Ideas are easy ... implementation is hardSimone Eyles
Last week I was asked to present at the Big Day in (to 450+ school students) and at Nerd Nite (120+ nerds lols) same deck, kinda, same principles - two very different audiences, and I thought you might get something our of it too :D
The Great State of Design with CSS Grid Layout and FriendsStacy Kvernmo
This document discusses the importance of doing work that you love and believe is great. It includes a quote from Steve Jobs about finding truly satisfying work by doing what you believe is great work and loving what you do. The rest of the document provides examples of challenges, questions, and discussions that commonly come up for designers in their work.
Presented at the National Speakers Association Influence 15 convention in Washington, DC, Kristin Arnold and Sarah Michel share practical tips and techniques on how to make your keynote more engaging and interactive.
A new breakfast product called a "bapple" is being introduced, which is an apple-filled bagel. It provides a quick, easy and mess-free breakfast option containing apple slices inside a bagel. Market research shows there is demand for convenient packaged breakfast foods that can be easily prepared and eaten on the go.
This document provides an extensive menu for a bagel shop that offers a variety of bagel flavors, spreads, sandwiches, salads, smoothies, coffee and other drinks. They pride themselves on using high-quality, local ingredients and minimizing processed foods. Their menu includes plain and flavored bagels, cream cheeses and hummus spreads, breakfast sandwiches, deli sandwiches, build-your-own options, salads and smoothies. They also offer espresso drinks and a selection of coffees and other beverages.
The document provides a marketing plan for a new bagel restaurant called "Bagels by the Bay" located in Three Harbors, Michigan. The plan outlines the restaurant's mission, goals, target markets, and marketing strategies. It analyzes competitors and the local market. The marketing program discusses product offerings, pricing, promotion, and placement strategies. Financial projections and an implementation plan are also included.
This short document discusses the song "New York - New York" by Frank Sinatra. It mentions that the song is played at the beginning and end of the document. The song celebrates New York City and is closely associated with Frank Sinatra.
Big Apple Donuts & Coffee has locations in several Asian countries and focuses on easy accessibility, suiting all customers, and offering a variety of donut flavors. Dunkin' Donuts is famous globally, targets the whole market, and offers varieties of menu items beyond just donuts. Both companies aim to provide good quality products, but Dunkin' Donuts emphasizes a high standard of service level.
Ideas are easy ... implementation is hardSimone Eyles
Last week I was asked to present at the Big Day in (to 450+ school students) and at Nerd Nite (120+ nerds lols) same deck, kinda, same principles - two very different audiences, and I thought you might get something our of it too :D
The Great State of Design with CSS Grid Layout and FriendsStacy Kvernmo
This document discusses the importance of doing work that you love and believe is great. It includes a quote from Steve Jobs about finding truly satisfying work by doing what you believe is great work and loving what you do. The rest of the document provides examples of challenges, questions, and discussions that commonly come up for designers in their work.
Presented at the National Speakers Association Influence 15 convention in Washington, DC, Kristin Arnold and Sarah Michel share practical tips and techniques on how to make your keynote more engaging and interactive.
A new breakfast product called a "bapple" is being introduced, which is an apple-filled bagel. It provides a quick, easy and mess-free breakfast option containing apple slices inside a bagel. Market research shows there is demand for convenient packaged breakfast foods that can be easily prepared and eaten on the go.
This document provides an extensive menu for a bagel shop that offers a variety of bagel flavors, spreads, sandwiches, salads, smoothies, coffee and other drinks. They pride themselves on using high-quality, local ingredients and minimizing processed foods. Their menu includes plain and flavored bagels, cream cheeses and hummus spreads, breakfast sandwiches, deli sandwiches, build-your-own options, salads and smoothies. They also offer espresso drinks and a selection of coffees and other beverages.
The document provides a marketing plan for a new bagel restaurant called "Bagels by the Bay" located in Three Harbors, Michigan. The plan outlines the restaurant's mission, goals, target markets, and marketing strategies. It analyzes competitors and the local market. The marketing program discusses product offerings, pricing, promotion, and placement strategies. Financial projections and an implementation plan are also included.
This short document discusses the song "New York - New York" by Frank Sinatra. It mentions that the song is played at the beginning and end of the document. The song celebrates New York City and is closely associated with Frank Sinatra.
Big Apple Donuts & Coffee has locations in several Asian countries and focuses on easy accessibility, suiting all customers, and offering a variety of donut flavors. Dunkin' Donuts is famous globally, targets the whole market, and offers varieties of menu items beyond just donuts. Both companies aim to provide good quality products, but Dunkin' Donuts emphasizes a high standard of service level.
Navigating the Digital Spice Route - 10 experience principles to bridge European user experiences with the rest of the world. The growth of the Internet has been expanding rapidly, breaching new audiences with their own unique customs, languages, and practices. Are we prepared to cater to the 3 billion or so new users logging online? Using the Internet as a digital spice route to connect to these new markets, we will consider key experience principles when creating websites, mobile experiences etc when catering to these audiences on a global scale.
With increasing demand from eastern markets, we need to revaluate how we create digital experiences that not only appeal to western channels but to also accommodates eastern audiences.
Where, What, Now - Designing for collective, contextual experiencesLBi User Experience
How people are sharing their location and activities through the use of social check-in and how we can take advantage of this to create contextual, shared experiences and innovate services.
Adrian Day "User Experience or Brand Experience" - LBi Masterclasses June 11LBi User Experience
Adrian Day
"User Experience or Brand Experience"
June 2011
LBi Masterclasses
This is the first in a series of LBi Masterclasses designed to inspire, educate and provoke debate. Gain masterful insights from practitioners and experts in various fields. And put theory into practice in our follow-up workshop.
China Going Global - From imitation to innovation. The Shanzhai storyLBi User Experience
The document discusses the Shanzhai culture in China, which refers to small, illegal businesses that produce cheap imitations of popular goods. It notes that Shanzhai companies avoid regulations and copyright laws, and are known for their flexible designs tailored to local market needs. While some see Shanzhai culture as stifling creativity, others argue that imitation can spur innovation and lead to successful global brands, as seen in companies like Sony and Samsung. The document also references a Shanzhai company exercise where participants were asked to imitate and enhance an existing product.
Ideas are aimless until you make them happen. At LBi, we need to make our clients buy in to them. From our collective experiences, here are some practical tips on how to pitch, present, collaborate with, and excite clients.
Best Digital Marketing Strategy Build Your Online Presence 2024.pptxpavankumarpayexelsol
This presentation provides a comprehensive guide to the best digital marketing strategies for 2024, focusing on enhancing your online presence. Key topics include understanding and targeting your audience, building a user-friendly and mobile-responsive website, leveraging the power of social media platforms, optimizing content for search engines, and using email marketing to foster direct engagement. By adopting these strategies, you can increase brand visibility, drive traffic, generate leads, and ultimately boost sales, ensuring your business thrives in the competitive digital landscape.
RPWORLD offers custom injection molding service to help customers develop products ramping up from prototypeing to end-use production. We can deliver your on-demand parts in as fast as 7 days.
Navigating the Digital Spice Route - 10 experience principles to bridge European user experiences with the rest of the world. The growth of the Internet has been expanding rapidly, breaching new audiences with their own unique customs, languages, and practices. Are we prepared to cater to the 3 billion or so new users logging online? Using the Internet as a digital spice route to connect to these new markets, we will consider key experience principles when creating websites, mobile experiences etc when catering to these audiences on a global scale.
With increasing demand from eastern markets, we need to revaluate how we create digital experiences that not only appeal to western channels but to also accommodates eastern audiences.
Where, What, Now - Designing for collective, contextual experiencesLBi User Experience
How people are sharing their location and activities through the use of social check-in and how we can take advantage of this to create contextual, shared experiences and innovate services.
Adrian Day "User Experience or Brand Experience" - LBi Masterclasses June 11LBi User Experience
Adrian Day
"User Experience or Brand Experience"
June 2011
LBi Masterclasses
This is the first in a series of LBi Masterclasses designed to inspire, educate and provoke debate. Gain masterful insights from practitioners and experts in various fields. And put theory into practice in our follow-up workshop.
China Going Global - From imitation to innovation. The Shanzhai storyLBi User Experience
The document discusses the Shanzhai culture in China, which refers to small, illegal businesses that produce cheap imitations of popular goods. It notes that Shanzhai companies avoid regulations and copyright laws, and are known for their flexible designs tailored to local market needs. While some see Shanzhai culture as stifling creativity, others argue that imitation can spur innovation and lead to successful global brands, as seen in companies like Sony and Samsung. The document also references a Shanzhai company exercise where participants were asked to imitate and enhance an existing product.
Ideas are aimless until you make them happen. At LBi, we need to make our clients buy in to them. From our collective experiences, here are some practical tips on how to pitch, present, collaborate with, and excite clients.
Best Digital Marketing Strategy Build Your Online Presence 2024.pptxpavankumarpayexelsol
This presentation provides a comprehensive guide to the best digital marketing strategies for 2024, focusing on enhancing your online presence. Key topics include understanding and targeting your audience, building a user-friendly and mobile-responsive website, leveraging the power of social media platforms, optimizing content for search engines, and using email marketing to foster direct engagement. By adopting these strategies, you can increase brand visibility, drive traffic, generate leads, and ultimately boost sales, ensuring your business thrives in the competitive digital landscape.
RPWORLD offers custom injection molding service to help customers develop products ramping up from prototypeing to end-use production. We can deliver your on-demand parts in as fast as 7 days.
6. Anticipatory experiences Persuasion design and persuasive technologies Branded content Beyond clicking, no-touch interfaces Behavioural change through interfaces Measurements, analytics and optimisation 11.00 Big mama … and all things we already do
9. 5 “ I like that no one person has the same experience, approach or exact skill set. We all have our strengths and weaknesses and we all work together. This all goes to make sure the sum of the parts is greater than the whole. ” Sarah Morris 12.30 Best thing about being an EA?
TERRY: For all the UPA regulars, you’ll be familiar with the LBi building, but what’s beyond the basement, what’s it like to work here at LBi as an Experience Architect – we call ourselves EAs. We’ll show you what’s behind the curtains, the badgers, the bagels and big ideas
M: Does it look familiar, do you want to take the door step challenge? That’s the experience we’ve encounter everyday as first challenge of the day. We’re an agency with experience design focused but we can’t get the stairs right.
TERRY: To start our day, we have our breakfasts in house, bagels, muffins, pastries and the baristas brewed coffee to give us the caffefine kick. And if you are really posh, then the organic cereals from home with organic milk or soy of your choice…
M: At 10, we have our daily team huddle, pick our toy of the day with designers, project managers, interface developers, EAs and so on together to plan the day, discuss problems, talk about our evenings and see how’s everyone doing
TERRY: At certain days, instead of tackling with clients and we design challenges we tackle with footballers. And that’s what BT brings us… So how do we come up with our big ideas?
Mehul: Every fortnight, we have our big mama meeting. And what’s big mama? We have over 30 EAs in house, it’s a an opportunity to share and develop ideas, and these are the few ideas we are exploring as part of our bigger ideas.
TERRY: To develop our ideas, we get inspiration from what’s around us, the curry houses, the vintage shop, bouncing ideas with other disciplines and of course, what’s in the world wide web! Mehul, how do we bring our ideas to life?
Mehul: Getting our hands dirty with scamps, sketches is our way of communicating visually, working loose and quickly and generating as many ideas as possible and then developing them further.
TERRY: Why do we do what we do? We ask our department what is the most satisfying part of their role and this is one of the answer. It’s a million dollar question and this is one of the good quotes we’ve picked.
M: At Lbi, it’s not all about work. We like our burgers and ketchp especially on a nice summer day with some beer and cola. It’s time to catch up with everyone as well. We just had our first Lbi EA alumni gathers for a BBQ and a rafle.
TERRY : Sitting at your desk for 8 hours a day is no fun, and that’s why we have our ping pong table for a quick game and some exercises. In case walking up and down 4 flights of stairs are not enof. Our vintage lift is broken on most days!
Mehul: We have hidden talent in house too, we love our day job but we are after some great challenges, from professional tennis player, international boxing referee to a touring guitarist with Japanese fans, we have our very own celebrities.
TERRY: Team collabroation is a core part of our disincipline. We don’t work locally, but with our colleagues in our other offices in the Lbi network. And we like our jammy dogers, chocolate fingers and fun size maltizers. To keep us going especially in our occasional marathon meetings.
Mehul: We often act as diplomats working with other teams to advocate user-centred design and create the best experiences within constraints. This brings new challenges especially when working with international clients…
Mehul: Our relatiopnship with Etihad has meant collaboratimg with our colleagues in Copenhagen and Abu Dhabi. WE’ve tried to take the client on a journey and get them involved in the design process.
TERRYLWe have our mini mama as well every two weeks, a smaller group with a different host every session and we can talk about anything and everything, from the story telling in art and films, 6 hats thinking to culturally difference between english and chinese tea!
Mehul: Our wall paper is made of wireframes, post in notes and designs. We are conscious about our carbon footprint too as our note pads are made from our recycled printouts. Is it paper, plastic or general waste? We choose!
TERRY: From 2 nd floor down to the LBi arms at the basement, it’s beer o’clock time on Friday and whoever gets there first get the perioinis instead of stellas. A chat with our badgers and get our EA week notes to summarise our week is the perfect way to ends the day.
Mehul: Let our hair down (not in my case), not in a rush to get home and talk about our plans for the upcoming tour in Japan, catching up with Rafa over Skype and buying a new shirt for the Amir Khan fight.
Terry: From graduation shows, design exhibitions, conservative manifesto, facebook garage, to having sticky trainers after LBi rave, it’s the typical day in life of an EA at LBi..THANK YOU!