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Man Vs Wild
Idea-Mongers
Team
Scenario 01
1 Extremely Beautiful
2 Not enough branding
3 Lack of knowledge about the places
4 Poor support for interested travelers
Approaches 02
1 Branding the places
2 Offering Attractive and Trending activities
3 Expert Guides and trainers
4 A fulfilling experience
BD Nature Heroes
An open call to all nature lovers
Our Big Idea 03
Undiscovered places 05
Mirsarai
Land of Waterfalls and fountains
Sitakunda
Where Nature meets Spirituality
2 Regions
Undiscovered places
Ajasra-Dhara Waterfall
অজ -ধারা ঝণা
06
Undiscovered places
Bagbiyani Waterfall
বাগিবয়ানী ঝণা
07
Undiscovered places
Bandari Waterfall
বা ারী ঝণা
08
Undiscovered places
Barabkunda Hot Spring
বাড়বকু ে র অি কু
09
Undiscovered places
Chandranath Temple Hill
চ নাথ ম র পাহাড়
10
Undiscovered places
Choto komoldoho
ছাট কমলদহ ঝণা
11
Undiscovered places
Modhu khaiyaa trail
মধুখাইয় া ইল
12
Undiscovered places
Sahasra dhara Waterfall
সহ -ধারা ঝণা
13
Undiscovered places
Sonaichori Trail
সানাইছিড় ইল
14
Undiscovered places
Kupikata Kum Waterfall
কু িপকাটা কু ম ঝণা
15
Undiscovered places
Chagol kanda Waterfall
ছাগলকা া ঝণা
16
Undiscovered places
Hajarikhil Sanctuary
হাজািরিখল অভয়ারণ
17
Vatiyari Lake
ভা টয়ারী লক
Excited Traveler
Healthy Nature
Polluted Nature
Happy Traveler
Conventional Tourism 18
After the Tour
Excited Traveler
Healthy Nature
Happy & Healthy Nature
Happy Traveler
Eco Tourism 19
After the Tour
Why Eco-Tourism is Important 20
The tragic case with Saint Martin
Khaiyachara Losing its water flow
Tourist access being limited
Tourist access being limited
Maintaining Eco-Tourism 21
Proper guidance
Tour Guides carrying waste bags
Sufficient Dustbins
Promoting as Lifestyle
01
02
03
04
Leave only foot prints05
Operations 22
Mode of Operations:
Bangladesh Tourism Board enlisted
Tour operator
Target Customer
Students
Family
Pilgrims
Foreign Tourist
Operations 23
Activities
Hiking
Climbing
Kayaking
Picnic
Camping
Transport
Public Transport
Rent a car
Airport pick and drop
Special Arrangement for Physically Handicapped
Operations 24
Packages
National Package
Regional Package
International Package
Tour de Study Package
Package price range (Per Person):
Up to 15,000 BDT
Up to 35,000 BDT
Up to 2,00,000 BDT
Starts from 2500 BDT
Branding 25
Brand Ambassador: Wasfia Nazreen1
Official booth at Major Airports2
Introducing Traveling and Sports wear3
Participating in National & International Tourism Fair4
Example of such Fair: Dhaka Travel Mart
Branding 26
Branded Polybag for Waste collection6
Portable and Fixed Dustbins around the places7
Membership of Tour Operator’s Association of Bangladesh(TOAB)8
Integrating Latest Technologies to ensure Quality9
Study Tour Partnership with Institutions5
Mobile App, Website, VR Experience
Promotions 27
Offline TVC
Radio Show
Billboard
Newspapers
Leaflets, Flyers
Collaboration with Hotels
Association with Adventure Clubs
Partnership with Adventure TV shows
Part-time Offers for Varsity Students
Promotions 28
Online
Search Engine Optimization with Google
Website
Blog writing by Travelers and owners
Email Newsletter
Promotions 29
Online Sponsored Ads
Channel showing HD videos and DocumentaryYoutube
Group
Online Selfie Contest
DSLR Photography Contest
Twitter Hashtags: #MirsaraiWaterfalls
Facebook
Source of Fund Amount(BDT)
Owner’s Investment 80,00,000
Bank Loan 50,00,000
Total 130,00,000
Financial Plan 30
Expenses Amount (BDT)
Office 30, 00, 000
Equipment 10, 00, 000
Booth 5, 00, 000
Branding 40, 00, 000
Promotion 25 00, 000
License 10, 00, 000
Vehicles 20, 00, 000
Total expense 130,00,000
Financial Plan 31
Expenses Amount (BDT)
Salary 1,00,000
Rent & Electricity 2,50,000
Interest of Bank Loan 2,30, 000
Total: 5,80,000
Financial Plan 32
Revenue Amount (BDT)
Revenue 25,000 x 30 7,50,000
Expenses (Monthly) 5,80,000
1,70,000
Financial Plan 33
SWOT Analysis: STRENGTH 34
Experiencing Exotic Nature2
Economic Growth3
Eco-Tourism4
Exploring New Tourist Destinations1
Special Arrangement for Physically Handicapped5
SWOT Analysis: Weakness 35
Climate Change2
Diverse customers3
Poor Infrastructure4
Limited Air Connectivity1
SWOT Analysis: Opportunities 36
Mirsarai Textiles2
Nearby Private and Public University3
Community Based Tourism4
Mirsarai Economic Zone1
Supporting Beautiful Bangladesh Project5
SWOT Analysis: Threats 37
Safety Issues2
Nearby Parks3
Security Issues1
Thank You

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BD Nature Heroes