at the early stages of adopting AI or considering integrating it in advanced XML development, this presentation will cover all levels of expertise.
By highlighting the potential advantages and challenges of integrating AI with XML development tools and languages, the presentation seeks to inspire thoughtful conversation around the future of XML development. We’ll not only delve into the technical aspects of AI-powered XML development but also discuss practical implications and possible future directions.
20240605 QFM017 Machine Intelligence Reading List May 2024
Everything I found interesting about machines behaving intelligently during May 2024
Video Streaming: Then, Now, and in the Future
In his public lecture, Christian Timmerer provides insights into the fascinating history of video streaming, starting from its humble beginnings before YouTube to the groundbreaking technologies that now dominate platforms like Netflix and ORF ON. Timmerer also presents provocative contributions of his own that have significantly influenced the industry. He concludes by looking at future challenges and invites the audience to join in a discussion.
Infrastructure Challenges in Scaling RAG with Custom AI models
Building Retrieval-Augmented Generation (RAG) systems with open-source and custom AI models is a complex task. This talk explores the challenges in productionizing RAG systems, including retrieval performance, response synthesis, and evaluation. We’ll discuss how to leverage open-source models like text embeddings, language models, and custom fine-tuned models to enhance RAG performance. Additionally, we’ll cover how BentoML can help orchestrate and scale these AI components efficiently, ensuring seamless deployment and management of RAG systems in the cloud.
Choosing The Best AWS Service For Your Website + API.pptx
Have you ever been confused by the myriad of choices offered by AWS for hosting a website or an API?
Lambda, Elastic Beanstalk, Lightsail, Amplify, S3 (and more!) can each host websites + APIs. But which one should we choose?
Which one is cheapest? Which one is fastest? Which one will scale to meet our needs?
Join me in this session as we dive into each AWS hosting service to determine which one is best for your scenario and explain why!
TrustArc Webinar - 2024 Global Privacy Survey
How does your privacy program stack up against your peers? What challenges are privacy teams tackling and prioritizing in 2024?
In the fifth annual Global Privacy Benchmarks Survey, we asked over 1,800 global privacy professionals and business executives to share their perspectives on the current state of privacy inside and outside of their organizations. This year’s report focused on emerging areas of importance for privacy and compliance professionals, including considerations and implications of Artificial Intelligence (AI) technologies, building brand trust, and different approaches for achieving higher privacy competence scores.
See how organizational priorities and strategic approaches to data security and privacy are evolving around the globe.
This webinar will review:
- The top 10 privacy insights from the fifth annual Global Privacy Benchmarks Survey
- The top challenges for privacy leaders, practitioners, and organizations in 2024
- Key themes to consider in developing and maintaining your privacy program
Presentation of the OECD Artificial Intelligence Review of Germany
Consult the full report at https://www.oecd.org/digital/oecd-artificial-intelligence-review-of-germany-609808d6-en.htm
Recently uploaded (20)
Building Production Ready Search Pipelines with Spark and Milvus
Building Production Ready Search Pipelines with Spark and Milvus
Monitoring and Managing Anomaly Detection on OpenShift.pdf
Monitoring and Managing Anomaly Detection on OpenShift.pdf
Let's Integrate MuleSoft RPA, COMPOSER, APM with AWS IDP along with Slack
Let's Integrate MuleSoft RPA, COMPOSER, APM with AWS IDP along with Slack
Cosa hanno in comune un mattoncino Lego e la backdoor XZ?
Cosa hanno in comune un mattoncino Lego e la backdoor XZ?
HCL Notes and Domino License Cost Reduction in the World of DLAU
HCL Notes and Domino License Cost Reduction in the World of DLAU
Generating privacy-protected synthetic data using Secludy and Milvus
Generating privacy-protected synthetic data using Secludy and Milvus
“Building and Scaling AI Applications with the Nx AI Manager,” a Presentation...
“Building and Scaling AI Applications with the Nx AI Manager,” a Presentation...
AI-Powered Food Delivery Transforming App Development in Saudi Arabia.pdf
AI-Powered Food Delivery Transforming App Development in Saudi Arabia.pdf
UiPath Test Automation using UiPath Test Suite series, part 6
UiPath Test Automation using UiPath Test Suite series, part 6
CAKE: Sharing Slices of Confidential Data on Blockchain
CAKE: Sharing Slices of Confidential Data on Blockchain
AI 101: An Introduction to the Basics and Impact of Artificial Intelligence
AI 101: An Introduction to the Basics and Impact of Artificial Intelligence
20240605 QFM017 Machine Intelligence Reading List May 2024
20240605 QFM017 Machine Intelligence Reading List May 2024
Infrastructure Challenges in Scaling RAG with Custom AI models
Infrastructure Challenges in Scaling RAG with Custom AI models
Choosing The Best AWS Service For Your Website + API.pptx
Choosing The Best AWS Service For Your Website + API.pptx
Presentation of the OECD Artificial Intelligence Review of Germany
Presentation of the OECD Artificial Intelligence Review of Germany
Real Estate Connecting 2013 Style
- 2. “But in a new age of digital, on-demand and recorded viewing, when the fast-forward button is a weapon of choice, there are signs the 30-second TV advertisement could be on its way out, perhaps sounding the death knell for a marketing tool that became part of the cultural landscape.” Can 30-second TV ads survive in a digital age? By Barry Neild for CNN June 24, 2011
- 4. Best Internet Sites To Have “Complete” Profiles On For Realtors By Sarah Cole VA on Demand
- 5. Zillow #1 out of top 15 15 MILLION visitors monthly – statistics accurate as of 8/8/13 by eBizMBA
- 6. Yahoo (Now part of Zillow) #2 out of top 15 13.5 MILLION visitors monthly – statistics accurate as of 8/8/13 by eBizMBA
- 7. Trulia #3 out of top 15 8 MILLION visitors monthly – statistics accurate as of 8/8/13 by eBizMBA
- 8. Realtor.com #4 out of top 15 7.5 MILLION visitors monthly – statistics accurate as of 8/8/13 by eBizMBA
- 9. Homes.com #5 out of top 15 2,850,000 VISITORS monthly – statistics accurate as of 8/8/13 by eBizMBA
- 10. So now you know where people go to search for listings and these are free sites to have a profile on.
- 11. Where Should I Be As Far As Social Media?
- 12. Facebook Users jumped from 1.11 billion users to 1.15 BILLION users in 3 months. (*ExpandedRamblings.com) Daily active Facebook Users 699 MILLION. Average number of friends per Facebook User 141.5.
- 13. Twitter 500 MILLION users (*ExpandedRamblings.com) Monthly active Twitter Users 200 MILLION. Average number of followers per Twitter User 208
- 14. LinkedIn 238 MILLION LinkedIn users (*ExpandedRamblings.com) 40 percent of users check in DAILY. 3 MILLION LinkedIn Business Pages.
- 15. Google + 343 MILLION Active Google+ users (*ExpandedRamblings.com) 20 MILLION mobile users. AND not proven, but I believe it assists in your ranking when someone “googles” you and I bet you can guess why.
- 16. YouTube 1 Billion Members (*ExpandedRamblings.com) 1 Billion Average Video Mobile YouTube Views Per Day. Total YouTube Views in 2011 – 1 TRILLION!!
- 18. YOU want to be where your clients are right? You want to appear that you are on top of the changes today? If you can’t market yourself then how can you market their listing?
- 19. Ask yourself if where you are putting your advertising dollars is getting the reach that this is providing. Also, how long will the old ways of marketing be effective? When should you make your way over to the new world?
- 20. I haven’t the time Sarah! Just as I haven’t the time or expertise to market my house. Hire someone who does have the time and expertise. Hint! Hint! Sarah Cole VA on Demand 2497 State Route 80, Lafayette, NY 13084 315.238.7068 http://www.sarahcolevaondemand.com sarahcolevaondemand@gmail.com