The BBC was formed in 1922 by wireless manufacturers including Marconi. John Reith was appointed the first General Manager. In the early 1920s, the BBC struggled to gain popularity as few people understood broadcasting, but the launch of Radio Times in 1923 helped promote BBC radio. By the 2000s, the BBC had expanded its digital services with new channels and formats like the BBC iPlayer launched in 2007, allowing viewers to watch missed programs online. The BBC continues to be guided by its founding principles of informing, educating, and entertaining audiences.