This document provides information about an assignment for a research methods course. It includes the course code, semester, credits, and marks. It also includes 3 questions asking about the steps of the research process, types of research designs and sampling methods, and components and guidelines for writing a research report. Students are instructed to answer all questions, with 10 mark questions being approximately 400 words. Contact information is provided to obtain fully solved assignments.

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ASSIGNMENT
DRIVE
PROGRAM
SUBJECT CODE & NAME
SEMESTER
BK ID
CREDITS
MARKS
WINTER 2014
BBA
BBA 201- RESEARCH METHODS
2
B1518
2
30
Note: Answer all questions. Kindly note that answers for 10 marks questions should be
approximately of 400 words. Each question is followed by evaluation scheme.
Q.1 Briefly describe the different steps involved in a research process. What are the characteristics
of good research?
Ans : Meaning of Research:
In Business, research involves establishing objectives and gathering relevant information to obtain
the answer to a business issue. You can conduct business research to answer a business-related
question, such as: What is the target market of my product? Business research can also be used to
solve a business-related problem, such as determining how to decrease the amount of excess
inventory on hand. Adequate planning and information-gathering are essential to derive results for
your business.
Steps :
Step 1: Identify the Problem
Q.2 a. Explain the different types of research designs.
b. Differentiate between Probability and Non-probability sampling methods.
Ans :a. Meaning of research design:
A research design is a systematic plan to study a scientific problem. The design of a study defines the
study type (descriptive, correlation, semi-experimental, experimental, review, meta-analytic) and
sub-type (e.g., descriptive-longitudinal case study), research question, hypotheses, independent and
dependent variables, experimental design, and, if applicable, data collection methods and a
statistical analysis plan.
Types of research designs:

2. b. Meaning of Probability and Non-probability sampling methods:
Probability sampling:
A probability sampling is one in which every unit in the population has a chance (greater than zero)
of being selected in the sample, and this probability can be accurately determined. The combination
of these traits makes it possible to produce unbiased estimates of population totals, by weighting
sampled units according to their probability of selection.
Q. 3 The important task ahead of the researcher is to document the entire work done in the form
of a well-structured research report. Describe in brief the components of a Research Report. What
are the guidelines for writing the research report?
Ans : Meaning of a Research Report:
A document prepared by an analyst or strategist who is a part of the investment research team in a
stock brokerage or investment bank. A research report may focus on a specific stock or industry
sector, a currency, commodity or fixed-income
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Send your semester & Specialization name to our mail id :
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