2. Introduction to Acer
● Acer is a Taiwanese multinational hardware and electronics corporation
headquartered in New Taipei City, Taiwan. Acer's products include
desktop PCs, laptops,tablets,smartphones and peripherals.
● Acer also sells gaming PCs and accessories under its Predator brand.
● In the early 2000s, Acer implemented a new business model, shifting
from a manufacturer to a designer, marketer and distributor of products.
3. History of Acer
● Acer was founded by Stan Shih , his wife Carolyn Yeh, and a group of five
others as Multitech in 1976, headquartered in Hsinchu City, Taiwan.
● Initially, it was primarily a distributor of electronic parts and a consultant in
the use of microprocessor technologies.The company was renamed Acer in
1987.
● In 2015, Acer was the sixth-largest personal computer vendor in the world.
4. Strengths of Acer
● Global expansion and diversity
● Unique Channel business
● Healthy financial status
● Flexibility
5. Weaknesses of Acer
● Cultural differences between its national and international
staff.
● Low cost, low quality product manufacturing image.
● Low brand awareness.
6. To Know more about Acer Laptops
with its Series
● Acer Aspire
● Acer Swift
● Acer Chromebook
● Acer Predator
● Acer Switch
● Acer Spin
● Acer Travelmate
8. Benefits of Acer Laptops
● Memory is one of the most important elements of a laptop's
functionality.
● Portability is reflect in the size and weight of the laptop.And also
accessibility of laptop.
● Wireless Capability.
● Connectivity.
● Affordability.