The document discusses modernizing the definition of public relations as the current definition from PRSA from 1982 is outdated. It provides sample definitions from various sources and commentary noting confusion around what public relations is. It recommends updating the definition to represent the strategic role of public relations in fostering mutually beneficial relationships and engaging in conversations to maximize benefits to organizations and their stakeholders. The future may bring a revised industry-owned definition as professionals want greater involvement in how their work is defined.